Transforming Industries
with Data & Analytics
Chris Howard FBCS CITP
Technical Lead, Big Data & Analytics IBM Executive IT Specialist
people-centric
Engagement
Data
for
competitive advantage
Cloud
enables new
business models
We are making a
new future
for our clients, our industry and our company
Alone, each of these has immense potential.
And we are helping our clients
on their
journey to transformation
Strategic approach
to drive every decision,
fuel every interaction,
power every process
A tool for competitive advantage
A path to better decision mak
ing
A way to turn customers into loyalists
A refreshed growth track
Create new
business models
(CEO)
Optimize operations;
counter fraud & threats
(COO)
Attract,
grow, retain
customers
(CMO)
Transform
management
processes
(CFO)
Manage
risk
(CRO)
Improve
IT economics
(CIO, CDO)
Big Data
&
Analytics
Big Data & Analytics
Our ability to address the required Big Data & Analytics architecture
Information Integration & Governance
Systems Security
On premise, Cloud, As a service Storage New/Enhanced Applications All Data What action should I take? Decision management Landing, Exploration and Archive data zone EDW and data mart zone Operational data zone
Real-time Data Processing & Analytics happening? What is
Discovery and exploration
Why did it happen? Reporting and analysis What could happen? Predictive analytics and modeling Deep Analytics
data zone What did I learn, what’s best?
And our unique ability to address the onslaught of
fast data
Information Integration & Governance
Systems Security
On premise, Cloud, As a service Storage New/Enhanced Applications All Data What action should I take? Decision management Landing, Exploration and Archive data zone EDW and data mart zone Operational data zone
Real-time Data Processing & Analytics happening? What is
Discovery and exploration
Why did it happen? Reporting and analysis What could happen? Predictive analytics and modeling Deep Analytics
data zone What did I learn, what’s best? Cognitive What action should I take? Decision management
Real-time Data Processing & Analytics
Sense every data point and event in the internet of things
Accumulate and correlate sophisticated non-obvious
events, spanning people, process, time and location
Run predictive analytics, rules and policies, so you can
optimize the outcome
Apply these smarts in real time continuously at massive
scale Accumulate and correlate
sophisticated non-obvious events, spanning people, process, time and location
Systems Security
On premise, Cloud, As a service Storage
Context-aware
Predictive and rules-driven
Continuous real-time at massive scale
Context-aware
Predictive and rules-driven
Continuous real-time at massive scale
Real-time
Actionable Insight
Largest transhipment hub
in the world
40M containers in / out every
year
Applications
Aggregate geospatial event data
to measure change over time
Track container ships to detect
potentially fraudulent activities?
Quantify how moving things
hangout (dwell) so as to discover
things that often hangout
together
Use historical hangouts to
Detect suspicious activities (e.g.,
drug/human trafficking)
Innovations in technology and business design continue to fuel the
growth opportunities of Big Data & Analytics.
BigData is about leveraging all data (volume, variety, velocity, veracity) to unlock business and customer
insights. NEW IT ECONOMICS NEW SOURCES OF DATA NEW BUYERS, NEW USERS, NEW WAYS OF
WORKING NEW ACTIONABLE
INSIGHTS
Advanced Analytics - from predictive to prescriptive to cognitive - to vastly improve decision making in real-time with context.
Expanded Opportunities in core, adjacent, and transformational new markets are driven by new buyers, new users and new ways of working.
More affordable and accessible infrastructure options with an
abundance of network bandwidth are lowering adoption barriers.
• Digitization of everything and growth of content
• Syndicated data sources
• Instrumentation, Internet of Things
• Digital disruption transforming industries
Key Market Drivers
• Cloud & Open Source
• In-memory computing
• Solid-state drives / Flash memory
• Accelerating device growth / compute capacity
• Real-time contextual insight with action
• Enhanced 360 degree view of everything
• Industry domain focus
• Increasing LOB purchasing influence
• Consumable solutions for business users
• Emerging skill classes (e.g. data scientists, domain experts, Chief Data Officers)
New and shifting roles drive individualized capabilities and services
Line of business IT
Era of IT
Analyst / Data Scientist
Developer/ Composer Data Developer
Business user
Era of Business
Business Composer 3rd Party
Composer
Era of Consumer
Big Data & Analytics disruption is occurring due to increased data
consumption by knowledge workers and the demand for agility and
speed by Line of Business.
Focus is on …
• Data awareness and empowerment to
drive new applications
• Extra “lift” and insight from combining
new data sources
• Economic conditions and regulations
forcing the need for faster and more precise insights
• Analytics creating competitive advantage
Focus is on …
“Sources of Data” versus “Uses of Data” Challenged by LOB selecting technologies
Complexity of additional new infrastructure and
cost to manage driven by cloud and mobile
Compliance with data privacy, security and
governance policies with new data and infrastructure
Quality and risk of Big Data projects
Line of Business
IT
Accuracy
&
Security
Value
&
Speed
IT Information Worker
These shifts drive the foundation for transformation
Select few IT managed
Reflecting the business What & why?
Within the four walls Command/control Discrete activities Configured
A conscious thought Tactical necessity
Expanding to
From
Empowered many
Business led
Driving the business What could & should? The world around us Sense/respond
Embedded everywhere
Composed
In everything we do Strategic advantage
Fueling the Transformation - Four Strategic Areas
Fuel the waypeople work
Realize the full value of data
Speed innovation
Transform
Adoption with Cloud Continuously
Curate Information
Deepen Business Relevance Redefine the Experience
accelerate time to value, refine and provision,
shop for data
solutions by role and industry, context,
expertise engaging and obvious,
collaborative and automated, novice to expert
cloud, mobile, open source, composable services
Drive business process innovation
1
Redefine the experience
engaging and obvious – collaborative and automated –
novice to expert
Deepen business relevance
2
Data Enrichment and Managed Service Providers
Operations & Supply Chain
COO, CSCO
Finance, Risk, & Fraud CFO, CRO Interactive Experience CMO, CSO Change & Workforce CHRO
Aerospace and Defense
Automotive Banking
Chemicals & Petroleum
Communications Consumer Products
Education Electronics
Energy & Utilities
Financial Markets Government Healthcare Industrial Products Insurance Life Sciences Media & Entertainment
Retail Transportation
Analytics Infused
Real-time Strategic Iterative
Social
Innovative Cloud Mobile
Industry Use Cases
Technology & Data
CIO, CDO, CSIO
solutions by role and industry – context – expertise
Drive business process innovation to achieve
better outcomes, faster
Continuously curate information
3
accelerate time to value – provision and curate – shop for data
Realize the full value of data to create unfair competitive advantage
All Data All Analytics
Cognitive Prescriptive Predictive Diagnostic Descriptive
DATA REFINERY
COMPANY ADATA RESERVOIR ACQUIRE
catalog data
MANAGE multiple data
reservoirs
CONSUME refinery services ENTRUST
quality, privacy and security
Transform adoption with Cloud
4
Cloud – mobile – open source – composable services
Speed innovation and execution to enable
the business to evolve faster
Software as a Service Platform
as a Service
Public, Private and Hybrid Developer Information
Worker
Business User
Common Experience
IBM Bluemix™ “BlueInsight” Portfolio of Solutions
Business Process as a Service
Transforming Industries and Professions with Data
Fuel the waypeople work
Realize the full value of data
Transform
Adoption with Cloud Continuously
Curate Information
Deepen Business Relevance Redefine the Experience
accelerate time to value, refine and provision,
shop for data
solutions by role and industry, context,
expertise engaging and obvious,
collaborative and automated, novice to expert
cloud, mobile, open source, composable services
Drive business process innovation