EXECUTIVE SUMMARY
(Provide a narrative describing the program and concise summaries for Evaluation Criteria A-J
of the proposal. Label section headings.) (Limit 1200 words)
Institution: Santa Fe College
Degree Type: Bachelor of Applied Science
Degree Title: Supervision and Organizational Management
Santa Fe College (SF) proposes to offer a Bachelor of Applied Science Degree in Supervision
and Organizational Management (BAS-SOM) with concentrations in management, human
resources, information technology, and public safety beginning in August 2012, according to the
authority granted in Florida Statute 1007.33. The proposed degree is specifically designed to
articulate with a variety of Associate of Science degrees; however, the concentrations offered
will prepare individuals for management and supervisory positions in a variety of professions.
A.
PLANNING PROCESS
Santa Fe College became aware of a need for regional access to bachelor degrees early in 2009.
At that time the local office of the Department of Economic Opportunity (DEO) engaged SF
officials with the need for more articulated “career lattices” offering advanced skills
development and promotional opportunities to current workers. A team of business faculty from
Santa Fe, working in collaboration with representatives from the community and the nearby
University of Florida, began more formal meetings in Spring 2010 (see Supplemental Material
1-18). Faculty and members of the business program’s three advisory boards began considering
how best to meet local known workforce needs and possible approaches to curriculum and
instruction. Dr. Ed Bonahue, the Provost and Vice President for Academic Affairs, continued
the discussions, and the SF administration agreed to pursue the possibility of offering the degree.
B.
PROGRAM IMPLEMENTATION TIMELINE
Upper division BAS-SOM courses will begin in August 2012. It is anticipated that curriculum
development will be largely completed at the department level and forwarded to a college-wide
curriculum committee for approval during the spring of 2012. Resource development, including
advisement and marketing materials, online resources, website upgrades, student recruitment and
advisement, will also begin during the spring and continue through the summer semester.
C.
WORKFORCE DEMAND/UNMET NEED SPECIFIC TO PROGRAM AREA
The decision to offer the BAS-SOM degree is driven fundamentally by workforce need: There
are over six thousand businesses in Alachua and Bradford counties (see Supplemental Material
27). The Florida Department of Economic Opportunity projects the creation of over 3,000 new
management positions in the next five years. Over 800 of these new positions will require
education at the baccalaureate level. Another 4,000 positions will be available through job
turnover and about 1,000 of these will require a four-year degree. In all, approximately 1,800
supervisory and management positions will be available in Alachua and Bradford Counties
during the next five years that require a bachelor’s degree (see Supplemental Material 27). With
10.8% percent (approximately 16,000) of the area’s population holding only an Associate’s
degree (www.demographicsnow.com), there is a large potential market for a Bachelor of Applied
Science degree in Supervision and Management among working adults.
There are currently no colleges or universities in Alachua or Bradford Counties or in the
surrounding areas that offer a degree in Supervision and Organizational Management to meet
this workforce need. The University of Florida offers a Bachelor of Science in Business
Administration designed for students who hold the Associate of Arts degree. This University of
Florida program is not easily accessible to many local workers.
D.
FACILITIES AND EQUIPMENT SPECIFIC TO PROGRAM AREA
The proposed Bachelors of Applied Science degree will be offered predominantly online, and
Santa Fe has more than adequate facilities and infrastructure to accommodate the program. No
new construction, remodeling, or renovation is required. Baccalaureate students in Supervision
and Organizational Management will have access to all college resources including the Business
Programs computer labs.
E.
LIBRARY/MEDIA SPECIFIC TO PROGRAM AREA
To ensure that the BAS-SOM program has bibliographic holdings equivalent to those supporting
similar state college programs, SF library faculty have completed a benchmarking assessment
process. The holdings of the SF library in Supervision and Organizational Management already
compare favorably to those in two institutions with a similar baccalaureate program (Pensacola
State College and Polk State College), and resources to expand library access further have also
been budgeted (see Supplemental Material 24). .
F.
ACADEMIC RESOURCES SPECIFIC TO PROGRAM AREA
The Business Programs department currently has 17 full-time and 29 part-time faculty members.
Five of the full-time faculty and seven part-time faculty have terminal degrees. One full-time
faculty member has been hired on a 12-month contract to act as program coordinator for the
proposed BAS-SOM program, and the availability of additional part-time faculty is excellent. By
the second year of the program, a part-time advisor/program specialist will be employed as the
primary contact for prospective and enrolled students.
Classes will be offered primarily through SF’s well established Online Campus, which will
provide flexibility in instructional delivery to accommodate working adults seeking to further
their education. Resources in Online Campus include a user-friendly learning management
system (ANGEL).
G.
COST TO STUDENTS
The proposed program requires 39 upper-division credit hours, the cost of which would be
$4,588 (39 credit hours @ $117.64 per credit for in-state students), and 81 lower-division credits,
the cost of which would be $8,291 (81 credit hours @ $102.36 per credit for in-state students)
The total anticipated cost for all four years would be $12,879 (total 120 credits). The tuition and
fee cost for student entering the program with an Associate’s degree is only $6,737 (60 credits).
The cost for four years of study at the University of Florida is $20,178 (120 credit hours @
$168.15 per credit for in-state students).
H.
ACADEMIC CONTENT
The proposed program is an articulated AS-to-BAS program incorporating 60 credits from the
lower division into the four-year, 120 credit baccalaureate degree. Because the majority of AS
degrees include only 15 credits of general education, all students seeking the BAS-SOM will be
required to complete the balance of Santa Fe’s 36-credit general education core. Demonstration
of foreign language competence (through 2 years of sequential study in high school; 8 credits of
sequential study at the college level; or attainment of an acceptable score on a standardized test)
will also be required. The upper-division courses will be divided between 24 hours of common
core BAS-SOM courses, 12 hours in one of four areas of concentration, and a three hour
capstone course for a total of 60 hours. Students who have earned an AA degree will be
admitted to the BAS-SOM program on a case-by-case basis. Because AA degrees require
completion of the general education core, AA students will be permitted to substitute additional
electives for general education courses.
I.
ENROLLMENT, PERFORMANCE AND BUDGET PLAN
The required enrollment, performance, and budget plan is attached (see Supplemental Material
23). New student enrollment is expected to be 60 students for year one and two, with the
potential to increase to approximately 90 total students by years three and four. These
enrollment numbers would allow for 20 to 30 students in each of the four concentrations. SF
anticipates awarding approximately 45 BAS-SOM degrees each year, with projected starting
salaries above $40,000 (see Supplemental Material 25-26).
The total cost to offer the BAS-SOM degree will be primarily determined by instructional costs.
No start-up costs are anticipated as SF already has facilities and resources in place for current
program offerings, therefore, no major purchases of new equipment or renovation of facilities is
required. Additional operating costs for academic administration and student services are
expected as increasing enrollment grows the need for advisement and internship coordination.
The BAS-SOM program is expected to be self-sustaining in year one, and become increasingly
profitable as enrollment grows (see Supplemental Material 23).
J.
PLAN OF ACTION IF PROGRAM MUST BE TERMINATED
In the very unlikely event that SF is required to terminate the BAS in Supervision and
Organizational Management, faculty and staff will be consulted to develop an action plan that
will target all affected stakeholders. Students will be notified of the termination through
eSantaFe and all students enrolled at the time of the termination decision will be allowed to
complete the program within a two year timeframe. Should it prove more advantageous for the
enrolled students, SF will work with other baccalaureate programs to facilitate student transfer.
Baccalaureate Degree Program Proposal
Recommendations from the Division of Florida Colleges Baccalaureate Review Team for Consideration by the Commissioner of Education
A collaborative review was conducted by the Baccalaureate Review Team members, including staff from the Division of Florida Colleges and the Florida Colleges Budget Office. Written recommendations were submitted to the college by the Review Team, college staff revised the proposal, and submitted the final proposal, which is now complete and ready for consideration by the Commissioner of Education.
Questions or concerns should be directed to Patricia Frohe at (850) 245-9481 or [email protected].
College Degree Degree Program Date Submitted
Type to SBOE
Santa Fe College BAS BAS Supervision and Organizational Management No alternative proposals or letters of objection were received for this program.
03/27/12
“Within 45 days following receipt of a completed proposal by the Division of Florida Colleges, the Commissioner of Education shall recommend approval or disapproval of the proposal to the State Board of Education.”
Section 1007.33 (5)(e), F.S.
Criteria Comments
A Planning Process Santa Fe College’s (SFC) Bachelor of Applied Science (BAS) degree program in Supervision and Organizational Management includes
concentrations in Management, Human Resource Management, Information Technology Management, and Public Safety. This program will serve Alachua and Bradford counties and is designed to prepare individuals for management and supervisory positions in a variety of professions.
Formal planning for this degree program began in Spring 2010 with internal planning team meetings composed of SFC business faculty in collaboration with community representatives and the nearby University of Florida (UF) (Supplemental Materials 16-19). The team also consulted with faculty and staff from other campus departments with an interest in offering a
management degree. Various program models were discussed and the areas of concentration were chosen to meet specific regional workforce needs. Externally, SFC met with Mr. John Spence (Supplemental Materials 14 and 15), a consultant and speaker with an international reputation in strategic planning and business improvement and a heavily involved member of Innovation Gainesville, and Mr. Brent Christensen (Supplemental Material 9), the Executive Director of the Gainesville Area Chamber of Commerce. Both of these individuals support the proposed degree and its ability to provide a skilled managerial workforce and attract businesses to the area. SFC faculty also met with Dr. W. Andrew McCollough, Associate Provost at UF, who stated that the “applications-oriented” content of this degree would complement UF’s business offerings. He also noted that access to UF is becoming increasingly difficult and that the proposed degree would increase educational opportunities for residents of the service area. SFC states that he was instrumental in noting the differences between the proposed program and existing transfer pathways to UF, recognizing the value an Associate in
Science (AS) to BAS program will bring to the region (UF letter of support in Supplemental Material 13). Additionally, SFC consulted with others in the service area, including the Superintendent of Alachua County Schools, local government officials, and local businesses. SFC notes that the results of these conversations indicated an underlying need in the area to create a viable entry-level managerial workforce to support the economic growth of the service area and provide educational and career-advancement opportunities for residents. Letters of support are located in Supplemental Materials 1-13. B Program Implementation
Timeline
The projected implementation date of upper division enrollment is August 2012, which will provide the college with approximately five months to prepare. The complete timeline of implementation activities is located in Section B of the proposal.
C Workforce Demand/Unmet Need Specific to Program Area
The primary geographic region to be served by the program is Workforce Region 9 (Alachua and Bradford counties). However, SFC expects residents from outside of the immediate service area to account for about one-third of enrollment in this program. The college notes that SFC is the closest, most accessible higher education option for many residents in the surrounding counties (Supplemental Material 21).
SFC utilized Department of Economic Opportunity (DEO) data, and reports there were about 8,600 total supervision and management-related jobs in Region 9 in 2010 that generally require a bachelor’s degree. When the surrounding Regions 6, 7, 8, and 10 are included, the number of related jobs increases to 72,500 (Supplemental Material 27). To supplement this data, SFC used reports provided by Economic Modeling Specialist, Inc. (EMSI), which estimates 3,797 current positions in Region 9 that require a bachelor’s degree, and the total number of jobs is expected to increase by 6.4 percent by 2014 (Supplemental Material 29). Expanding the report to include the surrounding counties, the number of jobs increases to 9,338 in 2011 with a projected increase of 8.2 percent by 2014 (Supplemental Material 30). Additionally, all public safety agencies in Region 9 were surveyed to specifically predict the need for the public safety concentration, and they reported a total of 650 public safety positions in supervision and management that generally require a bachelor’s degree.
The DEO data from September 2010 estimates 357 annual job openings in Region 9, which will accumulate to about 1,800 openings over the next five years. Expanding DEO estimates to the surrounding regions increases the total annual openings to 2,869, which will amass to about 14,300 openings over the next five years. EMSI data predicts approximately 514 openings in Region 9 over the next three years and 1,436 over the next three years when the surrounding counties are included. In addition, the college asserts that these data may not fully capture the current changes in new high tech business development in the Gainesville area. For more detailed information on employment projections, see pages 10-12.
UF is the only State University System institution in the service district, and within a 70-mile radius of SFC, and has not produced any Supervision and Organizational Management graduates. UF did produce 426 graduates in Business Administration and Management in 2009-10, but SFC maintains that the program tends to focus on corporate management and is not generally open to AS degree graduates. No private institutions in the region offer a
baccalaureate degree in Supervision and Organizational Management. St. Leo University (SLU) does offer bachelor’s degrees in several business fields through an extension program at SFC, however it does not offer this specific program. Therefore, no institution in the region offers an applied bachelor’s degree of this type to fill the hundreds of annual job openings in the region. The college also points out that while UF is close by, residents of Bradford County and the surrounding counties have some of the lowest levels of bachelor’s degree attainment in the state. In addition, SFC expects graduates of this program to enter the local workforce, while the majority of UF graduates leave the area for employment elsewhere.
D Facilities and Equipment Specific to Program Area
This degree will be delivered almost entirely online through SFC’s online Open Campus. Should the need arise to offer any courses in a face-to-face format, all SFC sites feature technology-enhanced classrooms. No additional facilities or equipment needs are anticipated.
E Library/Media Specific to Program Area
SFC completed a comparative study of relevant holdings at two comparable state colleges (Pensacola State College and Polk State College) that already offer this degree program, and SFC’s holdings compared favorably to those at the sister colleges (Supplemental Material 24). The college will continue to acquire new materials through consultation with faculty and administrators. F Academic Resources Specific
to Program Area
The college currently has 17 full-time (five with terminal degrees) and 29 part-time (seven with terminal degrees) faculty to teach in this program. A full-time, terminally-degreed instructor has already been hired to serve as the program coordinator. Additional faculty will be hired as needed. The college also anticipates hiring one advisor soon after program inception.
G Cost to Students The estimated cost for four years of study at SCF is $12,879. Four year programs at UF total $20,178, and SLU tuition at the SFC extension center is $30,360.
H Academic Content Admission to the BAS program will require a minimum 2.0 Grade Point Average and completion of an AS degree in a related area. Students who hold an Associate in Arts (AA) or an unrelated AS degree may be admitted on a case-by-case basis.
The CIP code for this program is 52.0299, which is the CIP used by several other Florida colleges for similar programs and does not require any common prerequisites. The degree will consist of 120 credit hours, and the curriculum layout is located on pages 22-23. Course descriptions for the concentration-specific courses are located on pages 18-22. The college anticipates that about 50 percent of courses will be taught by faculty holding a terminal degree with a 25:1 student/teacher classroom ratio.
Upon approval of the program by the State Board of Education, SFC will submit a Letter of Notification to the Southern Association of Colleges and Schools Commission on Colleges (SACS-COC) and any prospectus that may be required.
This program will not be designated as Limited Access.
Budget Plan 90 enrollments in 2014-15 and 2015-16. Projected program expenditures for 2012-13 total $113,018 and expenditures are expected to increase to
$269,381 in 2014-15.
Additional budget information is included on the Enrollment, Performance and Budget Plan form located on page 62 of the proposal.
The BAS program is expected to be self-sustaining in year one and become increasingly profitable as enrollment grows. SFC states that tuition and fees revenue will more than cover all expenses, and revenue generated by the other SFC baccalaureate programs could maintain some of the operational costs of this program if needed.
J Plan of Action if Program Must be Terminated
In the event of program termination, all students enrolled in the program at the time of the termination decision will be allowed two years to complete the program. SFC will work with other baccalaureate programs both at SFC and around the state to facilitate student transfer, if needed. Faculty, staff, and students would be notified of program termination through email, as well as through the eSantaFe and eStaff systems.
Comments:
Although Alachua County has a highly educated population, surrounding counties have some of the lowest levels of bachelor’s degree attainment in the state. The proposed Santa Fe College BAS is an affordable online option for working adults who need flexible scheduling.
Recommendation: Approve
Date 3/6/12 Interim Vice Chancellor for Academic and Student Affairs
__________________________________________
Recommendation: Approve
Chancellor, Division of Florida Colleges __________________________________________ Date 3/8/12
