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SAE INSTITUTE

COURSE INFORMATION

& APPLICATION FORM

20

11

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INTRODUCTION

Welcome

“I founded SAE Institute to provide world-class education and training in the audio engineering and creative media sectors. It’s great you’ve chosen to consider SAE Institute and the information pro-vided here will assist you to see the quality of our practical industry relevant courses. I also invite you to take a tour of our fantastic facilities and meet our experienced staff to find out for yourself why SAE is truly leading in these fields.”

Dr. Tom Misner – President and Founder

About SAE Institute

SAE Institute was founded in 1976 by Dr Tom Misner, in Sydney. The Institute operates over fifty campuses internationally where it delivers hands-on practical courses in the areas of audio engineer-ing, filmmakengineer-ing, animation, and creative arts.

The Australian Government Department of Education, Employment and Workplace Relations has approved SAE Institute as a Higher Education Provider. The New South Wales Department of Education accredits its higher education courses and has granted SAE registration as a Higher Education Institute at its Sydney and Byron Bay campuses, and the Vocational Educa-tion and Training Board (VETAB) in New South Wales accredits its vocaEduca-tional courses.

SAE also enjoys a strong collaborative relationship with Middlesex University, England;many of SAE’s international campuses are Middlesex University validated degree centres where SAE delivers Bachelor of Arts (Honours) degrees in Recording Arts, Film Making, Digital Animation and Multimedia Arts.

SAE maintains academic partnerships with many leading higher education institutes including Southern Cross University (Australia), Middlesex University (England), Southern Institute of Technology (New Zealand), Columbia College (USA) and Qantm College (Australia), which is also part of the SAE Group.

SAE is a quality assured academic institution, with a strong tradition of innovation and expertise, and a proven track-record across the world.

CONTENTS

Page 4 Overview

HIGHER EDUCATION COURSES

Page 5 Audio Production

Bachelor of Audio Production

Page 7 Film Production

Bachelor of Film Production Page 9 Interactive Animation

Bachelor of Interactive Animation

Page 11 Applied Multimedia

Bachelor of Applied Multimedia

Page 13 Before you apply Page 14 Enrolment process Vision

SAE Institute aims to maintain and extend its role as the world’s leading educator in creative media technology.

Mission

SAE provides specialized vocational and higher education courses to effectively prepare professionals for creative audio and media technology careers. Our cours-es focus on the needs of students and industry, our staff use the latcours-est knowledge and expertise, and our campuses utilise state-of-the-art equipment, studios and facilities to further enhance student learning. Our graduates are leaders of develop-ment and innovation in global media and entertaindevelop-ment industries. SAE sup-ports free intellectual enquiry and encourages and supsup-ports a culture of creative research and development that will flow through to the industry and the community raising awareness, sensitivity, achievement levels and productivity.

*Conditions apply.

SAE M

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All students enrolled full-time in diploma or degree

course will be presented with a customised MacBook

Pro machine.

The SAE MacBook Pro systems are bundled with software to meet the needs of their respective fields of

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OVERVIEW

Audio Production

These courses provide students with the practical skills necessary to work in the entertainment and music industries. Students learn the technical and creative aspects of the recording process by working on complex projects in various professional studio envi-ronments. The courses cover all aspects of audio production, studio recording and live sound techniques, mixing, mastering, MIDI and modern music creation, music business, studio acoustics and the application of current technology to the music production process. Students can also go on to gain expertise in music and business management, market-ing, communications, and knowledge of the contemporary ‘infotainment’ industry.

Multimedia

Students will be taught industry-standard software and the fundamental skills associ-ated with production of multimedia projects. This includes page layout and design skills, authoring application programs, interactive media design, web site creation techniques, conceptualisation and development of multi-media projects, implementation of design and development of the final product. Students can also go on to gain expertise in multimedia pro-duction and business management, marketing and communications, knowledge of the con-temporary ‘infotainment’ industry, advanced media authoring concepts and dynamic video and animation.

Film Production

These courses are designed to provide students with experience in all facets of digital filmmaking and production; they foster creative confidence and artistic indepen-dence in a hands-on learning environment. The courses cover the technical and creative components of filmmaking including: concept development, screen writing, camera opera-tion, production management, directing, edit-ing and sound design. Students create their own projects to develop skills as directors, producers and editors with the aim to become proficient filmmakers. Students can also go on to gain expertise in digital film production, business management, marketing, communi-cations and knowledge of the contemporary ‘infotainment’ industry.

Animation

In these courses students acquire comprehen-sive skills in computer-generated 3D graphics and animation using the industry’s most widely used 3D software packages. SAE provides an understanding of the systems and equipment used for creating animation and the practical experience in production techniques and de-sign concepts. Students can also go onto gain expertise in digital animation production and business management, marketing and com-munications, and knowledge of the contempo-rary ‘infotainment’ industry.

AUDIO PRODUCTION

ANIMATION

FILM PRODUCTION

MULTIMEDIA

2nd Year Bachelor of Audio Production

2nd Year

Bachelor of Interactive Animation

2nd Year Bachelor of Film Production

2nd Year Bachelor of Applied Multimedia International Graduate College*

Honours & Masters Programs

International Graduate College* Honours & Masters Programs

* The International Graduate College courses are offered and delivered by our international partner the SAE International Grad-uate College (IGC).

These courses are available to SAE graduates through distance learning. For more information visit:

www.saegraduatecollege.com

Foundation courses are currently offered at SAE Dubai campus and at many international campuses. The aim of the course is to prepare students for the 1st Year of the Bachelor degree.

Foundation courses are currently offered at SAE Dubai campus and at many international campuses. The aim of the course is to prepare students for the 1st Year of the Bachelor degree.

Higher Education courses are currently offered in Dubai, Sydney, Melbourne, Byron Bay and Perth campuses.

Higher Education courses are currently offered in Dubai, Sydney, Brisbane, Melbourne, Perth and other campuses. Key SAE colleges worldwide, offer diplomas and de-grees in the specialised disciplines of games programming, animation, multimedia, graphic design and digi-tal film making.

Foundation 1st Year Foundation

Bachelor of Audio Production 1st Year Bachelor of Interactive Animation 1st Year Bachelor of Film Production 1st Year Bachelor of Applied Multimedia

AUDIO PRODUCTION -

HIGHER EDUCATION

AUDIO PRODUCTION UNITS

TRIMESTER 1 - First Year

BCM100: Communications and Computer Technologies

A foundation unit in digital communications theory, computing and society, preparing students for the creative media industry. Hands-on experience with computers, digital research and principles of critical analysis and reporting styles are explored. BCM110: Introduction to Digital Imaging This unit introduces two dimensional (2D) digital image manipulation in the context of contemporary culture, media industries and the arts. Practical skills in graphic design are studied and the integration of digital images

Audio Production - Course Structure

1st Year Bachelor of Audio Production

OVERVIEW

into musical works across the spectrum of creative media including CD, DVD, web and print media are applied.

BAP180: Introduction to Audio Technology Students are introduced to the fundamentals of recording and mixdown of music in a small recording studio environment. Theories of audio recording technologies are taught com-bined with practical music and vocals compi-lation using a digital audio workstation (DAW) to produce a basic recorded work. Studio roles and processes of the recording studio, recording console signal flow diagrams and the application of different microphone types in a variety of common studio settings are studied.

BAP100: Principles of Sound and Sound Production

The unit introduces fundamental princi-ples of audio technologies used for sound recording and reproduction. The science of sound is examined, including the basic physical, mathematical principles and electronic concepts and theories that relate to the propagation sound in the recording process and human auditory perception.

TRIMESTER 2 - First Year BCM130: Web Technologies

Students are provided with a range of skills and theoretical knowledge fun-damental to publishing for the Web.

BCM100:

Communications and Computer Technologies

BAP110: Applied Music

Theory

BAP140: Music Styles 1

BAP100: Principles

of Sound and Sound Production

BAP120: Signal

Processing & Aural Perception

BAP150: MIDI and

Electronic Music Production

BAP180: Introduction to

Audio Technology

BAP130: Digital Audio

Production BAP160: Studio Production BCM110: Introduction to Digital Imaging BCM130: Web Technologies BAP170: Creative Project 1 Trimester 1 Trimester 2 Trimester 3

2nd Year Bachelor of Audio Production

BCM200: Research and

Project Models

BAP220: Music Styles 2

BAP250: Mastering and

Media Preparation

BAP200: Acoustics and

Live Sound Production

BCM220: Business and Legal Studies BCM230: Marketing and Promotions BCM210: Audio Post Production BAP230: Advanced

Audio Post Production

BAP260: Creative Project 2

(Double Unit)

BAP210: The Role of

Producers BAP240: Advanced Studio Production Trimester 4 Trimester 5 Trimester 6

Point of completion for Bachelor of Audio Production

Foundation Foundation

COURSE INFO

Qualification

Bachelor of Audio Production

Duration

24 months full-time

Entry Requirements

• Completion of year 12 high school certificate (HSC) or its equivalent; or • Foundation course; or

• Mature age over 21 years; • IELTS overall band score 6.0

or equivalent.

Start Dates

2011: • 3 July 2011 • 6 November 2011 2012: • 11 March 2012 • 1 July 2012 • 4 November 2012

Tuition Fees

Bachelor of Audio Production

2010/2011 indicative* course fee for 24 units of study:

• Domestic / International student: AED 120,000

Available at

• Dubai

* Fees are indicative in that unit fees are charged ac-cording to the year the unit of study is commenced and are subject to annual adjustment. The total course fee quoted is based on the 2010 unit fees.

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FILM PRODUCTION -

HIGHER EDUCATION

FILM PRODUCTION UNITS

TRIMESTER 1 - First Year

BCM100: Communications & Computer Technologies

A foundation unit in digital communications theory, computing and society, preparing students for the creative media industry. Hands-on experience with computers, digital research & principles of critical analysis and reporting styles are explored.

BCM110: Introduction to Digital Imaging This unit introduces two dimensional (2D) digital image manipulation in the context of contemporary culture, media industries and the arts. Practical skills in graphic design are studied and the integration of digital images into musical works across the spectrum of

OVERVIEW

Film Production - Course Structure

This unit builds on BAP140: Music Styles 1 and focuses on key technological develop-ments shaping the music industry. Key styles, genres and leading figures ex-panding the music art form as a means of expression are explored. The unit exam-ines social, cultural, and political forces that have influenced music and the music industry.

BAP230: Advanced Audio Post Production This unit builds on BAP210 in advanced audio and sound design techniques utilised in post production and creative solutions in the application of sound effects, automated dialogue replacement, Foley techniques and advanced mixing techniques in the creation of soundscapes for moving image (stereo and multi-channel).

BAP240: Advanced Studio Production This unit builds on BAP160 recording studio production skills to an advanced level. Students learn professional project management of the audio environment, and to handle the psychological pressure of a recording session in a competent man-ner. A variety of recording and mixdown techniques are considered in order to improve thinking and practical skills for studio recording sessions. The psychology of studio craft are examined from multiple perspectives.

TRIMESTER 6 - Second Year BCM230: Marketing and Promotions Students are exposed to the fundamental principles of marketing, promotions and publicity. A variety of marketing strategies are examined, including an outline of the historical developments in media based advertising. Students are encouraged to think critically about the role of advertising in society.

BAP250: Mastering and Media Preparation Examines a range of tools and practices used in compilation and mastering of media for platforms: CD, DVD and the Internet. An historical perspective to media manage-ment, technical and aesthetic influences from vinyl to digital media and final audio masters for delivery systems such as radio. Students apply these techniques to a port-folio (master) of their recordings. BAP260: Creative Project 2

This double unit is the culmination of the degree program, enabling students to demonstrate the full range of their technical, creative and academic skills and abilities. It provides an opportunity to undertake a large-scale creative project that displays the depth and breadth of their work. The project may involve the development and testing of a media product or the exploration of a particular production method or approach, which may take the form of a style analysis. The practical work will include an appro-priate analytical critique and production logbook development.

This includes tracing a history of digital technologies, principles of human-computer interaction, design concepts and informa-tion architecture, online communities and resources for the creative media industry. BAP110: Applied Music Theory

Contemporary music language is examined in relation to song structure, arrangement, music composition and basic score reading skills. Students learn appreciation of the elements of music, through directed listening and through the application of music fundamentals to a creative project. BAP120: Signal Processing and Aural Perception

The unit examines common signal process-ing techniques that are commonly applied using hardware and digital emulations. Deconstructing a variety of musical per-formances, analysing the various kinds of processing used to within a mix, students are encouraged to explore creative uses of these technologies when recording or mix-ing a musical performance.

BAP130: Digital Audio Production

Theories of digital audio in audio production are explored. Students learn the practical preparation of a digital audio worksta-tion (DAW) for recording and mixdown of a multi-tracked musical performance. Professional practice with respect to the management of performers and the media created during the recording session and basic editing and processing techniques is demonstrated.

TRIMESTER 3 - First Year BAP140: Music Styles 1

Musical styles and movements from the late Renaissance period to circa 1900, and key technological developments shaping the music industry are studies. Key styles, genres and leading figures expanding the music art form as a means of expression are explored. The unit examines social, cultural, and political forces that have influ-enced music and the music industry. BAP150: MIDI and Electronic Music Pro -duction

The art and craft of electronic music production (EMP) using a digital audio workstation is the focus of this unit. The his-tory of sound synthesis and its influence on the popular musical landscape is analysed and the contribution of synthesized instru-ments/sounds to different musical genres is considered.

BAP160: Studio Production

This unit builds on foundation recording studio production skills to an intermediate level. Students learn professional project management of the audio environment, and to handle the psychological pressure of a recording session in a competent manner. A variety of recording and mixdown

tech-niques are considered in order to improve thinking and practical skills for studio recording sessions.

BAP170: Creative Project 1

This unit is the culmination of Year 1 audio production studies in the realisation of a creative audio project as a means of artistic expression. The project requires students to plan, manage and complete a creative work within a specialised area of audio produc-tion, demonstrating technical and creative abilities, with a written report documenting process,

TRIMESTER 4 - Second Year BCM200: Research and Project Models A unit focused on creative project devel-opment in the creative media industry. The combines theoretical and practical approaches to the production process. Students are introduced to research and writing strategies for documenting creative media practice.

BCM210: Audio Post Production

Students are introduced to key elements of sound in audio post production. A history of sound for motion picture and television is studied, reviewing a variety of audio post technologies past and present and tech-niques and methods used by engineers and sound designers.

BAP200: Acoustics and Live Sound Produc -tion

Understanding of acoustics, with emphasis on sound behaviour in enclosed spaces and small live venues is studied in this unit. Acoustic issues, the designs and construc-tion techniques used in modern recording studios, budget considerations relating to common studio designs are examined. A comprehensive understanding of sound reinforcement techniques are developed, in theory and in practice.

BAP210: The Role of Producers

This unit explores the various roles of the music/record producer and examines the work and practice of a selection of success-ful artists who have made major contribu-tions in and through their specialised fields. A historical overview of milestone record productions are discussed and analysed. Students critically reflect on these to develop strategies for self-development as producers.

TRIMESTER 5 - Second Year BCM220: Business and Legal Studies The unit establishes fundamental principles of business planning and matters regarding intellectual property and law for creative media practitioners. The unit navigates prin-ciples of copyright and intellectual property law for cultural producers.

BAP220: Music Styles 2

AUDIO PRODUCTION -

HIGHER EDUCATION

creative media including CD, DVD, web and print media are applied.

BFP100: Introduction to Film Production This unit introduces the key elements of film & television, the roles of production crew, basic camera work, composition & framing, mise-en scene, montage, basic lighting, story-telling, film genre, film styles and basic editing techniques. Students examine non-verbal communication in silent cinema.

BFP110: Introduction to Film Post Production Theoretical and practical implications of the editing process in the production of a digital film are examined. Digital editing techniques, history & aesthetics are explored. Montage as communication of narrative is analysed and applied to a practical project.

TRIMESTER 2 - First Year BFP150: Motion Graphics

Motion graphics as communication in the creative media industries & art form/craft. A history of motion graphics within film production & practical lectures are applied to creative project based outcomesin the realisation of a motion graphics production. BFP160: Adaptations

This unit explores the reinterpretation of visual art, literature, and music in the film form. The author/producer/director matrix is examined in relation to film adaptations, examining key elements of character development and story. Students learn to adapt works for the screen. Facets of 1st Year Bachelor of Film Production

BCM100: Communications & Computer Technologies BFP180: Introduction to Audio Technology BFP140: Film Studies 1 BFP100: Introduction to Film Production BFP120: Visual Effects (VFX) BFP150: Motion Graphics BFP110: Introduction to

Film Post Production

BFP130: Music Video Production BFP160: Adaptations BCM110: Introduction to Digital Imaging BCM130: Web Technologies BFP170: Creative Project 1 Trimester 1 Trimester 2 Trimester 3 BCM200: Research and Project Models BFP220: Film Studies 2 BFP250: Television Commercial (TVC) Production BCM210: Audio Post Production BCM220: Business and Legal Studies BCM230: Marketing and Promotions BFP200: Documentary Production BFP230: Advanced Film Post Production BFP260 Creative Project 2 (Double Unit) BFP210: The Role of

Producers & Directors

BFP240: Television

Production 2nd Year Bachelor of Film Production

Trimester 4

Trimester 5

Trimester 6

Point of completion for Bachelor of Film Production

COURSE INFO

Qualification

Bachelor of Film Production

Duration

24 months full-time

Entry Requirements

• Completion of year 12 high school certificate (HSC) or its equivalent; or • Foundation course; or

• Mature age over 21 years; • IELTS overall band score 6.0

or equivalent.

Start Dates

2011: • 3 July 2011 • 6 November 2011 2012: • 11 March 2012 • 1 July 2012 • 4 November 2012

Tuition Fees

Bachelor of Film Production

2010/2011 indicative* course fee for 24 units of study:

• Domestic / International student: AED 120,000

Available at

• Dubai

* Fees are indicative in that unit fees are charged ac-cording to the year the unit of study is commenced and are subject to annual adjustment. The total course fee quoted is based on the 2010 unit fees.

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FILM PRODUCTION -

HIGHER EDUCATION

of business planning and matters regard-ing intellectual property & law for creative media practitioners. The unit navigates prin-ciples of copyright & intellectual property law for cultural producers.

BFP230: Advanced Film Post Production This unit builds on BFP100 to an advanced level. Theoretical and practical implica-tions of the editing process in the produc-tion of a digital film are examined. Digital editing techniques, history & aesthetics are explored. Montage as communication of narrative is analysed and applied to a practical project.

BFP240: Television Production

Pre-production; production; and post duction. phases in film and television pro-duction are analysed, including the roles of writer, producer and director. Collaborative teamwork project development & realisa-tion, production management, budgeting, scheduling, and the post-production path are examined through to delivery, marketing and analysis of the overall process.

TRIMESTER 6 - Second Year BCM230: Marketing and Promotions Students are exposed to the fundamental principles of marketing, promotions and publicity. A variety of marketing strategies are examined, including an outline of the historical developments in media based advertising. Students are encouraged to think critically about the role of advertising in society.

BFP250: Television Commercial (TVC) Production

This unit explores the television commer-cial (TVC) as means of communication to effectivley communicate products and/or services to an audience. Critical phases of pre-production; production; and post-pro-duction are critically examined in relation to the key aspects of TVC production, includ-ing various approaches that the director may take.

BFP260 Creative Project 2 (Double Unit) This double unit is the culmination of the degree program, enabling students to demonstrate the full range of their techni-cal, creative & academic skills and abilities. It provides an opportunity to undertake a large-scale creative project that displays the depth & breadth of their work. The project may involve the development & testing of a media product or the exploration of a particular production method or approach, which may take the form of a style analysis. The practical work will include an appro-priate analytical critique and production logbook development.

story, script,camera, sound, understanding of editing and post-production techniques are examined in the creation of an adapted work.

BFP180: Introduction to Audio Technology Students are introduced to the funda-mentals of recording & mixdown of music in a small recording studio environment. Theories of audio recording technologies are taught combined with practical music and vocals complilation using a digital audio workstation (DAW) to produce a basic recorded work. Studio roles & processes of the recording studio, recording console signal flow diagrams and the application of different microphones types in a variety of common studio settings are studied. BCM130: Web Technologies

Students are provided with a range of skills and theoretical knowledge fundamental to publishing for the Web. This includes tracing a history of digital technologies, principles of human-computer interaction, design concepts & information architecture, online communities & resources for the creative media industry.

TRIMESTER 3 - First Year BFP140: Film Studies 1

A semiotics of cinema, the social, cultural, & political forces that have shaped the global film industry, charting the journey of film his-tory from early cinema (ca. 1890 to 1945) to contemporary technologies. Key styles, genres and leading figures shaping film as a new language of expression and artform are examined.

BFP120: Visual Effects (VFX)

Students are introduced to the practical techniques of ‘digital visual effects’ focusing on compositing within the film and televi-sion industry. Digital effects as a visual film language, animation techniques, and integration of live action footage are applied to analyse exisiting film and media creative work and to the production of

creative work.

BFP130: Music Video Production

Music videos and clips are examined, studying cinematic techniques that include computer generated images (CGI), anima-tion and various types of common visual effects (VFX) as a means of communica-tion and artistic expression within the music video art form. Students apply this knowledge to a practical project visualising rhythm, genre & style to create a marketing image for a musical group.

BFP170: Creative Project 1

This unit is the culmination of Year 1 film production studies in the realisation of a creative film project as a means of artistic expression. The project requires students to plan, manage and complete a creative work

within a specialised area of film production, demonstrating technical & creative abilities, with a written report.

TRIMESTER 4 - Second Year BFP200: Documentary Production This unit examines documentary as an expressive film langauage. Analysis of documentary styles, pioneering films & filmmakers in the medium and investigative research strategies for uncovering stories ,common production and post produc-tion techniques used to tell the story are explored.

BFP210: The Role of Producers & Directors This unit explores at an advanced level all facets of film and television produc-tion from concept to creaproduc-tion particularly funding, above the line and below the line, research, marketing, analysis, budget-ing and schedulbudget-ing, team management and building, distribution and the markets. Furthermore the various roles and functions of producers and directors are examined by studying a selection of successful people who have made major contributions in and through their specialized fields. From these ‘role models’ students are encouraged to think critically about their own strengths and weaknesses and to develop strategies for self-development.

BCM200: Research and Project Models A unit focused on creative project devel-opment in the creative media industry. The combines theoretical and practical approaches to the production process. Students are introduced to research and writing strategies for documenting creative media practice.

BCM210: Audio Post Production Students are introduced to key elements of sound in audio post production. An historical map of developments in the area of sound for motion picture & television is surveyed. Students review audio technolo-gies past and present used by engineers and sound designers to gain insight into the approaches and the affect of the sound design in motion picture.

TRIMESTER 5 - Second Year BFP220: Film Studies 2

This unit builds on BFP140: Film Stud-ies 1 to an advanced level. A semiotics of cinema, the social, cultural, & political forces that have shaped the global film industry, charting the journey of film history from early cinema (ca. 1890 to 1945) to contemporary technologies. Key styles, genres and leading figures shaping film as a new language of expression and artform are examined.

BCM220: Business and Legal Studies The unit establishes fundamental principles

ANIMATION -

(HIGHER EDUCATION)

INTERACTIVE ANIMATION UNITS

TRIMESTER 1 - First Year DES1101 – Principles of Design A foundation course in the application of design principles and elements that is fundamental to all design activities. Students will enhance their knowledge and skills to ef-fectively apply these principles and elements as well as critically evaluate their design processes.

DES1102 – Communication Design This course introduces the key elements of communication that facilitate effective communication on a personal and profes-sional basis. Students will examine commu-nication theories and apply these practically for effective communication particularly within

OVERVIEW

Interactive Animation - Course Structure

the multimedia and interactive Animation environments.

MED1101- Digital Audio and Video Production In this course, the theoretical and practical im-plications of the use of digital video and audio are examined. Students will be provided with a range of skills and theoretical knowledge necessary for the production of digital video and audio.

MED1104 - Fundamentals of Drawing

Students are introduced to the concepts and methodologies of drawing using a variety of media and concentrating on drawing from life, character design and construction.

TRIMESTER 2 - First Year INT1201 - Narrative & Character Development

A course focused on the development of character and narrative flow for films and games. Students will study how narrative is structured in many media and explore the basic principles of character develop-ment and the strategies to impledevelop-ment characters into an entertaiment narrative. DES1104 - Design for Interactive Entertainment

Students are introduced to key theories, concepts, and methodologies in design for interactive entertainment. They will critically analyse and evaluate a range of games and digital entertainment artifacts 1st Year Bachelor of Interactive Animation

DES1102:

Communication Design

INT1201: Narrative and

Character Development

INT2202: Scripting and

Storyboarding

MED1101:

Digital Audio & Video Production

DES2202: Game Level

Design

DES1104: Design for

Interactive Entertaiment MED1104: Fundamentals of Drawing MED1102: Principles of 2D Animation ANI2201: Advanced 2D Animation DES1101: Principles of Design MED1103: Principles of 3D Modelling ANI2202: Advanced 3D Animation Trimester 1 Trimester 2 Trimester 3 NEM2201: Managing

New Media Projects

IEP3301:

Interactive Entertaiment Project (Design & Pre-Production)

IEP3302: Interactive Entertaiment Projec

(Production)

NEM2204: New Media

Business Compilance ANI2203: Interactive Animation

NEM3302:

The Business of New Media

NEM3305:

New Media Intenship

ANI2204: Modeling

Digital Environments

ANI3306: Advanced Character

Animation 2nd Year Bachelor of Interactive Animation

Trimester 4

Trimester 5

Trimester 6

Point of completion for Bachelor of Interactive Animation

COURSE INFO

Qualification

Bachelor of Interactive Animation

Duration

24 months full-time

Entry Requirements

• Completion of year 12 high school certificate (HSC) or its equivalent; or • Foundation course; or

• Mature age over 21 years; • IELTS overall band score 6.0

or equivalent.

Start Dates

2011: • 3 July 2011 • 6 November 2011 2012: • 11 March 2012 • 1 July 2012 • 4 November 2012

Tuition Fees

Bachelor of Interactive Animation

2010/2011 indicative* course fee for 24 units of study:

• Domestic / International student: AED 120,000

Available at

• Dubai

* Fees are indicative in that unit fees are charged ac-cording to the year the unit of study is commenced and are subject to annual adjustment. The total course fee quoted is based on the 2010 unit fees.

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MULTIMEDIA -

(HIGHER EDUCATION)

NEM3302: The Business of New Media

Ensures students gain an understanding of the concepts that underlie successful business and marketing strategies, with particular emphasis placed on professional practice and the financial and logistical requirements for establishing a small busi-ness in the new media industry.

TRIMESTER 6 - Second Year IEP3302: Interactive Animation Project Production

Requires students to complete the produc-tion of a client-driven entertainment project, incorporating the key elements from their field of study. Students are to maintain a re-cord of their work and produce a report and presentation of their production outcomes. NEM3305: New Media Internship Enables students to examine and analyse first-hand the business methodologies, communication models, production work-flows and design strategies used specifical-ly in the New Media industry. Students will also gain an understanding of the concepts that underlie successful business and mar-keting strategies, with a particular emphasis placed on professional practice..

to develop an understanding of how to design interactive applications that are engaging, entertaining and targeted. MED1102 - Principles of 2D Animation This is an introductory course in 2D ani-mation. Students will study the historical context of 2D animation, its current applica-tions, animation principles, and styles and methods of animation - with emphasis on 2D digital animation.

MED 1103 - Principles of 3D Modelling

MED 1103 is an introductory course in 3D modelling. In this course, students will be exposed to a wide range of tools used in 3D modelling and will develop skills in the con -struction and manipulation of 3D models.

TRIMESTER 3 - First Year INT2202 - Scripting & Storyboarding This course will introduce students to the concepts and practices of developing and actualising scripts and storyboards for projects in many media. The use of scripts, storyboards and animatics for different pur-poses and outcomes will also be examined and applied.

DES2202: Game Level Design

Students are introduced to key theories, concepts, and methodologies of design-ing effective levels for a variety of differ-ent game types. Studdiffer-ents examine the processes and issues involved. Students will undertake and report on research they have done, as well as produce examples of level design.

ANI2201: Advanced 2D Animation This course builds on MED1102: Principles of 2D Animation and focuses on the devel-opment of advanced 2D animation skills. Students will develop character animation techniques, use sound to enhance anima-tion, and develop knowledge and skills in character drawing, depicting weight and motion, keyframe animation, in betweening, and lip-synching.

ANI2202: Advanced 3D Animation his course builds on MED1103: Principles of 3D Modelling and focuses on the design of 3D character set-ups, the fundamentals of lighting, lip-synching and composition and advances the traditional animation principles as applied to 3D animation.

TRIMESTER 4 - Second Year

NEM2201 - Managing New Media Projects Examines a range of theories, concepts and methodologies for the effective project management of large-scale New Media projects. Students will be exposed to a range of industry standard tools available for the planning, tracking and overall man-agement of such projects.

NEM2204 - New Media Business Compliance

With increasing global and local competi-tion, new media businesses are required to meet various and complex standards of compliance. This course will inform students in the strategic areas of legal com-pliance and quality comcom-pliance. This course gives students the skills needed to: • Understand the wide range of legal issues affecting the New Media industry including information security, copyright, intellectual property and application development. • Critically review and evaluate New Media projects to ensure a quality product and a quality process. Testing and the implemen-tation of standards will be addressed as well as quality assurance models ANI2203: Interactive Animation

This course explores the creation of interac-tive animation for games and simulations. It examines user expectations and human-computer interaction, looking at the most effective methods of creating animation event base.

ANI2204: Modelling Digital Environments his course introduces students to the concepts and practices used in creating digital environments for use in computer games and film and television. Students will create complete animated interior/exterior set walkthrough using animation techniques and define relationship between characters and their environment.

TRIMESTER 5 - Second Year

IEP3301: Interactive Entertainment Project Design & Pre-Production

Require Students to complete the design of a client-driven project in the field of enter -tainment. Incorporating the key elements of their field of study. Students are to maintain a record of their work and produce report on and presentation of their design activities. ANI3306: Advanced Character Animation This course builds on ANI2201: Advanced 2D Animation, and ANI2202: Advanced 3D Animation, and INT1201: Narrative and Character Development, and emphasizes acting as a tool of studying and creat-ing animated performances. Theories on character personality, expression, emo-tional responses, empathy, motivation and non-verbal acting will be studied through classroom exercises and the examination of classic animated and live action films, and then applied to an animated character. Further exploration of the twelve principles of animation will also be demonstrated and discussed. The underlying psychology and physiology of emotional responses will be explored in depth.

ANIMATION -

HIGHER EDUCATION

OVERVIEW

Applied Multimedia - Course Structure

1st Year Bachelor of Applied Multimedia

DES1102:

Communication Design

INT1201: Narrative and

Character Development

INT2202: Scripting and

Storyboarding

MED1101:

Digital Audio & Video Production MED1103: Principles of 3D Modelling DES1103: Interface Design DEV1101: Multimedia Development I MED1102: Principles of 2D Animation DES2201: Interaction Design DES1101: Principles of Design DEV1201: Multimedia Development II DEV2202: Multimedia Development III Trimester 1 Trimester 2 Trimester 3 NEM2201: Managing

New Media Projects

AMM3303:

Multimedia Project (Design & Pre-Production)

AMM3304: Multimedia Project

(Production)

NEM2204: New Media

Business Compilance AMM2204: Digital Marketing

NEM3302:

The Business of New Media

NEM3305:

New Media Intenship

DEV2301: Multimedia

Development IV

DEV3302: Database Application 2nd Year Bachelor of Applied Multimedia

Trimester 4

Trimester 5

Trimester 6

Point of completion for Bachelor of Applied Multimedia

COURSE INFO

Qualification

Bachelor of Applied Multimedia

Duration

24 months full-time

Entry Requirements

• Completion of year 12 high school certificate (HSC) or its equivalent; or • Foundation course; or

• Mature age over 21 years; • IELTS overall band score 6.0

or equivalent.

Start Dates

2011: • 3 July 2011 • 6 November 2011 2012: • 11 March 2012 • 1 July 2012 • 4 November 2012

Tuition Fees

Bachelor of Applied Multimedia

2010/2011 indicative* course fee for 24 units of study:

• Domestic / International student: AED 120,000

Available at

• Dubai

* Fees are indicative in that unit fees are charged ac-cording to the year the unit of study is commenced and are subject to annual adjustment. The total course fee quoted is based on the 2010 unit fees.

* Installment plans available

APPLIED MULTIMEDIA UNITS

TRIMESTER 1 - First Year DES1101 – Principles of Design A foundation course in the application of design principles and elements that is fundamental to all design activities. Students will enhance their knowledge and skills to ef-fectively apply these principles and elements as well as critically evaluate their design processes.

DES1102 – Communication Design This course introduces the key elements of communication that facilitate effective communication on a personal and profes-sional basis. Students will examine commu-nication theories and apply these practically for effective communication particularly within

the multimedia and interactive Animation environments.

MED1101- Digital Audio and Video Production this course, the theoretical and practical im-plications of the use of digital video and audio are examined. Students will be provided with a range of skills and theoretical knowledge necessary for the production of digital video and audio.

DEV101 - Multimedia Development I In this course, students are introduced to authoring fundamentals. Students will study the core elements of authoring multimedia and the factors that effect multimedia product development. Topics include working with timelines, creating reusable objects, working to constraints of media and creating a variety of output formats.

TRIMESTER 2 - First Year INT1201 - Narrative & Character Development

A course focused on the development of character and narrative flow for films and games. Students will study how narrative is structured in many media and explore the basic principles of character develop-ment and the strategies to impledevelop-ment characters into an entertaiment narrative. DES1103 – Interface Design

Students are introduced to key theories, concepts and methodologies in user in-terface design. They will critically analyse, evaluate and develop a range of multime-dia interfaces to develop an understand-ing of how to design interfaces that are

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BEFORE YOU APPLY

The Application Form

Application forms are available at the recep-tion desk, at SAE Institute Dubai.

How to Apply

Carefully read all documents before submit-ting any forms. Contact SAE administration to gain assistance in completing forms or to have any questions answered.

• Complete all the required sections throughout the application form.

• Print clearly in block letters, using a black or blue pen.

• Print an X in the appropriate boxes. • Attach all required documentation. • Retain a copy of your records and send the original via post or email to the SAE campus that you are applying to. Admission Agreement

Applicants who have filled the entry require-ments, will receive a letter offering them a place in the course along with an Admission Agreement that outlines the obligations of both SAE and the student. To accept this offer and secure a place in the course, the applicant must read, agree and sign the Admission Agreement, retain a copy for their records and post back the original to the SAE Institute they wish to attend. Closing Dates for Applications

Applications will be assessed for eligibility up until two weeks before the advertised commencement date of that course. Places in the course are capped and filled on a date-received priority. The earlier the application is made, the more likely the applicant is to receive a place in the course. If the student is not able to commence the course on the scheduled commencement date, they may postpone commencement by contacting SAE Administration. Essential Supporting Documents

All applications must include verified copies of the following documents, in English: Final transcripts of any secondary or tertiary studies indicating the units/subjects at-tempted and proof of completion. Photographic identification, including cur-rent contact information. (eg. Passport, Drivers Licence, Proof of Age Card). English Language test results if applicable. Please do not send original documents as they will not be returned.

Correctly Verified Documents All applications must include verified copies of the following documents, in Eng-lish: Final transcripts of any secondary or tertiary studies indicating the units/subjects attempted and proof of completion. Photographic identification, including current contact information (eg. Passport, Driving License, Proof of Age Card). English Language test results (if appli-cable).

Please do not send original documents as they will not be returned.

Correctly Verified Documents

Copies of official documents included in the application must be in English and verified as being a true and accurate copy of the original.

The records department of the institute that originally issued the document(s), or any-one currently employed as a professional person can verify copies.

The person verifying the documents must write “This is a true copy of the original document sighted by me” and should sign and print the following details: name; ad-dress; daytime phone number; profession or occupation; organisation and registration number (where applicable); and the date verified.

Student Selection Procedures

SAE endeavours to provide an environment where access to courses and financial sup-port is not limited on the basis of age, gen-der or sexual or political orientation, marital status, nationality or ethnic background, religion or physical or intellectual disability. Entry Requirements and Acceptance Entry requirements are detailed in the course information sections throughout this prospectus. Admission to a program may be denied or cancelled if the applicant has not demonstrated sufficient proficiency in previ-ous studies or if the statements made by an applicant in their own enrolment/admission forms or documents are shown to be false. Acceptance of a place in the course, by signing and submitting the Admission Agreement to SAE Administration, shall be taken to constitute acceptance of all pub-lished regulations, policies and procedures pertaining to SAE programs. SAE policies and procedures are online at

www.dubai.sae.edu. Laptop Condition

It is a condition of all new commencing enrolments in higher education courses, at SAE Institute Dubai, from 2008 onwards, that students have access to a specified laptop (normally high-end Macintosh) com-puter and software, throughout the duration of their studies.

SAE offers special laptop deals to new students at significantly discounted rates – please contact SAE for details. Conditions apply and the offer may vary from course to course and intake to intake.

Where a student chooses to acquire a laptop from a supplier other than SAE then the laptop and software specifications must be approved by the Course Coordinator or Campus Manager on the basis that it must meet the course requirements.

English Language Proficiency

Applicants must be proficient in writing, reading, and speaking English. Where the applicant’s first language is not English they must meet English Language proficiency requirements to be admitted into a course.

How to Pay Fees

Up Front Payments or Payment Plans

Applicants may elect to pay fees upfront or via an agreed payment plan using one of the following methods:

Cheque, payable to SAE Institute Visa, Mastercard, or Debit card – cards are accepted with 2% additional interest charge.

Electronic Transfer to the SAE Institute account (Do not directly deposit fees as the payment receipt will not identify the applicant/student as the person who made the payment);

Account Name: SAE Institute Account Number: 101-11899387-01 Bank Name: Emirates Bank

Branch: Marina Mall Branch, Dubai - U.A.E SWIFT CODE: EBIL AE AD

Important: *Please identify all Electronic Transfers by the student’s name and always keep the payment receipt.

Policies and Procedures

A comprehensive list of policies and procedures are available online at www. sae-dubai.com/policy

Continuous Improvement

SAE Institute adopts a process of continu-ous improvement; therefore all courses, resources, equipment, and units of study are subject to change.

SAE reserves the right to vary the units of study offered in any trimester.

Campus Contact

The Admissions Coordinator, located at SAE campus, is available to provide tours of the campus and personally assist applicants with their questions and SAE application processes.

TRIMESTER 6 - Second Year

AMM3304 - Multimedia Project Production Requires students to complete the produc-tion of a client-driven multimedia project, incorporating the key elements from their field of study. Students are to maintain a re-cord of their work and produce a report and presentation of their production outcomes. NEM3305: New Media Internship Enables students to examine and analyse first-hand the business methodologies, communication models, production work-flows and design strategies used specifical-ly in the New Media industry. Students will also gain an understanding of the concepts that underlie successful business and mar-keting strategies, with a particular emphasis placed on professional practice..

interactive, engaging and appropriate for specified target groups.

MED1102 - Principles of 2D Animation This is an introductory course in 2D ani-mation. Students will study the historical context of 2D animation, its current applica-tions, animation principles, and styles and methods of animation - with emphasis on 2D digital animation.

DEV1201 - Multimedia Development II

In this course, students are introduced to programming fundamentals. Students will study the core elements of programming, the factors that effect application develop-ment and basic problem solving strategies. Topics include, syntax, variable declara-tions, data types, control structures and modular design.

TRIMESTER 3 - First Year INT2202 - Scripting & Storyboarding This course will introduce students to the concepts and practices of developing and actualising scripts and storyboards for projects in many media. The use of scripts, storyboards and animatics for different pur-poses and outcomes will also be examined and applied.

MED1103: Principles of 3D Modelling MED 1103 is an introductory course in 3D modelling. In this course, students will be exposed to a wide range of tools used in 3D modelling, and will develop skills in the con-struction and manipulation of 3D models. DES2201 - Interaction Design

Focuses the student’s design studies on the theories, strategies and constructs that inform the effectiveness of human-computer interaction. Includes the design, develop-ment and evaluation of different interactions within the context of applied multimedia environments.

DEV2202 - Multimedia Development III Multimedia Development III introduces students to advanced multimedia develop-ment theories, techniques, and practices that will examine scripting languages used in contemporary authoring environments for high-level interactivity and media control. Emerging delivery technologies will also be examined.

TRIMESTER 4 - Second Year

NEM2201 - Managing New Media Projects Examines a range of theories, concepts and methodologies for the effective project management of large-scale New Media projects. Students will be exposed to a range of industry standard tools available for the planning, tracking and overall man-agement of such projects.

NEM2204 - New Media Business Compliance

With increasing global and local competi-tion, new media businesses are required to meet various and complex standards of compliance. This course will inform students in the strategic areas of legal com-pliance and quality comcom-pliance. This course gives students the skills needed to: • Understand the wide range of legal issues affecting the New Media industry including information security, copyright, intellectual property and application development. • Critically review and evaluate New Media projects to ensure a quality product and a quality process. Testing and the implemen-tation of standards will be addressed as well as quality assurance models AMM2204 - Digital Marketing

Students are exposed to the concepts and key theories of advertising, e-Marketing & merchandising. The students will study the principles of marketing to enhance their ability to successfully promote a product or service.

DEV2301 - Multimedia Development IV This course focuses on the problems and issues involved in developing web-based applications. The problems of state, per-sistence of variables, and management via caching, and security issues are discussed and solutions examined for effective deploy-ment.

TRIMESTER 5 - Second Year

AMM3303 - Multimedia Project Design & Pre-production

Requires students to complete the design of a client-driven project in the field of mul -timedia incorporating the key elements of their field of study. Students are to maintain a record of their work and produce a report on, and presentation of, their design activi-ties.

DEV3302 - Database Applications This course provides students with an understanding of database technology and provides the skills to design, implement and use databases for use on the World Wide Web. Fundamental database issues, such as database management, administration and security issues are examined. NEM3302: The Business of New Media Ensures students gain an understanding of the concepts that underlie successful business and marketing strategies, with particular emphasis placed on professional practice and the financial and logistical requirements for establishing a small busi-ness in the new media industry.

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SAE ENROLMENT PROCESS

Application

Assessment

Letter of Offer

Admission Agreement & Offer Acceptance

Payment

Confirmation of Enrolment

Admission & Orientation Step 1 Step 2 Step 3 Step 4 Step 5 Step 6 Step 7

The completed and signed application form is completed and emailed or posted to the relevant SAE campus, along with all supporting documentation.

SAE Institute will assess the application to check that all entry requirements, and where applicable course pre-requisites, are met. Any credit (RPL or Advanced Standing) requests will also be processed.

You will receive one of two Letters of Offer:

1. an un-conditional Letter of Offer means that you have met all entry requirements;

2. a conditional Letter of Offer means that there are entry requirements that are yet to be satisfied. The applicant will be asked to submit further documents/evidence to support their application.

An Admission Agreement will be included with the Letter of Offer. Signing this document confirms that the Applicant agrees that all information on the Letter of Offer is correct and that they are accepting the offer and have read and understood SAE Institute’s Policies and Procedures.

Fees due are listed on the Letter of Offer. SAE Institute will process the applicant’s nominated payment option.

Once payment has been processed the applicant will receive a Confirmation of Enrolment Letter confirming that they have fulfilled admission requirements and are now a commencing student with SAE.

Some campuses run a short Admission process a few days before the campus commencement date. Information regarding Admission will be sent if you are required to attend. Orientation is compulsory

and occurs at all SAE campuses during the commencement week. A schedule of Orientation activities will be provided.

SAE Institute Dubai

Knowledge Village Building 16, Floor 2

PO Box: 500648

Dubai, United Arab Emirates

phone: +971 4 361 6173 800 - SAE (723) fax: +971 4 368 6800 e mail: [email protected] www.sae.edu

WWW.SAE.EDU

References

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