Jellyfish Courses

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Google Adwords Training Courses

Google

Adwords

Training

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Google Adwords

Training

Our expert AdWords Training Courses

have been designed by our marketing

specialists to help you get the most

from AdWords and pay-per-click ads.

Jellyfish began life as a paid search agency. Over the following decades, we have been busy continuously testing, developing and creating best practices to ensure our clients’ accounts are fully optimized and generate maximum ROI.

And we never stop learning and evolving as all our training reflects industry updates and findings.

On both our Standard and Advanced Courses, we will show you the best practice methods used by the some of the biggest names in the business.

The course was very helpful. I came away motivated and ready to try everything I had learnt... and I’m still using the manual provided which has helped me tremendously.

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Our Standard

Training Course

We will talk through our own case studies and discuss learnings, keyword methodology, how to write great ad copy, improve quality score, ad extensions, optimization tips and much more. If you’re responsible for running your own Google AdWords campaigns, or manage an agency that runs it for you, this invaluable course will empower you to go on and achieve more.

We will cover everything you need to know regarding

AdWords and PPC from basic principles through to

creating efficient, well-structured campaigns.

By the end of the course you will have the ability to set up and launch campaigns and be confident to run these campaigns based on your business goals.

› Introduction to Google Adwords/PPC

› Terminology explanation

› Defining strategy

› Keyword methodology

› Basic account optimization

› How to write great ad copy

› How to improve quality score

› Ad extensions

› Bid management

› Setting and reporting goals

› Basic analysis

› Account structure

› Campaign settings

› Match types

› Negative keywords

› Google Display Network

Our Standard Course includes:

Break

15:30

End

17:00

Start

10:00

Break

11:30

Lunch

13:00

Arrive

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Our Advanced

Training Course

Working together, we will study and explore the advanced techniques for developing high impact AdWords/PPC campaigns to effectively expand your account. We examine what makes for successful keyword optimization, how to get the most from the Google Display network, remarketing, attribution models, bidding strategies, and using Google Analytics effectively to vastly improve your AdWords campaigns.

This Advanced course follows on organically from

the Standard course and delivers a deeper learning

experience.

You will finish this course informed and inspired – and an expert in all key areas of this specialist area.

› Account structure and organization

› Using data effectively

› Advanced tools and functionality

› Successful keyword optimization

› Bidding strategies

› Using Google Analytics effectively

› Improve your AdWords campaigns

› Advanced quality score

› AdWords editor

› Managing to account metrics

› YouTube advertising

› Google Display Network and remarketing

› Paths to conversion, attribution and assists

› Mobile and tablet strategy

Our Advanced Course includes:

Break

15:30

End

17:00

Start

10:00

Break

11:30

Lunch

13:00

Arrive

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Digital Marketing Training Courses Learn more, do more

We are experienced digital marketing

experts and after years of working

closely with our broad range of clients,

we began to notice something about

the way they worked. We saw there

was a genuine need for us to share our

expertise and inside knowledge to help

them achieve greater success personally,

as a team and as a business.

So we started running Training Courses

hosted by our in-house marketing

practitioners. They were so successful

we expanded our range to offer a greater

breadth of marketing training skills from

SEO to Social Media to Analytics – and

everything in-between.

Jellyfish Training Courses

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Our Courses

Google

Adwords

Training

Google

Analytics

Training

Conversion

Optimization

Training

SEO

Training

Social

Media

Training

Analytics

Insights

Training

Learn more

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Why choose a Jellyfish Course?

Experts in their field

All our courses are taught by experienced experts. When they aren’t training, they are working on successful Jellyfish campaigns in the subject they teach.

Practical and theoretical

course content

We think it’s vital that delegates get really involved in the courses they attend. So we offer a nice mixture of practical and theoretical content, which delegates can interact with and then utilize within their own workplace later.

Course content evolves

with the industry

The digital marketing industry is still relatively new, which means there are always new technologies, strategies and information being created and shared. As experts working within the industry, we keep up to date on everything happening to ensure nothing new is missed from our courses.

Price competitive

We keep a close eye what our competitors offer and charge. So we know that we are always price competitive within the digital marketing training market.

Reduced rates for charities

If you are a registered charity, please contact us before making a booking. We know how important it is for you to promote your business and generate donations, so we have a number of special discounts available to you.

Discounts on

multiple bookings

If you would like to book more than one course, there may be a (small!) movement in the price. Just get in touch with us to talk numbers before making your booking.

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What our clients say

We are extremely proud that we have 100%

positive feedback from delegates who have

attended our courses (these can be found on

the independent review site

Feefo.com

).

I learnt far more than I had hoped in a short period of time. The added bonus is the really good post-course support to help out when I start applying my newly gained knowledge.

The training was great and the

instructors taking the sessions

were flexible in adapting the

session to our requirements.

Excellent ! Very organized,

extremely professional and very

useful. A very cool brand and

agency... very, very useful - exactly

what I needed. I would recommend

to anybody.

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Meet the trainers

Our courses are taught by experienced experts.

When they aren’t training, they’re working on

successful Jellyfish campaigns in the subject they teach.

Richard Hartley

Google Adwords Trainer Vassilis TourtouropoulosConversion Optimization Trainer Hannah Rainford Social Media Trainer

Nick Fettiplace

SEO Trainer

Alex Davies Google Analytics Trainer

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We know that just as

businesses, people,

and skillsets differ,

so do their demands.

Which is why our

Tailored Training

Courses are specifically

designed to help you

get the course content

you want, exactly the

way you need it.

›

The class size you want

›

The dates you want

›

The location you want

›

The course you want

›

The duration you want

›

The customized content you want

Tailored Training Courses give you:

Each Jellyfish Training Course provides a powerful combination of theory and hands-on practical exercises to help you to understand, learn and implement changes in your own accounts during the session. We can accommodate any number of attendees, tailor the subjects we cover, mix and match content and make sure the sessions last within your desired time frame.

We can even host them in the comfort of your own business or preferred location.