S A P
®F A S H I O N M A N A G E M E N T
D E V E L O P E D W I T H F A S H I O N B R A N D S
1
PERCHE’ ABBIAMO SVILUPPATO
SAP FASHION MANAGEMENT
SOLUTION?
2
PERCHE’ OGGI?
3
QUALI BENEFICI?
4
S A P N E L M E R C A T O F A S H I O N
Più
di
500
Fashion brand WW usano soluzioni SAP per
gestire il core business
18
delle
TOP 20
Fashion company WW
usano soluzioni SAP
Luxury Designers Brand Manufacturers Factories/ Agents
Textile Mills
Stores/ eCommerce Sports Marketers/ Retailers
F A S H I O N E L E S U E D E C L I N A Z I O N I
digital
goods digital ads email
In store Customer
Service print
mobile social kw/ads Search
agent
tools sms/notificatns
@
webF A S H I O N E V O L U T I O N
Analytics
Wholesaler
Manufacturer
Retailer
Plan Source Make Sell Merch. Mgmt.
Retail Store Mgmt. Source
Supply Chain Mgmt.
Store & Value
add Sell Source
Plan
P R I O R I T A ’ S T R A T E G I H E
Globalizzazione
Faster fashion
Customer experience
Distribuzione cross canale
F A S H I O N E V O L U T I O N
Una piattaforma unica
S A P F A S H I O N M A N A G E M E N T S O L U T I O N
P E R C H E’ O G G I ?
S e m p l i f i c a z i o n e d e l l a p i a t t a f o r m a t e c n o l o g i c a c o n
S A P H A N A p l a t f o r m
SAP HANA Platform
Q U A L I B E N E F I C I ?
RIDUZIONE DELLE SCORTE
AUMENTO DELLE SINERGIE NEI PROCESSI COMUNI
VISIBILITA’ GIACENZA TRASVERSALE A TUTTI I CANALI DI DISTRIBUZIONE
RIDUZIONE LEAD TIME / TIME-TO-MARKET
RIDUZIONE MARK DOWN / AUMENTO REDDITTIVITA’ DELLE
PROMOZIONI
AUMENTO EFFICIENZA PIANIFICAZIONE DELLA DOMANDA
1
2
3
4
5
6
Retail / Franchise
Wholesale Demands
Global Inventory
Multi-Channel,
Realtime
Order/Stock
Allocation -
Retail /
Franchise ….
eCommerce
Wholesale
eCommerce Demands
Global
Requirements
Stock Segmentation – Protected
or Open or Mix
ARun
according
Business Rules
Retail Requirements
Wholesale Requirements
Retail
Stock Elements
Stock assignment
Wholesale
Stock Elements
Stock assignment
Franchise etc …
FMS
O r d e r A l l o c a t i o n :
A u m e n t o e f f i c i e n z a
S A P F A S H I O N M A N A G E M E N T
Q U A L I B E N E F I C I ?
Article
Master
Pricing
Master Data
Seasons & Collections,Sales Kit
Procurement
(P2P)
Purchase Requisition Purchase OrderManufacturing
MRP Routing Planned Order Production Order Markers Production Lots Valuation/ Product Costing ASN Customer Master Vendor Master Bill of Materials Categories Value Added Services Goods Receipt Invoice Verification Inventory MgmtSales
(O2C)
Sales OrderAllocation
Run Shipping Billing
Warehouse Mgmt Size Conversion & Distribution Size Distribution
Planning
Order Information SystemInventory Mgmt
Retail Promotions Retail Markdowns In-Store MIM Replenishme nt / VMI Retail Allocation Merchandise Distribution POS OutboundMerchandising
PIR Site Master Listing, Assortment & Layout ATP, Re-SchedulingS A P F M S
SAP Retail: 16 Years, more than 1000 customers
AFS: 16 Years, more than 300 customers
Q U A L E R O A D M A P ?
S A P F M S
2012
2013
2014
FMS Proof-of-Concept
FMS 1.0 (Wholesale/Retail)
FMS 2.0(Manufacturing)
Solution
Backlog
Business
Model
FMS X.0 EHP
2015
XXX
Q3/2014
Q3/2015
Vision
For
Fashion
2011
Technology Strategy
Database and Technology
Mobility
Application
s
Analytics
Analytics
Mobility
Unified Demand Forecast Pattern Recognition Demand Data Foundation Retail Merchandise/ Assortment Fashion Demand Planning Retail Promotions Retail Allocation Retail Price Optimization Precision Retailing Retail Markdown Optimization Retail ReplenishmentCustomer Activity Repository (CAR) powered by SAP HANA
Customer
Centric
Retailing
Consumer
Insight
SAP Business Suite powered by SAP HANA
SAP Vertically Integrated ERP on HANA (FMS) for
wholesale / retail and manufacturing
Fashion Strategy
Unica
piattaforma
verticale: omni-channel
businesses
Best Vertical
Business
Practices
Supply Network
Planning Demand Planning
Extended Warehouse Management Supply Chain Management powered by SAP HANA
Supply Chain
Global Trade Services (CITES/Protected
Species Mgt)
CRM / Hybris Mobile
Succesfactors Ariba / SNC /
Collaboration Business Objectc
Cloud
Q u a l e r o a d m a p ?
S A P
®F A S H I O N M A N A G E M E N T
D E V E L O P E D W I T H F A S H I O N B R A N D S
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