Program in SPort
management
Second Edition - 2014
aBoUt US
Notre Dame University - Louaize (NDU), in association with the International Centre for Sports Studies (CIES) and with the support of FIFA, is proud to offer this Certificate in Sport Management to interested persons in Lebanon and other countries in the Middle East. The University was selected by FIFA and CIES as the sole education provider of this qualifica-tion in Lebanon. The program is managed by the Faculty of Humanities with administrative support from the Division of Continuing Education.
notre Dame University – Louaize
NDU is a private, Lebanese non-profit Catholic institution of higher education which adopts the American system of education. As a Catholic institution inspired by the cultural and spiritual heritage of the Maronite Order of the Holy Virgin Mary, NDU seeks to provide comprehensive quality education that fosters excellence in scholarship, lifelong learning, enlightened citizenship, human solidarity, moral integrity, and belief in God. NDU offers undergraduate and graduate programs in 7 faculties: Faculty of Architecture, Art and Design, Faculty of Business Administration and Economics, Faculty of Engineering, Faculty of Humanities, Faculty of Law and Political Science, Faculty of Natural and Applied Sciences and Faculty of Nursing and Health Sciences. It also provides lifelong education through the Division of Continuing Education.
Sport Management at the Faculty of Humanities
The signing of the partnership agreement by Father Walid Moussa, President of NDU, and the International Centre for Sports Studies (CIES), on May 24, 2012 is a testimony not only to NDU’s commitment to academic excellence but to its mission to provide the necessary tools which will benefit our society’s economic and social development.
In March 2013, a diverse group of 19 individuals from all walks of life and sport / professional backgrounds came together for the first session of the FIFA/CIES Programme in sport management and in June 2014 we celebrated the graduation of the students.
We are proud to be among the 16 countries that offer this program which provides individuals in the sports world with the knowledge and tools necessary to enhance sports management in Lebanon and the region. There is no question regarding the benefits and positive impact of sports on society, especially one where strife, division, and conflict are a reality. Sport competition, under professional and competent management and leadership founded on the principle of integrity, has the power to transcend social and political barriers. It intersects educational levels, religious preferences, even language barriers and it has the ability to unite people.
As an institution of higher education, it is our responsibility to equip our students with the right tools so they can put into practice what they have learned to help build a stronger and more united community. The FIFA/CIES Program helps us fulfill this responsibility and shape competent and knowledgeable sports leaders.
mary-angela Willis, Ph.D.
Dean of the Faculty of Humanities
CieS in LeBanon
It is a great honour and an immense pleasure for CIES to launch its second Program for sports administrators in Leba-non in cooperation with NDU.
For more than fifteen years CIES, which benefits from the financial support of FIFA, has developed a great number of projects with the purpose of achieving a better understanding of the multiple facets of sport and of football in particular. This is why our organisation has carried out extensive research in the fields of law, economics, geography, history, and sociology. It has also created a Master’s Degree in Sport Management, Law and Humanities of Sport (the FIFA Master) in which more than 380 students from more than 90 countries have already participated. CIES is also the trustee of the famous João Havelange Research Scholarship. Finally, since 2004, CIES has been developing and managing an International University Network which comprises to date 16 members in Argentina, Brazil, Chile, Costa Rica, Egypt, Palestine, Peru, Poland, Russia, Senegal, South Africa, Spain, Trinidad & Tobago, the United Arab Emirates and Venezuela. In Lebanon, NDU is the dynamic and enthusiastic partner of this project.
In the age when sport has become one of the key actors of society, it is vital to continue our efforts so that it can retain its power of attraction and its dignity. Remarkable sporting achievements and their economic implications must preserve unwavering ethics. The FIFA/CIES Program in Sport Management helps to meet this objective.
Our presence in Lebanon demonstrates our will to offer the future sports administrators of this country - and its neighbours - practical tools in such varied fields as commu-nication, law, finance, general management, sports events management, marketing, and sponsoring. The important thing is that these instruments are adapted to local realities in order to optimise their efficiency. It will be the role of NDU to ensure that this is the case.
Bertrand reeb Jérôme Valcke
CIES President FIFA Secretary General
target aUDienCe
The program is primarily aimed at persons that operate within one or more of the following settings:
• National and regional football federations • Other sports federations
• Sport clubs
• National Olympic Committees • Governmental agencies • Industries related to sport
aDmiSSion reqUirementS
Applicants must hold a bachelor degree or its equivalent from an accredited institution of higher education or equivalent professional experience, as deemed appropriate by NDU & CIES, preceded by a secondary school certificate recognized by the Lebanese Ministry of Education as equivalent to the Lebanese Baccalaureate Part II. Applicants should demon-strate satisfactory English proficiency.
SeLeCtion ProCeSS
The following documents must be submitted with each application form:
•
A photocopy of the Identity Card or passport•
Two recent passport-size photos•
Certified copy of the Lebanese Baccalaureate Part II certifi-cate (or its equivalent)•
Certified copies of the all previous university degrees obtained along with an official transcript of grades or, in the absence of such a degree, proof of extensive work experience in the area of sport management including a description of responsibilities and achievementsApplicants will be contacted for a personal interview. The candidates will be informed of the final decision no later than two weeks prior to the beginning of the program.
reCognition
Upon successfully completing all the requirements of the pro-gram, NDU & CIES offer a certificate. This certificate will be recognized and approved by the Office of Higher Education at the Lebanese Ministry of Education in partnership with CIES and with the support of FIFA.
rULeS anD regULationS
Program fee: USD 4500
the total program fee is due in full before the start of the program.
Down payment: USD 2250
the downpayment should be made upon submitting an application. the full amount will be refunded only if the applicant is not accepted into the program.
Payment should be paid either in cash or through a certified check or bank transfer at any branch of Byblos Bank or Bank of Beirut.
attendance Policy
Attendance of the program is compulsory and students must be present for a minimum of 90% in each module.
imPortant inFormation
Deadline for application: September 17, 2014 Notification of acceptance: September 19, 2014 Program Schedule: 6 hours of class every Saturday Start of Program: September 27, 2014
End of Classes: June 20, 2015 Final Presentation: June 27, 2015 Graduation Ceremony: July 24, 2015
Program oF StUDY
The program includes the following modules:
• PeS 605 Sport Law (2.0); 2cr. The objective of this module is to provide participants with basic legal knowledge for use by sport directors within Lebanon and the region. The essential principles of contract law, the different kinds of contracts used in the field of sport, contractual and delictual liability, applicable labor laws and the resolution of conflict, and legislation pertaining to the field of sport are to be covered. • PeS 620 Sport management (2.0); 2cr. This module focuses on acquiring strategic tools that are associated with the core functions of management, namely planning, organizing, directing, and controlling. The module content will demonstrate how these management concepts are applied in both an amateur (mission driven) and professional (profit driven) sport setting.
• PES 622 Sport Marketing (2.0); 2cr. The marketing module enables students to become familiar with the commercial realities of modern sport, particularly within Lebanon and neighbouring countries. Students are presented with a pragmatic approach of marketing sports entities and events. A key component of this module is to provide students with an understanding of the methods used to create and promote the brand of a sports entity for marketing purposes. • PeS 624 Sport Communication (2.0); 2cr. Communication has become one of the essential stakes of the 21st century. As a result, this module provides an overview of questions related to efficient communication with different partners in the world of sports. It also highlights the importance of giving a coherent identity and image to the sports entity in order to improve its communication. Students will practice the art of presentations, writing press releases, and giving interviews.
• PeS 631 Sport event management (2.0); 2cr. The objective of this module is to give students a better understanding of various aspects relating to the organization of national and international sports events such as advertisement, crowd control and safety, logistics, and ceremonies. The module will also cover support from commercial entities, rationale behind business involvement in sport, procedures to obtain sponsorship as well as the follow up needed to retain sponsors.
• PeS 635 Sport Financial management (2.0); 2cr. Education in finance offers an approach to understanding the financial realities of Arab sports entities. It provides tools intended to improve the students’ financial management skills. Accounting skills, balance sheets, and the accounting cycle for sports associations are studied.
• PeS 690 Final group Project (2.0); 2cr. The objective of this module is to provide students with the ability to work in groups and apply sports management concepts learned in the elaboration of a project that would be realistic for the sport industry in Lebanon and the Middle East. (Prerequisite: consent of the instructor and program manager)
The duration of each module is 30 hours and the duration of the program is one year.
FaCiLitatorS
Dr. Mary-Angela Willis
Dean of the Faculty of Humanities, Head of the Program and University representative
Dr. Maha Mouchantaf
Chair of the Department of Psychology, education, and Physical education
Dr. Nadim Nassif
nDU FiFa/CieS Sport management Program manager
Dr. Roger Hajjar
Director, Division of Continuing education
Mr. Wadih Abdelnour
CieS Coordinator in Lebanon
ContaCt US
notre Dame University – Louaize
Department of Psychology, Education and Physical Education
Faculty of Humanities Zouk Mosbeh, Lebanon P.O. Box: 72 Zouk Mikayel Phone: +961 9 218951 ext: 2423 Fax: +961 9 212735
e-mail: fhum@ndu.edu.lb Division of Continuing Education Phone: +961 9 218766/7/8 Fax: +961 9 212735 e-mail: dce@ndu.edu.lb
Dr. nadim nassif, Program manager
Phone: + 961 9 218950 Ext: 2443 Mobile: + 961 3 944248
e-mail: nnassif@ndu.edu.lb
PHoto
aPPLiCation Form
Certificate in Sport Management
PerSonaL inFormation
Last Name:
First Name:
Father’ s Name:
Country of Birth:
District/
Caza:
City:
Date of Birth: ___ / ___ / ___ /
dd mm yyyy
Nationality:
Gender: Male
Female
Home Address:
City:
District/
Caza
Phone:
Mobile:
P.O.Box:
Personal Email:
Business Email:
Company Website:
Are/Were you a student at Notre Dame University – Louaize, Lebanon? YES
NO
If yes, please provide your student ID number:
eDUCation (SCHOOLS OR UNIVERSITIES LAST ATTENDED)Name of School/
University
Address
Dates of Attendance
(From-To, mm,yyyy)
Diploma/Degree
Earned
ProFeSSionaL qUaLiFiCationS
Date Obtained
or Educ. Institution
Prof. Organization
Qualification and Subject
Result/Grade
1.2. 3. 4.
emPLoYment
Company:
Address:
Phone:
From To
Job Title:
Description:
Company:
Address:
Phone:
ricardo rubeiz
NDU, Lebanon - Class 2014
“Through this program, I acquired a comprehensive, multidisciplinary view of what is related to sports from a management perspective. The program has expanded my knowledge in different fields through the different modules. It has provided the necessary expertise and has helped me develop my managerial skills even further by acquiring the necessary innovative tools and techniques which can be adapted to local and international realities (…). I personally enjoyed the experience; it has enhanced my interaction with fellow peers, strengthened even more the bond with my instructors and broadened my network and circle of connection with professional and international people in the same scope of interest and domain.”
maria Saad
NDU, Lebanon - Class 2014
“This program inspired me in terms of our potential and duty to change the sports world. The modules entailed precious days of intense learning for me and became a source of energy and courage for me to continue my journey in sport. The most important thing was to get reliable information and valuable experiences already accomplished by the instructors and guest speakers which enriched this program.”
José acasuso
Universidad Católica Argentina – Class 2013
“The Programme was an excellent experience for me. It allowed me to meet high profile and skilled professionals. On a personal level, it also helped me to implement many new ideas and concepts in my existing job. I would recommend the Programme to anybody who is currently working in sport management or to anybody who would like to be active in the field of sport.”
Sterly Seebransingh
The University of the West Indies, Trinidad/Tobago Class 2012
“When I decided to enrol for the Programme, I was expecting to learn about theories applicable in sports that I could use in the future, to help with the improvement and development of the sporting industry in my country. I was also expecting to meet more avid sports persons in different sporting areas through this program. Expectations met.”
Carlos Velasco Carballo
Universidad Rey Juan Carlos, Spain – Class 2011
“The highlight of the program? I think it has enriched me in the sense that it is clearer to me now where to direct my future professional steps. On a personal level, the human quality of my colleagues has fully satisfied me.”
graham terblanche
Nelson Mandela Metropolitan University, South Africa Class 2009
“My expectations were exceeded in many ways. The quality of lectures and guest speakers - who were involved in real events such as the World Cup 2010 and Cricket World Cups, as well as the FIFA guest speakers - and the practical approach of the course were really good. (…). The experiences and knowledge gained from this Programme will last forever.”
Selçük güler
Bahcesehir University, Turkey – Class 2009
“I have found my job after having attended this course. I have met people who have very good career in sport business. It was really very interesting to listen to their ideas.”
SPort inVoLVement
Please attach to this application form a one page curriculum vitae of your sport involvement.
The following information is to be included for each sport organization you have been associated with: address,
postal code, city, country, tel, fax, time period, position, description of involvement.
ProFeSSionaL FUtUre
Please list three aims you have for your future professional life:
___________________________________________________________________________________________
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___________________________________________________________________________________________
reaSonS For enroLLmentPlease list the reasons you are applying for enrollment in this program and your expectations from earning a
Certificate in Sport Management:
___________________________________________________________________________________________
___________________________________________________________________________________________
___________________________________________________________________________________________
___________________________________________________________________________________________
SignatUreI certify that my answers are true and complete to the best of my knowledge.
Signature
Date
Applicants must complete the application form with a photocopy of their Identity Card or Passport, two
recent passport-size photos, a detailed CV and, certified copies of all official certificates or diplomas.
Avenue DuPeyrou 1 I Phone: +41 (0)32 7183900 2000 Neuchâtel I Fax: +41 (0)32 7183901 Switzerland I www.cies.ch
FIFA/CIES International University Network
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