ADVERTISING JUST GOT EASY

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A D V E R T I S I N G J U S T G O T E A S Y

Interactive media -- your one-stop solution

Interactive Advertising and Marketing Solutions

for Online Advertisers, Media Agencies and

Brand Marketers.

I N T E R A C T I V E M A R K E T I N G A G E N C Y

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Who We Are

A Complete Agency Experience

Founded in 2006 with headquarters in Toronto, Canada, Vidasco Media is a division of Vidasco Corporation and a leader in providing highly effective interactive marketing and global advertising solutions for all type of individuals and businesses.

Vidasco Media’s management team is comprised of the most talented, intelligent and successful business leaders in the industry. They bring decades of experience and insightful approaches to business, which have enabled the company to expand into new market segments with continuous profitable growth.

Our goal is to provide an exceptional client experience for every business: big or small, young or established. Efficiency is the key to our marketing strategy, as we make sure every client’s marketing budget is wisely allocated. Using the latest technology and expert analysis, we want to leave every client in awe of how far their message—not to mention their dollar—can go. Vidasco Media has its eyes set on becoming the first name in global marketing.

But it starts with you.

Working with Vidasco Media couldn’t be simpler. We will enable your company to successfully deliver your marketing message to target audiences. Doing so will increase sales, gain a larger share of the market, and build awareness of your company to potential customers around the world.

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Network Snapshot

Advertising Solutions for a Global Market

Number of properties

3,000+

Total Impressions/Month

5B +

Average Uniques/Month

400MM+

Male

56%

Female

44%

< 18 -

11%

18-34 -

41%

35-49 -

23%

50+ -

25%

I N T E R A C T I V E M A R K E T I N G A G E N C Y

Vidasco Media Gender Age Group

United States Canada Germany Australia United Kingdom Spain France Netherlands Italy

10.1%

64.1%

TOP COUNTRIES / Impressions per month

6.7%

5.7%

4.1%

3%

2.2%

2.1%

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Key Benefits

Smart Advertising for Smart People

I N T E R A C T I V E M A R K E T I N G A G E N C Y

For online Advertisers we offer traditional displays, mobile, rich media and video ad content. By means of a variety of channels, many targeted tools, optimization techniques, quality and brand-safe traffic, your marketing message can be delivered to your target audience in a brand-safe environment so you can increase sales, gain a larger market share and build brand awareness among potential customers around the world.

IAB-Certified Ad Server

Web-based Campaign Management UI

Vast Targeting Capabilities

Industry Ad Compliance

Behavioral Data Forecasting and Targeting

Rich Media Support

Flash Video & Expandable Content

High ROI for Advertisers

Significant Global Reach

Brand Protection

Top-Tier Publishers

RON, ROC & Site-Specific Models

CPM, CPC, CPA & Hybrid

Cutting-Edge Optimization Solutions

Fraud Detection Score Algorithm

Ad Hoc Querying & Reporting

Custom Solutions

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Network Features

Strategies for Success

I N T E R A C T I V E M A R K E T I N G A G E N C Y

Brand Protection

Optimization

Targeting

Vidasco Media offers a Customized Package of Features

(CPF) for every client. The CPF solution boosts brand

protection, optimization, and targeting for the best

results in less time.

Advertisers who partner with Vidasco Media Network will benefit from the most cost effective targeting options on the market. We pinpoint traffic with industry-leading precision, producing the results you want with minimal output.

The Vidasco Media approach to optimization is marked by instant targeting and pricing with frequency adjustments as needed. Your ad campaign will benefit from the best, most consistent visibility rates possible.

Vidasco Media Network’s line of brand protection features provides multiple layers of security to ensure the integrity of your brand for the life of the campaign.

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Brand-Safe Environment

Professional Network for Premium Brands

I N T E R A C T I V E M A R K E T I N G A G E N C Y

A lot has been said about brand safety lately, and we assure you that we know all the potential risks and how to address them. Every publisher’s site is carefully inspected before acceptance into the Vidasco Media Network. We make no exceptions in our strict standards so rest assured that your site and the sites of other publishers will be thoroughly vetted.

Vidasco Media selects on the best publishers’ site to be a part of our network. Unfortunately, this means we have to reject more than half of our applicants, but it results in a standard of quality that is second to none. We also routinely monitor network inventory to make sure sites stay up to the Vidasco Media Network standard.

When your advertising campaign is accepted into the Vidasco Media Network, we will manually plan and customize it to your needs. This will ensure that your ads do not appear on sites that are irrelevant or could jeopardize your brand.

Finally, we will use our next-generation technology to monitor our network and detect any fraud that may harm your campaign. Innovated score algorithms and ad-click analysis will keep you up to date on your ads progress in a way you never thought possible.

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Extend your Reach with Vast Targeting Capabilities

I N T E R A C T I V E M A R K E T I N G A G E N C Y

Content Channels

GEO-Targeting To Country, State, DMA & ZIP

Frequency & Click Capping

Browser, Line Speed & OS

Post-Impression Tracking

Day Parting

Domain & Language

Age, Gender

Boolean Logic and Segment Targeting

“Above the Fold” or “Below the Fold”

Re-Targeting

Mobile Handset, Carrier & OS

VURL - Validated URL

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Top-level Content Verticals

I N T E R A C T I V E M A R K E T I N G A G E N C Y

Arts & Entertainment

Autos & Vehicles

Beauty & Personal Care

Books & Literature

Business & Industry

Computers & Electronics

Education

Finance

Food & Drink

Games

Health

Home & Garden

Internet & Telecom

Law & Government

Lifestyle

News

Online Communities

Pets & Animals

Real Estate

Recreation

Reference & Language

Science

Shopping

Sports

Travel

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Traditional Display Advertising

I N T E R A C T I V E M A R K E T I N G A G E N C Y

Available Units and Maximum File Size

Ad Unit Dimensions Max File Size Animation Max

Length LoopingLimits

Leaderboard Medium Rectangle Wide Skyscraper Full Banner Skyscraper

728w X 90h

300w X 250h

160w X 600h

468w X 60h

120w X 600h

39 KB

39 KB

39 KB

39 KB

39 KB

15 sec

15 sec

15 sec

15 sec

15 sec

3

3

3

3

3

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Mobile Advertising

I N T E R A C T I V E M A R K E T I N G A G E N C Y

Available Units and Maximum File Size

Ad Unit Dimensions File Format File SizeBasic EnhancedFile Size

320w X 50h

300w X 50h

216w X 36h

168w X 28h

120w X 20h

300w X 50h

300w X 250h

300w X 250h

728w X 90h

gif, png, jpg

gif, png, jpg

gif, png, jpg

gif, png, jpg

gif, png, jpg

gif, png, jpg

gif, png, jpg

gif, png, jpg

gif, png, jpg

5 KB

5 KB

5 KB

5 KB

5 KB

7.5KB

7.5KB

4.5KB

3KB

1.5KB

SMARTPHONE FORMATS:

XX-Large Image Baner X-Large Image Banner Large Image Banner Medium Image Banner Small Image Banner

Rich media X-large banner :

- Collapsed size - Expanded size

TABLET FORMATS:

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Advertising and Pricing Models

I N T E R A C T I V E M A R K E T I N G A G E N C Y

RON (Run-of-Network) - Maximum Exposure

Run-of-Network campaign enables advertiser to receive maximum exposure. Campaign will be distributed across all of the websites within our network.

ROC (Run-of-Channel) - Targeted Exposure

Run-of-Channel campaign enables advertisers to achieve targeted exposure. Campaign will be run across specific channel, or a combination of channels, examples being, entertainment, games, sport, etc.

Site Specific - Placement-Targeted Campaigns

Allow advertisers to choose sites in the Vidasco Media Network based on specific URLs and relevant content for your ad to appear.

Run campaigns on the entire network (RON),

advertise across specific channels (ROC), or

select only specific placements (Site Specific).

Vidasco Media offers all the standard pricing models, including CPM, CPC, and Hybrid (CPM+CPA). Media cost is calculated on eCPM basis:

Example of Hybrid pricing model:

MediaCost = (ImpressionsShown/1000)*CPM + ClicksShown*CPC + TracksRegistered*CPT + LeadsRegistered*CPL + (AmountOfSale1 + … + AmountOfSaleN)*CPA

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Thank You

Contact us today and learn how we can make your online marketing more successful

I N T E R A C T I V E M A R K E T I N G A G E N C Y

Sales Department, RTB Demand

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