2015 Exhibitor Marketing Kit

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2015 Exhibitor Marketing Kit

Get the most out of the show by taking advantage of our marketing &

sponshorship opportunities - some FREE to you!

Advertising 1-2

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ADVERTISING

OTHER DIGITAL ADVERTISING

WELCOME AD

$2,500

Exclusive and prominent, the Welcome Ad is

the first thing visitors will see when coming

to the website. Perfect for an advertiser that

wants the greatest exposure possible.

WEBSITE WALLPAPER

$3,500

Visitors aren’t likely to forget your company

when your logo is represented on the backdrop

of the IDEAg Amarillo Farm & Show website

at all times. No matter where people navigate

on the site, you’ll always be visible with our

exclusive website wallpaper ad.

FREE EXHIBITOR LISTING

Thousands of attendees use the online exhibitor

directory as a search tool before the show. Be sure to

let attendees know who you are and what you do by

filling out the Exhibitor Listing Update Form on page 5.

Send the form back by Monday, November 3 to ensure

your product categories show up in the printed Show

Program.

UPGRADE YOUR EXHIBITOR LISTING

IN THE AMARILLO SHOW PROGRAM!

Now you can stand out from the crowd by purchasing an

upgraded listing in the Amarillo Show Program. Add your

company’s contact information and description to your

printed listing and make sure you don’t blend in.

$200

DIGITAL ADVERTISING

New and improved, the

IDEAg Amarillo Farm & Ranch

Show website

is the premier location for all your

pre-show marketing! Ensure that your company is “top of

mind” as attendees consider which of the more than 400

exhibitors they will visit.

WEBSITE ADVERTISING

Advertisers will appear on all pages of the Amarillo

Farm & Ranch Show website & will rotate with

other ads. Limit 5 in each position.

• Leaderboard Ad (728 x 90)

$400

• Medium Rectangle Ad (300 x 250)

$300

Close to 20,000 people will visit the Amarillo Farm & Ranch Show website and walk the halls of the Amarillo Civic Center this

December. Use the power of the Internet and print to maximize your company’s exposure before and during the show. Take

advantage of one of our many advertising opportunities and make sure our attendees know where to find you in Amarillo.

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PRINT ADVERTISING RATES

PLACEMENT DIMENSIONS RATE

Back Cover

8.125” w x 11” h

$4,100

Inside Front Cover

8.125” w x 11” h

$3,500

Inside Back Cover

8.125” w x 11” h

$3,500

Full Page

8.125” w x 11” h

$2,500

1/2 Page (horizontal)

7” w x 4.625” h

$1,700

1/2 Page (vertical)

4.625” w x 7” h

$1,700

1/3 Page (horizontal)

7” w x 3” h

$1,350

1/3 Page (vertical)

2.25” w x 9.375” h

$1,350

1/3 Page (standard)

4.625” w x 4.625” h

$1,350

1/4 Page

3.5” w x 4.625” h

$ 980

1/6 Page

3.5” w x 4.625” h

$ 750

PRINT ADVERTISING

Thousands of attendees will walk through the Amarillo Farm & Ranch Show this December and all of

them will be carrying the Amarillo Show Program. Be sure they know you’re exhibiting by advertising in

the program. A number of ad sizes are available to suit your needs.

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FREE MARKETING

CUSTOM PROMO PIECES

Let your customers know where to find you at the Amarillo Farm & Ranch Show through our customized

Promotional Postcard and Buyer Invitation campaign!

Postcard (Size 8 1/2” x 5 1/2”)

Our Amarillo Promotional Postcards are the perfect way to let customers

know you’ll be exhibiting at the show.

Customized with your company name and booth number, Amarillo

postcards can be displayed in your shop, left with customers after visits

or direct mailed to your customer list.

Buyer Invitation (Size 8 1/2” x 3 1/2”)

The customized Amarillo Buyer Invitation allows you to let you

customers know where they can find you at the show. The invitation

includes your company name and booth number and at 8 1/2” x 3 1/2”,

they’re the perfect size to include in invoices and promotional mailings.

* Please note, there is a 100 piece minimum order for customized postcards and buyer

invitations.

To order custom marketing pieces, fill out the order form on page 8 and send back to the IDEAg

marketing team.

ONLINE EXHIBITOR LISTING & PRODUCT CATEGORIES

Do customers know what your company has to offer? Update your online exhibitor listing to make sure

they’re able to find the solutions they need.

Online exhibitor listings include company name, booth number, contact information, company description

& product offerings.

Fill out the form on page 8 and send back to the IDEAg marketing team at

[email protected]

.

Submit your information by November 4 to be included in the Product Category listing in the printed show

program!

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ENTRANCE BANNERS* $3,500

Entrance banners are prime real estate advertising and an optimal way to drive traffic to your booth while increasing brand recognition in your primary market. They are the first thing attendees see upon arrival at the show resulting in maximum visibility.

HALL BANNERS* $2,750

Hang banners throughout the Civic Center to promote your company. Attendees will be sure to see your message as they walk through the show. 5 spots available.

PRODUCT SPOTLIGHT SPONSOR $500

Grab attendees’ attention through our new sponsorship offering; the Product Spotlight Sponsor. Your company and product will be highlighted on our website and in our show program which is distributed to all attendees coming into the show. Each Product Spotlight Sponsor will receive a picture of their product and a 25-word write-up. The Product Spotlight will be displayed in the show program, in an attendee eblast as well as promoted on the show’s website.

REGISTER TO WIN* $250

Promotional giveaways are an excellent way to promote your brand and generate leads. Allow us to help your company reach your goals by giving away your products at the IDEAg booth. In addition, your company’s logo will be included in the show program, on the show website, and on signage.

FLOOR DECALS 1 for $300 / 2 for $500 / 4 for $750

Lead potential buyers directly to your booth by placing floor decals throughout the Amarillo Civic Center. Decals can feature your logo, booth number and/or marketing message. You provide the artwork, we’ll print and place the decals for you.

SHOW BAGS* -

SOLD

$2,000

By sponsoring the show bags, you are getting your company name and message out to each attendee. Bags can include your company logo, booth number and a promotional message. Add a show bag insert for even more exposure.

SHOW BAG INSERT* $500

Make sure potential customers get your information with an insert in the show bag. A small flyer or promotional item is a great way to catch attendees’ attention and drive traffic to your booth.

HAND SANITIZER STATIONS CALL FOR PRICING

With stations located throughout the civic center noted with your company name and booth number, attendees and exhibitors alike will appreciate the offering of cleanliness, while your company positions themselves with a positive brand association.

WATER COOLERS CALL FOR PRICING

Refreshments are a great way to market your business to attendees. Water coolers with your company logo and marketing message will be placed throughout the Civic Center, allowing people to stop and refresh during their busy day.

PREFERRED VENDOR CALL FOR PRICING

Do you have a product that can be used for the show? Get noticed by becoming a Preferred Vendor. In return you will receive your company logo featured in all show materials, a direct link to your website from the official show website, and an online featured exhibitor listing.

PRODUCER FUNCTION CALL FOR PRICING

Meet with VIP’s during this networking event (breakfast, lunch, dinner, etc). Opportunity includes recognition on the show website and signs at the event. Your company will also have the ability to distribute promotional materials and give a brief presentation during this time.

ICE RINK BREAK AREA CALL FOR PRICING

Provide attendees with a place to relax by sponsoring the break area in the Cal Farley Coliseum. Complete with tables & chairs, the break area will allow attendees to sit, eat lunch, and talk about their day. Place promotional materials on all the tables and let people know they’re place of respite is all thanks to you.

CIVIC CENTER ROOM SPONSOR CALL FOR PRICING

Each room of the Civic Center serves a special purpose, from large

equipment to associations. Lead attendees to your area by becoming a room sponsor. Each sponsor will receive special recognition on the printed floor plans, a banner(s) hung at the room entrance(s) as well as mentioned in the “Thank You to Our Sponsors” section of the printed show program.

GRAND PLAZA ROOM RENTAL CALL FOR PRICING

Would you like to host a private meeting for your customers or sales team? Rent out the Grand Plaza of the Amarillo Civic Center on Tuesday or Thursday and host your group in a private setting during the Amarillo Farm & Ranch Show.

Amarillo sponsorships are YOUR BEST MARKETING INVESTMENT!

Get your message out there! Having access to the right people at the right time, delivering the right information about your company

or organization’s products and services in business today is critical to success. Sponsorship opportunities can be tailored to your

specific needs, deliver excellent exposure, and provide a great return on your investment. There are a wide range of sponsorships

available and can be customized to meet your budget and needs. Below are just a few of the available sponsorships.

High level sponsorships are available. Contact a member of

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UPDATE YOUR EXHIBITOR LISTING!

DEADLINE: WEDNESDAY, NOVEMBER 4

The Amarillo Farm & Ranch Show has a comprehensive online show guide for attendees to use to search companies and/or products exhibiting at the show. We also use this information for the printed show program that is handed out onsite. Take full advantage of this service by updating your company information.

Simply fill out this form and send back to the IDEAg Marketing Team at [email protected] or via fax at 847-483-1379.

COMPANY NAME: WEBSITE:

COMPANY NAME FOR PRINTED PROGRAM (if different from above): COMPANY/PRODUCT DESCRIPTION:

PRODUCT CATEGORIES (check all that apply):  Access Control  Accounting  Ag Consulting  Agrichemicals Application Equip.  Alternative Energy  Animal Health  ATVs

 Auctioneers & Auction Services

 Augers/Drilling Equip.

 Automotive

 Banking/Brokerage

 Blades/Scrapers

 Building Equip. & Supplies

 Buildings

 Cattle Feeding Equip.

 Cattle Handling Equip.

 Chemical Application Equip.  Clothing/Protective Equip.  Communications  Compost/Compost Equip.  Computer Software

 Conservation Tillage Equip.

 Construction Equip.

 Conveyors

 Covers/Bags

 Crafts

 Crop Protection

 Custom Application Equip.

 Dairy Equip.  Digital Mapping  Diversified Agriculture  Drones/UAV'S  Education  Electrical  Engines/Motors/Pump  Entry Doors  Farm Supplies  Feed/Grain/Mixer  Fencing  Fertilizer  Fertilizer Application Equip.  Financial Services  Fluid Power-Hydraulics  Forage/Silage  Forklifts/Loaders  Fuels/Lubes./Propane  Gardening/Equip. & Supplies  Generators

 Global Positioning Systems (GPS)  Goat/Sheep Equip.  Governmental Agencies/Trade Associations/Regulatory  Grain Bins  Grain Dryers

 Grain Handling Equip.

 Harvesting Equip.

 Hauling & Handling Equip.

 Hay Equip.

 Heating & Furnaces

 Hog/Swine Equip.  Home Construction  Home Furnishings/Products  Horticulture  Hunting/Fishing Equip.  Hydraulics  Industrial Equip.  Insurance  Irrigation Equip.  Landscape/Horticulture  Lawn Equip.  Lighting Equip.  Livestock Equip.  Livestock Husbandry  Livestock Identification  Livestock Waterers  Loaders

 Manure Handling Equip.

 Marketing Consultation  Media  Metal Roofs  Miscellaneous  Mixer Feeders  Mobile Electronics  Mowers  Nursery  Organics  Parts  Pest Control  Pharmaceuticals  Planting Equip.

 Post Hole Diggers

 Poultry Equip.

 Precision Agriculture Products

 Pressure Washers

 Publications

 Pumps & Compressors

 Real Estate

 Recreational Equip.

 Renewable Energy

 Repair & Maintenance

 Rice Production Equip.

 Rock Pickers

 Row Crop Equip.

 Safety Equip.  Saws/Sawmills  Scales  Security Systems/Monitors  Seed  Seed Tenders  Shredders  Siding  Silo Repair

 Skid Steer Loaders & Attachments

 Sporting Goods

 Sprayers

 Sprayers & Accessories

 Spreaders  Survivor Benefits  Tanks  Tarps  Technology  Tiling Contractors  Tiling Equip.  Tillage Equip.  Tires, Batteries, Accessories  Tools  Toys  Tractors  Tractors (100 hp or more)  Tractors (99 hp or less)  Trailers

 Trucks & Accessories

 Utility Vehicles

 Waste Handling

 Water Management

 Weights & Measures

 Welding Equip./Shop Supplies  Wind/Solar Energy  Windows  Wood burning Heaters/Wood Products

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Company_________________________________________________

Contact Name_____________________________________________

Contact Email______________________________________________

Signature________ Date

Advertising Selection_______________________________________

Placement Request_____________________________________

(Ex. Right hand page, near forum schedule, etc.)

Payment Method: _ VISA _ Master

___ AMEX _ Check _____ Bill me

CC#: ___________________________________________________

Exp Date: CVV:___

Name on Card: __________________________________________

Billing Address: __________________________________________

_________________________________________________________

Phone: Ext. _

Email: ___________________________________________________

Authorized Signature: _____________________________________

Mail Checks to:

IDEAg Group - AFRS

3080 Eagandale Place

Eagan, MN 55121

(Make checks payable to IDEAg Group, LLC)

SPECIFICATIONS and RATES Trim Size: 7.875” w x 10.75” h Live Area: 7” w x 9.375” h Bleed: 8.125” w x 11” h

Print Advertising Rates

PLACEMENT DIMENSIONS RATE

Back Cover 8.125” w x 11” h $4,100 Inside Front Cover 8.125” w x 11” h $3,500 Inside Back Cover 8.125” w x 11” h $3,500 Full Page 8.125” w x 11” h $2,500 1/2 Page (horizontal) 7” w x 4.625” h $1,700 1/2 Page (vertical) 4.625” w x 7” h $1,700 1/3 Page (horizontal) 7” w x 3” h $1,350 1/3 Page (vertical) 2.25” w x 9.375” h $1,350 1/3 Page (standard) 4.625” w x 4.625” h $1,350 1/4 Page 3.5” w x 4.625” h $ 980 1/6 Page 4.625” w x 2.25” h $ 750

Upgraded Exhibitor Listing $ 200

No additional charge for color.

Digital Advertising Rates

PLACEMENT DIMENSIONS RATE

Leaderboard Ad 728 x 90 $ 400 Medium Rectangle Ad 300 x 250 $ 300

Welcome Ad $2,500

Website Wallpaper $3,500

Payment must be made IN FULL prior to printing.

2015 OFFICIAL SHOW

PROGRAM & DIGITAL

ADVERTISING ORDER FORM

To place an order for advertising, complete this form, including the advertising package you wish to purchase, and

return to the IDEAg Marketing Department at

[email protected]

or via fax at 847-483-1379.

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2015 PRINT ADVERTISING - SENDING MATERIALS

PLEASE SUBMIT PRINT AD MATERIALS BY

OCTOBER 28

.

CREATING YOUR ARTWORK

FORMAT: IDEAg operates under the PC platform. Ad files are preferred in Press Quality PDF format (all fonts must be

embedded and files must be built to the correct size). We can also accept PC format files created in Quark Xpress or InDesign

(All imported graphics and fonts must be included) Adobe Illustrator (all fonts must be outlined), or Adobe Photoshop

(CMYK or greyscale color mode, no less than 300 dpi). Files created in any other format will need to be recreated by IDEAg;

production charges will apply.

IMAGES: All images supplied must be high resolution EPS, TIFF, or JPG files (no less than 300 dpi) in CMYK color or b&w.

JPEG files and GIF files downloaded from websites are not acceptable for print and cannot be used. IDEAg is not responsible

for the print quality of graphics that do not meet these requirements.

SENDING YOUR ARTWORK

UPLOAD: Upload large files to Hightail. Use the website:

http://pruploads.fb.org/

to upload your ad.

Be sure to enter your

company name, show, and ATTN: AMARILLO in the message field

to ensure proper delivery.

EMAIL: Maximum file size for each email is 25MB. Files larger in size must be uploaded to Hightail.

In the subject line of

your email, please identify your company name and the program for which your files are being sent.

Please email files to the IDEAg Marketing Team. If you have any questions about sending the files, please contact Samantha

at

[email protected]

or call 847-969-2982.

It is extremely important that you

enter your company name and show in the subject line.

This information will identify the

sender and will be used to contact you in the event there is a problem with your artwork.

If you have a multiple large-sized files please send them in separate emails.

MATERIAL GUIDELINES

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Deadline to order custom pieces is

NOVEMBER 16

.

POSTCARDS & BUYER INVITATIONS

□

Postcards (size 8 1/2” x 5 1/2”) Quantity: __________

□

Buyer Invitations (size 8 1/2” x 3 1/2”) Quantity: __________

* PLEASE NOTE, THERE IS A 100 PIECE MINIMUM ORDER FOR CUSTOMIZED POSTCARDS & BUYER INVITATIONS

Company (as you want it to appear on promo pieces):

________________________________________________________________________________________

Contact Name:__________________________________________________________________________

Shipping Address: (PO Boxes NOT accepted)_______________________________________________

City: ________________________________________State:_ Zip: ____________

Phone: _Email: ______________

To complete your order, please send this form to the IDEAg Marketing Team via email at

[email protected]

or via fax to 847-483-1379.

For questions, please contact Samantha Castro, 847-969-2982.

FREE

Custom Promotional Piece

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2015 Exhibitor Marketing Kit