MEDIA DATA
2021
(Digital) Out-of-Home
– Where Life Happens
...and right where people are out and about. With around
300,000 advertising spaces and therefore a constant
visual presence in the cityscape, we are one of
Germany's leading out-of-home advertising companies
and offer outstanding reach maximisation in the shortest
possible time.
Our OOH portfolio includes all media in public spaces –
from classic posters to exclusive advertising rights at
railway stations and gigantic posters created by blowUp
media. Our digital products, including screens at railway
stations, in shopping centres, on busy streets and in
pedestrian zones, are also attention-grabbing advertising
options.
Are you looking for the ideal medium for communicating
your campaign out-of-home? We are bound to have the
right format for each of your advertising objectives.
Please refer to our media data for a concise and
comprehensive summary of the most important
information, locations and prices of our out-of-home
advertising at a glance. Find out all about...
2
The Assertive
Con-course Dominator
4
Station Towers positioned in front
of and inside stations guarantee an
intensive and eye-catching
presentation. Particularly due to
their impressive size, they really
stand out on station forecourts,
concourses and platforms.
Station Towers reach a lot of
different people, although primarily
an
active and mobile target
group
of regional and intercity as
well as international travellers.
They are also an impressive way
of introducing trade fair and event
topics to visitors and an
assertive
branding
tool.
5
▪
Thanks to
ideal positions
in the station area, Station Towers achieve a
high contact frequency
.
▪
Their impressive size ensures that they
tower
over everyone inside and in front of the station.
▪
Station Towers offer a
high contact intensity
and are
extremely eye-catching
.
Station Tower at a Glance
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Three-sided advertising totem on
station forecourts or
inside the station building
Booking interval:
Minimum one month,
always from the first of the month
Lead time:
From proof approval twenty days
before display
Booked individually
Bookable nationwide
Indoor format: Three sides à
200 x 406cm per tower
Outdoor format: Three sides à
300 x 606cm per tower
City Station Locations
Media price1/month in EUR
Production2/each in EUR
Aschaffenburg Central railway station 1 5,900.00 1,950.00
Basel Bad Station 1 4,840.00 1,950.00
Berlin Central railway station 1 23,345.00 1,950.00
Berlin Gesundbrunnen 5 8,910.00 1,950.00
Berlin Lichtenberg 1 5,315.00 1,950.00
Berlin Messe Süd 1 5,390.00 3,075.00
Berlin Ostbahnhof 2 5,020.00 1,950.00
Berlin Potsdamer Platz 2 5,755.00 – 8,005.00 1,950.00 – 3,345.00
Berlin Südkreuz 2 6,135.00 – 9,230.00 1,950.00
Bielefeld Central railway station 2 4,890.00 3,075.00
Braunschweit Central railway station 3 5,770.00 – 5,910.00 1,950.00
Bremen Central railway station 3 16,415.00 1,950.00
Chemnitz Central railway station 1 4,740.00 1,950.00
Cottbus Station 2 5,340.00 1,950.00 – 3,075.00
Dessau Central railway station 1 5,255.00 1,950.00
Dortmund Central railway station 2 11,275.00 – 15,490.00 1,950.00
Dresden Central railway station 1 10,445.00 1,950.00
Dresden Dresden-Neustadt 1 4,740.00 1,950.00
Düsseldorf Central railway station 1 16,960.00 3,075.00
Essen Central railway station 1 15,650.00 1,950.00
Frankfurt am Main Central railway station 3 18,805.00 – 26,695.00 1,950.00 – 3,075.00
Station Tower Prices
Prices 2021. See chart "Important Information" for footnotes 1 - 3.
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City Station Locations
Media price1/month in EUR
Production2/each in EUR
Frankfurt am Main Höchst 1 5,825.00 1,950.00
Frankfurt (Oder) Central railway station 1 5,130.00 1,950.00
Freiburg im Breisgau Central railway station 1 4,625.00 1,950.00
Friedrichshafen Stadt Station 1 5,605.00 1,950.00
Göttingen Central railway station 1 11,640.00 3,075.00
Halle (Saale) Central railway station 1 4,355.00 1,950.00
Hamburg Central railway station 1 24,475.00 1,950.00
Hanau Central railway station 1 5,270.00 1,950.00
Hannover Central railway station3 4 11,515.00 3,075.00
Hannover Messe Laatzen 2 11,860.00 3,075.00
Heidelberg Central railway station 1 5,210.00 1,950.00
Heilbronn Central railway station 2 4,920.00 1,950.00
Kaiserslautern Central railway station 1 5,590.00 1,950.00
Kassel Central railway station 1 5,215.00 3,075.00
Kassel Wilhelmshöhe 1 7,020.00 1,950.00
Landshut Central railway station 1 4,585.00 3,075.00
Lübeck Central railway station 1 6,075.00 1,950.00
Mainz Central railway station 1 9,525.00 3,075.00
München Central railway station 1 24,880.00 3,075.00
Oberhausen Central railway station 1 4,740.00 1,950.00
Osnabrück Central railway station 1 5,100.00 1,950.00
Pforzheim Central railway station 1 5,565.00 1,950.00
Regensburg Central railway station 1 6,260.00 3,075.00
Rostock Central railway station 1 3,935.00 3,075.00
Station Tower Prices
Prices 2021. See chart "Important Information" for footnotes 1 - 3.
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City Station Locations
Media price1/month in EUR
Production2/each in EUR
Stuttgart Central railway station 1 26,065.00 1,950.00
Stuttgart Bad Cannstatt 2 6,165.00 - 9,285.00 1,950.00 - 3,075.00
Westerland (Sylt) Station 1 4,830.00 1,950.00
Wiesbaden Central railway station 2 5,390.00 - 6,250.00 1,950.00
Wolfsburg Central railway station 2 6,375.00 1,950.00
Würzburg Central railway station 1 8,190.00 3,075.00
Zwickau (Saxony) Central railway station 1 5,390.00 1,950.00
Station Tower Prices
Prices 2021. See chart "Important Information“ for footnotes 1 - 3.
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Important Information Station Tower
FOOTNOTES 1 - 3
1 The media prices include the advertisement material installation and removal. 2 The production prices include the one-off production expenses.
3 Price stated is for a fourteen-day booking.
GENERAL INFORMATION
Availability subject to prior sale.
All prices stated are net of the value added tax legally applicable at the date of performance.
A minimum order value of €500.00 net per order applies.
All of the information stated applies subject to installation and removal of spaces, price changes and errors and omissions.
The campaign advertising agreement general terms and conditions apply to short-term advertising campaigns (minimum short-term less than six months); the long-short-term advertising agreement general terms and conditions apply to long-term advertising agreements: https://www.stroeer.de/nc/aussenwerbung/buchung/agb.html
All information stated valid for 2021.
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PRODUCT-SPECIFIC INFORMATION
In Munich, we charge an additional fee of 30% in September, around the dates of the IAA and the Oktoberfest.
On request, we can store the advertising materials for you after the end of the display period; we will charge you for this service.
Ströer bears the sole responsibility for the production, assembly and disassembly of the advertising displays.
Ströer SE & Co. KGaA Ströer-Allee 1 . 50999 Köln Telefon +49 (0) 2236 / 9645-000 Telefax +49 (0) 2236 / 9645-299 E-Mail info@stroeer.de www.stroeer.de / www.stroeer-direkt.de Publisher
