The Safe Flying Service

1

The Safe Flying Service

COMPANY OVERVIEW

•

SFS is part of a Thai owned family business with annual revenue of 350

million USD specializing in fuel, lubricant, chemicals, land and marine

logistics, fabrication, and aviation, (with R&D activities related to the

businesses).

•

Founded in 1990 and currently flying offshore in Thailand with new

technology aircraft.

•

Operate offshore helicopter since 2005.

•

Originally supported by NORSK (now Bristow Norway) to kick-off offshore

operation. Now, SFS is totally independent and self-managed at high

standard.

•

The only Thai operator to be in compliance with Thai legal regulation for

number of Thai pilots

•

The first to use European standard manuals which is now new TDCA

requirement.

•

Well-developed and recognized as leader in Competency based training

program and Safety Management Systems. System model created by Mr.

Cliff Edward, SMS and Bow-Tie Specialist (ex- Shell Aviation) for past 6

years and still on-going.

Ambition

•

Build an independent offshore helicopter service that is equally

recognized for Quality and Safety as those companies established

in the North Sea

– ALREADY ACHIEVED !!

• Develop and promote more aviation human resources for Thailand

– ALREADY ACHIEVED !!

•

Help local alliances in the ASEAN region build high standard

operation with MAXIMUM local staff at all organizational-levels

Local Alliance support

Malaysia – Working with a local helicopter operator,

SFS acts as experience technical partner to support

acquisition of Petronas Offshore Helicopter service

License

Myanmar – Ongoing JV with Air KBZ with underlying

concept of supporting Air KBZ to build its own high

standard offshore helicopter service with maximum local

Burmese content

Local Alliance support

Indonesia – Support local operator to introduce the

Local Alliance support

MOU Signing Ceremony between

Mr. Moe San Aung, MD of Air KBZ

Our Commitment to our Alliances

• Build cost competitive local operation at high safety

standard

• Build local pilots and engineers and future aviation

managers

(Note: SFS Aviation Training Center)

• Use existing resources in Thailand to provide creative

back-up solutions (HR, Tools, spares, Aircrafts)

SFS Aviation Training Center (Phuket Airpark, Phuket,

Thailand)

• To start initially as Ab-Initio Flight Training Organization (FTO)

• Thai DCA FTO license underway

• Future Helicopter Engineer courses

• Talks with Thai Banks on scholarship financing began (KBZ also

owns bank !)

Our Commitment

Operated location

Head Office – Bangkok

Onshore Base – Don Muang, Thailand

Onshore Base – Phuket, Thailand (Training Center)

Offshore Base – Songkhla Navy Base, Thailand

Offshore Base – Utapao, Thailand

Offshore/Onshore – Songkhla Airpark (Private), Thailand

Offshore Base (discontinued) – Labuan, Malaysia

Systematic capability and proven

record of development of local Thai

Local Thai Development in Offshore

Helicopter Service Organization

Before SFS - Positions held by local Thai (real functional position)

Corporate

Administration

Flight Operation

Technical Maintenance

Quality and Safety

Management

none

Co-Pilot

Junior Licensed

Technicians

none

Radio Flight

Following Officers

Non-Licensed Mechanic

Helper

Store officers

Local Thai Development in Offshore

Helicopter Service Organization

After SFS - Positions held by local Thai (real functional position)

Corporate Administration

Flight Operation*

Technical Maintenance*

Quality and Safety

Management

CEO

Flight Operation Director

Assistant to Technical Director

Quality and Safety Manager

Accountable Manager

Flight Operations Manager

Chief Engineer

All other functions in the

department

Commercial & Contract

Manager

Corporate Chief Pilot

Airworthiness and Reliability

engineer

Finance Manager*

Fleet Chief Pilot

Shift supervisor Licensed Engineer

Type Rating Instructor

Junior Licensed Engineer

Simulator instructor

Non-Licensed Mechanic Helper

Ground Instructor

Logistic Store Manager

Captain

Store officers

Flight Safety Pilot

Maintenance Planning and

Technical Record

Co-Pilot

Customer Service / Flight

Operation Coordinator

Radio Flight Following

Officers

Local Thai Development in Offshore

Helicopter Service Organization

Key Success

Drivers:-• Understanding of local Asian culture and Asian

Leadership Style (care and reaching out)

• Systematic Competency-based training, evaluation, and

promotion (under Competency Assurance and

Management System module)

• Objective and systematic communication with trust and

respect

Safety and reliability track record,

philosophies, and related safety

The

First

local Thai Offshore Helicopter Operator,

23 years in helicopter business, 9 years offshore

Clients and Audited Qualification

PTTEP

PTT

Chevron

TOTAL

Petronas Carigali

BG

Mitsui

Mubadala

Pearl Oil

Salamander Energy

Achievements

• The first company in Thailand to be recognized by

multi-national major oil companies as having high safety

standard without needing management-support of foreign

companies. (First S.E. Asian company to be invited to

Shell Aircraft Safety Seminar in the Hague, Netherland)

• One of the very few Asian operators that has never had

any major accidents.

• First Thai offshore helicopter instructor pilot.

• First in-house CRM Instructors for Thailand

• First operator to operate Agustawestland AW139 in S.E.

Asia (since 2010).

(Most AW139 type experience in the

region)

Achievements

• Regular 95% monthly service availability (well above industrial

average of 85-90%) recognized by the aviation auditor of oil

companies such as TOTAL,BG,PTTEP as having one of the best

aircraft availability-performance in the world.

• Appointed by Agustawestland as Authorized Service Center.

Ramping up to support Royal Thai Army’s Agustawestland

AW139. (Successfully assembled and commissioned Thai Army’s

AW139 in Dec 2013) and provide Technical Representative and

resources

• First and only Thai company to pass Chevron Audit without need

for foreign technical partner

• First and only Thai company to pass TOTAL audit/approval for

global contract

- Invited to Shell Aviation Safety Conference, 9-10 Oct 2014, The

Hague, Netherland

*SFS’s safety systems is based on Mr. Cliff

Edward’s model. Cliff participated in formulation of Shell

Certifications

ISO 9001:2008

ISO 14001:2004

OHSAS 18001:2007

Agustawestland Authorized Service

World Safety Organization Membership

www.helioffshore.org

Agustawestland Authorized Service

Center

Offshore Helicopter Service Reliability track

Record

Offshore Helicopter Service Reliability track

Record

Offshore Helicopter Service Reliability track

Record

“Preservation of Life by upholding human spirit,

investing in technology, and systematically

manage safety with process-creativity”

SFS – The Safe Flying Service

“the devil is in the details” – Managing of Safety

with pride, integrity, and process-innovation

beyond simple regulatory requirements

SFS – The Safe Flying Service

Continuous strengthening of the vaccines called

‘risk controls’ to prevent diseases called ‘risks’

SFS – The Safe Flying Service

“HAZARD-THREATS are like diseases that is

threatening our company, our body. The

Threat-Controls on the BOW-TIE maps are our vaccines. If we

continue to analyze the strength of our vaccines and

develop them into new and stronger vaccines every day,

we can say that we are safer today than yesterday ”

SFS – The Safe Flying Service

“A safe organization must be a self-evolving

Systematic Process Driven Organization utilizing

high standards and technologies supported by

creative process designs, caring leadership,

understanding of local culture and financial strength

to consistently attain tangible and sustainable safety

improvement initiatives”

SFS – The Safe Flying Service

People is the most important

component of safety

True Close-Loop Safety Evolution

Data Collection

(Audits, Incident reports, etc)

Risk Recognition

and Risk Analysis

Process Evolution initiatives

(redesign and reimplementation)

Safer Operation Model

(“safer today than yesterday”)

SFS CLOSED-LOOP SYSTEM

Open-Loop System

(no system evolution)

Data Collection

(Audits, Incident reports, etc)

Risk Recognition

and Risk Analysis

SFS’s Building block of a SAFE

operation

Oil Company’s High Expectation of SAFETY

Fast, Continuous, Systematic,

TANGIBLE & RECORDED

process’s safety-characteristic

Improvement (Risk Mitigation by process-redesign).

System’s ability to identify, quantify, mitigate risk

Stable Platform for embedding of Risk-Controller

within the system’s processes design

Effective Implementation of and Compliance with highly

structured standardized processes

with fast and continuous evolution cycle

Staff loyalty (low turn-over) and motivation to Comply to high Standard

(no union, no strike)

Ratanarat Family Care Culture = Happy Staff

Leaders and Consultants’

Care and Creativity

to go beyond

regulatory

requirements

to design and implement

effective processes

SAFETY: Embedding of Risk Control: Bow-Tie XP

Software, the Systematic Risk Management

Platform

Hazard

Tasks

Operational Systems

Hazardo

us or Top

Event

Before the incident

After the incident

SAFETY: The Bow-Ties – “Not just for wall

decorations”

SAFETY: The Bow-Tie – “Not just for wall

decorations”

Bow ties maps act as a foundation and tool

for:-• Effective Audit Program design

• Safety Awareness Promotion via staff collaboration on

formulation and updates, risks and controls discussions,

• Investigations (for possible control-breaches or Control

strength) and subsequent improvements decision-making

• Referencing to ensure a more focused and more systematic

audit and surveillance sweep of the safety critical areas

• Systematic ‘Risk-resistance’ Strength Monitoring

Safety Enhancement: IN-HOUSE WEB BASED QUALITY AND

SAFETY MANAGEMENT COLLABORATION and DATA

SAFETY: Measurable Safety

Improvements Performance Indicators

Example only

Safety Performance Indicator (SPI)

Target

Actual

Flight Safety Issues related to non-standard pilot decision making

xx

xx

Excessive flying hours per pilot – measured in numbers of

pilots per month needing to exceed Company or regulatory

maximums.

xx

xx

Part revenue management pilot duty rate - measured in

percentage of flight duty hours recorded in each 28 day period

against the maximum 185 duty hours maximum allowed in the

period.

SAFETY: On Site Flight Training Device

(Non-Moving Simulator)

Agustawestland’s AW139 VIPT (Virtual Interactive Procedural Training)

Enhancement of Pilot’s safe procedural compliance, CRM, and Multi Crew

Concept Decision making

SAFETY: Going beyond regulatory

Requirements

To achieve ALARP safety SFS go beyond simple compliance by

development of new ways to improve results.

Examples:-• Most advance Safety Management System in the region

• Highly focused on customized training emphasis program for

each individual.

• Commitment to effective CRM practice.

• Fully developed competency management procedure/programs.

• Strict Compliance to proper Class 2 Performance operation in

relation to Helideck Take-Off profiles and Take-off weight.

• Strong Safety Culture and Safety based decision making even

when Self-Imposition and Sacrifices are needed

• On Site Flight Training Device to enhance cockpit procedural

training

• Assurance of effective use of technologies such as HUMS and

HFDM

• Very high pilot instructor to pilot ratio ensuring robust

development and assurance of pilot quality

HELICOPTER FLEET

Consistent fleet growth and supporting advance safety

enhancing technologies such as HUMS (Helicopter Health

Utilization Monitoring System) and HFDM (Helicopter Flight

Data Monitoring System)

–

Started offshore helicopter operation with 3 Sikorsky S76C+

in 2005

–

Current Fleet in

2013:-• 3 Sikorsky S76C+ (max 12 passengers)

• 3 AgustaWestland AW139 (max 15 passengers)

• 1 Eurocopter AS350 (max 4 passengers) <on lease under

JV with Helipartner>

–

Fleet

THE MAGAZINE FOR AGUSTAWESTLAND EMPLOYEES

SUMMER 2013

ROTARY

WING

SFS

A NEW ERA FOR OFFSHORE

OPERATIONS IN THAILAND

UNA NUOVA ERA PER L’OFFSHORE

IN TAILANDIA

AW STEPCHANGE:

GLOBAL VIEWPOINTS

OPINIONI DA TUTTO IL MONDO

HSD

BRINGING PRODUCTS TO LIFE

41 SUMMER 2013

T

he development of SFS Aviation can be traced back to 1990 and a time when Thailand’s domestic demand for oil could not be met by the country’s existing refinery capacity. The Ratanarat family, as Thailand’s largest importer of diesel oil from the Middle East, recognised the opportunity and built a new oil marine terminal on Si-Chang Island.

Needing an efficient means of transport from Bangkok, Chira Ratanarat established the Si-Chang Flying Service, which was later to become SFS Aviation. Initially operating corporate flights between the capital and the new deep sea oil terminal, the company quickly established itself and took the bold decision to begin offshore operations in 2005.

Today Chira Ratanarat is Chairman of SFS Aviation and his son Tisanu is CEO responsible for the day-to-day operation of an organisation that is recognised by international oil companies as a highly capable offshore helicopter business and a leader in Quality and Safety Management Systems.

The company is headquartered in Bangkok and has two operating bases, the first in Bangkok at Donmuang Airport and the second at Songkhla in southern Thailand, which is the focal point for its offshore business. Recalling the challenge of establishing a Thai company in the offshore helicopter market, Tisanu says: “In over 20 years of offshore flying in Thailand, there had never been easy for foreign operators to monopolise the business.

L

RVYLOXSSRGL6)6$YLDWLRQULVDOHDOTXDQGROHUDIÀQHULHWDLODQ GHVL QRQ ULXVFLYDQR D VRGGLVIDUH OD GRPDQGD QD]LRQDOH GL SHWUR OLR/DIDPLJOLD5DWDQDUDWOHFXLDWWLYLWjFRPPHUFLDOLQHIDFHYDQRLO SULPR LPSRUWDWRUH WDLODQGHVH GL QDIWD GDO 0HGLR 2ULHQWH VL UHVH FRQWR GHOO·RSSRUWXQLWjHUHDOL]]zXQQXRYRWHUPLQDOSHWUROLIHURVXOO·LVRODGL6L &KDQJ &KLUD5DWDQDUDWFXLRFFRUUHYDQRPH]]LSDUWLFRODUPHQWHHIÀFLHQWLSHUL WUDVSRUWLGD%DQJNRNIRQGzOD6L&KDQJ)O\LQJ6HUYLFHFKHLQVHJXLWRGL YHQQH6)6$YLDWLRQ$OO·LQL]LRO·D]LHQGDRSHUDYDYROLFRUSRUDWHWUDODFDSL WDOHHLOQXRYRWHUPLQDOSHWUROLIHURPDQHODPSOLzOHSURSULHDWWLYLWj HQWUDQGRDQFKHQHOPHUFDWRGHOWUDVSRUWRRIIVKRUH

&KLUD 5DWDQDUDW q O·DWWXDOH SUHVLGHQWH GL 6)6 $YLDWLRQ PHQWUH O·DPPLQLVWUDWRUH GHOHJDWR q VXR ÀJOLR 7LVDQX UHVSRQVDELOH GHOOH DWWLYLWj TXRWLGLDQHGHOODVRFLHWjULWHQXWDGDOOHFRPSDJQLHSHWUROLIHUHLQWHUQD]LRQDOL WUD OH SL DIÀGDELOL H OHDGHU LQGLVFXVVD QHL VLVWHPL GL JHVWLRQH GHOOD VLFXUH]]DHGHOODTXDOLWj

/·D]LHQGD FRQ VHGH D %DQJNRN FRQWD GXH EDVL RSHUDWLYH OD SULPD VXOO·DHURSRUWR 'RQXPDQJ GL %DQJNRN H OD VHFRQGD FXRUH GHOOH DWWLYLWj RIIVKRUHD6RQNJKODQHOOD7DLODQGLDPHULGLRQDOH7LVDQXULSHUFRUUHQGR OHWDSSHGHOVXFFHVVRGHOODVRFLHWjVXOPHUFDWRHOLFRWWHULVWLFRDIIHUPDFKH

SFS Aviation, unica società per trasporto

elicotteristico offshore al 100% di proprietà

tailandese, è da sempre all’avanguardia

nell’innovazione e continua a ottenere importanti

successi . L’azienda è specializzata nel trasporto

offshore e conta oggi una flotta di tre AW139 cui

quest’estate si aggiungerà un quarto elicottero.

A NEW ERA FOR OFFSHORE OPERATIONS IN THAILAND

UNA NUOVA ERA PER L’OFFSHORE IN TAILANDIA

40 ROTARYWING CUSTOMER PROFILE FOCUS SUL CLIENTE CUSTOMER PROFILE FOCUS SUL CLIENTE

SFS Aviation has a rich history of pioneering innovation

and continues to achieve fresh landmarks as Thailand’s

only 100 per cent domestically-owned offshore helicopter

company. Specialising in offshore transport, its fleet

currently includes three AW139 helicopters, soon to be

joined by a fourth this summer.

Continued on page 42 &RQWLQXDDSDJLQD

43 SUMMER 2013 42 ROTARYWING CUSTOMER PROFILE FOCUS SUL CLIENTE CUSTOMER PROFILE FOCUS SUL CLIENTE

“Most of the profit went outside Thailand and the opportunities for development of Thai people were minimal. To put this into perspective, SFS has contributed more tax to the Thai economy and developed more Thai staff capability in our seven years in the offshore market than in the previous 20-plus years under foreign monopoly.

“At the time there was a lot of resistance from the oil companies that we had to overcome. It was thought that the non-confrontational component of the Asian culture undermined the Quality and Safety System which greatly depends on the leaders’ and staff’s ability to uphold system compliance. Of course, many years later, we are now seen by these same businesses as a robust small company that focuses on making a name for Thailand, capable of safe offshore operations and managed under a westernised process-driven and systematic approach.

“This can only be achieved by the deep knowledge of how to ‘push the right button’ in Asian culture to convert the Asian leaders and staff into positive supporters of the Quality and Safety Management System that truly deliver safe and efficient operation.”

The company has doubled in size since 1990 and now employs more than 40 pilots, plus a large engineering team and prides itself on a strong safety culture reinforced by a highly developed individualized training programme for pilots and engineers.

THE RELATIONSHIP WITH AGUSTAWESTLAND

In 2010 the CPOC (Carigali-PTTEP Operating Company) joint venture between Thai national oil company PTTEP (PTT Exploration and Production) and Petronas of Malaysia announced its requirement for an offshore helicopter fleet to service the Malaysia Thailand Joint Development Area in the Gulf of Thailand, which was created to develop the natural resources in the area.

The requirement was for Class 1 performance with 12 passengers on board, flying 145nm without refuelling. This was the longest range required of any offshore contract in Thailand and it became clear that the AW139 was the only helicopter capable of fulfilling the demanding mission profile.

SFS initially leased its first AW139 from another operator in 2010 and following discussions with Vincenzo Alaimo (AgustaWestland Head of Region in Malaysia) SFS Aviation signed a contract for purchase of AW139s with the first entering service in early 2011. Two more AW139s have since joined the fleet and a fourth is due for delivery this summer. SFS Aviation has also made a customer commitment for four AW189 helicopters, meaning that it will join a growing number of customers to benefit from the commonality benefits of the AgustaWestland Family of new generation helicopters.

SFS’s offshore fleet, which includes the AW139s is being used for high intensity operations, flying at a utilisation rate per aircraft of 120 to 130 hours per month and

´LQROWUHYHQW·DQQLGLDWWLYLWjRIIVKRUHLQWXWWDOD7DLODQGLDQHV VXQDD]LHQGDWDLODQGHVHVLqLQWHUHVVDWDDOVHWWRUHSHUFXLHUD VWDWRIDFLOHSHUJOLRSHUDWRULVWUDQLHULLPSRUUHLOSURSULRPR QRSROLR ´/DPDJJLRUSDUWHGHLSURÀWWLQRQULPDQHYDLQ7DLODQGLDH FRQVHJXHQWHPHQWHOHRSSRUWXQLWjGLVYLOXSSRSHULWDLODQGHVL HUDQRPLQLPH6)6LQYHFHQHLVHWWHDQQLGLDWWLYLWjVXOPHUFD WRKDSDJDWRSLWDVVHLQ7DLODQGLDHKDFRQWULEXLWRDOODFUHVFL WDGHOOHFRPSHWHQ]HGHOSHUVRQDOHORFDOHSLGLTXDQWRQRQVLD VWDWRIDWWRQHLSUHFHGHQWLYHQW·DQQLGLPRQRSROLRVWUDQLHUR

´$OO·LQL]LR DEELDPR GRYXWR VXSHUDUH OD IRUWH UHVLVWHQ]D GHOOH FRPSDJQLH SHWUROLIHUH 6L ULWHQHYD FKH OD FDUDWWHULVWLFD WLSLFD GHOOD FXOWXUD DVLDWLFD GL HYLWDUH L FRQIURQWL GLUHWWL IRVVH LO PRWLYR FKH PHWWHYD D ULVFKLR LO VLVWHPD GL 4XDOLWj H GL *HVWLRQH GHOOD 6LFXUH]]D OD FXL HIÀFLHQ]D GLSHQGH DPSLDPHQWH GDOO·DELOLWj GHL GLULJHQWL H GHO SHUVRQDOH GL ULVSHWWDUHLFULWHULGLFRQIRUPLWj'RSRGLYHUVLDQQLLQYHFHOH VWHVVHFRPSDJQLHSHWUROLIHUHFLFRQVLGHUDQRFRPHXQDSLFFROD VROLGDD]LHQGDFKHWLHQHDOWRLOQRPHGHOOD7DLODQGLDHFKHqLQ JUDGRGLRSHUDUHQHOO·DPELWRRIIVKRUHULVSHWWDQGRJOLVWDQGDUG GLVLFXUH]]DFRQXQDJHVWLRQHGLWLSRVLVWHPDWLFREDVDWDVX SURFHVVLGLVWDPSRRFFLGHQWDOH ´&LzSXzHVVHUHRWWHQXWRVRORFRQODFRQRVFHQ]DSURIRQGD GL FRPH ¶WRFFDUH L WDVWL JLXVWL· QHOOD FXOWXUD DVLDWLFD SHU SRU WDUHLOHDGHUDVLDWLFLHLOSHUVRQDOHDVRVWHQHUHSRVLWLYDPHQWHLO VLVWHPDGL4XDOLWjHGL*HVWLRQHGHOOD6LFXUH]]DJDUDQWHQGROD PDVVLPDHIÀFLHQ]DHVLFXUH]]DRSHUDWLYDµ 'DOODVRFLHWjKDUDGGRSSLDWROHSURSULHGLPHQVLRQLH RJJLFRQWDSLGLSLORWLHXQDQXWULWDVTXDGUDGLWHFQLFLHGq ÀHUDGLDYHUFUHDWRXQDVROLGDÀORVRÀDGHOODVLFXUH]]DFRQVROL GDWDGDXQSURJUDPPDIRUPDWLYRSHUVRQDOL]]DWRSHUSLORWLHWHFQLFL

IL RAPPORTO CON AGUSTAWESTLAND

1HOOD&DULJDOL377(32SHUDWLQJ&RPSDQ\XQDMRLQWYHQWXUHWUDODVRFLHWj SHWUROLIHUDQD]LRQDOHWDLODQGHVH377(3377([SORUDWLRQDQG3URGXFWLRQHOD PDOHVH3HWURQDVDQQXQFLzLOUHTXLVLWRSHUXQDÁRWWDGLHOLFRWWHUL RIIVKRUH SHU VHUYLUH XQ·DUHD GL VYLOXSSR FRQJLXQWR PDOHVH H WDLODQGHVHVLWXDWDQHO*ROIRGHOOD7DLODQGLDFUHDWDSHUVIUXWWDUH OHULVRUVHQDWXUDOLGHOOD]RQD

5HTXLVLWRLPSUHVFLQGLELOHHUDXQHOLFRWWHURFKHULVSRQGHVVHDO UHTXLVLWR&ODVVFRQXQDFDSLHQ]DGLSDVVHJJHULLQJUDGRGL YRODUHSHUPLJOLDQDXWLFKHVHQ]DQHFHVVLWjGLULIRUQLPHQWR 6L WUDWWDYD GHO PDVVLPR UDJJLR RSHUDWLYR PDL ULFKLHVWR GD XQ FRQWUDWWR RIIVKRUH LQ 7DLODQGLD SHU FXL IX VXELWR HYLGHQWH FKH O·$: IRVVH O·XQLFR HOLFRWWHUR LQ JUDGR GL VRGGLVIDUH SLHQD PHQWHUHTXLVLWLFRVuLPSHJQDWLYL

1HO 6)6 QROHJJLz LO VXR SULPR $: GD XQ DOWUR RSHUDWRUH,QVHJXLWRDJOLDFFRUGLLQWHUFRUVLFRQ9LQFHQ]R$ODLPR +HDG RI 5HJLRQ $JXVWD:HVWODQG LQ 0DOHVLD 6)6 $YLDWLRQ VWLSXOzVXFFHVVLYDPHQWHXQFRQWUDWWRSHUO·DFTXLVWRGLHOLFRWWHUL $:LOSULPRGHLTXDOLHQWUzLQVHUYL]LRDOO·LQL]LRGHO

'DDOORUDDOODÁRWWDVLVRQRXQLWLDOWULGXH$:HXQTXDUWRVDUjFRQVHJQDWR TXHVW·HVWDWH 6)6 $YLDWLRQ LQROWUH VL q LPSHJQDWD SHU O·DFTXLVWR GL TXDWWUR $:SHUFXLVDUDQQRVHPSUHSLLFOLHQWLDXVXIUXLUHGHLYDQWDJJLRIIHUWLGDOOD IDPLJOLDGLHOLFRWWHUL$JXVWD:HVWODQGGLQXRYDJHQHUD]LRQH /DÁRWWDRIIVKRUH6)6FKHLQFOXGHROWUHDJOL$:DQFKHDOWULHOLFRWWHULRSHUD DSLHQRULWPRRJQLHOLFRWWHURFRPSLHFLUFDRUHPHQVLOLGLYRORIDFHQGR YROLDOJLRUQR 1RQRVWDQWHOHGLIÀFLOLFRQGL]LRQLRSHUDWLYHODÁRWWD6)6UHJLVWUDUHJRODUPHQWH XQOLYHOORGLGLVSRQLELOLWjVXSHULRUHDO7LVDQXVSLHJDFKH´LQTXHVWD]RQD VL UHJLVWUD XQD WHQGHQ]D DG DQGDUH VHPSUH SL DO ODUJR H SHU TXHVWH OXQJKH GLVWDQ]HO·$:HO·$:VRQRHOLFRWWHULSLHIÀFLHQWLULVSHWWRDTXHOOLGHOOD FRQFRUUHQ]D

´1RQ q LQGLIIHUHQWH FKH LO QRVWUR $: VLD VWDWR DQFKH LO SULPR HOLFRWWHUR RIIVKRUHLQ7DLODQGLDGRWDWRGLDULDFRQGL]LRQDWD(·GLIÀFLOHLPPDJLQDUHFKHLQ XQSDHVHFRVuFDOGRLFOLHQWLDFFHWWDVVHURGLYRODUHVHQ]DDULDFRQGL]LRQDWD,Q 7DLODQGLDSULPDGHOO·LPSLHJRGHOO·$:LSDVVHJJHULDERUGRGHJOLHOLFRWWHUL KDQQRVRIIHUWRLOFDOGRSHUWUHQW·DQQLSHUFKpO·LQVWDOOD]LRQHGLLPSLDQWLGLFRQ GL]LRQDPHQWRVXDOWULHOLFRWWHULGHOODVWHVVDFODVVHGHOO·$:DYUHEEHLPSOLFDWR XQDVHQVLELOHULGX]LRQHGHOODFDSDFLWjGLFDULFRHGHOO·DXWRQRPLDµ 7LVDQXHYLGHQ]LDDQFKHO·LPSRUWDQ]DGHOODVROLGLWjGHOODFROODERUD]LRQHWUD6)6

Continued on page 44 &RQWLQXDDSDJLQD

THE COMPANY HAS DOUBLED IN SIZE SINCE 1990

AND NOW EMPLOYS MORE THAN 40 PILOTS PLUS

A LARGE ENGINEERING TEAM

DAL 1990 LA SOCIETÀ HA RADDOPPIATO LE PROPRIE

DIMENSIONI E OGGI CONTA PIÙ DI 40 PILOTI E UNA

NUTRITA SQUADRA DI TECNICI

45 SUMMER 2013 44 ROTARYWING CUSTOMER PROFILE FOCUS SUL CLIENTE CUSTOMER PROFILE FOCUS SUL CLIENTE

H$JXVWD:HVWODQG´$JXVWD:HVWODQG0DOD\VLDqVHPSUHSURQWDDVXSSRUWDUFLH DWURYDUHVROX]LRQLFRQLOPDVVLPRGHOO·LPSHJQR/DFDSDFLWjGL$JXVWD:HVWODQG GLIRUQLUHDVVLVWHQ]DDLFOLHQWLRIIVKRUHqLQFRQWLQXRVYLOXSSR

1HVVXQRqSHUIHWWRPDFLzFKHFRQWDVRQRO·LPSHJQRHODYRORQWjGLPLJOLRUDUH FRQWLQXDPHQWH 6DSSLDPR DG HVHPSLR FKH $JXVWD:HVWODQG VWD FKLHGHQGR DL SURGXWWRUL GHL FRPSRQHQWL GL DXPHQWDUH OD SURGX]LRQH SHU SHUPHWWHUH DG $JXVWD:HVWODQG0DOD\VLDGLLQFUHPHQWDUHLOSURSULRVWRFNGLSDUWLGLULFDPELR ´,WDLODQGHVLVRQRPROWRVLPLOLDJOLLWDOLDQL'DQQRPROWDLPSRUWDQ]DDLUDS SRUWLSHUVRQDOLDOO·DPLFL]LDDOODÀGXFLDHDOULVSHWWROHYHUHEDVLGLXQDVROLGD HIUXWWXRVDFROODERUD]LRQH6HVLLQVWDXUDQRYHULUDSSRUWLGLDPLFL]LDODPRWL YD]LRQHDOO·DLXWRUHFLSURFRqPDJJLRUHHOHVROX]LRQLDLSUREOHPLVLWURYDQRSL IDFLOPHQWH ´$OO·HSRFDGHOODQRVWUDHVSDQVLRQHDGHVHPSLRTXDQGRQHOSDVVDPPR GDL WUH HOLFRWWHUL 6LNRUVN\ 6& DJOL $: 6)6 DYUHEEH SRWXWR HVVHUH FRQ VLGHUDWDXQ·D]LHQGDWURSSRSLFFRODSHUSDVVDUHDOO·$:XQHOLFRWWHURQXRYR H VRÀVWLFDWR $JXVWD:HVWODQG KD QRWHYROPHQWH VRVWHQXWR 6)6 LQ TXHVWD GLI ÀFLOH IDVH GL WUDQVL]LRQH VSHFLDOPHQWH SHU TXDQWR ULJXDUGD OD PDQXWHQ]LRQH GHOO·DYLRQLFD2UDSRVVRDIIHUPDUHFRQVLFXUH]]DFKH6)6KDPDWXUDWRXQDEXRQD HVSHULHQ]DQHOOHRSHUD]LRQLFRQO·$:µ

INVESTIMENTI PER IL FUTURO

,OUDSSRUWRGLFROODERUD]LRQHWUD6)6H$JXVWD:HVWODQGVLqXOWHULRUPHQWH UDIIRU]DWR GRSR FKH 6)6 q GLYHQXWR XQ FHQWUR DVVLVWHQ]D DXWRUL]]DWR $JXVWD:HVWODQG LQ 7DLODQGLD 1HO O·D]LHQGD JDUDQWLUj WUD O·DOWUR O·DVVLVWHQ]DDOO·HQWUDWDLQVHUYL]LRGHLGXH$:RUGLQDWLGDOO·(VHUFLWR5HDOH WDLODQGHVH

/D FRQVHJQD VHJQHUj O·LQJUHVVR GHL SULPL $: QHO PHUFDWR PLOLWDUH WDLODQGHVH H 6)6 VL RFFXSHUj GHOO·DVVLVWHQ]D GHOOD PDQXWHQ]LRQH H GHOO·DSSURYYLJLRQDPHQWRGHLULFDPEL

2OWUH D TXHVWH DWWLYLWj 6)6 VL VWD HVSDQGHQGR DQFKH QHO VHWWRUH GHOOD IRUPD]LRQH H VWD FROODERUDQGR FRQ LO 0LQLVWHUR GHOO·DHURQDXWLFD FLYLOH WDLODQGHVH SHU UHDOL]]DUH XQD VFXROD GL YROR DE LQLWLR D 3KXNHW $OO·LQL]LR GHOO·DQQR6)6KDDYYLDWRXQ·DWWLYLWjGLQROHJJLRLQWHUQD]LRQDOHGLHOLFRWWHUL OHJJHUL GL FXL VL RFFXSHUj XQD FRQVRFLDWD LQ MRLQWYHQWXUH OD ¶+HOLSDUWQHU 7KDLODQG·ËODSULPDD]LHQGDGLTXHVWRWLSRIRQGDWDGDXQDVRFLHWjWDLODQGHVH HVRVWHQXWDGDÀQDQ]LDWRULWDLODQGHVL

IL PATRIMONIO UNICO DI SFS

&KLUD q XQ YHUR SDWLWR G·DYLD]LRQH H VSLQWR DQFKH GDOOD VXD SDVVLRQH SHU O·DHURPRGHOOLVPRHJOLHOLFRWWHULYLKDGDWRFRQFUHWH]]DRUJDQL]]DQGRXQVHUYL]LR GLWUDVSRUWRLQHOLFRWWHURWUD%DQJNRNHO·LVRODGL6L&KDQJLPSDUDQGRDSLORWDUH HDFFXPXODQGRROWUHPLOOHRUHGLYRORFRPHSLORWDGLHOLFRWWHUL 0DTXHVWDVXDSDVVLRQHSHUO·DHURPRGHOOLVPRQRQqXQVHPSOLFHKREE\KD FUHDWRXQDVTXDGUDGLVSHFLDOLVWLGHGLFDWLDOODUHDOL]]D]LRQHGLPRGHOOLGLYHOLYROL LQVFDODFKHJDUHJJLDQRLQRFFDVLRQHGHO-HW:RUOG0DVWHUXQDFRPSHWL]LRQHDQ QXDOHFKHULXQLVFHJOLDSSDVVLRQDWLGLWXWWRLOPRQGR &KLUDFLVSLHJD´DEELDPRPDFFKLQDULDFRQWUROORQXPHULFRDWUHHFLQTXHDVVL FKHULSURGXFRQRDOODSHUIH]LRQHOHFXUYDWXUHGHOOHSDUWLPHWDOOLFKHDEELDPRRIÀ

performing two to three flights each day.

Despite the challenges, SFS’s fleet is regularly achieving more than 95 per cent availability. Tisanu explains: “The trend in the region is to go further offshore and over these long distances the AW139 and AW189 have better efficiency than the competition.

“The funny thing is that our AW139 was also the first offshore helicopter in Thailand to benefit from air conditioning. It is hard to imagine that in such a hot country, customers would accept to fly with non-air conditioned aircraft. Until the AW139 entered the market, passengers suffered for three decades because other medium size helicopters could not have air conditioning without losing a lot of payload and range.”

Tisanu also emphasises the importance of a strong working relationship between SFS and AgustaWestland: “AgustaWestland Malaysia, always tries to listen and work out a solution. AgustaWestland’s experience in supporting offshore customers is developing all the time. Nobody is perfect, but it is the attitude and commitment to continuously improve that counts. We know that AgustaWestland is pushing its parts manufacturers to ramp up their manufacturing capacity and further enable AgustaWestland Malaysia to carry more spare parts at its facility.

“Thai people and Italian people are very similar. We both focus on personal relationships, friendship, trust, and respect as a basic foundation to make both sides enjoy working with each other. With friendship established, motivation to help each other out emerges, and solutions to problems can be attained.

“As an example, at the time of our expansion from the existing three Sikorsky S76C+ helicopters into the AW139 in 2010, SFS could have been considered too small to venture into a new sophisticated aircraft type like the AW139. AgustaWestland helped SFS through that difficult phase of adopting a new type, especially in the area of avionics maintenance. Now it is safe to say that SFS is well experienced in operating the AW139.”

INVESTING FOR THE FUTURE

The partnership between SFS and AgustaWestland has been strengthened fur-ther with the announcement that SFS has been appointed as an AgustaWestland Authorised Service Centre in Thailand. The company will support the entry into service in 2014 of two AW139s ordered by the Royal Thai Army.

The deliveries will see the AW139 operate in Thailand’s military market for the first time and SFS will provide maintenance and parts support.

Beyond this, SFS is also expanding in the field of training and is working with the Thai Department of Civil Aviation to establish an ab initio flight school in Phuket. Earlier this year the company launched a third-party international leasing busi-ness for light helicopters through a subsidiary joint venture company called ‘Heli-partner Thailand’. It is the first business of its kind established by a Thai company and is supported by Thai financiers.

THE UNIQUE HERITAGE OF SFS

A true aviation enthusiast, Chira Ratanarat took his love of model aeroplanes and helicopters to a new level when establishing the helicopter service between Bangkok and Si-Chang Island, learning to fly and eventually amassing more than 1,000 hours as a helicopter pilot.

His love of model aircraft is more than a hobby though – a team of specialists

THE PARTNERSHIP BETWEEN SFS AND AGUSTAWESTLAND HAS BEEN STRENGTHENED FURTHER WITH THE

ANNOUNCEMENT THAT SFS HAS BEEN APPOINTED AS AN AGUSTAWESTLAND AUTHORISED SERVICE CENTRE IN

THAILAND.

IL RAPPORTO DI COLLABORAZIONE TRA SFS E AGUSTAWESTLAND SI È ULTERIORMENTE RAFFORZATO DOPO CHE SFS È

DIVENUTO UN CENTRO ASSISTENZA AUTORIZZATO AGUSTAWESTLAND IN TAILANDIA.

is employed to custom-build scale models of aircraft that compete in the annual Jet World Master competition, which brings together enthusiasts from around the world.

Chira explains: We have our own five-axis and three-axis CNC machines to get accurate and precise curves on metal parts. We have composite shops with employees working full-time to build the structure. This is why these custom-built planes with turbine engines can cost between US $50,000 to $100,000 to make.”

And there is one final special connection between SFS and AgustaWestland. Following a visit to AgustaWestland facilities in Italy and learning of the company’s historical links with SIAI-Marchetti, Chira Ratanarat decided to develop a scale model of a Marchetti aircraft, the SF 260, which will be given to AgustaWestland as a symbol of friendship.

The model is built from composite material, with CNC custom parts and uses a turbo-prop engine, just like the real SF260. The model is now completed and flight-tested in Thailand waiting to be handed over during a planned visit to AgustaWestland this summer.

FLQHFKHVLRFFXSDQRGHOODODYRUD]LRQHGLPDWHULDOLFRPSRVLWLFRQGLSHQGHQWLFKH ODYRUDQRDWHPSRSLHQRDOODUHDOL]]D]LRQHGHOOHVWUXWWXUH(FFRSHUFKpODUHDOL] ]D]LRQHGLXQRGLTXHVWLDHURPRGHOOLFRQPRWRULDWXUELQDSXzFRVWDUHDQFKHGDL FLQTXDQWDPLODDLFHQWRPLODGROODULµ

( F·q XQ XOWHULRUH SDUWLFRODUH GDYYHUR VSHFLDOH FKH OHJD WUD ORUR 6)6 H $JXVWD:HVWODQG 'RSR XQD YLVLWD SUHVVR JOL VWDELOLPHQWL $JXVWD:HVWODQG LQ ,WDOLD H YHQHQGR D FRQRVFHQ]D GHO OHJDPH VWRULFR GHOO·D]LHQGD FRQ OD 6,$, 0DUFKHWWL&KLUDKDGHFLVRGLVYLOXSSDUHXQPRGHOORLQVFDODGLXQO·6)FKH YHUUjFRQVHJQDWRDG$JXVWD:HVWODQGFRPHVLPERORGLDPLFL]LD

,O PRGHOOR q FRVWUXLWR LQ PDWHULDOL FRPSRVLWL FRQ HOHPHQWL SURGRWWL FRQ DSSDUHFFKLDWXUH D FRQWUROOR QXPHULFR H XWLOL]]D XQ PRWRUH D WXUELQD FRPH LO YHUR6)$OPRPHQWRqVWDWRFRPSOHWDWRHVWDHIIHWWXDQGRYROLVSHULPHQWDOL LQ 7DLODQGLD LQ DWWHVD GL HVVHUH FRQVHJQDWR LQ RFFDVLRQH GHOOD YLVLWD LQ $JXVWD:HVWODQGSURJUDPPDWDSHUTXHVW·HVWDWH