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(1)

Supply Chain Management

Lecture 5

(2)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning

SCM: Learning Outcomes

• Appreciate the importance of taking a

total supply network perspective;

• Analyse the concepts of vertical

integration versus outsourcing;

• Apply location analysis;

• Understand how supply chains are

planned and controlled;

(3)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning

SCM in practice

• “Supply chain versus supply chain”

world

Dell

(4)

Process Design Process Flow Chart

Introduction

Little’s law Pareto’s law Self-managed

Learning

Extent – Narrow process span Extent – Wide process span Direction – Upstream vertical integration Direction – Downstream vertical integration Wholesaler Component maker

Assembly

operation

Retailer

Balance — should excess capacity be used to supply other companies? Raw

material suppliers

Decision of integration: Direction, extent and

balance of vertical integration

(5)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning Is activity of strategic importance

Explore keeping this activity in-house Yes Explore outsourcing this activity No Yes Does company have specialized knowledge No Is company’s operations performance superior? Yes No Is significant operations performance improvement likely? Yes No

The decision logic of outsourcing

(6)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning

The

operation

Supply-side factors

which vary to

influence costs as

location varies.

For example:

labour costs

land costs

energy costs

transportation

costs

community factors

Demand-side factors

which vary to

influence customer

service/revenue

as location varies.

For example:

labour skills

suitability of site

Image

convenience for

customers

Supply-side and demand-side factors in

location decisions

(7)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning

Labour

Transport

Fabric

Supplies

Customs duties

15.55€

France

14.33€

Portugal

11.43€

Turkey

11.43€

Thailand

11.13€

Morocco

10.82€

Romania

10.37€

China

9.60€

Myanmar

Cost in euros

2

4

6

8

10

12

14

16

0

The cost breakdown of shirt

• Manufactured in various countries and

sold in France

(8)

Process Design Process Flow Chart

Introduction

Little’s law Pareto’s law Self-managed

Learning

• Products and services

• New products and services • Delivery information

• Payment request/Credit.

‘Downstream’ flow of products and services for

customer

Fulfilment

‘Upstream’ flow of customer

Requirements

• Long-term plans and requirements • Market research information

• Individual orders • Payment

• Potential new products and services. Flow between processes Consumer Flow between processes Flow between processes

Operation 1 Operation 2 Operation 3

(9)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning The operation Purchasing function Suppliers Request for products and services Demand from customers Supply to customers Request for quotations Prepare purchase order Prepare quotation for specification, price, delivery, etc. Requests Select supplier(s) Quotations Produce products and services Order Receive products and services Deliver Liaison between purchasing and the operation

The purchasing function

(10)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning

Business to business (B2B)

Most common, all but the

last link in the supply chain

E-commerce examples:

– EDI networks – Business information

exchanges.

Business to consumer (B2C)

Retail operations

Catalogue operations,

etc.

E-commerce examples:

–Internet retailers –Amazon.com, etc.

Consumer to consumer

(C2C) or ‘peer to peer (P2P)

Consumers ‘offer’,

business responds

E-commerce examples:

File sharing networks (legal & illegal)

–Napster

Trading ‘swap’ and

auction transactions

E-commerce examples:

– Specialist ‘collector’ sites

– Ebay.com, etc.

Consumer to business (C2B)

Business

Consumer

To…

Business

Consumer

From…

(11)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning ‘Partnership’ supply management

The

ch

ar

act

er of

in

ternal

oper

ations activ

ity

Do nothing Do ev er ythi ng import an t Do ev er ythi ng Transactional – many suppliers Close – few suppliers

Type of inter-firm contact

Virtual spot trading Long-term virtual operation Vertically integrated operation Traditional supply management

(12)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning Nature of demand

Functional products Innovative products

Predictable – Unpredictable Few changes – Many changes

Low variety – High variety Price stable – Price markdowns Long lead-times – Short lead-times

Low margin – High margins

Supp ly c hain object iv es R es pons iv e Ef fic ien t Fas t resp onse -Low c os t Low u tiliz ation -High u tiliz ation Dep lo yed in ven tor y -Min im u m in ven tor y Fle xible su p p lier s -Low cos t su p p lier s Mismatch Mismatch Agile supply chain management Lean supply chain management

Fisher’s (1997) matrix

(13)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning Supplier Manufacturer Depot Outlets Depot

Agility

Customer responsive supply

P roducts In forma ti on

Lean versus agile

Supplier Manufacturer Depot Outlets Depot Products Information

Lean

(14)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning

Self-managed learning

Slack et al 2011 (white cover)

• Chapter 7 : Supply Network

Management

• Chapter 9: Inventory Planning

and Control

Slack et al 2010 (black cover):

• Read Chapter 6. Supply

Network Design and Chapter

13. Supply Chain Planning and

Control

• Complete the workshop task

(if not complete in the class)

• Continue working on your

assignment

Self-managed learning

(15)

Process Design Process Flow Chart

Introduction Little’s law Pareto’s law Self-managed Learning

Questions

Self-managed Learning

References

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