• No results found

The Quiet Revolution of Visual Communications in the Western Enterprise

N/A
N/A
Protected

Academic year: 2021

Share "The Quiet Revolution of Visual Communications in the Western Enterprise"

Copied!
38
0
0

Loading.... (view fulltext now)

Full text

(1)

The Quiet Revolution of Visual Communications in

the Western Enterprise

Izmailovo Alpha Moscow April 6th, 2012 Richard Norris Program Manager Wainhouse Research

(2)

Agenda

• Some History

• The Millenium Age of Conferencing (2000-now)

• What’s happening in the Enterprise today and what’s

driving the changes

• The Services driven future • Summary

(3)

3

Wainhouse Research Overview

Market research & consulting firm

– Founded 1999

Focus

– Videoconferencing, collaboration, & unified communications

Clients

– End Users – Manufacturers – Channel Partners – Financial Community FREE Newsletter Wainhouse.com/bulletin © 2011 Wainhouse Research, LLC.

(4)

Andrew Davis Videoconferencing Boston Richard Norris Videoconferencing Paris Stacy Austin-Li Chinese UC&C Scott Walters Hosted Collaboration Services Pittsburgh Ira Weinstein Videoconferencing Ft Lauderdale Marc Beattie

Hosted Collaboration Services Boston Stefan Karapetkov Videoconferencing San Jose Bill Haskins Unified Communications Denver Andy Nilssen

Personal Web-Based Collaboration Tampa Alan Greenberg Distance Ed & eLearning Austin 11 Analysts Dedicated to UC&C

Steve Vonder Haar Streaming &

(5)

© 2011 Wainhouse

Research, Inc. All rights reserved.

5

My Credentials

Then...

• Global Conferencing Manager – Mars Inc. • Responsible for:

– 400 video end-points (26 countries) – 6 bridges (3 x video, 3 x audio)

– Developing/managing internal, self-service VC booking system

Now...

End-User focus Consultancy

WR Events Director

Point9 Executive Director

(6)
(7)

A Brief History of Videoconferencing Time

© 2011 Wainhouse Research, LLC.

7 Earth

cools Mobility & social

Alex G. Bell ISDN intro Cisco TP New-normal economics & technology UC & SIP H323 IP video LifeSize intros HD

(8)

The Dark Ages: 80’s-90’s

• Rooms were VC enabled, not people • Inter-operability was a distant dream • TDM networks – copper pipes, some

ISDN

• EXPENSE! - $100,000+ per room • Nightmare to for users to understand • A technology only adopted by the very

(9)

© 2011 Wainhouse

Research, Inc. All rights reserved.

9

Why did we bother?

• Business’ were beginning to go global • Visionary CEO’s could understand the

competitive edge that greater collaboration could bring

• Pharmaceuticals could perhaps shave 6

months off the development cycles for new drugs – worth many millions $$$

• Always justified on travel savings but not the

(10)

The

(first)

New Dawn – 1996

• Industry standards – H.320 and then H.323

changed the game

• B2B visual communications became a

possibility

• PictureTel Swiftsite changed the game – 1996 • Set-top appliances brought costs down to

$10,000 per room

• Mars

• 1989-1996: 22 units

(11)
(12)

The

(second)

New Dawn – 2000 to today

• IP networks removed the uncertainty of calling

• You dial and the call goes through

• ‘No-Cost’ calling

• IP brought videconferencing into the IT

mainstream

• Network Managers didn’t like it

• The videoconferencing world was now all

about set-top room systems sitting on IP networks

• Costs were down, reliability up.... The future

(13)

© 2011 Wainhouse

Research, Inc. All rights reserved.

13

High Definition

• HD gave another major boost to visual

communications

• It made VC be what people always expected

it to look like

• Would not be possible unless underpinned by

high speed IP networks

Lower costs

Improved

quality HD

Improved reliability

(14)

Cisco & Telepresence

• 2006 - Cisco introduces ‘immersive visual

communications’ called telepresence

• Massive impact on the visual communications

industry – mostly because of Cisco’s marketing

• Telepresence started to appear in people’s

(15)

© 2011 Wainhouse

Research, Inc. All rights reserved.

15

(16)
(17)

© 2011 Wainhouse

Research, Inc. All rights reserved.

17

VC in the Enterprise Today

• Visual Communications are now becoming

prevalent, mainstream and mission critical

• Becoming a feature in other (UC) applications • Ownership of collaboration in the enterprise is

not clear

• VC is part of IT

• The need for greater collaboration is now

accepted but there’s great fear, uncertainty and doubt

(18)

VC in the Enterprise Today

• Visual Communications are now becoming

prevalent, mainstream and mission critical

• Becoming a feature in other (UC) applications • Ownership of collaboration in the enterprise is

not clear

• VC is part of IT

• The need for greater collaboration is now

accepted but there’s great fear, uncertainty and doubt

(19)

© 2011 Wainhouse

Research, Inc. All rights reserved.

19

Collaboration & Mobility

• Senior Management now accept that

collaboration and conferencing are important to their business efficiency and effectiveness

• The messaging from major players (their

existing partners) – MS, IBM, Avaya, Cisco etc have reached the boardroom

• UC & Mobility are the hottest buzzwords • Use of Visual Communications embedded

within other collaborative applications is becoming widespread

(20)

Collaboration & Mobility

(21)

© 2011 Wainhouse

Research, Inc. All rights reserved.

21

Collaboration & Mobility

Source: WR Rich Media Metrics – Dec 2011

(22)

Collaboration & Mobility

• People are now being empowered

and NOT rooms – B I G change!

• Collaboration is being driven down

to the user

• Users are dictating how and where

they work

– BYOD

– High growth in home workers

• Tablet PC’s with collaboration

applications are becoming common

(23)

© 2011 Wainhouse

Research, Inc. All rights reserved.

23

Collaboration & Mobility

2,250,

000,00

0

Tooth b

rushes

(24)

Collaboration & Mobility

6,900,000,000

(25)

© 2011 Wainhouse

Research, Inc. All rights reserved.

25

Collaboration & Mobility

... So 4.6B people

(26)

Collaboration & Mobility

>5,000

,000,00

0

(27)

© 2011 Wainhouse

Research, Inc. All rights reserved.

27

Collaboration & Mobility

>doub

le the p

eople ow

n

mobile

phones

than o

wn

toothbr

ushes!

(28)
(29)

© 2011 Wainhouse

Research, Inc. All rights reserved.

29

Where do you usually work from?

Options

Home office Branch office HQ

Travel & work on road

(30)

Old-Style Corporate Office

§

Bored workers

§

Poor motivation

§

Poor productivity

§

No creativity

§

No individuality

§

NO COLLABORATION

(31)

© 2012 Wainhouse

Research, Inc. All rights reserved.

31

Times are changing

§ 20-30m US people work from home at least 1 day/week

§ 74% increase since 2005 in US workers working from home at least 1 day/month

§ 61% of federal employees are considered eligible for telework

Ø 5.2% do so on a regular

basis

(32)
(33)

© 2011 Wainhouse

Research, Inc. All rights reserved.

33

What increases / decreases your use of

conferencing services?

Source: WR 2011 User Survey

Options Travel restrictions Encouragement by management Increased productivity Budgetary reasons Climate Other

(34)

Has your use of conferencing services

changed this year versus last year?

Options

Much more

Somewhat more About the same Less

Aud

io, W

eb, V

ideo

(35)

© 2011 Wainhouse

Research, Inc. All rights reserved.

35

So……

• Users are spending less time in the corporate office • More time on the road or home offices ...

• Using more conferencing/collaborative services • Using their own devices

– iPads

– Androids

– Smart Phones

Cloud services are a natural choice

(36)
(37)

© 2011 Wainhouse

Research, Inc. All rights reserved.

37

In Summary....

- More people, with more services, by 2014 - >40M UCaaS users

- >139M audio users - >131M web users - >176M video users

- More services become cloud-based

- More cloud-based services provide intelligent

integration

- More intelligent integration provides a “preference

(38)

Richard Norris

Tel: +44 207 023 9347

Email: richard@wainhouse.com

Thank You

References

Related documents

The physicians and the multidisciplinary team defined 18 micro questions of two macro steps (i.e., intrahepatic puncture, control the intrahepatic puncture) and a

The rst came about when curious, bored, or experimental-minded harvesters would replace their old, failing organs (after removing the healthy ones from the donor) inside the bodies

This role can change alert, enable logging and view logs to monitor system System Privilege CATALOG READ MONITOR ADMIN X_HNS_CONTENTADMIN.. This role can create, alter, import,

The second case in this study is that of Bruce, a ninth grade physics teacher. Like Mauro, Bruce constructed his early teaching practice by modifying elements of what he had

Aunque en nuestro estudio de 2011 (Colazo y Am- brose) no se analizó el efecto del tipo de se- men, se observó que el 75% de las novillas de leche que recibieron el protocolo de 5

1977 New York, NY: Paulist Press Theory Shepherd leadership: wisdom for leaders from.

AGENCY: Indiana State Department of Health Dept of Child Services AGENCY: Iowa Department of Public Health; Bureau of Family Health. CONTACT:

Om Durga-parayai Devyai namah.. Om