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© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Hosting, Cloud,

and Application Services

Solutions

Larry Healy - Application Sales Executive

Ken Burgess – Technical Consultant

Internet2 Conference

October 4, 2011

(2)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Hosting & Application Services

Delivering value across the managed IT services spectrum

Infrastructure

Focused

Application

Focused

• Build one of the broadest continuum of services

in the industry

• Serve across the spectrum

, moving customers toward higher value services

• Utilize network, technology, and service expertise to deliver IT

infrastructure as a service

anytime, anywhere, over the network, on-demand

Professional Services

Colocation Services

Data Center Facilities

Connectivity Services

IT Support Services

Managed

Infrastructure Services

AT&T Synaptic Hosting

SM

AT&T Web Hosting

SM

(3)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

And, AT&T is a recognized global leader in

Hosting and Application Services

Source: Gartner Magic Quadrant report published December, 2010

(4)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

"AT&T’s capabilities in this area

(applications and applications

infrastructure) are more advanced than

the other major US carriers, and it has been

investing in virtualization for longer than its

domestic competitors...Arguably, AT&T has

the clearest and most directly focused

service development plan of the Top 5

globals. Its focus on hosted applications,

global IP network and data centers is a major

differentiator going into 2009.”

Ovum, Enterprise Strategy Review: AT&T completes the deal, David

Molony, Mike Sapien, Jan Dawson, Jan. 2009

"AT&T provides an

excellent value

that delivers the range of services

that enterprises need to run their

business effectively, backed by the

quality that customers have come

to expect from a provider such as

AT&T.”

“AT&T’s broad set of solutions

makes it easy for customers to

offload core IT management tasks

and redirect internal resources

to

areas of higher business value”

and “AT&T BusinessDirect®

includes a solid set of reports and

tools that can help users gain a

personalized and contextual

understanding of their sites.”

Current Analysis, AT&T Managed Web Hosting,

October 2008

AT&T is qualified to address a broad range

of hosting requirements, from simple to

complex, along with management services

for packaged apps.

Look To Managed Hosting As An ITO And Colocation Alternative,

February 2, 2009

What the Analysts are Saying

AT&T’s Leadership in Hosting & Application Services

(5)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

(6)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Our integrated service model allows enterprises to choose the right level of

management to meet their business and operational needs

Providing flexible management choices up

and down the technology stack

Operating System

Virtualization &

Hardware

Middleware &

Database

Application

Data Center &

Network

Colocation

Services

Managed

Infrastructure Services

AT&T Synaptic Hosting

Managed Hosting Services

Application

Services

(7)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Dedicated

Virtual

Utility

Cloud

Built to Order

Better Utilization

Dynamic Capacity

Self Service

Managed Hosting Services

Remote Infrastructure Management

Synaptic Hosting

Synaptic Compute

as a Service

Synaptic Storage as

(8)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Our Colocation Services allow you to retain

control over most of your infrastructure

Conditioned,

Redundant Power

Controlled Temperature

& Humidity

Battery &

Generator Backup

Hardened Facility with

24x7 Onsite Security

Biometric Access

Controls

Optional Services:

Installation

Remote Hands

Monitoring

Management

CPE Provided by

Customer or AT&T

Raised Floors

Racks or Cabinets

24x7 Monitoring

Reports & Tools via

BusinessDirect

®

Reliable, Scalable

Network Access

Fire Suppression

AT&T delivers data center space, power, connectivity and IT support

services to provide a highly secure, reliable and scalable foundation

(9)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Page 9

AT&

T

S

y

na

ptic

Ho

st

ing

SM

AT&T Application

Services

AT&T Synaptic Hosting

SM

Service Level Options

Synaptic Hosting clients can select one of three service level options, ranging from

management of the operating system up through Application Awareness services

Always

Included

• Oracle, Microsoft SQL, MySQL

• Install, monitor & manage

• Named CX, CSL & CTL support

• IIS, Apache, Java

• License, install monitor & manage

• Monitor & report on application

• First response per client instruction

• Named CX, CSL & CTL support

• eCommerce Apps

• Enterprise Apps

• SaaS Enablement

Operating System

Management

Application

Awareness

Application

Management*

Database

Management

Web

Management

*AT&T Application Management services are delivered in an

on-demand format using the Synaptic Infrastructure

**Solaris supported on physically dedicated devices

• Red Hat Linux, Microsoft Windows 2003,

Solaris**

• Licensing, install, monitor & manage

• Named CSL support

Optional

(10)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Synaptic

Compute as a Service

Flexible, cloud-based compute on

demand for the enterprise

(11)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Synaptic Compute as a Service

Cloud-based server capacity on demand for the enterprise

AT&T Network

Virtual

Servers

Synaptic Compute as a Service

provides virtualized

server instances with flexible computing,

networking and disk resources that you can

self-provision, scale and use as needed

With

Synaptic Compute as a Service

, you can…

Self-provision via the enhanced simple and intuitive

Cloud Services portal

Configure Firewall policies/rules

Configure Virtual Machines with choices in Memory,

Processor and Storage Size for the capacity you

need

Select from a menu of operating systems

Balance User traffic

Pay for only the capacity that you use (hourly)

Easily scale up or down, and even turn off resources

when not in use

The service includes:

Portal interface and API

AT&T network services

Built-in security features

Choice Windows or Linux

operating systems (64 Bit

with additional 32 Bit

support)

(12)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Synaptic Compute as a Service

Create your own dynamic computing environment

Portals, Tools &

Online Services

Cloud enablers will enhance and

add value to the service

Operating Systems

& Software

IT Buyers,

App Developers

AT&T Portal

API

Enterprise Grade

Multi-Layer Security

Public or Private Networks

Pay Per Use

(13)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

CPU

RAM

1 CPU

2 CPU

3 CPU

4 CPU

1 GB

2 GB

3 GB

4 GB

“Small”

5 GB

6 GB

7 GB

8 GB

“Medium”

9 GB

10 GB

11 GB

12 GB

13 GB

14 GB

15 GB

16 GB

“Large”

AT&T Synaptic Compute as a Service

Granular VM Sizes

4 x 16 =

64 sizes for CPU/RAM

Storage

15 GB to 1 TB

Monthly usage - per

GB-month

Processor

1 to 4 vCPU

Hourly Usage - per

CPU-hour

Memory/RAM

1 to 16 GB

Hourly Usage - per

GB-hour

Comparison to VMs in Synaptic CaaS

(14)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

What AT&T Synaptic Compute as a Service

can do for you

Features and Benefits

Features

Benefits

Multi-layered security built throughout

the solution, from storage to network

Secure access to your critical

applications from anywhere, anytime

Reliable, end-to-end networking with

AT&T’s backbone and optional QoS

Optimal experience and productivity

for your end users

Application programming interface

(API) connection to your computing assets

Easily integrated with virtually any

application you want to run

Scalability to provide additional

computing capacity

Respond quickly to new projects,

unpredictable demand and/or impacts on

business operations

Autonomy and independence with an

integrated management dashboard

Independently provision new servers,

scale resources or power down servers

Efficiency to align business expense with

business value

Reduce infrastructure costs

Speed of application deployments

better connect the needs of your business

and IT

(15)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

AT&T Synaptic Storage as a

Service℠

(16)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Synaptic Storage as a Service

Flexible, cloud-based storage on demand for the enterprise

AT&T Network

Storage

Nodes

AT&T Synaptic Storage as a Service

provides secure, virtualized storage that

adaptively scales to any size you need, and

is accessible from virtually any device,

anywhere

With AT&T Synaptic StaaS, you can…

Create virtualized containers for your data

Easily connect using your existing applications

Ensure end-to-end performance for your users

Pay for only the capacity that you use

Grow as big – and retain as long – as you want

The service includes:

Multi-layered security

Flexible access via API*

AT&T network services

Optional QoS* features

99.9% availability SLA

Connective  Secure  Expansive  Efficient

(17)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Synaptic Storage as a Service includes key

features needed by enterprises today…

* API = application programming interface

EMC Technology

Robust storage platform

based on EMC ATMOS

AT&T Network

Flexible Access

API* and global namespace

enable connection via web

services applications

Self-Service

Developer toolkit and

usage reports via the

customer portal

Pay-Per-Use

Monthly bill based solely

on the capacity used,

with no minimums

Reliable Facilities

Hosted in data centers

with a proven track record

of reliability

Developer

Servers

Data

Access

Policy-Based

Easy data protection at

geographically-diverse sites

Adaptive Capacity

Storage capacity

(18)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

And, managing the lifecycle of data

is more complex

Optimize performance and costs by mapping your data to the most

appropriate storage solution based on its type, age, and importance

Criticality

Mission Critical

Business Important

Historical

Retention

Data Type

Transactional

Fixed Content

Referential

Compliance

RPO Seconds (or Less)

Minutes

Hours

Best Effort

Typical Use Real-Time Database

File Shares

Disaster Recovery

Audit/Discovery

Records

Current

Recent

Historical

Old

Media

High-End Disk

Tier 2 Disk

Tier 2 Disk

Tape

Data

Volume

Activity

High Performance

Storage Tier

Storage Tier

Low Cost

Online Archive

Storage Tier

Offline Archive

Storage Tier

(19)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

What AT&T Synaptic Storage as a Service

can do for you

Features and Benefits

Features

Benefits

Multi-layered security built throughout

the solution, from storage to network

Secure access to your critical data

throughout its lifecycle

Reliable, end-to-end networking with

AT&T’s backbone and optional QoS

Optimal experience and productivity

for your application’s end users

Application programming interface

(API) connection to your storage assets

Tight integration with virtually any

application you want to run

Global name space for all of your data

assets residing anywhere in the cloud

Transparent access and management

of your data, no matter where it’s located

Policy-based storage providing dual

(20)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

What AT&T Synaptic Storage-as a Service

can do for you

Additional Features

Features

Benefits

Client Provided SSL Certificates

-

S

ecurity feature supplying SSL certificates

for encryption and authentication into the

Synaptic Platform

Choice of using your own SSL certificates

and additional control over the security of

your data

Client Search of Objects

-

Provides a

search function of the objects stored on

the Platform via an API call

Integrated ability to locate data

Direct Media Loading

- Provides

solution to ingest your data to AT&T

Synaptic Storage as a Service depots

(21)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Synaptic Storage as a Service provides

universal access to your data

With AT&T Synaptic Storage, online data resources can be directly

accessed by virtually any device, from virtually any location

Data Center

Traditional Managed

Storage Services

Generally backend data storage

for local servers only

DAS  SAN  NAS

Web services API and global name space enable

pointer references to data assets in the cloud

Servers and end user devices transparently

access these assets as part of the application

Client can extend existing tools and policies

Server Farm

AT&T IDC

Customer

(22)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

And, it allows you to integrate directly into your

existing application software

A key to the flexibility of the service is that you connect to storage

resources at the application programming interface (API) layer

File System Layer

Application

Logical Block Layer

Device/Hardware Layer

API Layer

Operating System Layer

AT&T Synaptic Storage as a Service

Developers write to a REST Web Services API, providing

flexible access to distributed storage assets and tight

integration with virtually any application they want to run

Network Attached Storage

Server connects to file shares over IP/Ethernet network

using file system protocols such as NFS, CIFS, Samba, FTP

Storage Area Network

Server accesses block level storage over Fibre Channel

SAN, or direct FC or SCSI connections (usually local only)

Backup Software

(23)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Synaptic Storage as a Service enables

better data protection with storage policies

With AT&T Synaptic Storage, you can set policies to protect your data,

depending on its importance to your business

Policy #1

One copy stored in

one data center

and protected

using erasure

coding

Policy #2

Data is stored

in two data

centers, with a

copy

maintained in

one data center

and replicated

another data

center.

Policy #3

Data is

compressed and

stored in one

location and

protected using

erasure coding

.

Policy #4

Data is compressed

to reduce file size

and may not be

altered after

storage. Data

stored in one

location and

protected using

erasure coding.

Policy

#

Policy Description

Center #1

Data

Center #2

Data

1

Local Protected

EC

--

2

Remote Replication

1 copy

1 copy

3

Compression

EC

--

(24)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

AT&T Platform as a Service℠

(25)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Platform as a Service

Quickly build and run your applications in the cloud

Create business productivity apps without writing

a single line of code.

• Sales Force Automation

• Social Networking

• Email Campaign manager

• Expense Management

• Project Management

• Job Leads

• OfficeSpace (shared calendar

and other productivity tools)

• Many others

Flexible  Secure  Expansive  Efficient

Fully managed PaaS

Environment

Includes: Web Srvr, App Srvr

DB, Prog Language, IDE

Mobile client – extend apps to

mobile devices seamlessly

(mobile web today, mobile app in

future)

Enterprise user – Access

app from standard browser

interface

Developers – ISVs, enterprise

(26)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Messaging &

Collaboration

eCommerce

OmniFind

WebSphere Commerce

WebSphere Application Server

Other Packaged Apps.

Custom Applications

Enterprise Applications

SAP Business Suite

SAP R/3, mySAP.com

ECC 6.0

NetWeaver Platform

eBusiness Suite

Siebel

PeopleSoft

Fusion Middleware

Ariba Analysis

Ariba Sourcing and Contracts

Ariba Buyer and Invoice

(27)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T’s layered support model meets your technical,

operational & strategic application needs

Dedicated teams, full production support, & named client executives allow you to

consolidate hosting & application management under one provider

Your environment sits in the

middle of a multi-layered

support model.

Your Client Support Lead is

your primary point of contact

for help-desk to help-desk or

end-user requests.

Your Client Technical Lead has

responsibility for technical

ownership of your

environment.

Your Client Executive

manages escalations and

production issues

.

Operational

Technical

Strategic

(28)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Managed Infrastructure Services

Portal & Tools

AT&T BusinessDirect

®

provides access to our advanced toolsets, giving

you a holistic view from the network up through the application

Managed Application

Services Tool

Intelligent

Reporting System

AT&T

Visualizer

Easy access to status,

reports, information

and support

Portal features include:

Change Management

Incident Management

Application Monitors

Ecosystem Health Monitor

Device Management

Inventory Management

Visualization Tools

(29)

© 2011 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

Why AT&T

Cloud

Services

Vision and

Execution

Industry recognized leadership built on

providing business grade cloud services.

Hosting

Heritage

More than two decades of hosting experience

combine with a broad service portfolio to

meet the needs of the enterprise.

The Network

The world’s most powerful global backbone

network carries more than 20.8 petabytes of

data traffic on an average business day.

Security

Significant resource investments increase the

security of our networks and our portion of

the nation’s infrastructure to protect against

cyber threats.

Global and

Mobile

Nearly half of US wireless data flows over our

network, spiraling across our global

infrastructure footprint, which includes 38

Internet Data Centers.

(30)

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