March 10
th
& 11
th
2015
CNIT Paris La Defense
Trade Show & Exhibition
4
th
edition
www.bigdataparis.com
by
Stand
Design Guidelines
2
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
I – HINTS AND TIPS FOR A SUCCESSFUL EXHIBITION
D-Day has arrived, visitors are about to start pouring through the trade show
doors and your team is raring to go. But prospective clients won’t visit your
stand without a little coaxing. It’s up to you to make your exhibition a
suc-cess by providing visitors with a subtle combination of innovation (product
launches), fun (games, events), concrete examples (demonstrations) and
content (conferences and workshops). All perfectly tailored to your target
audience and reflecting your company’s image.
This brochure contains a whole host of hints and tips on how to boost your
exposure at the Big Data trade show and make your presence at the
exhibi-tion a success, thereby truly capitalizing on the two-day event.
These hints and tips will be of use to all, no matter what your budget. Keen
to offer you the benefit of our event planning expertise, we have come up
with solutions to suit every situation and pocket. After all, your satisfaction
at the Big Data Paris trade show is what ultimately defines our success.
Violette CROLLE
Sales manager
01 84 83 02 90 / [email protected]
CONTENTS
HINTS & TIPS . . . .2
1 Generate a buzz at your stand! 3
2 Make your stand the exhibition’s main event 4
3 Mix up your networking formats in order to seal that deal 5
4 Be colourful! 6
5 Team Building 7
6 An omnipresent brand – yours! 8
7 Drive stand traffic 9
8 Make a lasting impression 9
9 Make your stand feel like home 10
CUSTOMIZATION . . . .12 1 Carpet 12 2 Modular stands 13 3 Traditional stands 16 4 Communications tools 17 5 Custom stands 18 AUDIO-VISUAL EQUIPMENT . . . .20 ADDITIONAL SERVICES . . . .22
Trade show hostesses / Column wraps 22
Additional on-site exposure 23
3
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
1- Generate a buzz at your stand!
Having a stand at the market’s leading trade show is one thing, but capturing visitors’ attention and turning their journey past your stand into a veritable experience is something else entirely. In this day and age, it is impossible to make a success of your exhibition without using a few ideas that will help you interact with prospective clients and above all kick-start the process of winning their business.
Generating a buzz at your stand helps you capture visitors’ attention, makes them want to take a closer look and reinforces your brand in their minds.
The average interaction time at a trade show is 7 minutes, and keeping your stand interesting will help optimize each interaction!
How we can help generate a buzz at your stand:
• Demonstration terminals
• Demonstration screens and touch screens, touch-screen tablets with musical animations, Corporate films and videos, live testing of products/services
• Colourful, visual and attractive decor • Refreshments and food to welcome visitors • Promotional gifts
4
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
2- Make your stand the exhibition’s
main event
A trade show is also an opportunity to engage with clients and prospective clients in a relaxed yet professional way.
The trade show gives you the chance to make presentations at various times over the two days, but your stand offers non-stop visibility. Galvanize on this opportunity by organizing your own mini-event on your stand, offering demonstrations with drinks at set times.
Visitors will be delighted to discover your products and services whilst spending quality time in your company.
What’s more, a crowd attracts a crowd, so it’s a win-win situation.
On-stand drinks reception (quote available on request)
5
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
3 – Mix up your networking formats in
order to seal that deal
It’s great to put together a nice looking stand, but to maximize your chances of winning over visitors during the event you need to take things one step further.
Diversifying your channels of communication will give visitors the impression you are omnipre-sent, ensuring your firm is top-of-mind when the event finally draws to a close.
As well as using your exhibition stand to showcase your firm, you can use other parts of the Big Data Trade show to your advantage:
• A slot in the product workshop programme gives you the opportunity to present your com-pany over the course of the two days. You will be presenting to a captive audience, which repre-sents a veritable conversion opportunity.
• Private meeting rooms in the Darwin space allow you to get together with prospective or existing clients in a calm and peaceful environment and talk business without having to worry about being overheard by other exhibitors.
Meeting Room
Product Workshops
6
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
4 – Be colourful!
Visitors spend an average of just 2 seconds looking at a stand. Your stand must consequently make a good impression right from the very first glance!
It goes without saying that the stand must reflect your company, but a splash of colour and a touch of originality in the way it is decorated and laid out most certainly won’t hurt.
There are 4 key aspects to consider when designing your exhibition area: • Customization: image walls, printed banners, plants, pop-up stands, etc. • Stand furniture
• Goodies
• Lighting: spotlights and LEDs in your firm’s colours
This catalogue contains details of the various solutions available when designing your
stand. Contact us for further guidance.
7
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
5 - Team Building
Dress your team in your firm’s colours to flaunt your firm’s Corporate spirit.
Customised promotional wear offers an excellent way of promoting your brand image for a very reasonable price.
This particular communications tool will showcase your company’s image whilst simulta-neously boosting team spirit amongst members of your staff, not to mention attracting visitors’ attention.
Whether you’re dressed in company colours from head to toe or just sporting a simple acces-sory, visitors will only have eyes for you!
Bespoke quotes for:
• Short/long sleeved corporate polo shirts • Short/long sleeved shirts, blouses • Ties, scarves, napkins, etc.
8
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
6 – An omnipresent brand - yours
Poufs, lunch tables, food, exhibition hall columns, etc., there are a whole host of ways of constantly reminding visitors that one you are one of the Big Data market’s leading players. This kind of operation helps firmly establish you as a truly dynamic firm and grabs clients’ attention by making your brand visible in various locations rather than solely at your stand. Bespoke quotes for customized:
• Poufs
• Lunch areas: tables, food, table cloths, napkins, etc.
• Exhibition hall columns: 1 side /2 sides /3 sides / 4 sides (see page 21 of the catalogue) • Additional on-site exposure (see page 22 of the catalogue)
9
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
7 – Drive stand traffic
Competitions are still an absolute «must» when it comes to exhibiting at a trade show, as they give traffic a major boost (driving up stand traffic by an average of 40%). What’s more, the entry forms filled out by participants are an excellent way of building up your database of qualified contacts.
Just make sure that the questionnaire or game the players will have to complete provides you with pertinent information and that it is the type of information participants will be happy to relinquish.
We can help you put together a competition that will boost your exposure throughout the two-day trade show.
• Prize draw with one of your products up for grabs (your latest innovation, for example). • Questionnaire on an interactive terminal with the opportunity to win a prize.
• Fun and original quiz, scratch cards, product knowledge quiz, etc.
8 - Laissez votre empreinte
80% of prospective customers who are given a goody remember which firm it was from. Goodies, or promotional products, are a real plus at exhibitions, providing an original and inexpensive means of communication compared with other operations. They diffuse the company’s image during the event and offer a subtle way of gaining a foothold in your clients’ day-to-day lives. Today almost every firm uses goodies, but very few manage to stand out from the crowd by finding that unique idea that ensures their name is the only one on visitors’ lips.
We can put together a bespoke quote for a whole host of original promotional products: • Branded food (cakes, biscuits, cocktails, sweets, etc.)
• Smartphone cases
• PC and telephone screen cleaners • Power banks
• Workplace coffee cups • Trade show goody bags • And lots, lots more – just ask!
10
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
9 – Make your stand feel like home
Trade shows are increasingly becoming a place where visitors go to review their market’s sup-pliers and meet new firms (i.e. your competitors !). What will set your firm apart from others is the relationship forged during your discussions and the information shared within that short window of time.
You are confident in your expertise, so it is vital you optimise your reception area.
• Create a warm and friendly environment with settees, armchairs, coffee tables, plants etc. to encourage your visitors to come in and sit down rather than lingering in the aisle in front of your desk. You wouldn’t keep guests standing on your doorstep, after all!
• Offer drinks + food to keep the atmosphere relaxed and make discussions easier for your team. A relaxed visitor who feels totally comfortable is more likely to chat about his problems and needs. Bespoke quotes are available in the catalogue.
• Present visitors with promotional products or goodies so they leave you on a high and become ambassadors for your firm as they wander around the trade show, chatting about you to other visitors.
www.bigdataparis.com
by
STAND DESIGN
12
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
1 - Carpet
N.B.
The aisles in the exhibition hall are fitted with crayfish red (rouge écrevisse) carpet. The default stand colour is medium grey (gris souris).
Four-colour printed custom logo carpet
Carpet (Euros / Unit)
1.5m² carpeted flooring (0.50x3.00m) – choice of 28 colours
€28.50 / 1.5m²
13
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
2 – Modular Stands
Chain-mounted backdrop banner
(W2m x H2.5m) Backdrop banner mounted on a wooden frame (W3m x H2.5m) Backdrop banner mounted on a wooden frame (W4m x H2.5m)
CUSTOMIZATION
Storage areas (Euros / Unit)
1m² corner storage area
€156.00
1m² storage area
€184.50
2m² corner storage area
€184.50
2m² storage area
€213.00
4m² storage area
€241.50
Self-adhesive panel banners (Euros / Unit)
Four-colour printed self-adhesive panel banner, W1.00xH1.00m
€111.00
Four-colour printed self-adhesive panel banner, W0.50xH2.50m
€111.00
Four-colour printed self-adhesive panel banner, W1.00xH2.50m
€193.50
Backdrop banners (Euros / Unit)
Chain-mounted backdrop banner - Dim.W2.00xH2.00m – Four-colour printed on 1 side
€418.50
Chain-mounted backdrop banner - Dim. W2.00xH2.50m – Four-colour printed on 1 side
€523.13
Chain-mounted backdrop banner - Dim. W1.00xH2.00m – Four-colour printed on 1 side
€223.50
Backdrop banner mounted on a wooden frame - Dim. W3.00xH2.50m – Four-colour printed on 1 side
€708.75
14
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
Forex (Euros / Unit)
Forex - W1.00mxH2.00m – Four-colour printed on 1 side
€202.50
Forex - W1.00mxH2.50m – Four-colour printed on 1 side
€253.13
Forex - W1.00mxH3.00m – Four-colour printed on 1 side
€299.25
Mesh partition (Euros / Unit)
Trevira mesh partition – Dim. W1. 00m x H3.00m – Four-colour printed
€391.50
Trevira mesh partition – Dim. W2. 00m x H3. 00m – Four-colour printed
€673.65
Column (Euros / Unit)
15
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
CUSTOMIZATION
Reception Desks (Euros / Unit)
Reception desks
€265.00
Reception Desks (Euros / Unit)
16
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
3 - Traditional Stands
Partition panels ( Euros / linear metre)
Wood partition panel + brushed cotton fabric – Dim. H 2.50m - 1 side
€138.00
Wood partition panel H 2.50m + brushed cotton fabric - 2 sides
€148.00
Wood partition panel H 3.00m + brushed cotton fabric - 2 sides
€180.00
Wood partition panel H 4.00m + brushed cotton fabric - 2 sides
€297.00
Wood partition panel H 4.50m + brushed cotton fabric - 2 sides
€325.00
Wood door + brushed cotton fabric
€150.00
Banners ( Euros / m2 )
Banner stapled to wood partition panel – Four-colour printed on 1 side
€100.00
Banner stapled to wood door - Dim. H2.50xW1.00m – Four-colour printed on 1 side
€298.50
Reception Desks ( Euros / Unit )
MDF reception desk, brushed cotton fabric + paint finish
€172.50
17
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
4 - Communications Tools
CUSTOMIZATION
Vertical Banners ( Euros / Unit )
800x2090mm
€150
1000x2090mm
€200
Panoramic Walls ( Euros / Unit )
W x H = 1900 x 2000mm
€750
W x H = 3000 x 2400mm
€950
Pop-up Stands ( Euros / Unit )
2 panels - W x H = 1600 x 2235mm
€850
3 panels - W x H = 2400 x 2235mm
€1118
18
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
5 - Custom Stands
19
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
New order
The value of the furniture present on your stand is determined according to the tariffs listed above. If you prefer to order different furniture from the catalogue, you will be issued with a credit note for the aforemen-tioned amount.
Your invoice will correspond to the difference in price between the basic furniture package and the new furniture ordered.
STAND FURNITURE
Basic stand furniture
Exhibition and sponsorship packages that include a stand automatically include a basic furniture package
6m² Stand
9m² Stand
1 GRACE BRUMMEL package – White €163.00 ex VAT
12m² Stand
1 WHITE package €385.00 ex VAT
15m² Stand
18m² Stand
1 WHITE package + 1 BRUMMEL package €548.00 ex VAT
20
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
Audio-Visual Equipment ( Euros / Unit )
32" Full HD LED LCD Screen with HDMI, DVI, VGA, 2Gb USB and wall mount bracket
€390.00
40" Full HD LED LCD Screen with HDMI, DVI, VGA, 2Gb USB and wall mount bracket
€480.00
Delivery, Installation, Collection of audio-visual equipment (32’’ and 40’’ screens)
€50.00
46" Full HD LED LCD screen with HDMI, DVI, VGA, 2Gb USB and wall mount bracket
€670.00
55" Full HD LED LCD screen with HDMI, DVI, VGA, 2Gb USB and wall mount bracket
€834.00
www.bigdataparis.com
by
ADDITIONAL
22
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
Trade Show Hostesses
Column Wraps
Trade show hostesses dressed in your company colours
10 hours’ service + uniform design (quote available on request)
€375.00 / day / hostess
Wrap columns in your company colours ( Euros / Unit )
Wood panel wrap, self-adhesive display
€1500.00
Modular panel wrap, self-adhesive display
€1000.00
23
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
Additional on-site exposure
ADDITIONAL SERVICES
FLOOR C (Exhibition hall)
En-route to the conference rooms: Dimensions: W 900mm x H 2300mm Possibility
of opting for a double banner, W 1800mm x H 2300mm
€604.00 / Unit
Vertical banners en-route to floors A and B: Dimensions: W 900mm x H 2300mm
€604.00 / unit
Lift window cling: Dimensions: W 2240mm x H 1540mm
€1 044.00 / unit
Escalator and handrail clings
Escalators floor B to floor C (exhibition hall): Dimensions: W 3000mm x H 500mm
Escalators floor C (exhibition hall) to floor D (conference hall)
Dimensions: W 4800mm x H 550mm
Handrail on floor C: Dimensions: W 1200mm x H 800mm
Quote available
on request
24
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
FLOOR D (Conference Hall)
Conference Hall Lobby: Dimensions: 41: W 1150mm x H 1800mm
43G : W 900mm x H 1800mm
41: €590.00 / Unit
43G: €472.00 / Unit
Conference Hall Lobby: Dimensions: W 900mm x H 2100mm
€552.00 / Unit
Banners mounted on wood panels in the corridor leading to the conference auditorium
Dimensions: W 600mm x H1800mm. You can use 1 to 13 panels.
Quote available on
request
25
Big Data 2015 Stand Design Guidelines
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
Additional on-site exposure
ADDITIONAL SERVICES
GOETHE AUDITORIUM (conferences)
Side-of-auditorium vertical banner Dimensions: W 1400mm x H 5400mm
€2 500.00 / unit
Back-of-auditorium self-adhesive banner
€552.00 / Unit
Banners mounted on wood panels in the corridor leading to the conference auditorium
Dimensions: W 600mm x H1800mm. You can use 1 to 13 panels.
26
Violette CROLLE - Sales manager - [email protected] - +33 (0)1 84 83 02 90
Tous droits réservés / Images non contractuelles / Ce document ne peut être utilisé ou reproduit sans l’autorisation de la Société Corp Events - This document may not be used or reproduced without the written permission of Corp Events
