NATIONAL BIG DATA ANAYTICS INITIATIVE

(1)

NATIONAL BIG DATA ANAYTICS

INITIATIVE

PRESENTED

BY:

DR KARL NG

DIRECTOR, INNOVATION CAPITAL DIVISION

MDeC

(2)

AGENDA

1. Recap on 25

th

_{ICM decision on Big Data Analytics (BDA)}

2. Data is the “new oil” of the 21

st

_century

3. Strategic Intent of National BDA Initiative

4. BDA priorities

4.1 Creation of an enabling national BDA framework

4.2 Seed use of BDA in public sector via 4 pilot projects

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Decisions Made at 25

th

_{ICM 2013}

MSC Malaysia Implementation Council Meeting 2013

(ICM) chaired by YAB PM has approved the following:



KKMM, with MAMPU’s support, to develop Malaysia’s Big Data

framework



MAMPU and MDeC to jointly implement 4 government-initiated BDA

pilot projects

(5)

ICT CONTRIBUTION TO GDP

#28

TOP 20

2010/11 2020

WEF GLOBAL IT REPORT

*

Among 144 Economies

#16

TOP 10

2011 2020

IMD WORLD COMPETITIVENESS

SCOREBOARD

Among 59 Economies

2010 2020

10.5%

17%

Source : ICTSA 2012, GITR 2010-11, IMD 2011

Note: EIU Digital Economy Ranking has been replaced with WEF Global IT Report as the EIU Digital Economy Ranking report was only produced as a once-off publication

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The Malaysian ICT services sub-sector has huge potential growth, with a

projected share of about 50% in the nation’s Digital Economy in 2020…

SOFTWARE

DEVELOPMENT OTHER IT SERVICES

ICT SERVICES

IN 2020

Abt 50%

BIG DATA ANALYTICS CLOUD SOCIAL MEDIA MOBILITY TELCO SSO

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DATA IS THE “NEW OIL” OF THE

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Data is Exploding, Giving Rise to

Opportunities!...

Data collected in



Improved Decision-Making

694,445

SEARCH QUERIES

168 MILLION

EMAILS SENT iPHONE APPLICATIONS DOWNLOADED

13,000+

320+

NEW

TWITTER ACCOUNTS

Analysis

Forecasting

Prediction

Seconds

BIG DATA

ANALYTICS



Better Targeting



Behavioral Prediction

% of the Digital Universe that is actually being tagged and analysed

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Clear Benefits Derived From BDA

US RETAIL

GLOBAL

PERSONAL

LOCATION DATA

US$100 B

Increase service

provider

revenue

MARKETING

MANUFACTURING

–50%

Decrease

development,

assembly costs by

71%

Percentage

of marketers

who plan to

implement

BDA next 2

years

60%

Increase

net

margin

by

EUROPE

PUBLIC

SECTOR

ADMIN

€250 B

Increase industry

value per year

US HEALTH CARE

US$300 B

Increase industry

value per year

BUSINESS INTELLIGENCE

73%

Percentage of companies used BDA

to increase revenue

Increase existing

revenue stream

57%

Create new

sources of revenue

43%

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Government

Economic

Social

Data Owners

System Users/Providers

Private Companies

System integrators, Solution Providers,

_{Business Intelligence, etc}

MAMPU,DOSM, MACRES,

Bernama, MET, DOE, MOH

Universities, Research Institutions

Talent

Info/Infra

Funding

Regulatory Technology

Mining

Analytics

Synthesis

Predictive

Traditional

Media

Social Media

Transactional

Data

National

Statistics

Data In Silos

Shared

_Data

Open

_Data

Private

Sector

Public Sector

Data Sources

Enablers

Data Mix

Value-added

elements

Applications

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STRATEGIC INTENT OF NATIONAL

BDA INITIATIVE

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2014 PSJP KKMM

1. Proliferate the usage of BDA in all sectors

2. Catalyse adoption and usage of BDA in the public sector

3. Build the BDA industry in Malaysia

I. Grow use of BDA

II. Build strong talent

and skillsets in BDA

III. Building sustainable

I. Public - Private BDA

initiatives

II. Leadership in BDA

Short Term

(1-2 years)

Medium Term

(3-4 years)

Long Term

(5-7 years)

I. Kick start strategic

priority projects

• Framework

Short Term

(1-2 years)

• Kick start BDA priorities • Framework

• Pilot government projects • Private sector projects

Medium Term

(3-4 years)

• Grow use of BDA – become a consumer of BDA

• Build strong talent and skillsets in BDA

• Building a sustainable National BDA initiative

Long Term

(5-7 years)

• Leadership in BDA, become both a producer &

consumer of BDA • Public – Private BDA

initiatives

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BDA Priorities (Short Term)

Creation of an enabling national BDA framework

Seed use of BDA via 4

pilot projects

Grow use of BDA in

other ministries

Seed use of BDA via an

initial seeding fund for

20 BDA applications

Grow use of BDA in

other sectors

3

2

1 Private Sector

Public Sector

(15)

Creation of an enabling national BDA framework

Seed use of BDA via 4

pilot projects

Grow use of BDA in

other ministries

Seed use of BDA via an

initial seeding fund for

20 BDA applications

Grow use of BDA in

other sectors

3

2

1 Private Sector

Public Sector

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STRATEGIC INTENT

Government aspiration for Malaysia in the use of BDA and how the BDA framework can assist in providing a structured way of realising the vision

EXAMPLE

Malaysia will be a regional leader in the use of big data analytics to enhance services, deliver new services and provide better policy advice, while incorporating best practice privacy protections and leveraging existing transformation programs.

MEASUREMENT

OF SUCCESS

Measuring the success of the National Big Data initiative in the public and private sector (incl. yearly target)

EXAMPLE

Measures related to drive efficiency, collaboration and innovation in the public sector; (industry growth etc.)

MATURITY MODEL

Development of maturity model to benchmark and measure the AS IS and TO BE stages.

EXAMPLE

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STRUCTURE & PARTIES

RESPONSIBLE

Create a Governance

structure that comprise

ministries & agencies, driven

by the Minister. Identify key

players with clear roles and

responsibilities

EXAMPLE

1. KKMM, MCMC, MAMPU,

MDeC, MoE, MOHR, MDeC,

TalentCorp, etc.

ROADMAP

Implementation roadmap for

BDA framework.

EXAMPLE

1. Milestones & deliverables

2. Timeline

3. Action Items

4. # of phases

Prioritise phases based on

current gaps and priorities.

Gaps and priorities to be

identified

during

BDA

framework development

EXAMPLE

1. List of gaps

2. Priority List

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BDA Priorities (Short Term)

Creation of an enabling national BDA framework

Seed use of BDA via 4

pilot projects

Grow use of BDA in

other ministries

Seed use of BDA via an

initial seeding fund for

20 BDA applications

Grow use of BDA in

other sectors

3

2

1 Private Sector

Public Sector

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STRATEGIC INTENT

1. Prioritise which pilot projects to start based on level of readiness, urgency, support and data availability.

2. Develop the objectives, target and end goals.

EXAMPLE

Propose ministries to start with Crime Prevention and Infectious Diseases

OUTCOME

Measure the success and

effectiveness of the pilot projects

EXAMPLE

1. Crime Prevention:

Optimisation of resources 2. Infectious Diseases:

Prediction of potential infectious disease outbreak

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PARTIES

RESPONSIBLE

Describe key players. Identify who they are and their roles and responsibilities related to pilot projects EXAMPLE Project owners: KPDNKK, KKMM, KDN, KKM

IMPLEMENTATION

ROADMAP

1. Implementation roadmap for Pilot projects and post pilot. 2. To address potential new BDA

projects for immediate and near future implementation. 3. To identify and funnel

potential BDA projects for collaboration with private sector

EXAMPLE

1. Milestones & deliverables 2. Timeline

3. Action Items 4. Best practices

GAPS & PRIORITIES

1. Stock take of current data available.

2. Identification of risks, gaps, priorities and guidelines.

EXAMPLE

1. List of gaps

2. List of data owners 3. Priority List

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Government-Initiated BDA Pilot Applications

PRICE

WATCH

SENTIMENT

ANALYSIS

WHY?

To reduce profiteering due to policy changes

OUTCOME:

Predict optimal pricing and maintain

a price position by analysing price and

demand elasticity

WHY?

To quickly gauge the public perception and feedback on a certain topic

OUTCOME:

Government makes well-informed decisions to address well being of rakyat

WHY?

Crime root cause and trend analysis,

optimise law enforcement

resources

OUTCOME:

Reduced crime rate

WHY?

To predict outbreak probability and locations

OUTCOME:

Reduce infection incidences and fatalities

LEAD AGENCY:

KDN (Home Ministry)

LEAD AGENCY:

KKM (MOH)

LEAD AGENCY:

KKMM (MCM)

LEAD AGENCY:

KPDNKK (Ministry of Domestic Trade & Consumer Affairs)

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Open data



Open data is data that can be

freely used

,

reused

and

redistributed

by anyone.” OpenDefinition.org



Benefits

UK: Reduced Mortality for Heart Surgery

UK heart surgeon Sir Bruce Keogh persuaded his-colleagues to publish comparable data on their individual clinical outcomes – a global first. 7 years later, dramatic improvement in survival rates are reported in all, there are 1,000 fewer deaths in English heart surgery units each year than there were.

Canada Tax Status Misuse

Open Data exposed CAN$3.2bn misuse of charitable statusin tax code in Canada

http://eaves.ca/2010/04/14/case-study-open-data-and-the-public-purse/

Bus Stops in the UK

UK released data on location of 300,000 bus-stops; Community (Open Street Map) corrected 18,000 of them, improving official data accuracy

Finnish geo data study

SME’s grow 15% more w/free geo data as opposed to paid data. Effect visible after 1yr, stronger after 2yrs.

http://epsiplatform.eu/content/finish-study-psi-pricing-geo-data

EU Commission Research

• Open Government Data in EU would increase business activity of €40bn.

• Indirect benefits (people who use those

services) up to €140bn per year (0.7% of GDP) * source details: Vickery Study

• Deloitte Study: 10x – 100x increase in usage from opening up data (7 case studies) – not about the price as much as reduction in transaction cost