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Ignify eCommerce:
Business to Business
For business-to-business (B2B) companies, the
entire business model is focused on customer
retention.
Ignify eCommerce provides your customers with
a superior and personalized online experience
that supports quick, and efficient order
placement.
And for merchants, being able to gain instant
access to customer orders and purchasing
habits, and to segment their clients into
different classes, enables them to get clear
insight into each customer interests and
activities.
With Ignify eCommerce providing a
user-friendly system rich in B2B functionality, you will
strengthen your relationships with customers by
offering them products more attuned to their
needs and activities, and thus provide them with
overall greater value.
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Segment Customers
Create different customer categories according to your customer base, and assign customers to the right class (e.g., Corporate Customer, Reseller, Government Customer) with
individualized rules for each customer category.
Allow different payment methods (Credit Card, Check, Wire, On Account) by customer category – e.g., retail customers can only pay by credit card, but corporate customers can pay by credit card or put an order on their account.
Set default payment methods by customer category.
Charge or don’t charge tax by customer category (e.g., no tax for resellers).
Restrict shipping methods by customer category (e.g., no FedEx One Day for Government Customers etc.).
Set default shipping methods by customer category.
With the Excel-like interface of the Ignify eCommerce Manager Panel, you can filter your customer base down to a particular customer category, and then view the order history details of each individual customer in that category.
Personalized eCommerce
Personalize a store with items, pricing and discounts based on the customer.
Create a store look and feel, template, and catalog that is based on the customer that is visiting the store.
Set up pricing according to different parameters:
o Customer Level: Determine the different purchasing levels that your customers can earn, and then set prices to reflect those levels (e.g., Gold, Silver, Diamond, etc.). o Customer Level Item Category Discounts: Configure varying prices for customer
levels on product categories (e.g., 5% off on items in the books category at the Silver level; 10% off on items in the books category at the Gold level).
© Copyright Ignify Inc 2014-2015 Page | 3 o Customer-based Pricing from ERP-based Price List: Sync the pricing lists in your
ERP system with the prices that you offer your customers.
Allow multiple users per customer account by enabling a customer to have multiple logins and user names associated with a single account.
o Ability to have regular customer users and administrative customer users. o Users can have separate address books.
o Ability to set different user permissions – e.g., administrative users can see orders by all customer users; non-administrative users can see their orders only.
o Allow individual users to set email preferences for order confirmations, shipping notifications, etc.
Create customer level pricing on product categories or specific items. Different customers see different pricing when logged in.
Provide a Customer Dashboard
Provide customers a rich dashboard and information panels that enable them to: o View order history.
o Copy a past order into a new order, saving time for order entry.
o View sales quotes with negotiated pricing and convert a quote into an order. o View purchase history, with the ability to order from the purchase history. o View outstanding balance versus credit limit.
© Copyright Ignify Inc 2014-2015 Page | 4 o View and update email preferences, including subscription to newsletters.
Ignify eCommerce provides customers with quick and easy purchasing processes – for example, a customer can view invoice details and then directly pay with a simple click of a button.
Efficient Order Entry
Enable quick order entry for customers, thus increasing order output and strengthening relationships with the customer.
With Ignify eCommerce, merchants can allow customers to: o Search an item by Item #, keywords, categories, etc. o Add multiple items simultaneously to an order.
o Create and save quick order lists with multiple items, with the ability to add all the items in the list instantly to an order.
o Create lists manually by selecting items to add; or create lists in Excel that contain item codes and quantities, and then upload those Excel lists to the portal.
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