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Smart Cities. FRAM Smart Cities 2015!


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Smart Cities


You’re invited!

We are delighted to invite you to qualify for Innovation

Norway’s first ever FRAM Smart Cities business and

knowledge exchange programme. It links closely to our

voluntary initiative ‘The Dream Commitment’ and the

transition to a more sustainable economy.

The requirements of the future will concern corporate social

responsibility and a green renewal. For Innovation Norway it

is important to identify good ideas, as well as talented

management teams that can and should contribute to

realise such transition.

Where do we start? Cities are the growth hubs. The world’s

population living in urban areas is expected to accelerate to

60 percent before 2025, globally. The Western, developed

world will reach 80 percent urbanization level during this

time frame. It will become more important to make cities not

only green, but also e


Join industry experts and world class peers to learn more

about this $1.5 trillion market opportunity!

Anita Krohn Traaseth


Anita Krohn Traaseth

Gaut e Hagerup Hilde Hukk elber g Ellen Rakneber g


What can you expect?

Innovation Norway’s new Smart Cities initiative is a

collaboration between our dedicated and experienced

value creation teams in Oslo, London and Madrid.

Our core focus is identifying sustainable global business

opportunities, and the pace of growth and

transformation needed to execute them successfully.

The challenge crafting this new initiative has been to

identify what key aspects define a Smart City? We

believe smart governance, smart energy, smart building,

smart mobility, smart infrastructure, smart technology,

smart healthcare and smart citizen are crucial to Smart

Cities. While these are big challenges, they also present

major new business and innovation opportunities.

It is expected we will have around 26 global Smart Cities

in 2025 and around 50 percent of these will be located

in North America and Europe. In Europe the UK and

Spain are at the front

line in responding to Smart Cities

challenges and great hubs for Norwegian business and

industry, expert environments and politicians to gain

deep insight and establish game changing



 Meet potential customers and partners


 Validate technology and business model in

highly competitive markets


 Mentoring from industry experts


 Meet other startups and industry players


 Help with strategy, value proposition

development and to shape a clear message


 Network and build valuable connections and



How it works?

The FRAM Smart Cities programme which is hosted in

Norway, UK and Spain gives C-Level teams at

Norwegian companies access to support and guidance

to grow and transform their business.

Key benefits:


Dedicated mentors and professional training


Access and introductions to relevant industry leaders/

experts, key decision makers, investors and

like-minded peers in emerging Smart Cities hubs


World-class profiling & showcasing opportunities (In

August 2014, Forbes business magazine named

London as the world’s most influential city)

Key topics:

Some companies have impact (or output) many times

larger than their peers. Why? The programme aims at

enhancing skills necessary for companies looking to

expand internationally at pace, specifically focusing on

collaboration and business modelling for sustainable



How it works:

FRAM Smart Cities is a mentor-led 8 months programme.

The professional training is designed to fit busy CEO

calendars and consists of 5 intensive 2 days business

and knowledge exchange sessions.


Participation fee is NOK 60,000 (per company).

Travel, accommodation, insurance living expenses during

your stay in the UK and Spain, is not included and is to

be paid by the participants.


Aug/ Sept 2015 Sept15- April‘16 Nov‘15- April ‘16 Sept 2015

Current state and As-Is analysis

of participating companies

Kick-off session in Norway

4 mentor led business and knowledge

exchange sessions in the UK and Spain involving;

government representatives, potential partners,

entrepreneurs and knowledge institutes

Access to industry specialists

and mentors in Norway, UK and

Spain (110h per company)


How we fuel growth

Core focus:

Pace of growth and transformation


Some companies have impact (or output) at least

10 times larger than their peers

How we assist:


Add speed

Help increase traction

Sharing best practices and connecting executives

across markets and industries

Promote the Norwegian inventiveness


How to target large markets (Europe and US)

Transform C-Level teams

Key assets:


Governmental support schemes

A diverse business-development network


Hilde Hukkelberg

Head of UK & Ireland Office

FRAM host with 15000+ hours of specialisation in assisting C-level teams scaling businesses in Europe and the US.

Ellen Rakneberg

Head of FRAM Smart Cities

Extensive experience supporting SME’s and listed companies in corporate, financial and business strategies.

Gaute Hagerup

Head of Spain Office

FRAM host, with more than 15 years of experience in managing strategy and innovation projects.

Vigdis Myhre Næsseth

FRAM Smart Cities Project Manager

FRAM Project Manager (external) with a track record of running more than 20 FRAM programmes during the last 7 yrs.



In March 2015 the UK government announced a £140 million

investment into national research institutes developing smart

cities and the Internet of Things (IoT).

Our aim is to identify and deliver smart city solutions that overcome the challenges faced by the UK, whilst at the same time opening up market opportunities to Norwegian SMEs. Here are 2x main categories:

‘Development Projects’. These are potential demonstration projects, which require a level of development and testing in a real life setting. Typically, projects will need to demonstrate a potential impact across UK cities as well as indicating a willingness to collaborate with local partners in their design, development and deployment.

‘Quick Win’ projects. These should be previously tested and proven solutions that can be adopted within a relatively short-time frame within the UK market. Solutions need to show the impacts which these have had and how they could potentially be rolled out across UK cities.

Important hubs are:

§  LONDON – global tech firms and UK engineering and

infrastructure firms provide services to cities across the world from their London offices. Large firms including Intel, Cisco, Google, Simens, Arup, Atkins and Balfour Beatty are all based in London.

§  GLASGOW future cities demonstrator

§  NEWCASTLE science central

§  GREATER MANCHESTER data synchronisation

§  BIRMINGHAM smart city roadmap

§  BRISTOL low-carbon energy


Welcome to the hottest

tech scene since Silicon Valley



Spain is in 3rd place in Europe with regards to the number of Smart Cities

initiatives. Barcelona’s core positioning is based on being a world reference in

smart cities. Madrid hosts the most powerful world cluster of infrastructure

developers, that also deliver globally urban services. Fifty cities in Spain have

formed the network for Smart Cities in Spain – a platform to share experiences,

competence, as well as visibility. Tourism and strong links to Latin-American

add an amplifying effect to the presence in the Spanish smart city market

Several of Spain Smart Cities offer themselves as living labs for testing technologies such as sensors, energy efficiency, smart light, zero emission, smart mobility, and e-health. The European

Commission awarded the European Capital of Innovation prize to Barcelona for introducing the use of new technologies to bring the city closer to citizens in 2014.


In addition to living labs, the Spanish market offer opportunities in regards to partnering with big international players. There have been more Spanish companies in the ranking of the world’s top

infrastructure developers than any other country. The latest ranking had five Spanish companies in the worlds top 10. These

companies are not only involved at a global scale in road, rail, port and airport concessions: they are truly world urban service

providers as they also operate sewage, waste management, public lighting and traffic management.


Spain is the perfect door opener to Latin America – a market of 500 million people and many big cities. No other country in the EU has better connections to this market.  


Important hubs are:

BARCELONA – Awarded European Capital of innovation 2014 SANTANDER – World leader in sensor installations

MADRID – Smart City cluster and gateway to Latin America MALAGA – Living lab in renewable energy and energy efficiency


General Electric, Siemens, IBM and Cisco, as well as global

consultancies such as Accenture, Arup and WSP, are addressing the

challenge of how cities can use technology to optimise resource use.

We have listed below some of the major players in the smart city

space – where IT meets cleantech.


Accenture has developed the Intelligent City Network to assist utilities and cities in deploying smart grid solutions. Accenture also runs the Global Cities Forum, which works on nearly 100 smart grid and smart city pilot projects.


Alstom is working with Microsoft, using MS technologies applied to Alstom’s energy management and control systems for distributed power generation.


Engineering consultancy Arup runs a Smart Cities programme working to develop the cities of the future. Arup is also working with C40 Cities to tackle climate issues.


In addition to the investments mentioned above, Cisco runs the Smart +Connected Cities programme using intelligent networking capabilities to weave together people, services, community assets and information into a single pervasive solution. Cisco’s connected city partners include Amsterdam, Bangalore, Barcelona, San Francisco, and the South Korean cities of Incheon and Busan.

General Electric



GE’s Ecomagination brand provides technologies for renewable energy, water filtration and wastewater treatment, smart building initiatives, sensing and detecting equipment, traffic signalling and transportation monitoring and management systems. The company also runs a GE

Cities of the Future programme.  GE is partnering with national and regional governments to build innovation centres while encouraging those areas to adopt smart grid incentives, such as in Markham, Ontario and Masdar in Abu Dhabi.


Hitachi is working on the development of clean energy supplies and waste recycling systems.


Honeywell is working with utilities on demand response – deploying smart thermostats through Baltimore Gas and Utility. Honeywell recently

acquired Akuacom for OpenADR technology and partnered with EnergyHub for home energy management. 


IBM is involved in pilot smart grid projects around the world, ranging from smart meter roll-out to countrywide integration. IBM also launched the Smarter Cities Challenge, involving the award of $50 million in grants to 100 cities worldwide over the next three years.  Of the first 24 which have been announced, eight were US cities (including Boulder). The other recipients span six continents and include Bucharest, Glasgow, New Delhi, Rio de Janeiro and Tshwane-Pretoria.


Intel has launched a residential demand response offering.

Johnson Controls

Johnson Controls provides building management sensors, controls and systems.

Landis & Gyr

Switzerland's Landis+Gyr, which provides energy management solutions, recently announced the development of Gridstream MDUS (smart meter data unification and synchronisation), which is integrated with the SAP® for Utilities solution portfolio.


Lockheed Martin

Lockheed Martin entered the demand response market in 2010



Mitsubishi, together with Hitachi, is working on the infrastructure for the development of new cities along the Mumbai-New Delhi corridor, as part of a collaboration between India and Japan.

Schneider Electric

Global energy management group Schneider Electric is piloting the Wiser Energy Management System, which involves 60,000 consumers using smart thermostats and in-home displays.


Siemens has initiated the City of the Future programme and is involved in a broad range of city pilots globally.  In partnership with the Economist Intelligence Unit, Siemens also runs the Green City Index, which

measures and ranks the environmental performance of cities from around the world.

If you like to know more about

FRAM Smart Cities or get

involved as a participant or

partner please contact:

Ellen Margrethe Rakneberg Head of FRAM Smart Cities Tlf. 92042444

Ellen.Margrethe.Rakneberg@ innovasjonnorge.no

Hilde Hukkelberg

Head of Innovation Norway London +4477 159 99 769


Gaute Hagerup

Head of Innovation Norway Madrid +346 284 94 689


Vigdis Myhre Næsseth

FRAM Smart Cities Project Manager Tlf. 900 41 017


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