BIRT Actuate Corporation THE PEOPLE 2010 BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE

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Agenda

Introductions

Actuate & BIRT Overview

IBM OEM Relationship &

Partnership

Actuate and Maximo – Discover

the Possibilities

Actuate BIRT for Maximo

A Case Study with NorthStar

BlueScope Steel

Demonstration

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Actuate Corporation © 2010

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Headquarters San Mateo, California

Offices Fribourg, London, Frankfurt, Paris, Singapore, Tokyo, DC, New York

R&D: San Mateo, Kansas City, Shanghai, Toronto

Customers Over 5,000 with top-tier accounts in banking, insurance,

securities, government, health care, education, utilities and high tech

Services Design, consulting, development, integration, training, support

Applications BI, Ad-Hoc Reporting, Analytics & Performance Management

Profitability 24% non-GAAP Operating Margin in FY2011

Founded 19 years ago in 1993

Traded BIRT on NASDAQ since 1998

Employees 550+ employees worldwide

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Simplicity

Any user

simple

Power

to create

very complex

BIRT

What is BIRT?

Business Intelligence and Reporting Tools

Any data, any visual, any scale

Provides collaboration for end users & IT

Modular components(interactive viewer,

Studio)

Open and standards-based

Flexible APIs

Web design metaphors

Offered in Open Source or Actuate BIRT

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Actuate Corporation © 2010

One solution: Integrated

Dashboards, Analytics &

Scorecards

Built on ActuateOne & BIRT

Purpose-built to drive

improvements

Unified user experience

Cloud and on-premise

availability

Actuate BIRT Performance Analytics

Discover

Analyze

Improve

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Discover Operational Insights with Dashboards

Monitor KPIs with stunning interactive visualizations

Empowering business users

Self-service with zero training

Ease of use

Customizable

Powered by BIRT

Access any enterprise data

Combine visual elements

Charts, gauges, tables

Reports and reportlets

Web pages

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Actuate Corporation © 2010

BIRT Momentum

Huge BIRT Developer Community

Thriving BIRT Community

Over 1 Million developers

using BIRT in 157 countries

4

th

Largest Eclipse Project

30+ conferences featured BIRT

content worldwide

BIRT-Exchange.com

Professionally staffed forums

Actuate provides 95% of

developers on the Eclipse

BIRT project

Extensive contributions

Marketplace applications

BIRT technology is tried and tested in many applications

Cumulative BIRT Downloads

Over 10 million

downloads

2004 2005 2006 2007 2008 2009 2010

Actuate BIRT

is the only Leader in

“The Forrester Wave:™

Open Source

Business Intelligence (BI),

Q3 2010

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BIRT – fastest growing BI solution

BIRT - 10,000,000 downloads (11/2010) BIRT – over 2 Million developers

BIRT - largest BI community in the world BIRT - only Leader according to Forrester BIRT - embedded in 100’s of applications BIRT - OpenSource Released June 2005 BIRT – iServer Integration Released Sept 2006

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Actuate Corporation © 2010

Actuate and IBM Integration

Broad adoption of BIRT

Rational Application Developer* Rational BuildForge* Rational ClearQuest* Rational Method Composer*

Rational RequisitePro* Rational Quality Manager* Rational Software Architect*

Rational Software Modeler* Rational Systems Developer*

Rational Team Concert*

* designates

IBM Products

that embed BIRT

WebSphere RFID Center* InfoSphere Data Architect*

WebSphere Information Server

SPSS Showcase Suite*

DB2 Universal Database

Tivoli for WebSphere Management Tivoli Directory Server

Tivoli Common Reporting*

Tivoli Composite Application Manager* Tivoli Maximo*

Tivoli Monitoring* Tivoli Netcool* Tivoli Omegamon* Tivoli Storage Manager*

Tivoli Usage and Accounting Manager*

WebSphere Application Server WebSphere Business Modeler

WebSphere ILOG JRules*

WebSphere Process Server

WebSphere Registry & Repository*

WebSphere Portal Server Workplace Services Express

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Actuate and IBM Partnership

SOFTWARE

Eclipse BIRT Project Technology integrations Maximo OEM Info Management WebSphere Tivoli Lotus Rational HARDWARE Leaders in Linux Server proven Total storage proven

Ready for grid Largest benchmark on xSeries, pSeries Systems Group SALES AND DISTRIBUTION PartnerWorld Business Partner FSS Partner Government Top Star Award Financial Services Public Sector SERVICES GBS Customer System integration services Reseller BPO

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Actuate Corporation © 2010

IBM Maximo and Actuate

OEM Relationship

Dec 2001 to 2002 2002 Jun 2003 to Aug 2005 March 2005

to Jun 2008 Jun 2008 Jun 2011

Maximo 5.0 and 5.1 Maximo 5.2 Maximo 5.2 Patches 1-5 Maximo 6.0 to 6.2.1 Maximo 7.1 Maximo 7.5

Actuate 5 Actuate 7 Actuate 7 Actuate 8 Actuate 9 ---

iServer eReports Page Level Security Active Portal iServer eReports Page Level Security Active Portal iServer eReports Page Level Security Active Portal Query eSpreadsheet iServer eReports Page Level Security Active Portal Query eSpreadsheet iServer eReports Page Level Security Active Portal Query eSpreadsheet 150 Eclipse BIRT Provides QBR for simple, ad-hoc queries

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IBM Maximo 7 and Actuate

What’s changed?

Maximo Release 7.1

May 2008 – present

Delivers a new embedded reporting technology

Uses Actuate-developed

Open Source BIRT

Delivers 150 BIRT reports

Provides QBR for simple, ad-hoc queries using BIRT

Aligns with IBM standardization of BIRT across software

products

Does not ship with the same Actuate technology provided

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Actuate Corporation © 2010

IBM Announcement

IBM Asset Management News - July 7, 2010

IBM will no longer offer and distribute Actuate products or updates

to Actuate products effective 01-Oct-10

Actuate 9 distribution terminates 30-Jul-10

Actuate 7 and 8 distribution terminates 30-Sep-10

IBM will no longer distribute Actuate related fixes as of 01-Oct-10

Effective immediately, defect fixes for Actuate components within

Maximo products will no longer be accepted and/or included in

future product updates

Clients can continue to use Actuate Software in accordance with

their Maximo license

IBM will continue to support Actuate usage through IBM products’

release End of Service (EOS) dates

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IBM Announcement

IBM Asset Management News - July 7, 2010

Since 2010, IBM has not distributed

Actuate products, updates or fixes, nor

had a support agreement with Actuate.

Maximo customers can continue to use

Actuate in accordance with their license.

MAXIMO

IBM will continue to support Actuate

usage through IBM products’ release End

of Service (EOS) dates

IBM’s support agreement with Actuate

ends 31-Dec-10

Get Support, licenses for new users directly from

Actuate & Partners to preserve your existing

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THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE PEOPLE BEHIND BIRT THE

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Actuate Corporation © 2010

Actuate and Maximo

Discover the Possibilities

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Maximo Application

Users Maximo

Application

Maximo serves its own community

Actuate BIRT serves everyone

Actuate BIRT Maximo Application Users Consumers of Maximo Information Finance Managers Suppliers Asset Mgmt. Reports BIRT Spreadsheets BIRT Performance Scorecards BIRT Analytics Dashboards Ad Hoc Reports ERP HR SCM MES Maximo

Actuate BIRT Maximizes

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Actuate Corporation © 2010

Information Console 11

BIRT iServer 11

Actuate iServer 8 SP2

Maximo 6 and Actuate 11 Integration

ERI

Application Tier

Active Portal 8 SP2

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Maximo 6 Technical Considerations

ERI for BIRT is easy and documented

on the BIRT Exchange wiki

All e.Reports should be run from

Actuate 8

If it ain’t broke don’t fix it

IBM continues to support this

environment

Better than V7RI as can run both BIRT

and e.Reports

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Actuate Corporation © 2010

Information Console 11

BIRT iServer 11

Maximo 7 and Actuate 11 Integration

ERI

Maximo

Database

Application Tier

Maximo

7.1

Open

Source

BIRT

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Maximo 7 Technical Considerations

“Instant On” of Actuate 11 features for

OOTB or custom Maximo BIRT reports

ERI for BIRT is easy and documented

on the BIRT Exchange wiki

Allows co-existence of OS BIRT and

Actuate BIRT reports

Required to preserve custom Maximo

reporting features

Enables e.Reports to be run when

upgrading to the new release

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Actuate Corporation © 2010

150 Formatted, Static BIRT Reports:

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Maximo BIRT Comparison

Open Source BIRT vs. Commercial BIRT

Report Editing and Viewing Features Maximo

BIRT

Actuate BIRT Distribute static reports in HTML, PDF and CSV file formats   Pixel-perfect reporting   WYSIWYG report design or editing   Scheduler for running and caching reports during off-peak times  Browser UI for end user creating, modifying and viewing content  Allow end-users to personalize reports including adding

aggregation, sorting, filtering, new computed columns  Export to live Excel spreadsheets  Flash chart, gadget and object report objects  Additional output formats PPT, Excel, Word, XHTML, Postscript 

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Actuate Corporation © 2010

Maximo BIRT Comparison

Open Source BIRT vs. Commercial BIRT

Data Access Features Maximo

BIRT

Actuate BIRT

Maximo data access  

Real-time access to any data source  Heterogeneous data source access from a single report

(no data warehouse required)  Support for custom data sources  Reusable, single, object-oriented metadata layer  Standard data connectors Oracle, DB2, SQL Server and

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Maximo BIRT Comparison

Open Source BIRT vs. Commercial BIRT

Analytics Features Maximo

BIRT

Actuate BIRT Integrated in-memory analysis  Multiple ways to deliver analysis capabilities to users 

Architecture, Environment and Configuration Features Maximo

BIRT

Actuate BIRT

Scalable BI server 

Integration with multiple web applications  Shared repository and support for enterprise reporting  Data and report caching 

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Actuate Corporation © 2010

BIRT Interactive Viewer

Maximo BIRT reports become interactive

Interactive & Engaging

Encourages users to seek

new perspectives

Save their changes

Leverages their ideas

Creates self-sufficient users

Fully controlled by IT

100% Secure

Components are reusable

Use changes to drive

requirements

…when users become smarter, they change their questions When presented with information, users become smarter…

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BIRT Studio

Ad-Hoc & BIRT Report Creation by Maximo Users

Web-based Ad-hoc

Drag and drop development

Users pick template and data set

Group, filter, sort & aggregate

Supports all Excel functionality

IT-controlled

Templates controlled by IT

Metadata secured

Content can be scheduled, shared & used with Interactive Viewer

Graphical Objects

Built-in charting

Hide & show elements

Template-driven development

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Actuate Corporation © 2010

Seamlessly Integrated Within Any

Environment

All Data Secured

• Multi-layered security model

• Standard and JavaScript portlets

• Seamlessly integrates user security

Any Format

• Brochure-quality PDF

• Live Excel, PPT, etc…

• Live documents & spreadsheets

• Mobile devices like iPhone & Blackberry

Invisible

• Supports your branding

• Integrate Marketing & Upsell opportunities

• Simple, guided interaction & help

Present Content Seamlessly…

…in the palm of your hand …in customer portals …even in blogs

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ActuateOne

One Design, One User Experience, One Server

One Design

Powerful, flexible and productive

Multiple/disparate data sources

Open Source, open architecture

One User Experience

Highly visual and interactive

Collaborative architecture

Multiple-delivery formats

One Server

Predictable and efficient scalability

Rock-solid reliability

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Actuate Corporation © 2010

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9

Actuate is selected by world leading Organizations

Other sectors • Blue chip companies

• Major deployments to customers • Proven self service reporting System Integrators

• Open API’s, flexible & powerful • In use everywhere

Governments

• Over 200 Agencies worldwide • Covering Federal & State & Local • Used by nearly ever Federal Agency

22 of Top 25 Global Commercial Banks

Million’s of users

Industry leader

Financial Services

OEM Applications & Partners • Embedded in 100’s of applications • In use everywhere

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Email Smart Phones & Tablets BIRT Spreadsheets BIRT Performance Scorecards BIRT Information Applications Archives Employees Rich Information Applications Customers and Partners

ONE

BIRT

Design

ONE

iServer

Data Sources Documents Powered by BIRT and Actuate Version 11

ActuateOne: The Technical Leader

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Actuate Corporation © 2010

Eclipse BIRT & Actuate BIRT Designers

Easy to use

• WYSIWYG Web design metaphor • Multi-source & multi-dataset joins

• JDBC, POJO, Web Services data connectors

• Basic formats—PDF, Word, PPT, Excel, XML, HTML

Powerful development tool

• Design & component reuse • Programmability

• Integration API’s, ODAs & Emitters • Embed BIRT Engine in java application

Eclipse Open Source foundation

BIRT-Exchange Community

• 10M Downloads

• Forums, training, how-to’s, etc. • Marketplace

Commercial Data Management Upgrades

• DataDirect JDBC & Oracle, DB2, SQL Server drivers • BIRT Data Objects (in-memory OLAP)

• Information Object Designer perspective • BIRT, e.Report & Xenos document ODAs

Commercial Design Features

• 266 Flash Objects • Faster Actuate Viewer • Live Excel, Emitters • IV & Data Analyzer • Page Level Security

Actuate BIRT Commercial Upgrades

Deployment • iServer • Info Console • 360 Dashboards • BIRT Studio • onDemand • BIRT Mobile

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Open Source & Commercial BIRT

Easy to use • WYSIWYG Web design metaphor BIRT-Exchange • 1.5M Developers • Forums, training, how-to’s, etc. • Marketplace Powerful IDE • Reusability - Design packs - Component libraries • Programmability - Java & JavaScript • API’s Multi-source • JDBC connector • ODA framework Multi-format • PDF, Word, PPT,

Open Source Eclipse BIRT

Animated graphics

• 266 Flash objects • HTML5 charts

BIRT Data Objects

• in-memory OLAP • Data caching

Information Objects

• EII & metadata layer

Commercial drivers • DataDirect JDBC • DataDirect SFDC • Oracle, DB2, SQL Server , MySQL, Postgres, TeraData Document sources • BIRT reports • e.Reports • Xenos documents - PDF archives - Print streams - Cobol copybooks User self-service • Interactive Viewer • BIRT 360 Dashboards

• BIRT ad-hoc Studio • BIRT Data Analyzer • Live Excel output

Deployment

• Scheduling & Security • Scalability & HA

• Information Console • Faster Actuate Viewer • Page Level Security • JavaScript API

(JSAPI) Actuate BIRT Commercial

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Actuate Corporation © 2010

Choose BIRT By Design

BIRT Design

Eclipse BIRT Designer Eclipse data connectors Eclipse Engine & Viewer

DESIGN Eclipse-based Development Tool Easy web-based layout, multi-source data access,

reuse, programming tools

DATA Open Data Access Framework Donated by Actuate to Data Tools Project

USER EXPERIENCE Open Source Java Engine Rendering and viewing BIRT content

DEPLOYMENT Flexible Deployment via APIs Actuate BIRT Designer

Commercial data connectors

BIRT & e.Report docs, Xenos, SFDC, DataDirect

Information Objects

metadata

BIRT Data Objects

Intelligent in-memory caching

Actuate Viewer

Flash & live Excel output

BIRT Mobile BIRT 360 Dashboards Interactive Viewer BIRT Studio ad-hoc Data Analyzer

DIY

onDemand BIRT

SaaS

Public Cloud Platform as a

Service

Embedded in Java Apps

Components for OEM or iServer integrated within

app/portal

On premises

Scalable, HA cluster, center of excellence or virtual private/hybrid cloud

(34)

Discover the

Possibilities with

Actuate BIRT and

Maximo

A Case Study with

NorthStar BlueScope

Steel

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Actuate Corporation © 2010

Customer: North Star BlueScope

Business Challenges

Need to empower users with

easy-to use, self-service BI

Users need actionable insight

– when they need it – where ever they are – in the form required

Delivered based on role and

security levels

Straightforward enough for non-IT

staff to use

Enhance visibility into

business operations

Need to base decisions on multiple

data points

Existing reporting on individual

applications only

Manual, error-prone process to

consolidate

Slow & laggy Maximo

performance with no dedicated

iServer

Leverage data captured in

Maximo and other related

systems

ERP, Safety, Plant Control

Reducing delivery time

Single platform for all systems

Easy-to-use for a range of skills

Assumptions and sources of

information can be unclear,

inconsistent and poorly

defined

Impacts quality, reliability, and

audit-ability

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Add rich, customizable BI to Maximo

Interactive dashboards with KPIs

Operational reports

Interactivity

Ad hoc reporting

Provide enhanced BI for Maximo and all applications

Actuate BIRT

NSBSL’s New Enterprise Standard

“When I saw a demo of the tools Actuate provided, I knew right

away it would increase visibility of our essential operations

and help the management team run the business with improved

operational efficiency and agility. …[It] became a top priority for

our development staff.“

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Actuate Corporation © 2010

Actuate BIRT Framework

Multiple Access Points & Data Sources

No Data Warehouse

Data Access, Transformation and Security

Actuate BIRT

Information Access

Maximo UI

MS SharePoint

Dashboard

Info Console

Maximo

ERP

Intelex Safety Plant Control Other

Custom App

Mobile

Web-site

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Benefits of Actuate BIRT

at NSBSL

Significant Boost in Maximo performance with dedicated iServer

More cost-effective, giving users (customers. Vendors, suppliers etc.) access to Maximo data with Actuate licenses vs Maximo licenses

Empower users with insight through a unified framework

Actionable information based on roles

Retrieve data from any data source

Facilitate sound, timely business decisions at all levels within the company

Enable optimization

of business processes and avert errors

Deliver rich intelligence and ad hoc capabilities to everyone

Single version of the truth

Ease-of-use drives adoption and improvement in operational efficiencies

Accessible from any interface (apps, portal, web-site, information console, etc)

Minimal training required for effective use

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Actuate Corporation © 2010

Benefits of Actuate BIRT

Customer Testimonials

“Interactive Viewer was the #1 reason we chose Actuate; it helps us deliver

interactivity to customers. Feedback has been super positive – ease of use,

things they couldn’t do before like moving data, sharing information.”

- VP Products, Taleo Corporation

“Due to our successful implementation and measurable value-add with the

Actuate and BIRT solution, we will be growing the solution’s user base to

achieve further cost savings and more rich interactive reporting across our

organization.”

- Executive Director, NASCO

“BIRT dashboards and reports provide instant access to summarized information

at a high level for managers. From that summarized level of reporting, all users

can drill down into more detailed information necessary to perform their

day-to-day job functions.”

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Summary

Maximo and Actuate Joint Solution

Reduce Costs and Risk

of your upgrade

to Maximo v7

Eliminate expensive rewrite of existing reports in a new technology

Eliminate change management costs

Dramatically reduce risk using the same iServer

Preserve existing investment

in Actuate reports and spreadsheets while

incrementally adopting new BIRT technology

Unique capability of Actuate’s BIRT iServer, for any Maximo release v6, v7 and beyond

NEW $20/user/month Actuate reports, spreadsheets and BIRT subscription offer

www.actuate.com/maximooffer

Get more value from Maximo

with increased visibility and accessibility of

information

Dedicated Actuate iServer will not drag down performance of Maximo

Empower users with safe, ad-hoc reporting using BIRT IV and BIRT Studio

Deliver personalized operational and analytical dashboards

Combine Maximo data with data from other enterprise systems

Reduce Maximo deployment costs

while reaching more users

Extend Maximo information to non-Maximo application users

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Actuate Corporation © 2010

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ActuateOne

One Design, One User Experience, One Server

One Design

Powerful, flexible and productive

Multiple/disparate data sources

Open Source, open architecture

One User Experience

Highly visual and interactive

Collaborative architecture

Multiple-delivery formats

One Server

Predictable and efficient scalability

Rock-solid reliability

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Actuate Corporation © 2010

Next Steps

Visit

www.actuate.com/maximo

to discover all the possibilities of maximizing

your EAM and Maximo strategies with BIRT and Actuate reports

Maximo-Related Questions? Contact your friendly local Actuate team:

John G. Treires

Director of Business Development

Federal Systems Group

Actuate Corporation

703-622-5928 Cell

jtreires@actuate.com

www.actuate.com/federal

www.birt-exchange.com

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