KA LEO
PRINT AD
VER
TISEMENT
S
$240 $228 $204 $180 $1681
x
12
LOCAL RATER.I.O. RATE COST: $120 UNIVERSITY & NON-PROFIT RATE
1/4TH PAGE COLUMN
(1.84” wide x 11.875” tall = 1x12)
$204 $192 $168 $144 $132
OPEN RATE 4x 17x 34x 46x
OPEN RATE 4x 17x 34x 46x
Each page of Ka Leo is divided into five columns and twelve rows. Each column is 1.84 inches wide, while each row is 0.875 inches tall. We also add a 0.125 inch gap in between each column and row to evenly separate the ads. Each ad size is a measurement of the rows and columns converted into inches. For example, two columns wide by six rows tall (2x6) is equal to 3.805 inches wide by 5.875 inches tall.
PRINT AD SIZING
12 rows 5 columns $480 $456 $408 $360 $336 $408 $384 $336 $228 $2644x6
LOCAL RATER.I.O. RATE COST: $240 UNIVERSITY & NON-PROFIT RATE
1/2TH PAGE HORIZONTAL
(7.735” wide x 5.875” tall = 4x6)OPEN RATE 4x 17x 34x 46x
OPEN RATE 4x 17x 34x 46x
4x12
LOCAL RATER.I.O. RATE COST: $480 UNIVERSITY & NON-PROFIT RATE
3/4TH PAGE VERTICAL
(7.735” wide x 11.875” tall = 4x12)
$960 $912 $816 $720 $672 $816 $768 $672 $576 $528 OPEN RATE 4x 17x 34x 46x OPEN RATE 4x 17x 34x 46x $240 $228 $204 $180 $168 $204 $192 $168 $144 $132
2x6
LOCAL RATE:R.I.O. RATE COST: $120 UNIVERSITY & NON-PROFIT RATE:
1/4TH PAGE VERTICAL
(3.805” wide x 2.875” tall = 2x6)OPEN RATE 4x 17x 34x 46x OPEN RATE 4x 17x 34x 46x $480 $456 $408 $360 $336 $408 $384 $336 $288 $264
2x12
LOCAL RATE:R.I.O. RATE COST: $240 UNIVERSITY & NON-PROFIT RATE:
1/2 PAGE VERTICAL
(3.805” wide x 11.875” tall = 2x12)OPEN RATE 4x 17x 34x 46x OPEN RATE 4x 17x 34x 46x $1200 $1140 $1020 $900 $840 $1020 $960 $840 $720 $660
5x12
LOCAL RATE:R.I.O. RATE COST: $600 UNIVERSITY & NON-PROFIT RATE:
FULL PAGE
(9.7” wide x 11.875” tall = 5x12)OPEN RATE 4x 17x 34x 46x
OPEN RATE 4x 17x 34x 46x
$120 $114 $102 $90 $84
$102 $96 $84 $72 $66
LOCAL RATE:
R.I.O. RATE COST: $60 UNIVERSITY & NON-PROFIT RATE:
1/8TH PAGE VERTICAL
(3.805” wide x 2.875” tall = 2x3)
2x3
OPEN RATE 4x 17x 34x 46x
OPEN RATE 4x 17x 34x 46x
ISSUE DEADLINE:
The deadline to place your advertisement in Ka Leo is one week prior to publication at 5 p.m. The contract must be signed and returned to our office by 5 p.m. on the Monday prior to the publication to guarantee that the advertisement will go into the paper.
MATERIAL DEADLINE:
All advertising materials must be turned in by 5 p.m. on the Monday prior to publication or the same day as the issue deadline. If ad materials are not received by deadline, the ad may not have time to be built and may incur a late materials charge of $15.
CAMERA READY DEADLINE:
SPECIAL PUBLIC
A
TIONS
SPECIAL PUBLICATION
ISSUE INSERTS
ALOHA NIGHTS HAPPY HOUR DIRECTORY
INSERTED INTO THE
OCT 13, 2015
KA LEO ISSUE
INSERTED INTO THE
MAR 29, 2016
KA LEO ISSUE
This is a brand new edition to our publication schedule. We are producing a special “Aloha Nights Happy Hour Directory”. This booklet highlights local happy hour deals, drink specials and special menus and acts as a reference for students to utilize throughout the school year.
SPACE RESERVATION DEADLINE:
September 21, 2015
MATERIALS DEADLINE: September 24, 2015 at 12 p.m.
A brand new edition to our publica-tion schedule, the Menu Book acts as a robust dining reference for UH Mānoa students to access through-out the year. This booklet highlights a diverse selection of dining options that resonate with our student population. SPACE RESERVATION DEADLINE: January 19, 2016 MATERIALS DEADLINE: January 22, 2016 at 12 p.m.
Highlight your housing service, stor-age unit, furniture or thrift business by participating in our newest pub-lication edition, the Housing Guide. Students are independent and are looking for new housing opportuni-ties. This booklet acts as a year-long housing reference for the young and mobile student. SPACE RESERVATION DEADLINE: March 7, 2016 MATERIALS DEADLINE: March 10, 2016 at 12 p.m.
HOUSING GUIDE
INSERTED INTO THE
FEB 2, 2016
KA LEO ISSUE
MENU BOOK
A special publication is an extra, separate publication that comes out three times throughout the year. It is geared toward highlighting specific content dealing with housing, restaurants and happy hour specials. It offers students a robust reference point based on each respective section. An event will be held on
campus for each special publication.
ME NU
BO O K H O U SI N G G U I D E
HAPPY HOUR DIRECTORY
OCT. 13 FEB. 2 MAR. 29
K
A
L
T H E V O I C EEO
1/2 PAGE:
$375
• FULL PAGE:
$750
• DOUBLE TRUCK:
$1250
MOBILE APP & UH ID
D I R E C TO R I E S A N D P R O M OT I O N S
We have three different directory locations on our website, mobile app and Facebook page where people can find your deals. We also run ads in the paper, online and around campus to help promote the
different deals.
U H I D C A R D M E M B E R S H I P
Offer a deal to students, faculty and staff that carry a UH ID and have them show it when they come into your business to take advantage of the deal that you are offering.
It is that simple.
$ 7 5 F O R T H E E N T I R E Y E A R O N A L L O F O U R D I R E C TO R I E S
A LO H A N I G H T S H A P P Y H O U R D I R E C TO R Y
Our newest directory addition from our entertainment brand Aloha Nights. This is a comprehensive directory that helps people find out about businesses that offer a happy hour.
$ 7 5 F O R T H E E N T I R E Y E A R O N O U R H A P P Y H O U R D I R E C TO R Y The most inexpensive way to start branding your organization to the University of Hawai`i community.
Any business, club, or organization that would like to or does offer a special discount to our UH community can be a part of our UH ID card program.
UH ID SPECIALS
One of the most popular things on campus. We currently have 4,000 downloads on our platform. Advertising on the Mobile App has some unique features that will help you reach people where it
matters most: their phones.
KA LEO MOBILE APP
R E A L T I M E D E A L S
Take the opportunity to reach people right now, instantly with a message that goes right to their phone. That is the beauty of the real time deals, which includes all your company information from website, phone number, location and special offer.
$ 6 0 P E R M O N T H F O R A 1 -Y E A R C O N T R AC T $ 1 0 0 P E R M O N T H F O R A 6 - M O N T H C O N T R AC T $ 2 0 0 P E R M O N T H F O R N O C O N T R AC T AVA I L A B L E F O R O F F E R L I S T O F F E R PAG E
DEADLINES
All deadlines for starting with the Mobile App are set two business weeks prior to the start date to allow for time to set up the account and ensure that everything is correct before the launch.
OUTDOOR AD
VER
TISEMENT
S
REAL ESTATE
SIGNS
Small banner type ads that are placed around campus in high traffic locations to help brand your company to the UH Community. tQFSMPDBUJPOQFSXFFL tGPSMPDBUJPOTGPSPOFXFFL %FBEMJOFXFFLQSJPSUPQMBDFNFOU
Advertise your business on the OBQLJOIPMEFSTQMBDFEPOUIFUBCMFT in the seating areas.
tQFSMPDBUJPOT POMZTPMEJO CVOEMFTPGMPDBUJPOT"MMBET TUBSUPOUIFTUPSUIPGUIFNPOUI %FBEMJOF5XPXFFLTQSJPSUP QMBDFNFOU 3FTUSJDUJPOTBQQMZBOE BSFTVCKFDUUPBQQSPWBM XIJDINBZ OPUBMMPXGPSBEWFSUJTJOH 1PTUFSTUIBUBSFQMBDFEPOUIFUPQPG PVSNPTUIJHIMZUSBʺDLFETUBOET on campus. 3BDL1PTUFS1SJDJOH tQFSMPDBUJPOQFSXFFL tGPSBMMMPDBUJPOTGPSPOF XFFL %FBEMJOF0OFXFFLQSJPSUP placement
NAPKIN
DISPENSERS
RACK
POSTERS
UH MANOA CAMPUS MAP
80 40 40 80 140 M A I L E WAY D OLE ST REET EA S T WES T RO AD UNIVERSITY A VENUE C am pu s )FNFOXBZ)BMM 4IJEMFS$PMMFHFPG Business Saunders Hall Spalding Hall Student Dormitorie s and Apartments ,B-F P#B -F Art Building ,VZLFOEBMM)BMM Bilger Hall M c C a r t h y M a l l Le g a c y 1B UI X B Z
*Map not to scale.
LO WE R C A M P U S R O AD 1BSLJOH4USVDUVSF Hamilton Library Sinclair Library Center
Sinclair Circle Bus Stop
# /VNCFSPG/BQLJODispensers
FLYER DISTRIBUTION
Utilize Ka Leo to help distribute your information on campus and at University of Hawai‘i events. Our Public Relations team hosts at least one event per week and can help deliver your pre-printed flyer to the UH community.
$25 PER 100 FLYERS
MONTHL
Y P
A
CKA
GES
Ka Leo has set up monthly packages that give you the best deal on all our products and services for one low monthly rate. All packages are based on a 12 month commit-ment and utilize the fall, spring and summer semesters. No matter when you sign up, your package is good for one year from the date of signing.ADS ADS ADS ADS
10,000
ISSUES SEEN
BY
12,500
PEOPLE
100,000
ISSUES SEEN
125,000
TIMES
200,000
ISSUES SEEN
250,000
TIMES
300,000
ISSUES SEEN
375,000
TIMES
400,000
ISSUES SEEN
500,000
TIMES
This is where your advertising starts to make an impact.
This is an average of 10 views per student at UH.
Consistent exposure will keep you in the top of their minds.
This is a half a million exposures to the UH community; reach that works.
Maximize your exposure to the UH Community.
10
20
30
40
FREQUENCY
MATTERS
The more often you run an ad, the more you expand your reach with our students.
$300/
mo.
PACKAGE
PACKAGE
PACKAGE
( $ 3 ,6 0 0 v a l u e )
$600/
mo.
( $ 7, 2 0 0 v a l u e )$900/
mo.
( $ 1 0, 8 0 0 v a l u e ) 34 ADS 34 ADS1/8th Page Ads 1/4th Page Ads 1/2 Page Ads
1 YEAR 1 YEAR 1 YEAR
10 WEEKS 20 WEEKS 20 WEEKS
3 TWEETS 6 TWEETS 7 TWEETS
2 POSTS 10 POSTS 6 POSTS
3 POSTS 11 POSTS 7 POSTS
2 EVENTS 3 EVENTS 3 EVENTS
Mobile App Real Time Deals
Mobile App Real Time Deals
Mobile App Real Time Deals
ROS Online Ads ROS Online Ads ROS Online Ads
Twitter Twitter Twitter
Facebook Facebook Facebook
Instagram Instagram Instagram
Vendor Fair Undie Run Vendor Fair Undie Run Best of UH Vendor Fair Undie Run Best of UH AD
1
ON OUR PACKAGES DISCOUNT34%
DEADLINES:GRAPHIC DESIGN SER
VICES
t3(#$PMPS t"ETJ[FJOQJYFMT t%1*QJDUVSFSFTPMVUJPO t(*'mMFGPSNBUGPSBOJNBUFEPOMJOFBET t1/(mMFGPSNBUGPSTUBUJDPOMJOFBETONLINE AD
SPECIFICATIONS
8FDBOBMTPEFTJHOTQFDJBM QVCMJDBUJPOT KPVSOBMTBOETQSFBET GPSDMJFOUTBTXFMM5IJTJTBDVTUPN QJFDFUIBUDBOCFNVMUJQMFQBHFT BOETFUVQTUIBUBDDPNNPEBUF FYBDUMZXIBUZPVOFFESPECIAL DESIGN NEEDS
COMMON DESIGN NEEDS
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t5SVFCMBDLUFYUQPJOUGPOUTJ[FNJOJNVN t$PMPSUFYUQPJOUGPOUTJ[FNJOJNVN t3FWFSTF XIJUFUFYUQPJOUGPOUTJ[F NJOJNVN t/PSJDICMBDLUFYU PHOTOS/IMAGES t%1*QJDUVSFSFTPMVUJPOGPSBMMQIPUPT JNBHFT t$.:,DPMPSGPSBMMJNBHFT t1IPUPTJO5*''mMFGPSNBU t/PTPMJEDPMPSSJDICMBDL t/PTQPUDPMPS 1BOUPOF PRINT PRODUCTION t$SFBUFBEMBZPVUXJUI"EPCF*O%FTJHO t1SPDFTTQIPUPTXJUI"EPCF1IPUPTIPQ t3FNPWFBMMSJDICMBDLBOETQPUDPMPS t'JOBMmMFJO1%'GPSNBU
PRINT AD
SPECIFICATIONS
,B-FPIBTBGVMMTFSWJDFHSBQIJDEFTJHOUFBNUIBUDBOEFTJHOZPVSFOUJSFQPSUGPMJPPGNBSLFUJOH BOEBEWFSUJTJOHOFFET"UUIFMPXSBUFPGQFSIPVS XFDBOIFMQZPVCSBOEZPVSCVTJOFTTJO BOZGPSNBUGRAPHIC DESIGN SERVICES
'MZFST #SPDIVSFT #BOOFST 1BNQIMFUT
-PHPT 1PTUFST #VTJOFTT$BSET "ETGPS0UIFS 1VCMJDBUJPOT
CAMERA READY
SPECIFICATIONS:
PRINT S PE C S "MMBETTVCNJUUFEUP,B-FPNVTUCFJOB1%' GPSNBUXJUI%1*SFTPMVUJPOXJUIOPSJDI CMBDLDPMPSJOH"MMQSJOUBETNVTUCFJO$.:, DPMPS"ETNVTUmUPVSFYBDUTJ[JOHJOJODIFT "OZBETUIBUEPOPUNFFUTQFDJmDBUJPONBZ OPUQSJOUDPSSFDUMZ PD F • 3 00 D PI • C M Y K RI GHT SIZE • NO R IC H B L AC K O NLI NE S PE C S "MMBETTVCNJUUFEUP,B-FPNVTUCFJOB(*' PS1/(GPSNBUBU%1*SFTPMVUJPO JO3(# DPMPSJOHGPSNBU GIF OR PNG • 72 DPI • RGB "OZBEWFSUJTFNFOUTUIBUZPVXJTIUPEFTJHOZPVSTFMG BSFDBMMFE$BNFSB3FBEZ"ET*GZPVEFDJEFUP DSFBUFZPVSPXOBET UIFSFBSFDFSUBJOTQFDJmDBUJPOT UIBUOFFEUPCFNFUUPFOTVSFUIBUJUQSJOUTDPSSFDUMZ A L L OT HE R S PE C S 4QFDJmDJNBHFTBOEOFFETGPSPOMJOF NPCJMF QSJOUPSPVUEPPSTXJMMOFFEUP CFDPNNVOJDBUFEXJUIZPVS.BSLFUJOH $POTVMUBOU MATERIAL DEADLINE:All advertising materials must be turned in by 5 p.m. on the Monday prior to publication or the same day as the issue deadline. If ad materials are not received by deadline, the ad may not have time to be built and may incur a late materials charge of $15.
CAMERA READY DEADLINE:
JUNE 2015
S M T W T F S
7 14 21 28 1 8 15 22 29 2 9 16 23 30 3 10 17 24 4 11 18 25 6 13 20 27JULY 2015
S M T W T F S
5 12 19 26 6 13 20 27 7 14 21 28 1 8 15 22 29 2 9 16 23 30 3 10 17 24 31 4 11 18 25AUGUST 2015
S M T W T F S
2 9 16 23 30 3 10 17 24 31 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 1 8 15 22 29SEPTEMBER 2015
S M T W T F S
6 13 20 27 7 14 21 28 1 8 15 22 29 2 9 16 23 30 3 10 17 24 4 11 18 25 5 12 19 26OCTOBER 2015
S M T W T F S
4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 1 8 15 22 29 2 9 16 23 30 3 10 17 24 31NOVEMBER 2015
S M T W T F S
1 8 15 22 29 2 9 16 23 30 3 10 17 24 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28DECEMBER 2015
S M T W T F S
6 13 20 27 7 14 21 28 1 8 15 22 29 2 9 16 23 30 3 10 17 24 31 4 11 18 25 5 12 19 26JANUARY 2016
S M T W T F S
3 10 17 24 31 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 1 8 15 22 29 2 9 16 23 30FEBRUARY 2016
S M T W T F S
7 14 21 28 1 8 15 22 29 2 9 16 23 3 10 17 24 4 11 18 25 5 12 19 26 6 13 20 27MARCH 2016
S M T W T F S
6 13 20 27 7 14 21 28 1 8 15 22 29 2 9 16 23 30 3 10 17 24 31 4 11 18 25 5 12 19 26APRIL 2016
S M T W T F S
3 10 17 24 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 1 8 15 22 29 2 9 16 23 30MAY 2016
S M T W T F S
1 8 15 22 29 2 9 16 23 30 3 10 17 24 31 4 11 18 25 5 12 19 26 6 13 20 27 7 14 21 28 15 24 21 19 23 14 11 8 14 18 9KEY/LEG END
AUG SEP OCT NOV FEB MAR MAR APR OCT FEB MARSPECIAL EVENTS
SPECIAL PUBLICATIONS
20 21 21 24 10 2 16 16 13 2 29 Vendor Fair Dining Week Happy Hour Event Buy Local Fair Menu FairBest of UH Kick-Off Spring Break Fair Undie Run After Party