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Beyond Paperclips – Five Bank Efficiency

Priorities for 2011

Date:

Wednesday, October 27

Time:

2:00 - 3:00 pm EDT

Presenters:

Terence Roche, Principal

Eric Weikart, Senior Director

Cornerstone Advisors

Contact Us:

7272 E. Indian School Road, Suite 400

Scottsdale, AZ 85251

Tel

480.423.2030

Email

http://ww.crnrstone.com/contact.php

Web

http://www.crnrstone.com

http://www.gonzobanker.com

Welcome to Webinar 2 of the GonzoBanker

Webinar Series. We are glad to have you with us!

The presentation will begin shortly.

For the audio portion of the program, dial

1-888-296-6500. Use Passcode 601499.

We will be recording today’s session, so to

minimize background noise,

your incoming lines

are muted.

Feel free to send comments or

questions during the session using the

chat box,

accessible from the shaded toolbox in the

bottom right corner of your screen.

Time

permitting, we will address your questions at the

end of the presentation. Questions we are unable

to get to today will receive an email response.

A link to the recording, including the PowerPoint

and audio, will be emailed to you within 48

(2)
(3)

Beyond Paperclips – Five Bank Efficiency

Priorities for 2011

Date:

Wednesday, October 27

Time:

2:00 - 3:00 pm EDT

Presenters:

Terence Roche, Principal

Eric Weikart, Senior Director

Cornerstone Advisors

Contact Us:

7272 E. Indian School Road, Suite 400

Scottsdale, AZ 85251

Tel

480.423.2030

Email

http://ww.crnrstone.com/contact.php

Web

http://www.crnrstone.com

http://www.gonzobanker.com

Welcome to Webinar 2 of the GonzoBanker

Webinar Series. We are glad to have you with us!

The presentation will begin shortly.

For the audio portion of the program, dial

1-888-296-6500. Use Passcode 601499.

We will be recording today’s session, so to

minimize background noise,

your incoming lines

are muted.

Feel free to send comments or

questions during the session using the

chat box,

accessible from the shaded toolbox in the

bottom right corner of your screen.

Time

permitting, we will address your questions at the

end of the presentation. Questions we are unable

to get to today will receive an email response.

A link to the recording, including the PowerPoint

and audio, will be emailed to you within 48

(4)

Welcome GonzoBankers

– Today’s Topics

The importance of measurement tools and

some suggested “aim points”

How to get credibility in target efficiency goals

Where we look for efficiency – sometimes it’s

about process and systems but sometimes…….

(5)

Welcome GonzoBankers

Margin and non-interest income pressures are

placing a renewed and “non-negotiable” look at

operating expenses

To this point, new channels have added to

spending. The promised “lower cost of delivery”

hasn’t translated to the bottom line.

Branch costs have reduced only slightly (tellers)

Non-interest expense and efficiency ratios have

stayed relatively flat

How will lost non-interest income be augmented?

How will we position our bank or credit union vs.

(6)

“However beautiful

the strategy,

you should

occasionally look

at the results.”

--

Winston Churchill

(7)

The 5-Year Earnings Story at Banks

-1.0%

0.0%

1.0%

2.0%

3.0%

4.0%

5.0%

2006

2007

2008

2009

2010

(8)

The 5-Year Earnings Story at Banks

56.10%

56.93%

57.23%

54.68%

55.18%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

2006

2007

2008

2009

2010

Efficiency Ratio

(9)

Why Non-interest Expense is a Key

Margin is not likely to come back

Asset mix can change it somewhat

The deposit rate environment isn’t likely to get better

Non-interest income growth is cloudy

OD/NSF legislation will have a negative impact

Debit revenue may not get hit, but breakout growth is hard to

see

Some new opportunities might exist but will take a lot of focus

(e.g. wealth management)

Most banks believe charge-offs will get back to normal

levels eventually, but that won’t make up the entire ROA

loss

Most CEOs think 3% or below is the new “survive” NIE

(10)

It’s Time to Get Disciplined About Efficiency

Branches are an asset and a liability in the new

world – profitability and performance data are critical

Closing branches is not always the answer

More sales and other activities are moving to new channels

“Branch optimization” is the new goal

Focus on profitable customers vs. mere growth

Every department should be working with simple

benchmarks and KPIs

Since you asked, we’ll provide a few later

Process improvement is not a big bang, home run

project. You win bit by bit by making it a daily job of

mid-management and setting performance goals

It’s time to leverage ECM (imaging), intranet,

(11)

It Isn’t Always About Systems and Process

Generally, NIE opportunities fall into four categories

There are usually low performers within a group but the group

performs well overall

Branches

Loan originators (Mortgage/Commercial)

Brokers

There are just too many people unless you grow production

Scale!

There is a third party expense that can be lowered

Contract review/purging

Sometimes there is a real need to change process and systems

in order to improve performance

Lending

Sales

(12)

Each Business Group Needs an Efficiency

Component to its Scorecard

Branches/Call Center

 Transactions per teller/month

 New accounts opened per platform FTE/month

 Total accounts serviced per branch platform FTE/month

 Calls per call center agent/day

Lending

 Mortgages funded per mortgage FTE/month

 Consumer loans funded per consumer FTE/month

 Small business loans funded per small business FTE/month

Commercial

 Assets and/or accounts per commercial banker

 Support staff per commercial banker

 Analysts per commercial banker

Wealth Management

 Assets/accounts managed per trust FTE (by group)

Operations/IT

 Deposit accounts supported per deposit ops FTE

 Wires per wire FTE/day

 Loans supported per loan ops FTE (by loan type)

 Cases per collector (by loan type)

 Assets employees supported per IT FTE

Risk Management

 Assets/employees per audit/compliance FTE

 Assets/cases per fraud/BSA FTE

Admin – Assets/FTE per:

 Finance FTE

 Marketing FTE

 HR FTE

(13)

Efficiency Targets Must Be Part of Balanced Goals

Efficiency/Profit

Competitive

Pricing

Risk Tolerance

Service/

Convenience

Value

Management

(14)

Top 5 Efficiency/Cost Improvements

1.

Commercial Process Reengineering with ECM/workflow

Many new commercial loan and renewal processes are paper-intensive with

multiple passes between lenders, support staff and underwriters

Small credits can get the same process and servicing focus as smaller, simpler

loans – look for smaller deals in the portfolios

Documents can be integrated into workflow at the beginning – if you standardize

Bookings and uploads are often manual and take too much time

Renewals can have the same level of process as new loans and may not need

to

What to measure:

Assets/accounts managed per loan officer (look at the bottom 1/3)

We see $42 million and 142 accounts as our median

Expect different goals/objectives based upon mix (C&I vs. CRE)

Analysts/support staff per lender

We see 1 analyst per 3.5 lenders

Assistants per lender

(15)

Top 5 Efficiency/Cost Improvements

2.

Small/Rural Branch Utilization

Any branch has to have 3-4 employees, but small volumes can’t keep them busy

(and you probably can’t shutter them)

Banks have started to give 1-2 repetitive jobs to smaller branches to save the

staff in admin/ops

– CIF maintenance/renewals

– Onboarding processes for busier branches

– Overflow call center calls (if telecom systems allow)

Some institutions are rotating managers between smaller branches

Hours are being curtailed if it can help staffing models

This doesn’t apply to small branches with proven growth potential/history

And, while we’re at it, our latest survey numbers show that for every 112

accounts branches open, they close 100. Getting to the bottom of that may be

the biggest retail efficiency opportunity out there.

What to measure:

Teller transactions and new accounts opened per FTE to set a base

We see 2,181 and 36 per month, respectively

(16)

Top 5 Efficiency/Cost Improvements

3.

Risk management

There has been heavy people investments in the risk area(fraud, BSA,

compliance) – this has often been in response to regulator comments

It is surprising how many people you can find spending at least some of their

time doing one of these activities if you ask

– Fraud/BSA policy, procedures

– Activity monitoring, reporting

– Customer follow-up

– Reporting

– Training

Fraud and BSA automation systems have become more affordable, especially

with ASP delivery

– Much of the work listed above is being done manually

– These systems can help banks focus on true exceptions/questions

You need to look at what you do in-house and what you outsource (audit)

What to measure:

Assets/employees per Audit FTE

(17)

Top 5 Efficiency/Cost Improvements

4.

ECM for the back office

ECM is growing in scope

– Data

– Documents

– Files

– E-mails

For all the talk about the value of this for the front line, the back office

might get the bigger pick-up

– Research is a growing issue – e-discovery can be a nightmare

– The time spent just finding images/documents can be half of the entire research/resolution job

Many of you already own the systems (or parts of them) to do this

Standard indexing, management approach is crucial

If you have it for yourselves, you have it for customer self-service too

What to measure:

Accounts per ops FTE (deposits, consumer loans, mortgage loans)

We see 4,615, 1,661 and 734, respectively

(18)

Top 5 Efficiency/Cost Improvements

5.

Contract reviews

This is not an efficiency opportunity, but it can be a money saver

Vendor management groups are beginning to focus on this

You have to manage automatic renewals and not let them happen

without a cost talk with the vendor – letting contract renew

automatically almost always leaves money on the table

Prices are commoditizing or already have

Core per account costs

Internet banking

Bill pay

Debit/credit processing

Item Processing

You may not need to wait until the end of a contract – vendors can be

willing to negotiate renewals early

What to measure:

Reduction in unit pricing

(19)

Quick Hits if You Have not Already Done Them

Branch capture – it will pay for itself in less than 18

months

Those that haven’t installed yet may want to look at going straight to

teller capture – scanner costs continue to decrease

Combining voice, data, cell contracts to one

Track fee waivers religiously and hold employees

accountable

Purging inactive Internet banking, bill pay and business

banking users you may be paying for

100% electronic statements – or charge for paper

IVR calls to 80% of all incoming (automated/live) or

higher

Believe it or not, people still call for directions and to see if the social

security check came in. What’s next? Cookies in the branches?

(20)

Keep Process Assessments Simple and Focused – It’s Not

Rocket Science

Key Process System Utilized Process Owner Process

Assessment Comments

Officer calling/

sales SalesWhiz Kevin Dubrow 

New officer pipeline report being modified in SalesWhiz; pipeline reporting not consistent across the company

Credit analysis FloGo Nikki Sixx 

Good usage of scanning documents at the point of receipt; no formal service level agreements from credit analysts produces differing views in the organization concerning turnaround speed Loan approval Loan

Workbook Lars Ulrich 

Loan workbook is a nice stop-gap, but some info collected is redundant and/or excessive for small loans. Process needs to be migrated to a Web work flow over time.

Loan processing Loan Workbook

Randy Rhodes

 The usage of the workbook has helped

coordinate loan assistant and credit activity Loan closing Lightning Pro

(interface)

Discussions seem to indicate that response time is good on doc packages. No Lightening Pro to Gold Pond interface today.

Post-close/QC No automation  Trailing items are tracked via Henry Jack Credit line

access

Henry Jack

(Gold Pond) Joe Elliot

 Over time, better enhancements to online draw

and payment for commercial is needed from Henry Jack

Credit/collateral Henry Jack

(21)

Flow Chart to get to Issues, Then Fix Them

Primary Needs Assessment • Introduction and Probing • Cust Info Form

• Obtain Drivers License

ChexSystems From Drivers License: • Name, SSN

• Address/phone #

New CIF SetupReenterName, Address • Phone, SSN, D/L Info • Risk rating, Privacy Act

Review Brochure/Collateral • Product features/benefits • Balance requirements • Rates, fees, services

Product Determination • Agree on Product(s) • Answer questions

Forwarding to Central Ops • New Cust Info Form • Signature Card(s) • Maint Form (if needed) Initial Transaction Entry

• Obtain Starter Checks • Enter acct # from checks • Enter opening deposit $

Account Agreement • Verify customer/acct info • Enter Signature Card info • Print agreement/sig cards

Finalize Documents • Review Agreements • Get customer signatures • Collateral and disclosures

Wrap Up • Process transaction • Get customer gift • Thanks customer

Post Sales Follow-Up • Enter ATM Card Info • Enter name and acct #s • Finish Internet Bkg App

Stage 1 Ini tial Setup Stage 2 Product Sel ec tion Stage 3 Ac count Opening Stage 4 Sal e Compl et ion 4 -5 m inutes 5 6 m inutes 7 9 m inutes 9 11 m inutes ID Completion Complete

• Cust Info Form • BSA Profile

Issues

• Probing beforeChexSystems • Cust Info Form redundant with

Profile Sheet

• Cust Info Form being used with existing customers

• CIF info same as info entered into ChexSystems

• Rate sheets printed during session, not at start of day • FSRs appear focused more on

processthan selling

• New Time Deposit requires • bothonline G/L interface and

POD tickets

• New Term on renewals results in close/open CD

• Signature cards printed for every account type opened

• Debit card and online banking not part of initial

account/customer setup • FSRs not using “Temp” sig

(22)

American Banker

calls GonzoBanker

a “hip and flip” email newsletter.

Don’t miss out – sign up for your FREE subscription today

at

www.gonzobanker.com

A collection of observations,

ruminations, predictions and random

thoughts on financial services from

the team at Cornerstone Advisors.

GonzoBanker™ is a publication of Cornerstone Advisors, a Scottsdale,

Arizona-based consulting firm specializing in best practices strategy,

technology and process improvement for banks and credit unions.

Visit our Web site at

www.crnrstone.com

(23)

We’re Glad to Help

Watch for the latest

Cornerstone Report

, available soon

Benchmarking with many flavors

We run a scorecard

We can do a deep dive with a business line

We can do a deep dive for the entire institution

We are building communities for each functional area of

the institution

These groups will focus on deeper metrics

They will share best practices

They will participate in focus market research that will assist in

(24)

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