Rebound effects of videoconference
in different countries
Kazue Takahashi
*1,2 NTT Energy& Environment LCA-VIII 2008 Sep. 30, 2008Masayuki Tsuda*1, Jiro Nakamura*1, Yasunari Matsuno*2
and Yoshihiro Adachi*2
*1 NTT Energy and Environment Systems Laboratories, NTT Corporation *2 Graduate School of Engineering, The University of Tokyo
Outline
Background and aim of this study
Results and discussion
Summary and next step
Effects of ICT services
Data collection
Life cycle Inventory assessment
Definition of rebound effects of ICT services
Aim of this study
NTT Energy&
Effects of ICT Services
Positive effects Negative effects
Dematerialization
Substitution of transportation Increased efficiency
Reduce environmental burdens Increase environmental burdens
Energy consumption Natural resources E-waste
Rebound effects Extra time use Extra cost use
Aim of this study
Compare the videoconference in different countries
Quantify changes in user activity resulting from
videoconference use in
USA, France and Japan
Evaluate environmental impacts (CO
2emissions) of
videoconferences
including the rebound effects
Verify the feasibility of our evaluation method for
ICT services based on questionnaire results
Definition of effects of videoconferences
Extra time use
Video-conference (VC) Face-to-face meting (FM) Induced Activities Direct effects Transportation Rebound effects
Basic Data collection
Country Responder (people) Year Japan 1,107 2004 USA 90 2008 France 100 2008 NTT Energy&
Commercial Internet questionnaire system
Questionnaires translated into corresponding native
language
Direct effects (Meeting time & Participants)
NTT Energy&
Meeting time reduced by using videoconference
Average reduction: about 0.7 hr
More participants by using videoconference Average increase: about 3 people 20 25 13 16 21 12 0 5 10 15 20 25 30
USA Japan France
T ot al n u m b er of p er ti ci p an ts (p eop le /m ee ti n g) VC FM 1.6 1.9 1.7 2.0 2.6 2.7 0.0 0.5 1.0 1.5 2.0 2.5 3.0
USA Japan France
M ee ti n g ti m e (h r) VC FM VC: Videoconference FM: Face-to-face Meeting
Direct effects ( Paper & Beverage consumption)
NTT Energy&
Paper consumption reduced by using videoconference Average reduction: about 4 sheets Beverage consumption reduced by using videoconference Average reduction: about 0.3 cups 5.9 8.6 7.1 8.7 11.6 14.0 0 5 10 15
USA Japan France
p ap er m at er ial s (A 4 sh ee t/ p er son ) VC FM 1.4 0.9 1.5 1.6 1.4 1.7 0.0 0.5 1.0 1.5 2.0
USA Japan France
B eve rage ( cu p /p er son ) VC FM
Indirect effects (Induced activities)
Induced activities have relatively high economic impact 4,500 – 15,000yen / person NTT Energy& Environment 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 1.6 0 2,000 4,000 6,000 8,000 10,000
USA Japan France M
g a zi n e, B o o k ( p ie ce /p er so n ) C o st ( y en /p er so n ) Meals (yen) Beverages (yen) Souvenirs (yen) Magazines, Books (copy)
Rebound effects (Extra time use)
NTT Energy&
Time saved by using videoconferencing,
average about (8 hr), was largely used for other work.
0 10 20 30 40 50 60 70 80
USA Japan France
E x tr a t im e u se ( %) TV Car use Other work Other VC
Life cycle inventory analysis
Exchanging visual and audio information and
hold a business meeting
Function unit
Conditions
NTT Energy& Environment
Videoconference models are based on
Internet questionnaire results
Where data for evaluating USA or French
case studies were not obtained, Japanese data
were substituted
Background data (CO
2emission) is
Evaluation model
Participants (people) Transportation people (people) Meeting time (hr)One way time (hr/person) USA 20 0 1.6 0 16 6 2.0 2.7 Japan 25 0 1.9 0 21 10 2.6 3.5 France 13 0 1.1 0 12 5 2.8 2.2 NTT Energy& Blue data : VC Red data : FM
0 500 1,000 1,500 2,000 2,500 3,000
USA (VC) USA (FM) Japan(VC) Japan (FM) France (VC) France (FM)
CO 2 em is si on ( k g -CO 2 /m ee ti n g) Rebound Indirect Direct
CO
2emissions of videoconferences
2800kg 2100kg 1500kg NTT Energy&CO2 emissions are reduced by using videoconferences
whenever rebound effects are considered
Highest reduction effect in USA
Differences of transportation
NTT Energy&
Transportation method reflects the situation in each country.
This is the main reason for the differences in environmental impact.
0% 20% 40% 60% 80% 100%
USA Japan France
T ran sp or at ion m et h od Car Bus Airplane Train
0 5 10 15 20 25 30
USA (VC) Japan(VC) France (VC) CO 2 e m is ss ion ( k g-C O2 /m ee ti n g) Rebound Indirect Direct
Influence of rebound effects
NTT Energy& Environment
29%
17%
31%
Summary
The changes in user activity resulting from the use of
videoconferences in the USA, France and Japan were quantified. The results reflect factors including the cultural background,
and social system in each country.
Highest reduction effect in USA because transportation is mainly by car and airplane.
The environmental impact of videoconferences including the rebound effects were evaluated and the introduction of
videoconferences reduced this impact.
Rebound effects should not be disregarded.
Next steps
NTT Energy& Environment
Environmental inventory data should be checked more precisely for comparison
More data should be gathered for USA/France
Japanese foreground data should be updated
Definition of rebound effects should be discussed using more case studies
Economic rebound effects (saved cost use) should be considered
Thank you!
NTT Energy& Environment