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A Sponsor’s Guide to ISPGR’s Official Mobile Congress App
The majority of conference attendees now have some sort of mobile device, be it a smart phone or tablet, and are spending more time than ever on these devices. When conference goers are away from their office work space, the mobile environment becomes a key part of the
conference experience.
Conference mobile apps are a win for everybody: organizers, attendees, speakers, sponsors and exhibitors. The ISPGR app is designed to maximize everyone’s time, exposure and experience with the congress. With your mobile device, you will have access to all congress content at your fingertips:
• View the conference program
• Search for individual abstracts, speakers, exhibitors or sessions • Build a personalized schedule
• Navigate the conference venue via the floor plan • Browse local restaurants and attractions
• And more!
The app is available as a free download for iPhone, Android, Blackberry and all tablets, and in a web version for all other web browser-enabled smartphones. Download the app today and start exploring!
ISPGR Mobile Congress App History
We were very pleased with the response from the ISPGR delegation for the first edition of the official ISPGR Mobile Congress App in Vancouver. Over 500 scientists and students from around the world attended the 2014 Congress. According to our post-congress evaluation, over 65% of people surveyed downloaded the app. Of this group, the majority of people found the app easy to use, felt that it enhanced their overall conference experience and said they would use the app again at the 2015 congress.
Why Sponsor?
Maximize Exposure with Premium Branding & Positioning
As a sponsor of the official ISPGR World Congress App, your brand will be exposed to attendees not only on-site, but also in the palms of their hands! Set your product, service and brand apart from your competitors, expand your company’s visibility and complement your other marketing strategies. Increase your opportunities to showcase your products and show specials and be seen by potential buyers on this exciting technology.
Maximize Connections with Attendees
You will have the opportunity to connect not only with attendees who visit you on-site, but also with those who download the app. This will significantly increase the number of connections made and create opportunities to form valuable partnerships. Because the app remains active for one (1) year post-congress, connections and conversations can continue even after the congress.
Upon careful review of delegate, sponsor and exhibitor feedback from the first version of the app, we are excited to announce the new and improved 2015 ISPGR Mobile Congress App!
Read on for details regarding the new opportunities available to you when you support the ISPGR App.
Mobile App Sponsorship Opportunities
As a sponsor or exhibitor at the congress, you will have your own portal within the app, free of charge, that you can update at anytime before, during and after the congress. By default, your company profile includes your company name, booth number (for exhibitors), company
description, contact details and website.
The following opportunities are available for additional exposure within the app. Opportunities are limited and will be booked on a first come, first served basis.
Banner Ad with Landing Page $500 (or $750 with video)
7 opportunities available
Increase your exposure to attendees! The Banner Ad includes a rotating banner that clicks through to a landing page or your in-app company profile page. The ad will appear on the app dashboard and attendees will see your brand message often as they browse through the app. Click-through rates and impressions will be provided so you can analyze your exposure post-conference. Multi-media banner ads support video. These videos can be streamed, downloaded and emailed.
Push Notifications / Alerts $75 per notification Limit of 3 per day
Broadcast your special announcement directly to all attendees in real-time via the Push Notifications / Alerts. During the congress, text messages will be sent by show personnel on behalf of your company. Messages can be up to 200 words and will direct attendees to websites or to your exhibitor listing. Analytics will be provided post-conference.
Sample Push Notification
Enhanced Exhibitor Listing $250 5 opportunities available
When it comes to smaller screens, logos and colors become that much more important. A highlighted listing, company logo, and promotional piece can make a huge difference in where attendees’ eyes go on their mobile device. Don’t be just another exhibitor! Stand out amongst your competitors. We recommend creating a more personal presence at the congress with profile pages for staff members representing your company.
Sample Exhibitor Search
Sample Enhanced Exhibitor Listing
Overall App Sponsor $2,000
Exclusive Opportunity
The Overall App Sponsor includes the following:
• Exclusive app launch page with company branding each time the app is opened • Watermark on the in-app congress program
• One (1) Multimedia Banner Ad (see Banner Ad description above)
• PDF company brochure or promotional piece within your in-app company profile page Each time an attendee requires information about the congress, if they have a mobile device they will open the app. As the Overall App Sponsor, your company will be in the spotlight the entire show, always at the fingertips of attendees, driving traffic to both your online and on-site presence.
Name Your Own Exclusive Sponsorship
Do you have an idea that is not listed here? Let us know! We will work with you to create a unique sponsorship opportunity that meets the needs of your company.
How to Get Involved
For more information or to become a sponsor of the official ISPGR World Congress App, please contact us.
Roz Beddall
Tel: 1.250.472.7644
