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(1)

FORGETTING

&

(2)

Why do we forget?

Forgetting

can occur at any

memory stage

Retrieval from long-term memory

Depending on interference, retrieval cues, moods, and motives, some

things get retrieved, some don’t

Long-term storage

Some items are altered or lost

Short-term memory

A few items are both noticed and encoded

Sensory memory

(3)
(4)

Hermann Ebbinghaus

(1850-1909)

German philosopher who did early

memory studies with nonsense syllables

Developed the forgetting curve, also

(5)

The Forgetting Curve

Hermann Ebbinghaus first began to study forgetting using nonsense syllables

Nonsense syllables are three letter

(6)

Ebbinghaus’ Forgetting Curve

• Ebbinghaus found

that the more

times he practiced a list of nonsense syllables on day 1, the fewer

repetitions he

required to relearn it on day 2.

• Put simply, the

more time we spend learning new information, the more we

(7)

How to combat the Forgetting Curve:

Overlearning

Continuing to rehearse after the point

the information has been learned

Rehearsing past the point of masteryHelps ensure information will be

(8)

Forgetting as retrieval failure

Retrieval—process of accessing stored informationSometimes info IS encoded into LTM, but we can’t

retrieve it

Retrieval failure leads to forgetting

Retrieval

X

Encoding

Short-term memory

(9)

Tip of the tongue phenomenon

TOT—involves the sensation of knowing

that specific information is stored in

long-term memory but being unable to retrieve it

Can’t retrieve info that you absolutely

(10)

Recall vs. Recognition tests

Recall tests - must retrieve info learned earlier. Two step process: 1) generate a mental list, 2)

recognize the answer from your list.

Examples: Fill-in-the-blank test; essay exams

Recognition tests - only need to identify the correct answer.

1 step process: 1) recognize answer from the list. List was already generated for you.

(11)

What is the capital of Australia?

(12)

What is the capital of Australia?

A. Hull

B. SydneyC. CanberraD. Perth

Raise your hand if you know the answerWhich was easier: recall or recognition?

(13)

Retrieval Cue Theories

Forgetting the result of using improper

retrieval cues

Retrieval cue failure – inability to recall LT

memories because of inadequate or missing cues.

Memories only appear to be forgotten. You

(14)

Which retrieval cues

work best?

Context-dependent memory - improved

ability to remember if tested in the same environment as the original learning

environment

Better recall if tested in classroom where you initially

learned information

If learning room smells of chocolate or mothballs,

people will recall more info if tested in room with the same smell

(15)

State-dependent effects

• Recall improved if internal physiological or

emotional state is the same during testing and initial encoding

If you are in an altered state of consciousness

(16)

Mood Congruence

Mood Congruence – Mood tends to evoke memories of when you were in that same mood.

(17)

Mood Congruence effects

Example:

Bipolar depressives

Info learned in manic state, recall more if testing done during manic state

(18)
(19)

Reconstructing Memories:

Sources of Potential Errors –

Why the details change over time

Interference of

new or old

(20)

Sources of Potential Errors

Source Confusion – true source of the memory (how, when, & where it was acquired) is

forgotten.

False Memory – distorted and inaccurate memory that feels completely real and is often

(21)

Memory

Jigsaw

Analogy

• Memories, rather than being like a

video tape, are formed as bits and pieces.

• People may retrieve only some of the

pieces of the memory

• Brain fills in the blanks and doesn’t

(22)

Elizabeth Loftus

Has found that subjects’ memories

vary based on the wording of questions

Demonstrated the

(23)

Misinformation Effect

Incorporating misleading information

into one’s memory of an event

Affects eyewitness testimony

Elizabeth Loftus explains

her experiments on

Misinformation/attributio n effect

(24)

Memory Distortion

Memory can be distorted as people try

to fit new info into existing schemas

Giving misleading information after an

event causes subjects to unknowingly

(25)

Loftus Experiment

Subjects shown video of

an accident between two cars

Some subjects asked:

How fast were the cars going when they

smashed into each other?

Others asked: How fast

were the cars going when they hit each other?

Accident

Leading question:

“About how fast were the cars going when they smashed into each other?”

(26)
(27)

Eyewitness Testimony

Scripts—type of schema

Mental organization of events in time

Example of a classroom script: Come into class, sit down, talk to friends, bell rings, instructor begins to speak, take notes, bell rings again, leave class, etc.

(28)

Eyewitness Testimony

• Not an exact replica of original events

What you recall is a construction built and rebuilt from various sources

Often

fit

memories into existing beliefs or schemas

Schema—mental representation of an object, scene or event

Example: schema of a countryside may include green grass,

(29)
(30)

Memory

Construction:

(31)

Children’s Testimony on Abuse

Research has shown children’s

testimony to be unreliable

Children are very open to suggestionsAs children mature their memories

(32)

Accurate Interviewing Methods

To promote accuracy with children’s

testimony the interviewer should:

Phrase questions in a way the child can

understand

Have no prior contact with the child

Use neutral language and do not lead or

(33)

Forgetting Theories

Encoding failureInterference

theories

Motivated

forgetting

(34)

Forgetting as

(35)

Encoding Failures

or

You never remembered it in

the first place!

• People fail to encode information

because:

–It is unimportant to them

–It is not necessary to know the

information

–A decrease in the brain’s ability to

(36)

Forgetting as encoding failure

• Info never encoded into LTM

Encoding

X

Long-term

memory

Encoding failure leads to forgetting

(37)
(38)
(39)

Encoding Failures

Even though you’ve seen thousands of

pennies, you’ve probably never

(40)

Forgetting as

(41)

Interference Theories

“Memories interfering with memories”Forgetting NOT caused by mere passage

of time

Caused by one memory competing with

(42)

Two Types of Interference

Types of Interference

Retroactive Interference

(43)

French 101 Mid-term

exam

Retroactive Interference

• When a NEW memory interferes with remembering OLD information

• Example: Learning a new language interferes with ability to remember

(44)

Proactive Interference

Opposite of retroactive

interference

When an OLD memory

interferes with remembering NEW information

Example: Memories of

(45)

Motivated Forgetting

(I meant to forget it?)

Undesired memory is held back from

awareness

Suppression—conscious forgettingRepression—unconscious forgetting

(46)

Repression

• Part of Freud’s psychoanalysis

• Process of moving anxiety-producing memories to the unconscious

Supposed means of protecting oneself from painful memories

(47)

Decay Theories

Memories fade away

or decay gradually if unused

Time plays critical

role

Ability to retrieve

info declines with time after original encoding

If unused, normal

brain metabolic processes erode memory trace Average percentage of information retained 0 10 20 30 40 50 60 70 80 90 100 20

mins hr1 hrs8 hrs24 days2 days6 days31

Interval between original learning of nonsense syllables and memory test

(48)

Amnesia

Infantile – don’t accurately remember much of your

childhood (2 & under) due to your hippocampus not being fully developed.

Anterograde – injury that prevents new memories from

forming

Retrograde – injury that prevents memory from before the

References

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