WORLDWIDE HOSPITALITY
AWARDS 2013
Best « People & Talent »
Management Program
The innovation
The home of a great career
The innovative features of this
program are to propose real life
mission for young talents from
well-known hospitality schools
.
Company objectives: recruit
young, promising talents who can
take on key responsibilities within
our serviced residences, groom
them for management positions
2 types of programs
Ascott Management Associates
Program (AMAP)
Apprenticeship / internship
Description
Description
•
Ascott Management Associates Program
(AMAP)
o
Ascott Management Associate Program rolled out globally in
2011
o
This on-the-job learning program spans over 18 months
designed to provide the associate a good grasp of business
complexities and the knowledge and skills to excel in
hospitality management.
Description
•
Ascott Management Associates Program (AMAP)
o
Advantages for young talents
Starting their career equipped with the knowledge and skills to
excel in hospitality management, through our comprehensive
rotation program
Receive exposure to different cultural experiences with the
opportunity to work in one of Ascott’s global network of
serviced residences
Be entrusted with responsibilities and challenges, while
Description
•
Ascott Management Associates Program (AMAP)
o
Advantages for young talents
Offers good operational grounding & sound grasp of the
complexities of the business
Structured rotation to provide a complete hospitality
operations experience
A stint at corporate head office to broaden one’s perspectives
Special projects alongside rotation
A coach assigned to each Management Associate for
Description
•
Apprenticeship / internship
o
Apprenticeship: 12 to 24 months
o
Internship: 6 to 9 months
o
The apprenticeship program dates back to 2007 (recruiting of 10
Implementation
•
AMAP
o
Selection Criteria
Young promising graduates with a solid educational and
extra-curricular track record exemplifying leadership potential
Strong intellectual and analytical abilities
A passion for the hospitality and real estate business
Values aligned to Ascott’s core values
Good honors degree from targeted school
Good English language proficiency + another language
With a keen interest to work overseas
Implementation
•
AMAP
o
Targeted schools
Ecole Hôtelière Lausanne (EHL)
Glion Institute of Highest Education
Ecole de Savignac
Master in Hospitality Management University of Paris 1
Implementation
•
AMAP
o
Selection process
Interviews by HR and senior management Tests: DISC profiling and case studies
Screening of CVs
Implementation
•
AMAP
o
Structure of the program: 18-month program
Corporate
France or Overseas
France or Overseas
Projects Management (6 months) Acting as Assistant Residence Manager (6 months) Acting as Assistant Residence Manager (6 months)
•
Apprenticeship / internship
o
Targeted schools
MBA in Hospitality Management (IMHI)
Master in Hospitality Management University of Paris 1
Panthéon Sorbonne, IREST
Ecole Hôtelière Lausanne (EHL)
Glion Institute of Highest Education
Ecole de Savignac
CFA Stephenson
Implementation
•
Apprenticeship / internship
o
Apprenticeship: different durations, depending on schools (e.g.
24 months for IMHI). Half-time in the company, half-time at the
university / school
o
Internship: flexible durations
o
Multifunctional internships : each intern can be provided the
opportunity to experience a wide variety of missions, including
an operational experience and a work program in Corporate
Office - Project Management
Personal experiences
I have been working at Ascott for two years. I joined the company as an apprentice during my Masters degree. I didn´t come from the hospitality industry, but Ascott Human Resources saw my atypical profile and recognized my past skills and experience could be beneficial to the company. They gave me the
opportunity to work for a year in one of their residences in Paris, reporting directly to the General Manager. In this role, I had the opportunity to work on several projects and also enjoyed cross training in different areas of Operations. This allowed me to develop a better understanding of the sector and I was keen to continue my learning and development within the company. I thus applied to the AMAP Program.
Ludivine Plancade, graduated from University of Paris 1 Panthéon Sorbonne,
IREST Master in Hospitality Management,
Former apprentice - AMAP 2012-2014,
Personal experiences
This program is driven by the need for young talents, for them to gain work experience on operational roles. A program designed to equip participants with the skills and experience to be future managers and leaders within the company. Furthermore, in contrast to internships or other trainings existing, the AMAP member works with the same level of responsibilities and autonomy as an experienced manager. In my opinion, this is the major value of the program, because we are actually able to experiment with the positions we occupy in real conditions.
The strengths of the program also reside in the diversity of the positions one’s can have over the 18 months period and in its international dimension. For my part, I started at the European Head Office, working in environmental project management, I then spent 6 months reporting to the management in a 4-star residence in London, before moving into my current role at Citadines Ramblas Barcelona as Assistant Residence Manager. A big part of my role here, is to assist with the ongoing renovation works. My last mission will take me to Germany, to experience the preopening process for a new property. I experienced different cultures, different management styles and I felt challenged since I started the Ascott experience. This will definitely have a positive impact on the rest of my career.
Personal experiences
The most important thing of this program is that it really allows to have an overview of all the company procedure and to learn quickly all the aspects of a manager position. In fact, to have different functions in different properties in different cities is really an advantage which permit to be more open minded and to be aware of what a management position is.
I had the chance during my AMAP program to work in Spain, in UK, and in Paris, it was a fantastic opportunity for me to improve my languages skills and to discover different working culture.
This program is also a real challenging one, as you have to adapt and learn quickly. You just have 6 months to proof that you are a good manager, quite stressful but so rewarding.
I can say that I gave a lot during my AMAP program but also received so much meeting a lot of people, and going truth so many different function and responsibilities.
If I have one advise to future candidate: GO. AMAP program is a really great opportunity if you want to have responsibilities and if you want to grow quickly.
Anaïs Ledevin, graduated from University of Paris 1 Panthéon Sorbonne,
IREST Master in Hospitality Management,
Former apprentice - AMAP 2012-2014,
Personal experiences
What values, strengths do you see for this program?
In my opinion, the main strength of the AMAP program comes from the fact that it gives us a strong understanding of the relationship between headquarters and operations.
Another main strength is the fact that we have the chance to benefit from the valuable experience of experimented directors once in operation.
I believe this program is growing us very quickly into efficient (at least I hope) manager.
Another aspect that needs to be highlighted is the multiple trainings provided within the program which in my opinion really add a strong value to the experience.
To whom would you suggest this program to?
Ambitious young graduates eager to gain fast experience in running a property.
Benoît Allain, graduated from EHL,
AMAP 2012-2014,
Performances of this program
•
AMAP
o
To-date the AMAP has taken onboard about 18 management
associates across Ascott
•
Number of apprentices and interns in Europe
•
26 former apprentices were hired after the apprenticeship
since 2010 in Europe
2010 2011 2012
Apprentices 11 20 24
