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Not About the Money: Bringing outside capital into the family business

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(1)

Not About the Money:

Bringing outside capital into

the family business

Eric Allyn,

Welch Allyn;

Debbie Bing,

CFAR;

(2)

The Core Dilemma:

(3)

Objectives for the Session

1.

Not about the money…

– Then what

is

it about?

2.

Welch Allyn circa 2014

– Beyond organic growth? If and how?

3.

Choices and trade offs

– What kind of capital, when and how?

– Impact on business, family,

(4)

What we hear about seeking

outside capital: A balancing act

between risk and need

We have never depended on anyone but ourselves.”

Organic growth is too slow to stay competitive.”

We don’t believe in borrowing.”

We have a great opportunity if we can invest.”

We could fail.”

We don’t agree about what is needed for the

future of our business.” Our shareholders’ needs might be holding us back.”

Needs Risks

What if we lose our values?”

Capitol would help us grow our business.”

It is too risky to borrow or get investors.”

Focusing only on the money can undermine family cohesion. But focusing only on risk can undermine the business.

(5)

Conversations about outside

capital raise differences that

go beyond the money

Different views about

the future

What do we really want and are we

aligned?

Different appetites for

risk

How much is too much, and who is

taking it?

Different takes on

legacy and culture

Does new kinds of capital compromise

(6)

Different views about

the future

(7)

Different appetites

for risk

(8)

Different takes on

legacy and culture

(9)

OUR LIVE CASE:

(10)

Welch Allyn Background:

Family and Governance

Medical device manufacturer founded 1915.

100% family-owned by 56 members of 3G,

4G, and 5G.

Conflict in 3G caused substantial shift in

governance model in 2006.

Moved from 3G family owner/operator, to

4G as non-operating owners focused on

stewardship

Non-family CEO

Majority Independent Board of Directors

Keep family “drama” out of the business,

while still keeping positive aspects of

family culture.

(11)

Welch Allyn Background:

Business Profile

Extremely vertically integrated developer and

manufacturer of medical devices.

– 2,600 employees worldwide

$700 million in revenue.

– Geography: 2/3 US, 1/3 OUS

– Products: dominant position in “core” low

growth, small segment products (2/3 of revenue), new products represent 1/3 of revenue with tremendous upside, and tremendous competition

– Consistent revenue growth 1990-2009; organic

and inorganic

(12)

Welch Allyn Background:

Business Profile

• Strong EBIDTA.

– Have grown EBIDTA since 2013 through

facility consolidation and higher “performance metrics”.

• Strong cash position.

Zero debt, with credit facilities in place to

(13)

Welch Allyn Background:

Product Offering

CORE PRODUCTS COMPETITIVE, LARGE NEW PRODUCTS IN CATEGORIES

(14)

Welch Allyn Background:

2014 Situation Analysis

• US healthcare changes.

Tremendous consolidation of healthcare:

driving prices and volumes down substantially.

Peer companies becoming enormous:

Medtronic acquisition of Covidien

– Importance of devices —> Importance of

connectivity.

Moving healthcare into home.

• International competitors.

• Offshore manufacturer private labeling. – Driving US Price points even lower.

Organic growth barely able to make up for

(15)

Welch Allyn Background:

2014 Situation Analysis

• Business Development Opportunities

– Target properties are extremely expensive:

4x revenue

– Smaller deals: not enough to move the needle

Strong need for larger, transformative

deals.

$200 – $400 million Rev Companies—

priced at $500 million to $1 billion.

Welch Allyn would need to consider non-traditional means to finance such a transaction

(16)

The need is clear but many

questions remain…

What sources of capital are available to us

beyond what we have heard about already?

What are the implications for control

(shareholders and others)?

• How do we take this path and stay true to our

culture?

• How would we (or others in our situation) need to

(17)

Family forces/ personal constraints Business tasks/ capital market constraints OWNER’S CONTROL CAPITAL NEEDS SHAREHOLDER LIQUIDITY

Balancing Capital, Liquidity and Control in the Business

Managing capital

and liquidity

(18)

Family Wealth Inherited, Developed,

And Maintained In The Family Business To Be Passed On To The Next Generation

Financial Wealth (Family Shareholders’ Equity)

Outer Wealth

Intangible Wealth (Family Traditions,

Stewardship Values) • Inner Wealth

(19)

Philanthropy

Real Estate

Operating

Assets Assets Liquid

Financial wealth structure

Family Effect

(20)

Maintain Patient Capital Invest In The Family Effect Provide Liquidity Flexibility to Shareholders Strive For Growth

In Shareholder Value

How to maintain

patient capital?

(21)

Managing Capital

and Liquidity

Spectrum of Capital & Liquidity Solutions

Control

Liquidity

Valuation

premium 30-50% (10%-50%) discount Most Least Lowest Internal

Solutions Solutions Debt Solutions Equity Strategic Solutions

Highest

Public Markets

(22)

Managing Capital

and Liquidity

Debt 1. Bank Loan 2. Private or Public Placement of Debt 3. Leveraged Recapitalization Equity 1. Private Equity 2. Public Equity 3. Management / Shareholder Buy-out Strategic 1. Split-Ups and Spin-Offs 2. Strategic Partnerships 1. Dividends 2. Annual Redemption Programs 3. Company Sponsored Loan Programs 4. Family Opportunity Fund

External Capital &

Liquidity Solutions

3. Merger / Sale of Company 5. Internal Recapitalization 6. ESOPs

4. Leveraged ESOPs 4. Family Capital Partners “Families Investing in Families® Internal Capital & Liquidity Solutions

(23)

The New Capital Model for

Family-Owned Businesses

Families Investing in Families®

Single Family Offices Family-Owned Businesses A Partnership Of Capital and Values

(24)

• Opportunity to partner with patient capital sources that share a long-term investment horizon and an understanding of the family business model.

• Opportunity to address multiple capital and liquidity needs in a

customized investment partnership:

• short-term (provide a measure of immediate liquidity and asset diversification); and

• long-term (align the Company’s future with a capital partner to help achieve shareholder

liquidity, organic growth and provide supportive acquisition financing)

• …without the burden of

intermediate investor liquidity pressures.

Summary Benefits

 Long-term, patient partner / Stable equity capital base

 Funding both

business growth and family liquidity  Flexible—no control requirements  High value-added capital partners  Culturally compatible partners  Participative governance  Conservative capital structure

Benefits to Family

Businesses

(25)

• Opportunity to become a

value-added capital partner to the owners and managers of growing family and closely-held businesses.

• Opportunity to partner with like-minded patient capital owners:

• long-term investment orientation

• low leverage

• Opportunity to make long-term direct investment and actively participate in the governance.

• Opportunity to co-invest and collaborate with other Single Family Offices.

Summary Benefits

• Trans generational wealth creation

• Partnership with culturally compatible family/

management

• Back to the Roots of legacy business

• Participative investing

• Transparent, long-term investments (No “blind pool” risk)

• “Club Investment” with other families

• Attractive long-term rewards (financial, intellectual,

emotional)

• Partnership Exit

Benefits to

(26)

Senior

Bank Debt / Sub-Debt Mezzanine Private Equity Traditional Family Office / Patient Capital Strategic Sale Cost of Capital ● Pledge of Assets / Financial Covenants ● ◐

n/a n/a n/a

Retention of Control ● ◕ ◔ ◐ ○ Continued Involvement ● ● ◐ ◕ ○ Liquidity Availability ○ ◐ ◕ ◕ ● Valuation n/a ◔ ◕ ◕ ● Value-Added ○ ◐ ◕ ◕ ●

Time Frame 3-5 yrs. 3-5 yrs. 3-5 yrs. Patient / Flexible n/a

Availability ●

Comparison of Options

• Banks lending again • Rates are attractive • Restrictive covenants • Higher cost of capital (mid-teens) • Little, if any, dilution • Board and oversight concessions • Eager investors, a lot of dry powder • Employ leverage • Shorter investment horizons • Like-minded, partnership oriented • Majority or minority investment • Preservation of “Family” heritage • Synergy • Change of control and culture • Little future involvement

(27)

Prerequisites to Partnership

Implementation

Define growth plan

Address near and long-term liquidity needs

Establish/Solidify family governance

(28)

How to find the right partner?

The Right Partner

Cultural Fit Geography “Fit” Business Compatibility Financial Means Valuation

Implementation

References

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