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t h i n k i n g s t r a t e g i c a l l y t o y o u r b e s t a d v a n t a g e

Business Valuation Services

(2)

At BNKJ, we think measuring value is just one step in the

health of your

business

. The key is to understand

what effects value.

Value is a perception as much as a number. We want to help you find out what

diminishes value and ultimately what creates it.

What’s It Worth?

Valuation is at the very heart of business planning and activity, providing critical information for decision-makers. A wide range of important business and personal situations

require a definitive

determination of what a company

is worth

. The analysis of data,

relationships, historical information, economic trends, capital markets and buyer and seller psychology all stems from a basic question. “

How much

?”

Do you know how your company

is positioned against the

competition

? Are you

properly

capitalized and efficiently

leveraged

? Are you

adequately

insured

? These issues require a value determination.

We don’t just

determine

value

. We help you

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Finding the Right Help

Most businesses have

unique

characteristics

that make direct comparison to market transactions difficult at best. If market data is unavailable, alternative

analysis

and

techniques

must be used. Application of these requires

training, experience and

seasoned professional judgment

.

More Than Price

BNKJ’s Business Valuation Group offers

strategic thinking, tax and

accounting expertise in addition

to appraisal skills and

experience

. The quality of our analysis is a function of the rigorous application of accepted valuation methodology and the clear, jargon-free fashion in which our reports are written. An appraisal report is only one option in valuation services. We can

help identify value drivers,

develop strategic plans, assist

with operations turnaround,

assess joint ventures or business

combinations and analyze and

facilitate estate and succession

plans

.

Is the business

competing

or is it

struggling

?

The

answer

is the

core of a business

valuation

.

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Range of Services

• Mergers and acquisitions.

• Estate and gift planning.

• Buy-sell and cross purchase agreements.

• Economic damages.

• ESOP consulting.

• Stock option plans.

• Marital dissolutions.

• Purchase price allocations.

• Bankruptcy and reorganizations.

• Recapitalizations.

• Debt and equity investment instruments.

• Solvency and fairness options.

This list represents only a few reasons why you or one of your professional advisors might suggest the need for a valuation.

Valuation should be part of your

normal business planning

activities

. Just as you consult with your attorney or insurance agent on a regular basis, a valuation consultant helps you determine

existing and future value

drivers

. The life of your business and its future worth become stronger through revisiting its value regularly.

What you really need out

of a

valuation expert

is

someone to

help you

determine the value

drivers

. How do we

enhance the value

of

this company?

(5)

Litigation Support

Claims and disputes continue to rise. To prevail in this type of litigation requires not only topquality valuation analysis -which is one of BNKJ’s core competencies - but also the skill and expertise that can only be acquired through

actual

experience testifying as an

expert witness

.

Often a BNKJ specialist is retained to take a position and explain the situation or damages. Sometimes our independent opinions are designed to rebut another view. No matter the case, BNKJ professionals maintain their objective perspective during highly charged proceedings.

At the pretrial phase, an objective valuation analysis can substantially increase effectiveness of pretrial planning, depositions, or settlement negotiations.

The testimony of a valuation

expert can greatly strengthen a

case throughout a trial

.

Talking

to people,

investigating

the

premises,

understanding the

business

and

the

industry, exploring the

maturity

are all part of

BNKJ’s business valuation

process.

(6)

Is the

insurance

coverage

adequate

?

Are you

financing

the

business

efficiently

?

Does your

compensation

system attract the

best

talent

?

We deal

with these

issues everyday

.

Middle-Market Concentration

Whether for estate taxes or

planning, sales, purchases, loan

applications, litigation, due

diligence, gifting, or IRS or SEC

issues. BNKJ is involved with businesses

of most sizes and types. We are regularly called upon to address patents, licenses and covenants as part of our valuation efforts for family businesses and corporations in various industries.

Research Capabilities

BNKJ’s extensive valuation library and access to electronic databases enables our professional staff to provide clients with

empirical research and

quantification of a variety of

appraisal issues.

Our professionals perform extensive research in all facets of the valuation process from physically visiting the business premises to learning how your industry works. BNKJ takes an

active approach

in its research. We take the

extra steps and talk with

management, employees and

customers

to assess the

goodwill and

intangible assets.

(7)

Why BNKJ?

When you choose BNKJ, you benefit from a strong tradition of experience.

A philosophy

stressing efficiency and attentive

service

is all part of our valuation process. We also understand true tax and transitional ramifications when a businness changes hands. We can assist with everything from succesion logistics to helping you structure the terms of the transaction.

It’s no coincidence that we bring the same strength to our valuation services that we bring to all our service areas; experience, integrity and dedication to client service.

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5909 Peachtree Dunwoody Road Suite 800 • Atlanta, GA 30328

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