BISG: Global Data
Synchronization
BISG: Global Data
Synchronization
Alex Schumacher,
Director, Retail & CP
Hanita Schneiderman, Account Executive
April 12, 2005
Alex Schumacher,
Director, Retail & CP
Hanita Schneiderman, Account Executive
GXS Overview
GXS Overview
GXS accelerates the reliable
exchange of information between
organizations worldwide. By serving
large and small customers jointly and
distinctly, we streamline
cross-enterprise business processes.
Strong History - 35+
Years of Experience
World’s Largest B2B
Integration Services
Provider
Global - 40% of
Business in Europe &
Asia
70% of Fortune 500
40,000 Small to
Medium Businesses
Retail Industry Expertise
Retail Industry Expertise
Market Leadership
25 of Top 50 Global Retailers
1
7 of Top 10 US Retailers
2
The Leader in UK, Hong Kong,
Australia, and Singapore
Retail Expertise
Product Information Management
International Logistics Visibility
Supply Chain Integration
Standards: VICS, PCATS, GS1,
EPCglobal
Example Solutions
Direct-Store-Delivery for US
Chain Drug Retailer
Collaborative Demand Planning
for UK Retailer
Tesco
Lowes
Metro
Kroger
Kmart
Best Buy
Rite Aid
Coles-Myer
JCPenney
Loblaws
Borders Group
Dairy Farm Group
1 – 2005 Stores Magazine Top 250 Global Retailers 2 – 8/2004 Chain Store Age Top 100 US Retailers
Pubnet
E-Commerce Hub for the Publishing Industry
Pubnet
E-Commerce Hub for the Publishing Industry
Pubnet Users Exchange
– Internet Based E-Commerce Exchange for Publishing Industry
– Over 2M Transactions Each Year – One Stop access to more than 2500
Booksellers worldwide
– Decreased cost of processing paper/fax order from $30-$70 to on-line costs of $1.50
– Rapid Response ordering feature delivers purchase order acknowledgement within 15 minutes of placing an order.
– On-line order tracking
“GXS expertise in transaction
services takes the worry out of our
role of managing the service and
allows us to focus on what we do
best – serving and supporting our
customers.”
Michael Cairns
President of New Providence N.J. Based R.R. Bowker
GXS Data Synchronization Experience
GXS Data Synchronization Experience
•
350+ Million GTIN transactions
annually
•
65+ Million Items
•
3,800+ Companies
•
150+ Retailers
•
17,000+ Trading Partnerships
GXS Data Pool Strategy
Strategic Partnership with GS1 Organizations
GXS Data Pool Strategy
Strategic Partnership with GS1 Organizations
GXS Supports GDSN
Developing or Operating the Data
Pools for 17 GS1 Member
Organizations
UCCnet Solution Partner in US
Over 7,000 Customers use GXS
Data Synchronization Services
Worldwide
New Zealand
Australia Canada Hong Kong Korea Russia Taiwan UK
Syria
Overview of the Industry Problem
“Retailers and manufacturers can
reduce their current supply chain
costs by 1 to 3 percent depending
upon their current state.”
Product Information
Management
Bad Product Data Results in Inefficiency
Disruption in the Back Office
Bad Product Data Results in Inefficiency
Disruption in the Back Office
Data Management
Accounts Payable
– Manually Key Product Data – Creating Images
– Measuring Dimensions – Validating Supplier Data
– Unplanned Reorganization of Slots – Accommodate Pallet Configuration Changes – Additional, Unscheduled Shipments to Stores – Accommodate Changes to Weight and Pallet Configuration
– Matching Invoices to Orders – Submitting Invoice Discrepancies – Negotiating Deductions
Store
Operations
– Plan-O-Gram Changes – Accommodate Unit Level
Dimension Changes
Purchasing &
Merchandising
– Staff Time Devoted to Entering or Validating Product Data – Less Information to Base
Merchandising Decisions – Incorrect Orders
Warehouse &
Back Room
Transportation &
Logistics Functions
Good Product Data Creates Opportunity
Product Data can Drive Differentiated Consumer Experience
Good Product Data Creates Opportunity
Product Data can Drive Differentiated Consumer Experience
B2C Web Site
Sales & Support
Touch Points
Store Display
Point of Sale
– Enhanced In-Store Sales Team Training
– Rich Product Information at Employees Fingertips
– Enhance Shelf Appearance – Merchandising – Cross-Sell & Up-Sell
Opportunities
– 100% Scan Checkout – Accurate Receipt
Descriptions
– Cross-Sell Coupons – Rich Content Influences
Sales
– Correct Content Reduces Returns
– Cross-Sell & Up-Sell Opportunities
Product Availability
– New Products on the Shelves Faster before Competitors
– Reduce Out of Stocks – Rich Information Kiosks
In Stores
– Consistent Multi-Channel Experience
– Enhanced Warranty Management
Book Sellers Product Data Challenge
Product Catalog
Challenges
For a Book
Supplier’s View of
Information
Retailer’s View of
Information
GTIN: 9780446529310 ISBN: 0-446-52931-1 Cover: Hardcover Pages: 320 Height: 9” Width: 10 7/8” Depth: 1”Publisher: Warner Books Publication Date: 10/9/01 Title: Tiger Woods, How I Play
Golf
MSRP: $18.95/U.S, $27.95/CAN Category: Non-fiction, Sports and
Recreation SKU: 576948700 ISBN: 0-446-52931-1 GTIN: 9780446529310 Height: 9.34 Inches Width: 11.12 Inches Depth: 0.95 Inches
Publisher: Warner Books
Publication Date: October 9, 2001 Pages: 320
Retail Price: $18.95 Category: Sports, Golf Returnable Item: Yes
Related Products: Audio Tape Complimentary Products: Harvey
Penick, Little Red Book on Golf
Taxable Item: Yes
Shelf Description: Sports Vendor ID: 50083
Department Number: 7890 Warehouse Slot: A-12345
Data Needs to be
Transformed
&
Retailer Tracks
Additional Attributes
The Answer is Standards
–
GS1 is leading an effort to
address Global Requirements
–
A Global Data Synchronization
Network has been created to
enable companies around the
world to exchange information
–
Multiple Data Pools will connect
to the GDSN
–
Industry segment users define
standards
–
Local GS1 organizations lead
implementation efforts
Global Standards are
Evolving Rapidly.
Choose a vendor that is
deeply involved in GDSN
Global Data Synchronization
“Most companies use manual input and
Excel…The majority of manufacturers and
retailers will find the problems only multiply
with time – as do the labor costs and
penalties of inaccurate data.”
Overview
Product Information Management for Consumer Products Manufacturers and Retailers
GDS - The Global Vision
GDS - The Global Vision
•
A single global standard for data
synchronisation
•
Consistent adoption of global standards
•
Global Data Dictionary
•
Global Product Classification
•
GTIN & GLN
•
A network of certified Data Pools
•
Centralized Global Registry
What is Data Synchronization?
What is Data Synchronization?
Data synchronization is the continuous harmonization of
data attribute values between two or more different
systems, with the end result being the data attribute values
are the same in all of the systems.
•
Synchronization is a process
•
The synchronization process must utilize the EAN.UCC standards
•
The data exchanged must be compliant with these standards
•
The recipient must acknowledge the integration of the data
•
Continuous updates must be applied
Standards Defined
Standards Defined
Corporate Organization
Standards Development
Standards Documents
Standards Implementation
US UK CanadaNew Standards
New Standards
•
AS2 – communications standard
•
XML – messaging standard
•
GTIN – Global Trade Item (UPC/EAN numbers)
•
GLN – Global Location Number - Party
•
GPC – Global Product Classification
•
Product Hierarchy – packaging container structure
GLN – Global Location Number
GLN – Global Location Number
Structure of the GLN
NNNNNNN
NNNNN
N
Company Prefix
Location Reference
Check Digit
•
Company Prefix
–
Assigned by UCC or EAN member organization
•
Location Reference
–
Assigned by supplier; may use a current numbering system
•
Check Digit
GTIN – Global Trade Item Number
GTIN – Global Trade Item Number
Structure of the GTIN
N
NNNNNN
NNNNNN
N
Indicator Company Prefix
Item Reference Check Digit
•
Indicator Digit
–
Indicates level of packaging
•
Company Prefix
–
Assigned by UCC or EAN member organization
•
Item Reference
–
Unique reference number; may or may not be the same across
pack sizes
GTIN in Databases
GTIN in Databases
Target Market Country Code
Target Market Country Code
•
Indicates locale in which product will be sold
•
Target Market Country Code utilizes the 3-digit
numeric ISO (International Standards
Organization) 3166-1 Country Codes
–
Country Code for the United States is 840
–
Country Code for the United Kingdom is 826
•
Target Market Subdivision Code is optional
GLOBALregistry Attributes
GLOBALregistry Attributes
Along with the primary keys of GTIN+GLN+TM, there are a few
other attributes stored at the GLOBALregistry today. Examples
of these attributes are:
Party Information:
–Information Provider Name/GLN
–Content Owner Name/GLN
–Source Data Pool Name/GLN
Classification
–Global Product Classification
Category Code
Dates
–Cancel Date
–Discontinue Date
–Deletion Date
–Registration Date
GDD and Industry Extension
Attributes
GDD and Industry Extension
Attributes
•
The Global Data Dictionary (GDD) encompasses 150+
attributes (which includes the GLOBALregistry
attributes).
•
Industry vertical groups are working with the global
standards to enhance the GDD attributes to include
industry specific “extensions”
•
Example: Entertainment Industry formed a group as a
part of the GSMP Align Business Data
–
Supported by Best Buy, 20
thCentury Fox, Columbia Ti-Star,
Handleman Company
–
Defines which attributes required/not required for the
Entertainment, Music, and Recording industry
–
About 28 Music, Recording, and Entertainment attributes above
the standard 150+
GSMP Work on Music
GSMP Work on Music
Example Attributes
–
Product Genre
–
Product Line
–
Media Format Code
–
Bulk Price
–
Loose Price
–
Artist Name
–
Downloadable
–
Last Manufacturer Update Date/Time
–
Music Publication Title
–
Parental Advisory Sticker Code
–
Card Price Group Identifier
–
Label Name
–
Music Rating Content Descriptor
–
Class Compliance Regulation
Title of
CD
NARM Width EAN.UCC Height 4.75 in NARM Height EAN.UCC Depth .25 in NARM Length EAN.UCC Width 5.5 inHow to Measure a CD/DVD per
National Association of Recording
Merchandisers (NARM).
Catalogue Item Hierarchy
Global Data Synchronization Network
GS1 GS1 Taiwan Taiwan UCCnet UCCnet WorldWide WorldWide Retail Retail Exchange Exchange
Synchronization
Synchronization
Network
Network
Transora Transora CABASnet CABASnet Russia Russia DP1 DP1 GS1 GS1 UK UK ECCnet ECCnet Canada Canada SINFOS SINFOS (Germany) (Germany) GS1 Global Registry GS1 Global Registry Suppliers & RetailersGlobal Data Synchronization Model
Global Data Synchronization Model
Suppliers & Retailers Suppliers & Retailers Suppliers & Retailers Suppliers & Retailers Suppliers & Retailers Suppliers & Retailers Suppliers & Retailers
GDS - The Global Vision
Data Pool Solution
Valuable Partnership for Data Synchronization
Valuable Partnership for Data Synchronization
•
Industry Leadership
–
Wal-Mart, Wegman’s, Lowe’s, ACE Hardware, Staples
–
+ 3,200 suppliers
•
Community Enabling
–
+ 40,000 companies world wide
–
200 B2B professional staff
•
Global Reach
–
Offices in 24 Countries in Americas, Asia, and Europe;
distribution in 50+ countries
–
GXS Trading Grid global B2B integration platform in 4
regional data centers
•
Standards
–
GDSN Task Group Leadership
–
GSMP Working Groups
UCCnet
TM
Data Pool
UCCnet
TM
Data Pool
Excel Web Forms EDI XML PIM Integration Broker
Four Steps to Achieving Retailer Data Synchronization
RetailersStep 1:
Load your product data to the UCCnet source data pool.
Supplier Data Source Small Business Large Business Global Registry
Step 2:
Register your product data with the GS1 global Registry Other Certified Data Pool
Step 3:
Publish product data to your retailersUCCnet Data Pool
Step 4:
Retailers
subscribe to receive published data
Complete Solution from UCCnet & GXS
Complete Solution from UCCnet & GXS
Back Office Systems
Large Suppliers
Global Registry
GXS PIM for Suppliers
webMethods Integration
Broker
Mid-Tier Suppliers
GXS PIM Express GXS Retailer PIM
Data
Synchronization
Retailer
webMethods Integration BrokerSmall Suppliers
GXS Catalog Services GXS Community LinkFront Office Systems
UCCnet Data Pool Services Functionality
UCCnet Data Pool Services Functionality
Share Product Catalog Data with Partners
– New Product Introduction
– Product Discontinuations
– Product Changes
– Price & Promotions
Key Features
– Manage Trading Partner Relationships
– Manage Global Registry
– Manage Subscriptions/Publication
– Data Quality Validations
– Industry Specific Attribute Extensions
Multiple Connection Options
– GXS Product Information Manager
– GXS Catalog Services
– MS Excel
– File Upload
– EDI/XML M2M
Exchange Data Worldwide
– US - Transora, WWRE, ECCnet, SINFOS,
GS1 UK, HKANA, CABASnet
GXS Community Link
Gain Critical Time to Market Advantage for B2B Programs
GXS Community Link
Gain Critical Time to Market Advantage for B2B Programs
GXS Best Practices
Education and Communication
to your Trading Partners
Testing of Connectivity, Catalog
Organization, and Catalog Load
Program Management and
Status Reporting
Full Service Options
24x7 Technical Help Desk
Change Management for
Business Processes and
Technologies
Supplier Performance
Scorecards and KPIs
GXS Community Link
Proven Methodology
Maintain
•
Understand
retailer product
data
requirements
•
Define
community goals
& project
objectives
•
Agree on rollout
timelines
•
Develop project
plans
•
Communicate
program to
supplier base
•
Develop
retailer-branded
communications
•
Distribute &
communicate
program
overview,
educational
materials &
program
benchmark
updates
•
Provide data
synchronization
& retailer-specific
program
requirements
•
Map process for
product content
management
•
Provide sample
data
•
Load data into
system
•
Review & validate
status of data
loaded
•
Track subscribers
status and progress
•
Publish data to
retailer
•
Communicate
process for data
maintenance
•
Provide on-going
24X7 support to
supplier
community
Community Enablement:
Weekly reporting &
performance scorecards
Implement &
Synchronize
Organize Data
Inform &
Educate
Rollout Strategy
& Planning
GXS Community Link
Net Community Manager
GXS Community Link
Net Community Manager
•
Simple vendor
self-service education
and testing
•
Automated vendor
status reporting
•
Integrated workflow
for collaborative
project management
Customer Example: Large Supplier
Customer Example: Large Supplier
“GXS has truly given us a platform
to establish a solid, end-to-end
data synchronization foundation to
meet both our current, as well as
our future critical business
initiatives.”
Glenn Lattner
Director, Global Business Technology Pfizer Consumer Healthcare
“With the help of GXS, as well
as…our own team, we not only
fulfilled our original strategy, but
we are now one of the industry
leaders in this area.”
Customer Example: Mid-Sized Suppliers
Customer Example: Mid-Sized Suppliers
“GXS will help Thermos drive best-in-class data synchronization, data exchange and EDI, as well as UCCNet standards compliance with our trading partners…. We chose GXS as one of our key e-business partners because of its ability to provide us with a complete end-to-end solution that integrates our internal applications…”
Dr. Alex Huang
Chief Financial Officer Thermos
“GXS gave us a product information solution capable of managing our product data…we’ve ensured a smooth flow of data while also reducing the need for manual intervention related to inaccuracies of data.
GXS truly understands the impact of UCCnet.”
Dan Bowen
Chief Financial Officer Mt. Olive Pickle Company
Customer Example: Small Supplier
Customer Example: Small Supplier
“As a small business serving large
retailers, we wanted to partner with a
solution provider with many years of
experience serving both retailers and
suppliers. Given their length of
experience, GXS was an easy choice to
make. And we’ve been pleased ever
since.”
Anne Marie Jacintho Beef and Blooms
About Beef and Blooms
– Supplier to Hardlines Retailers - Home Depot and Lowes
– Hanging Plants, Bedding Plants, Flowers
– Limited Technical Resources
– Needed Quick Compliance for Retailer Mandate
– Global Product Catalogue – Hosted, Web Based Entry Point Service
– Data Sync Tele Consulting – Education, Assessment, Implementation Support
– Now Registered with UCCnet and Meeting Customer Needs
Pricing Model
Pricing Model
Annual Sales(In Millions of U.S.$)
UCCnet Onboard Support <= 1 $ 600 >1 to 5 $ 1,175 >5 to 10 $ 1,675 >10 to 15 $ 2,150 >15 to 20 $ 2,575 >20 to 25 $ 3,250 >25 to 50 $ 4,375 >50 to 75 $ 7,250 >75 to 100 $ 10,125 >100 to 500 $ 13,875 >500 to 750 $ 17,500 >750 to 1,000 $ 22,500 >1,000 to 3,000 $ 40,000 >3,000 to 5,000 $ 80,000 >5,000 to 10,000 $ 150,000 >10,000 to 15,000 $ 250,000 >15,000 to 25,000 $ 300,000 >25,000 to 50,000 $ 350,000 >50,000 $ 400,000
