A Guide to Ticketing an NAIA Event. Powered by

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A Guide to Ticketing

an NAIA Event

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A Guide to Ticketing an NAIA Event: Welcome

WELCOME TO THE AUDIENCEVIEW FAMILY

On behalf of AudienceView, I am thrilled to provide you with this Guide to Ticketing Any Event Using AV Community. We are committed to offering your community a tool that can help better engage event attendees and increase revenue.

Your event attendees - whether they’re alumni, current students, nearby residents, friends, family or members - are using technology in their everyday lives. They buy products on Amazon, sell products on eBay and get around town with Uber. These are services they didn’t use 10 years ago, but couldn’t imagine living without today. We hope to transform the engagement associated with your events and overall brand while offering an easier way for your entire community to spend their money with you.

We are confident your community will find our platform easy to use, whether they are selling tickets,offering workshop registrations, asking for donations during the online sales process or selling merchandise. With this guide and our ongoing support, we expect you will find it even easier to help your campus, organization or association achieve both immediate and long-term success.

Our activation team is ready to get started and looks forward to hearing from you very soon.

Mark Fowlie

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A Guide to Ticketing an NAIA Event: Table of Contents

HARDWARE REQUIREMENTS

Requirements for AV Community

Online Client Requirements

• Chrome (latest version) • Firefox (latest version) • Internet Explorer 9/10 • Safari

Mobile Client Requirements

• Android: 3.0 and newer • iPhone: iOS 7 and newer

Mobile Scanner

• Android: 3.0 and newer • iPhone: iOS 7 and newer

Third-Party Software

• Adobe PDF Reader • Java Runtime Environment

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A Guide to Ticketing an NAIA Event: Create a Profile

Your profile is the home page for all of the events you create. Your Profile name is the name of your school, department, or organization. Along with your profile name, add a logo and an email address. Then choose if you want to make this profile public or private. A public profile will be listed on the NAIA site. A private profile will only be accessible via the profile link.

Add a description to your profile.

CREATE A PROFILE

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A Guide to Ticketing an NAIA Event: Create a Profile

Connect your profile to your website and social networks.

The Fine Print – Let us know how you would want to receive your payment settlement, via check or Paypal.

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A Guide to Ticketing an NAIA Event: How To Create An Event

Log in to the Event Owner Profile and click “Create a New Event.”

Enter the basic event information including name, location, description, time and image.

Add pricing to the event and select how charges should be applied.

HOW TO CREATE AN EVENT

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A Guide to Ticketing an NAIA Event: How To Create An Event

Add terms and conditions or important information the attendee needs to know prior to completing the purchase or registration.

Provide a social hashtag, search keywords and marketing data for future engagement. Add questions per ticket or per order.

Finally, event owners can publish their event or save as a draft for later use.

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A Guide to Ticketing an NAIA Event: Completing A Ticket Purchase

Once you have identified your event, select the number of tickets.

COMPLETING A TICKET PURCHASE

Review your order.

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Create an account or log into your existing account.

Answer questions if asked.

Select a delivery method (download or email).

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Enter your payment information and complete your purchase!

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A Guide to Ticketing an NAIA Event: How To Scan At Your Entry

SCANNING AT POINT OF ENTRY

The AudienceView Sesame app, available for both Apple (iOS) and Android, makes event check-in a breeze. It allows event organizers to directly scan, check-in and manage attendees from a phone or tablet device. They simply log in and select their event from the app and the list of attendees will appear. With Sesame, event organizers can easily see who is inside and who has yet to arrive.

Sesame allows event owners to scan hard copy or mobile tickets for entry. Or, they can manually check in individuals or groups as they arrive. Tracking attendees allows event and community owners to:

• Easily identify those in attendance;

• Determine which attendees may be interested in future events; and

• Select the individuals to engage for future donation, membership or other requests.

Splash Screen Select Community Login

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A Guide to Ticketing an NAIA Event: How To Scan At Your Entry

Event Owner Dashboard

Attendee Filter Options

Check-In Attendee Search Check-In (toggled) Scan Tickets Attendee Filter 4 8 5 9 6 10 7

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A Guide to Ticketing an NAIA Event: Event Reports

The reports section of the event dashboard allows event owners to view their event’s transaction history. It contains two quick reference graphs: Revenue by Payment Method and Tickets Sold by Date.

An Event Host Sales chart also breaks down sales by ticket price and shows how many tickets remain for each tier.

EVENT REPORTS

Reporting Page

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The Event Host Settlement report displays the sold and unsold admissions, the charges that were applied and how much the event owner’s settlement payment will be.

The Simple Event Attendee report displays the contact information for everyone who purchased a ticket to an event, including:

• The number of tickets purchased; and • The value of the tickets (prior to any applicable charges).

If an attendee purchases tickets to an event in multiple orders, each order will appear separately on the report.

Event Host Settlement Report

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The Detailed Event Attendee report can display contact information for everyone who purchased a ticket to an event, including:

• The number of tickets that were purchased; • The value of the tickets (prior to any applicable charges); and

• Any questions/answers configured against the event.

If an attendee purchases tickets to an event in multiple orders, each order will appear separately on the report.

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A Guide to Ticketing an NAIA Event: Email Marketing

EMAIL MARKETING

Event owners can increase attendance and revenue through regular communication with attendees.

The email marketing tool allows event owners to connect with attendees to invite them to events, remind them about upcoming events, or thank them for coming out to an event.

Event owners can easily upload contact lists or email people who have already created accounts.The templates provided are easy to use - just select an audience, add a subject line, and add a message. The logos, graphics and/or photos provided for the event and a button to purchase tickets will be automatically included.

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A Guide to Ticketing an NAIA Event: Other Uses

OTHER USES

• Camp Registration • Banquets • Golf Tournaments • Meetings • Donations

• Tryouts (ie. National Anthem, In-Game or Halftime

Entertainment) • Kids Clubs

• Guest Speakers/Lectures

• Post- and Pre-Game Receptions • Free Events (e.g. dinner with the Athletic Director or an executive)

... and much more!

Here is what a camp registration can look like. Here is where you can easily customize your Terms and Conditions for each event, and it can even serve as your camp’s waiver.

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Complete payment and your campers are registered!

Micro giving is a great way to reach new donors. Raise additional funds by suggesting a gift during any sales transaction or event registration. Attendees can choose to make the gift, change the amount, or pass on giving; the choice is theirs.

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FOR FURTHER INFORMATION

Jenna Raimondi

Community Success Manager

[email protected] 416.687.2000 x6047

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