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Training

course

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Welcome

Welcome to EntaTraining 2013

We would like to welcome you to the pages of our course catalogue for 2013. In its pages there are details of the training services we have pleasure in offering you, which in turn will help you and your team get the most from your enta ticketing or marketing system.

The training team has over twenty years experience of the box office environment and offer you training and consultancy that is based on first-hand knowledge of our field matched with professional learning

techniques.

Course outlines

There are many courses detailed in the pages here, all of which can be offered at your site or here at enta itself. Each one has its own page which explains what it offers in terms of learning outcomes, and shows a suggested course outline. This will help you choose exactly the right course for yourself or your team, and gives reassurance that the new knowledge and skills learned will definitely add value to your operations.

Tailored courses

If you can’t see exactly what you’re looking for, or you want to “mix and match” elements from different courses into one, then just let us know. We are very happy to put together tailored courses that meet more exactly your individual needs. We recognise that no two organisations are the same, and pride ourselves on our ability to provide the ideal training solution for your needs.

Consultancy

Experience is often the best learning method, but too often valuable experience is gained only by getting it wrong first! Our consultancy service will help you avoid mistakes whilst gaining the knowledge and results you want. So whether you are setting up new venue configurations, a training course of your own, a season of subscriptions, or want to invest money in some new marketing initiatives, talk to us first.

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Contents

Welcome 2

Version 4 Courses Classic Setup Courses

System Setup (Administrators) 5

Event Set Up 6

Ticket Design 7

Special Setup Courses

Subscriptions 9

Memberships 10

Packages 11

Fees 12

Classic Courses

Ticket Sales (Basic) 14

Ticket Sales (Detailed) 15 Sales Reports and Scheduler 16 Marketing and Deduplication 17 Special Courses

Agent/Account Sales and Sales Ledger 19

Credit Account 20

Direct Debit 21

Gift Aid and Donations 22

Gift Vouchers 23 Miscellaneous Despatch Methods 25 Reseat 26 Upselling 27 Booking Information 29 Order Form 30 Course Summary 31

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Version 4 Enta

Courses

Classic Setup

Courses

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System Setup

1 day course

course code SYS

You will learn in detail how to set up and to control your

database.

Course includes

System Maintenance

 Offices

 VAT (Tax) Rate

 Exchange Rates  Authorisation Service  Payments  Salutation Maintenance

Profile Editor

 Setting up profiles

 Creating and amending users

 Creating banking points

 Creating and maintaining Profiles

 Profile data access

 Workstations

 Ticket servers

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Event Setup

2 day course

course code SET

You will learn how to put on a new show from scratch, from

creating a new venue on your system, to creating the event

name and performance dates and times, through defining

where price breaks are, the prices and discounts.

Course includes

Ticketing Maintenance

 Adding a location, venue and layout

 Designing venue plan

 Price Tables

 Event templates

 Performance setup

 On/Off sales rules

 Ticket Design

Event Interest Codes

Profile Editor

(7)

Ticket Design

½ day course

course code TDS

You will learn how to set up a new ticket design from scratch,

explaining how to choose what is shown, its style and its size

and where it’s applied.

Course includes

Ticketing Maintenance

 Designing Stock

 Explaining Different Types

 Designing layouts

 Ticket Sequence

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Special Setup

Courses

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Subscriptions

1 day course

course code SUB

You will learn how to set up and sell subscription packages

Course includes

Ticketing Maintenance

 Price Tables

 Event Set Up (Adjustments)

 Designing layouts

 Subscription set up

Make a Booking

 Selling Subscriptions

 Generating Renewal Letters

 Setting Aside Seats

 Renewing Subscriptions

 Adjusting Subscriptions

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Memberships

1 day course

course code MEM

You will learn how to set up paid membership schemes for

your venue, giving patrons special booking privileges.

Course includes

Ticketing Maintenance

 Creating Price Tables

 Creating Memberships Make a Booking  Selling Memberships  Renewals  Adjustments Marketing

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Packages

½ day course

course code PAC

You will learn how to set up Packages and the ability to

package different product types together.

Course includes

Ticketing Maintenance

 Price Tables

 Overview of setting up events

 Creating Packages

Make a Booking

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Fees

½ day course

course code FEE

You will learn how to set up and use the different types of

fees.

Course includes

 Price Tables

 Offices Extras

 Profile Data Access

 Transaction Fees

 Payment Fees

 Cancellation Fees

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Ticket Sales (Basic)

½ day course

course code MABB

You will learn how to sell tickets, or any other product that

your venue has to offer, is the most fundamental thing to

learn. This course is for complete beginners to ticket sales on

enta.

Course includes

Make a Booking

Find suitable availability

 Offer single or multiple tickets

 Offer discounts

 Recall or add customer details

 Sell or reserve tickets

 Claim full or part reservations

 Selling Additional items

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Ticket Sales (Detailed)

1 day course

course code MABD

You will learn everything in the basic course but will also

cover cancellations, other sales and ticket agent functionality.

Course includes

Make a Booking

Find suitable availability

 Offer single or multiple tickets

 Offer discounts

 Recall customer details

 Sell or reserve tickets

 Claim reservations

 Cancellations

 Agency Sales

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Reporting

½ day course

course code REP

You will learn the basics of how to pull a report and make

recommendations. We will also look at the Scheduler to

automate your reports.

Course includes

Profile Editor

 Report selection and restrictions

Reports

 How to pull and understand reports

Scheduler

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Marketing and

De-duplication

2 day course

course code MAR

You will learn how to pull lists with very basic to extremely

complex criteria and how to monitor the success of these lists.

Course includes

 Understanding customer records

 Customer record De-duplication

 Create, save and edit list queries.

 Create data sources for mail merge from lists.

 Manage marketing campaigns.

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Agent/Account Sales

½ day course

course code ASL

You will learn how to set up, process and administer agency

sales

.

Course includes

Make a Booking

Set up and manage account records

Set up and manage commissions

Allocate tickets to specific agents

Process agent bookings and manage allocations

Sales Ledger

Generate invoices

(20)

Credit Account

½ day course

course code CRA

You will learn how to set up, use and report on credit

accounts.

Course includes

System Maintenance

Set up and manage credit account

Profile Editor

Enabling Credit Account

Reports

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Direct Debit

½ day course

course code DD

You will learn how to set up direct debits and to process sales using this payment type.

Course includes

Setting up direct debit parameters

Attaching a direct debit mandate to a customer

Adding a direct debit payment

Creating Direct debit extracts

Batch renewals of direct debit memberships

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Gift Aid and Donations

½ day course

course code GAD

You will learn how to set up donations and gift aid and how to

manage the gift aid process.

Course includes

Ticketing Maintenance

Price Tables

System Maintenance

Setting up of Extra (Donation)

Gift Aid Maintenance

Setting up of Charity

Setting up of Tax Parameter

Make a Booking

Processing Gift Aid

Reports

(23)

Gift Vouchers

½ day course

course code GAD

You will learn how to setup, sell and redeem Gift Vouchers.

Course includes

Ticketing Maintenance

Price Tables

Ticket Design

System Maintenance

Setting up of Extra / Gift Voucher

Make a Booking

Selling Gift Vouchers

Redeeming Gift Vouchers

Reports

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Despatch Methods

½ day course

course code DES

You will learn how to set up and use Despatch Methods and

apply them to Profiles, Venues, Events, Discounts and

Countries.

Course includes

Ticketing Maintenance

Setting up / Editing Despatch Methods

Controlling Despatch Methods by County

Ticketing Maintenance / Profile Editor

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Reseat

½ day course

course code RES

You will learn how to transfer bookings to different

performances or parts of house.

Course includes

Ticketing Maintenance

Checking Event set up

Make a booking

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Upselling

½ day course

course code RES

You will learn how create links to encourage sales both within

Make a Booking and Online.

Course includes

Profile Editor

Check Permissions

Ticketing Maintenance / System Maintenance

Checking Event and Extras set up

Creating Product Links

Make a Booking

(28)

Housekeeping

½ day course

course code HKE

You will learn all the areas in which to archive any past items

or unused elements to maximize system performance.

Course includes

Ticketing Maintenance

Pricing

Event Set Up

Profile Editor

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Booking info

What’s included?

The price quoted for a course is a one-off charge, regardless of how many people you choose to send along, up to a maximum of six participants. The price quoted includes tuition, and a set of course notes per participant. Lunch is not included in the cost of the course. Unlimited tea, coffee and chilled water are provided for participants during the course when training at the enta premises in London.

When’s payment due?

Upon receipt of your booking form we will email you a formal quotation. The details and costs of the training should be checked, and signed off by whoever authorises training, then email back to us.

An invoice is despatched directly, requesting full payment within 28 days.

What if we can’t come?

If you need to cancel a course you’ve booked, we will refund your money according to the following schedule:

 More than a month’s notice: full refund

 Between one month and two weeks’ notice: 50% refund

 Less than two weeks’ notice: no refund

 Any non-refundable accommodation and travel pre-booked for us to travel to your site will be charged.

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Course Order

Form

Thank you for choosing a course with enta Training.

Please ensure that you have read the booking information on page 29.

Copy and complete this form (course codes listed in the index) and send it to us

By post to Training Dept, Enta Ticketing Solutions, 9

Bonhill Street. London. EC2A 4PE

By email to training@enta.com

Your Organisation ………. Your Name ……… Your Job Title ………. Number of Attendees ……….

Preferred Location: Your Location / enta Offices (please delete)

Course(s) Required:

Course code ……… Preferred dates ……… Cost £…….. Course code ……… Preferred dates ……… Cost £…….. Course code ……… Preferred dates ……… Cost £…….. Course code ……… Preferred dates ……… Cost £……..

TOTAL COST £…….

Index

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Course code Course title Duration Cost per course

SYS System Setup 1 day £600

SET Event Setup 2 days £1200

TDS Ticket Design ½ day £300

Special Setup Courses

Course code Course title Duration Cost per course

SUB Subscription 1 day £600

MEM Memberships 1 day £600

PAC Packages ½ day £300

FEE Fees ½ day £300

Classic Courses

Course code Course title Duration Cost per course

MABB Make a Booking (Basic) ½ day £300

MABD Make a Booking (Detail) 1 day £600

REP Reports and Scheduler ½ day £300

MAR Marketing and Dedupe 2 days £1200

Special Courses

Course code Course title Duration Cost per course

ASL Agent / Account Sales ½ day £300

CRA Credit Account ½ day £300

GVA Gift Vouchers and Credit ½ day £300

GAD Gift Aid and Donations ½ day £300

DD Direct Debit ½ day £300

Miscellaneous

Course code Course title Duration Cost per course

DES Despatch Methods ½ day £300

RES Reseat ½ day £300

UPS Upselling ½ day £300

HKE Housekeeping ½ day £300

Note:

Prices shown exclude VAT which will be added at the standard rate.

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