RESTAURANT
PACKAGE
360 acres
Entitled to include:
· 700,000 SF retail
· 3M SF office
· 750 hotel rooms
· >1,000 residences Current buildout:
· 328,000 SF retail
· 140,000 SF office
· 439 single family homes and townhomes
· 378 Multi-family residential units under construction
PROJECT STATISTICS
PROJECT VISION
One Loudoun is a dynamic community anchor offering the ultimate lifestyle experience in rapidly growing Loudoun County, VA. The property’s prime location, smart design, and walkable amenities make it one of the most exciting developments in the DC region. Unique merchandising delivers the latest in fashion, dining, entertainment, and day-to-day shopping needs, while exclusive event programming activates and brings the neighborhood together.
RESTON TOWN CENTER
FAIR OAKS MALL MOSAIC DISTRICT
BETHESDA ROW PIKE + ROSE
DOWNTOWN CROWN
MARKET COMMON CLARENDON
DC
STERLING
HERNDON
DULLES AIRPORT
RESTON
GREAT FALLS
CHANTILLY
CENTREVILLE FAIRFAX
ANNANDALE VIENNA
FALLS CHURCH MCLEAN POTOMAC
BETHESDA
SILVER SPRING
TAKOMA PARK
HYATTSVILLECOLLEGE PARK
ARLINGTON
MARYLAND
VIRGINIA
BELTSVILLE
MARYLAND
DC
VIRGINIA
10 MINUTE DRIVE Population: 154,792 Daytime population: 169,755 Average income: $147,971 Median income: $110,048 GAITHERSBURG
10 MINUTE DRIVE Population: 135,043 Daytime population: 170,616 Average income: $231,514 Median income: $163,576 BETHESDA
10 MINUTE DRIVE Population: 227,485 Daytime population: 316,837 Average income: $166,632 Median income: $119,593 CLARENDON
10 MINUTE DRIVE Population: 152,831 Daytime population: 166,301 Average income: $154,035 Median income: $113,995 TYSONS CORNER
10 MINUTE DRIVE Population: 85,529 Daytime population: 96,812 Average income: $162,116 Median income: $120,950 FAIRFAX
10 MINUTE DRIVE Population: 144,579 Daytime population: 163,387 Average income: $170,683 Median income: $126,236 RESTON
10 MINUTE DRIVE Population: 114,565 Daytime population: 123,102 Average income: $160,107 Median income: $124,106 LOUDOUN
Surrounded by some of the most affluent counties in the country, Washington DC is one of the strongest markets in the nation in terms of both population growth and income. Bolstered by the Federal Government and supporting industries, the landscape is home to dense residential neighborhoods and significant commercial office space, not to mention iconic shopping destinations. Most recently, Loudoun County has emerged as one of the most desirable places to live, work, and shop in the region.
DESTINATION RETAIL LANDSCAPE
REGIONAL CONTEXT
LOUDOUN LOWDOWN
Loudoun County is home to a vibrant residential community projected to grow by more than 8 percent over the next five years, far outpacing all other counties in the Washington DC region. Ranked first in job creation – thanks to nearby commercial and medical outposts like Booz Allen Hamilton, Verizon, and Inova Loudoun Hospital – over the past decade and second in wealth in the nation, the county is the picture of suburban affluence. With the extension of Metro’s Silver Line – the county’s connections to business, government, and culture will only increase.
423,774
POPULATION
2.81%
PROJECTED POPULATION GROWTH 2020–2025
$175,373
AVERAGE HOUSEHOLD INCOME
#
# 1
WEALTHIEST COUNTY IN THE NATION
#
# 1
COUNTY FOR JOB CREATION OVER THE PAST DECADE
FUTURE SILVER LINE
3
STATIONS INCLUDING DULLES AIRPORT FUTURE METRO ROUTE
+ STATIONS (PHASE 2)
LOUDOUN
STERLING
HERNDON
RESTON
VIENNA TYSONS
MCLEAN POTOMAC GREAT FALLS
RAYTHEON HQ
WOLF TRAP BOOZ ALLEN HAMILTON
NOVA COMMUNITY COLLEGE GW UNIVERSITY
INOVA LOUDOUN HOSPITAL NATIONAL CONFERENCE CENTER
VERIZON CAMPUS
DULLES INTERNATIONAL AIRPORT WIEHLE-RESTON EAST
SPRING HILL GREENSBORO
TYSONS CORNER MCLEAN
WEST FALLS CHURCH ASHBURN
LOUDOUN GATEWAY
INNOVATION CENTER
RESTON TOWN CENTER HERNDON
DULLES AIRPORT LOUDOUN COUNTY PKWY
I N F R A - S T R U C T U R E + C O N N E C - T I V I T Y
Source: ESRI 2020
TRADE AREA OVERVIEW
T R A D E A R E A O V E R - V I E W
Within affluent Loudoun County, One Loudoun will benefit from significant drawing power thanks to the neighborhood’s dominant entertainment, dining, and nightlife offerings. As a result of its convenient regional accessibility along Route 7 and Loudoun County Parkway, the property is within a 10 minute drive of more than 114,565 people with an average household income of more than $160,107.
3 MILE
TOTAL POPULATION
5-YEAR PROJECTED POPULATION GROWTH (2020–2025)
AVERAGE HOUSEHOLD INCOME
10 MIN. DRIVE*
1 MILE
3MILE*
5 MILE*
10 MIN. DRIVE TIME
HERNDON
RESTON
VIENNA
TYSONS GREAT FALLS
POTOMAC SENECA
STERLING LOUDOUN
ASHBURN
LEESBURG
*Not including area north of Potomac River; Source: ESRI 2020 Source: ESRI 2020
114,565
$160,107
2.36%
72,461
$161,324
2.48%
N
Russell Branch Parkway
Claibo rne Parkway
4 5
4A4B6A6B
3 6 0
Belmont Chase Drive
Aspen View Blvd 3 2 03 1 0 3 3 0 3 0 5 3 0 0
3 6 0 200220 240250
1
3 5 03 4 0
7
LO
UDO
UN COUNTY PARKWAY
7
MARKET AERIAL
In Loudoun County, we consider shopping an art. And if you take it as seriously as we do, you’ll feel right at home indulging in some retail therapy here. Browse locally owned boutiques in our historic districts or get comfortable in an old-fashioned country store. But don’t get us wrong. We have world-class shopping malls here, too.
VIRGINIA
MARYLAND N
MARKET
A E R I A L
FULL SERVICE AND ENTERTAINMENT MARKET OVERVIEW
With award-winning restaurants, more than 40 award-winning wineries and wine tasting rooms and over 20 craft breweries, Loudoun is a must-visit for those who want to enjoy a unique local taste. Our restaurants draw on our rich agricultural heritage and use organic and local ingredients to create imaginative cuisine. Indulge in delicious vino in DC’s Wine Country.
Loudoun’s wineries feature boutique producers hand crafting wines in intimate settings ranging from renovated dairy barns to Mediterranean style estates. Loudoun’s breweries pairs a modern and urban eastern corridor with wide-open rural seclusion on farms and pastures along the foothills of the Blue Ridge Mountains in the west.
VIRGINIA MARYLAND
H I G H VOLUME RESTAU- R A N T S
N
SURROUND-
ING HIGH V O L U M E
R E S T A U -
R A N T S
THE CONSUMER PROFILE
The One Loudoun trade area is home to an enviable demographic profile – full of high incomes, high growth, and high achievers. The lifestyle characteristics of the group are equally strong, represented by three core ESRI Tapestry segments – Boomburgs, Enterprising Professionals, and Professional Pride.
BOOMBURGS PROFESSIONAL PRIDE
• Young professional families that have traded up to new housing in the suburbs
• Well educated and affluent
• Highly-connected, early adopters with all the latest technology
• Upscale suburban residents with demanding careers in science, technology, law, and finance
• High net worth individuals
• Frequent travelers with picture-perfect homes
30.8% 14.2%
32.2% ENTERPRISING PROFESSIONALS
• Singles and married couples with STEM careers
• Ethnically diverse with a health and wellness bent – organic and natural foods and yoga are favorites
• Concentrated in lower density neighborhoods of large metro areas
DOMINANT PSYCHOGRAPHIC SEGMENTS*
*Within 5 mile polygon; Source: ESRI 2020
LOUDOUN’S
DOWNTOWN NEW
Loudoun County boasts a population of over 413,000
& a five-year projected growth of 8.54%
LOU DOU N C OUN T Y P K W Y
ROU TE 7
O N E LO U D O U N D O W N TO W N
ONE LOUDOUN UPTOWN AERIAL: EXISTING
ONE LOUDOUN SPOTLIGHT
Nestled in the heart of booming Loudoun County easily accessible via the regional roadway network, One Loudoun is the region’s premier mixed-use destination. The neighborhood’s downtown core is home to a curated collection of retail and restaurants anchored by Trader Joe’s, a lifestyle Barnes & Noble, and Alamo Drafthouse Cinema.
140,000 SF OFFICE
328,000 SF RETAIL 540 TOWNHOMES,
APARTMENTS, + CONDOS
ASHBROOK COMMONS
STANLEY MARTIN HOMES
N
LOUDOUN COUN
T Y PKW Y
RUSSELL BRANCH PKW Y
ROUTE 7
STANLEY MARTIN HOMES
ONE LOUDOUN UPTOWN
THIRD PART Y OWNED TWO-OVER-TWO CONDOS
BUILDING G & H
Mixed-Use Expansion Under Development 378 MULTI-FAMILY
RESIDENTIAL UNITS
UP TO 70,000 SF COMMERCIAL SPACE 535 COMMERCIAL PARKING SPACES
BUILDING H
BUILDING G
TRU BY HILTON UNDER DEVELOPMENT
ONE LOUDOUN DOWNTOWN
525 FUTURE RESIDENTIAL UNITS
AERIAL: CLOSED IN
N
CLOSER A
LOOK
AVAILABLE 17,312 SF
AVAILABLE 938 SF
1,491 SF
2,538 SF
2,016 SF
7,960 SF (1ST FLOOR) 4,664 SF (2ND FLOOR) AVAILABLE
9.1.21 5,219 SF
(DO NOT DISTURB)
AT LEASE PENDING LOI AVAILABLE FUTURE RETAIL PROPOSED SIGNED LEASE
2,050 SF
1,500 SF 1,500 SF 1,500 SF1,800 SF1,100 SF 2,000 SF 4,500 SF
5,052 SF 8,500 SF
4,999 SF 3,000 SF
This is an unprecedented opportunity to rub shoulders with Loudoun County’s best retailers and restaurants, offices, and residences.
ONE LOUDOUN LINEUP
ILLUSTRATIVE SITE PLAN
5,219 SF
RESTAURANT SPACE
AVAILABLE
UNDER
CONSTRUCTION
N
STAIR #2
TRASH P.O.S.
TRASHP.O.S.
ADJACENT TENANT
OUTDOOR SEATING
OUTDOOR SEATING 70.5’
74’
5,219 SF
FIRST FLOOR PLAN
PLAN B BURGER SPACE
RESTAURANT SPACE AVAILABLE 9.1.21 5,219 SF
PLAN B BURGER SPACE
(DO NOT DISTURB)
THE VISION, REALIZED
With an urban-minded entertainment focus and suburban perks – like unparalleled access, visibility, parking, and residential density – the One Loudoun experience is unlike anything else in the marketplace.
Event programming regularly brings the neighborhood together
Downtown Fest Fitness on the Plaza Christmas Tree Lighting
Concert Series/Kids Concert Series
& More!
ONE LOUDOUN - PLAZA
With an urban-minded entertainment focus, like unparalleled access, visibility, parking, and residential density, the One Loudoun experience is unlike anything else in the marketplace.
And we’re not done yet...
100 N. Charles Street, Baltimore, MD 21201 410.837.2727
© 2020 BCT Design Group, All Rights Reserved.
ONE LOUDOUN - PLAZA
PLAZA WITHOUT Z1/Z2 December 22, 2020
4. Aerial C
100 N. Charles Street, Baltimore, MD 21201 410.837.2727
© 2020 BCT Design Group, All Rights Reserved.
ONE LOUDOUN - PLAZA
PLAZA WITHOUT Z1/Z2 December 22, 2020
8. View D
100 N. Charles Street, Baltimore, MD 21201 410.837.2727
© 2020 BCT Design Group, All Rights Reserved.
ONE LOUDOUN - PLAZA
PLAZA WITHOUT Z1/Z2 December 22, 2020 6. View B
100 N. Charles Street, Baltimore, MD 21201 410.837.2727
© 2020 BCT Design Group, All Rights Reserved.
ONE LOUDOUN - PLAZA
PLAZA WITHOUT Z1/Z2 December 22, 2020 9. View E
100 N. Charles Street, Baltimore, MD 21201 410.837.2727
© 2020 BCT Design Group, All Rights Reserved.
ONE LOUDOUN - PLAZA
PLAZA WITHOUT Z1/Z2 December 22, 2020
5. View A
100 N. Charles Street, Baltimore, MD 21201 410.837.2727
© 2020 BCT Design Group, All Rights Reserved.
ONE LOUDOUN - PLAZA
PLAZA WITHOUT Z1/Z2 December 22, 2020
7. View C
AVAILABLE 17,312 SF
AVAILABLE 938 SF
1,491 SF
2,538 SF
2,016 SF
7,960 SF (1ST FLOOR) 4,664 SF (2ND FLOOR)
AVAILABLE 9.1.21 5,219 SF
(DO NOT DISTURB)
AT LEASE PENDING LOI AVAILABLE FUTURE RETAIL PROPOSED SIGNED LEASE
2,050 SF
1,500 SF 1,500 SF 1,500 SF1,800 SF1,100 SF 2,000 SF 4,500 SF
5,052 SF 8,500 SF
4,999 SF 3,000 SF
100 N. Charles Street, Baltimore, MD 21201 410.837.2727
© 2020 BCT Design Group, All Rights Reserved.
ONE LOUDOUN - PLAZA
PLAZA WITHOUT Z1/Z2 December 22, 2020 2. Aerial A
COMING SOON
LOUDOUN PLAZA
Retail Properties of America, Inc. (RPAI) is a REIT that owns and operates high quality, strategically located shopping centers in the United States. Our experienced team offers a fresh vision to leasing, innovative and award-winning marketing, and hands-on attention to every property in our portfolio, bringing motivated tenants and consumers to yield proven results.
We pride ourselves on providing the highest level of customer service for our retailers by utilizing a national platform with a local focus. Having client-focused professionals on the ground provides for the best understanding of local market trends and dynamics, enhancing our ability to drive revenue and more actively manage our small shop space.
All presented information is based on our retail operating portfolio and is as of September 30, 2017 unless otherwise noted.
COMPANY PROFILE
PROPERTIES
120 21.6M
SQUARE FEET
92.7%
RETAIL LEASED RATE
250+
EMPLOYEES
