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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. or its affiliates. This publication may not be reproduced or distributed in any form without Gartner's prior written permission. If you are authorized to access this publication, your use of it is subject to the Usage Guidelines for Gartner Services posted on gartner.com. The information contained in this publication has been obtained from sources believed to be reliable. Gartner di sclaims all warranties as to the accuracy, completeness or adequacy of such information and shall have no liability for errors, omissions or inadequacies in such information. This publication consists of the opinions of Gartner's research organization and should not be construed as statements of fact. The opinions expressed herein are subject to change without n otice. Although Gartner research may include a discussion of related legal issues, Gartner does not provide legal advice or services and its research should not be construed or used as such. Gartner is a public company, and its shareholders may include firms and funds that have financial interests in entities covered in Gartner research. Gartner's Board of Directors may include senior managers of these firms or funds. Gartner research is produced independently by its research organization without input or influence from these firms, funds or their managers. For further information on the independence and integrity of Gartner research, see "Guiding Principles on Independence and Objectivity."

Arun Chandrasekaran

Using Big Data Analytics to

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#GartnerSYM

The

Nexus of Forces Is Driving

Innovation in Government

Extreme

Networking

Rampant

Access

Global Class

Delivery

Rich Context,

Deep Insights

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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Are you getting

the most

business value

from your data?

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Government Information Is a Public

Asset

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#GartnerSYM

Key Issues

1.

How does big data enhance analytic

capabilities in government?

2.

What decisions and steps are needed to

gain value from big data analytics?

3.

What are public sector use cases for

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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

By 2015, more than 30% of analytic projects

will deliver insights based on

structured

and

unstructured data

.

Strategic Planning Assumptions

© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

Correlating, analyzing, presenting, and embedding insights

from structured and unstructured information together enables

government agencies to better personalize the constituent

experience and identify opportunities for efficiencies,

innovation, and even new business models.

(6)

#GartnerSYM

Key Issues

1.

How does big data enhance analytic

capabilities in government?

2. What decisions and steps are needed to

gain value from big data analytics?

3. What are public sector use cases for

big data analytics?

(7)

© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Government CIOs Have More Sources of

Information to Do More With

Open

Social

Commercial

Public

Operational

Enterprise

"Dark Data"

Text

Image

Mobile

Transactional

Data

Social

Audio

Video

IT/OT

Search

Engine

Documents

Prescriptive

Analytics

What should

happen?

Predictive

Analytics

What will

happen?

Diagnostic

Analytics

Why did it

happen?

Descriptive

Analytics

What

happened?

Open Data

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#GartnerSYM

Linking, Mining, and Sharing Data Expand

Information Management Practices

Why

What

How

Whose

Government

Explanatory;

Historical

Structured;

"Simple"

Offline;

Batch

Predictive;

Outcomes

Unstructured;

Linked

In-line;

Real Time

Social

Open Data

More sources

Social Data

More relationships

Shared Data

More stakeholders

Linked Data

More context

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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Big Data Capabilities Capture the

Business Value

Correlations and patterns from disparate, linked data sources

yield the greatest insights and transformative opportunities

B

ig

D

ata

C

ap

ab

il

iti

es

Primary Use Cases

Constituent

Insights and

Engagement

Program and

Outcomes

Management

Operations

and New

Services

Risk

Management

and Public

Safety

Fraud

Detection

Ability to Store and Process Unstructured Data

Ability to Link Data of Various Types

Ability to Affordably Perform Comprehensive Analysis

Transactions

Geographic

Economic

Contracts

Sentiment

Sensor

Reports

Monitoring

Demographic

Weather

Mobile

Network

Email

Industry

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#GartnerSYM

Where Do Big Data Analytics Fit?

Questi

on

Multi-dimensional

Analysis

Big Data

Analytics

Predefined

Reports

Statistical

Analysis

Data Structure

Well-defined

Known

Varied

Unknown

Public Safety:

• Situation Analysis

• Crime Detection and Prevention

Tax and Revenue:

• Fraud Detection

• Financial Management

Policy Making:

• Citizen Sentiment Analysis

• Real-time Impact Analysis

Transportation:

• Dynamic Road Charging

• Fleet Management

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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Key Issues

1. How does big data enhance analytic

capabilities in government?

2.

What decisions and steps are needed to

gain value from big data analytics?

3. What are public sector use cases for

big data analytics?

(12)

#GartnerSYM

Acknowledge Big Data Analytics

Initiatives Are Unique

Technical

Challenges and

Opportunities

Business

Challenges and

Opportunities

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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Business Drivers:

Cost-reduction

opportunities

Improved outcomes

Changing priorities or

use cases

New business models

Unused dark data

Compliance (executive

order or legislative action)

Technology Drivers:

Combination of structured

and unstructured data

Performance issues with

enterprise data warehouses

Traditional technology does

not scale

Technology cost reduction

Program grant requirements

Typical Drivers for a

Big Data Analytics Initiative

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#GartnerSYM

Business: Shared Analytics and Business

Intelligence Infrastructure Road Map

Establish Strategy and Program Governance

Create a Business Intelligence Competency Center

Implement Information Governance

Create a Performance Management Framework

Stand Up the Shared Analytics/BI Infrastructure

Analytics Deployment

1

2

3

4

5

6

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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

IT: A Process Framework for Big Data as

It Applies to the Logical Data Warehouse

Design

Analysis

Gather

Data

Learning

Library

Measure

Implement

Execute

and

Interpret

Frame

Problem

Frame it! and throw out

"not so" big data projects

Design business and

analytics hypothesis

Gather data — observe

the contacts

Execute — prove,

disprove, and refine

Implement for business

change

Measure all aspects

Big data is not new to users and IT is catching up. Users have

long been combining linked data with BI analytics — form

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#GartnerSYM

IT: "Analytics" Data Warehouses

Big Data Analytics Project Outline

Big Data

Analytics

Project Steps

Key Participants

Key Objectives

Frame Problem Business leader, IT leader, EA, domain

expert, project manager, chief data officer

(CDO)

Is problem a big data problem?

Gain mutual agreement on problem

Design Analysis EA, business analyst, machine learning

expert, data mining engineer, data scientist

and more

Formulate hypotheses

Focus data exploration tasks

Gather Data Software engineer, network engineer, data

architect, statistician, EA, and so on

Work with data sources

Determine relevant data

Execute and

Interpret

Machine learning expert, statistician, data

miner, EA, data scientist and more

Technical skills to execute solutions

Business skills to interpret outcomes

Act upon big data insights

Implement Software engineer, network engineer, data

analysts, and so on

Technical skills to implement BDA

BDA production environment

User training

Business skills to implement change

Measure Financial partner, data analyst, business

analyst, EA, and so on

Create meaningful metrics

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© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Key Issues

1. How does big data enhance analytic

capabilities in government?

2. What decisions and steps are needed to

gain value from big data analytics?

3.

What are public sector use cases for

(18)

#GartnerSYM

Big Data Analytics Initiatives in

Government: Too Few and Far Between

Law Enforcement

Food Safety

Fraud Detection

Health Care

Key

National Security

Key

(19)

© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Police Predict Predator's Position

Opportunity

- Increase the speed of Swedish police investigations

Data and Analytics

- Communication behaviour from phone calls in

combination with crime statistics, weather, day-of-

week and city events

- Analysed data from over 500,000 interrogations,

evidence and background info using QlikView

Results

Reduced nine months of manual analysis to three

minutes of automated analytics

Helped locate a serial killer in the city of Malmö by

calculating the time and location of the next shooting

6.7M krone reallocated from administration to law

enforcement

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#GartnerSYM

NOAA’s Ark of Weather Data

Opportunity

- Travel safety

- Community preparation for weather related events

Data and Analytics

- 30 petabytes of data per year from 3.5 billion daily

observations via satellites, ships, aircraft, buoys and other

sensors

- Sophisticated high-resolution predictive modeling

Results

- Generates millions of weather-related products per day

including weather warnings and guidance for public and

private sectors

- Saves lives and expense via severe weather alerts

National

Oceanic and

Atmospheric

Administration

(21)

© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Using Predictive Analytics in Foster Care

Case Management

Social Services

School

Healthcare

(22)

#GartnerSYM

Protecting Public Services With Context:

Enhanced Fraud Detection

User and Entity

Profiles

Agency and

Government Systems

Transaction Profile

Collective

Network

Analysis

(23)

© 2014 Gartner, Inc. and/or its affiliates. All rights reserved.

#GartnerSYM

Recommendations

Do not postpone the implementation of big data

analytics, but develop an information management

strategy first.

Identify big questions relevant to big data.

Understand big data technology capabilities and

manage organizational impacts.

Validate your big data assumptions in a proof of

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#GartnerSYM

Recommended Gartner Research

Invest in Information and Analytics to Benefit From

Big Data

Douglas Laney, Frank Buytendijk (G00250120)

Toolkit: Big Data Business Opportunities From Over

100 Use Cases

Frank Buytendijk, Lisa Kart, and others (G00252112)

Information Governance in the Age of Big Data

Svetlana Sicular (G00251071)

Decision Point for Practical Big Data Use Cases

Svetlana Sicular (G00239633)

Predicts 2013: Business Intelligence and Analytics

Need to Scale Up to Support Explosive Growth in

Data Sources

Daniel Yuen, Rita Sallam, and others (G00227565)

References

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