BRAND OVERVIEW
2021|Q1AGENDA
XPG Brand
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XPG Products
Marketing Events
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Media Coverage and Software Cooperation
XPG Brand
About XPG
XPG (XTREME PERFORMANCE GEAR) was established by ADATA to provide
high-performance products to gamers, esports pros, and tech enthusiasts. We are committed to
developing products that deliver extreme performance and therefore work closely with the
gaming and esports community to gain insight into the real needs of users.
We provide a full range of products from components, peripherals to systems, and create
them with the highest standards of stability, reliability, and performance in mind. We also
develop products with sheer cool designs that have earned us several prestigious
international awards, such as iF Design and Good Design. Beyond products, we play an
active role in sponsoring and supporting esports events and teams globally to realize
extreme gaming experiences at the highest levels.
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XPG Systems
XENIA GAMING NOTEBOOK GAIA MINI PC
XPG Peripherals
PRECOG/ ANALOG GAMING HEADSET SUMMONER GAMING KEYBOARD BATTLEGROUND XL/ XL PRIME GAMING MOUSE PADPRIMER GAMING MOUSE
XPG Components
INVADER
MID-TOWER CHASSIS
BATTLECRUISER
SUPER MID-TOWER CHASSIS
STARKER
MID-TOWER CHASSIS
DEFENDER PRO MID-TOWER CHASSIS
XPG Components
VENTO PRO 120 PWM FAN
LEVANTE 360 AIO CPU COOLER
PRIME ARGB LED STRIP CORE REACTOR
POWER SUPPLY UNIT
PYLON
POWER SUPPLY UNIT
VENTO 120/120 ARGB FAN
PRIME ARGB EXTENSION CABLE-MB/VGA
LEVANTE 240 AIO CPU COOLER
Memory Module
SPECTRIX D80 SPECTRIX D41 GAMMIX D30 GAMMIX D10 SPECTRIX D60G XPG HUNTER SPECTRIX D50/ D50 Xtreme GAMMIX D20 SPECTRIX D55Solid-State Drive
SX6000 Pro GAMMIX S50 Lite SX8200 Pro SX6000 Lite GAMMIX S50 SPECTRIX S40G SX8100 GAMMIX S70 SPECTRIX S20GXPG Prime Software
XPG Gear
Backpack
Cap
Jumper
T-Shirt
Product Awards
XPG CORE REACTOR
TweakTown|Editor’s Choice
eTeknix|Editor’s Choice
XPG BATTLECRUISER
PC Magazine|Editor’s Choice
TechPowerUp | Highly Recommended
XPG INVADER
TechPowerUp|Highly Recommended
TweakTown|Recommended
XPG BATTLEGROUND XL PRIME
TweakTown|Editor’s Choice
LegitReviews | Recommended Award
XPG SUMMONER
eTeknix|Gamer’s Choice
LegitReviews | Recommended Award
XPG PRECOG
TechPowerUp|Innovation Award
ModdersInc | Must Have Award
XPG PRIME ARGB Extension Cables
TechPowerUp|Innovation Award
XPG XENIA
PC World|Editor’s Choice TweakTown|Highly Recommended
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Worldwide Events
South Asia North America Latin America Europe Middle East Africa China Russia East Asia• Brazil Game Show
• Gamercom
• Argentina Game Show
• ACOSA EXPO
• LolTech
• Agora Game Party
• SAN PEDRO NEIVA
• PAX • DreamHack • Anime Expo • Game Fest • EGW • FragFest • LAN party • CES • Insomnia • Gamescom • IFA • EGX
• Paris Game Week
• Comic-con
• Lucca Comics & Games • IEM • LOGIN • InfoGamer • GIST • HITPOINT • MWC • rAGE Expo • Insomnia • Comic-con • SND • Gamer’s lounge • Gamer’s Day • Gamer’s con • GAME IN • IGN convention • Gamerz • PAX • GeForce • GG Festival
• Indonesia Esport Game
• LAN party
• China Joy
• Igromir
• Tokyo Game Show
• G-Star
• Taipei Game Show
• Taipei IeSF
• Taipei WirForce
• Computex
International Expo
CHINA - China Joy SPAIN - MWC
GERMANY - IFA TAIWAN - COMPUTEX
Gaming Events
US - PAX West
TH - Thailand Game Show US - PAX East
PHILIPINES - ESGS UAE – Middle East Games Con ITALY – Lucca Comics & Games
Gaming Events
CZ – MCR Championship
US – QuakeCon UK – EGX
JAPAN – C4 Lan Event TW - WirForce
Press Conference
XPG is excited to announce new products launch and becomes an official sponsor of Jeremy Lin’s J.Storm esports organization. Jeremy stated “our partnership with XPG will put J.Storm on the right footing to reach new heights in the world of professional esports”.
Brand Alliance
Red Bull Basement University invites the next generation of innovators around the world to co-create innovative projects and hack for a brighter student life. XPG supports the idea and shares its latest 4D printing technique to students for inspiration.
Brand Alliance
Red Bull Solo Q is the ultimate 1v1 experience for amateur League of Legends (LoL) players and the winner receives a direct invite to the World Finals. The tournament met over 25,000 registrants from 35 countries and XPG is the official partner of Red Bull Solo Q for Taiwan.
Brand Alliance
Beyond the Summit (BTS) is a world-class tournament organizer as well as broadcast, production, and content creation studio. XPG sponsors their events CS:SUMMIT 5 & 6 which generates unique and engaging viewer experiences for a far more diverse audience breadth than ever before.
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Esports Teams and
Esports Teams
Manguste Italy Brute Czech Republic Vexed UK Crew Turkey SunSister Japan FlashWolves Taiwan J.Storm USA XPG Invicta PolandMedia Coverage and
Software Cooperation
KOL Collaboration
KSA – SabritosTV 733K subscribers on YouTube PL – Dissowskyy 1.56M subscribers on YouTube Global – @pcmasterrace_official 499K subscribers on IGGlobal – Greg Salazar
549K subscribers on YouTube Global – KitGuru 122K subscribers on YouTube Global – @tech4gaming 58K subscribers on IG Global – tech_raptor 278K subscribers on IG KW – Omardizer 2.3M subscribers on YouTube
KOL Collaboration
PH – Een Mercado 336K followers on FB TH – toffieisitsupport 298K followers on FB IN – Vimal Chintapatla 502K subscribers on YouTube Global – @tech__spies 100K subscribers on Instagram Global – @master.of.tech 102K subscribers on Instagram Global – @tech_raptor 189K subscribers on Instagram Global – @pc.crazy 81K subscribers on Instagram Italy – @winrytn 100K subscribers on InstagramMedia Alliances
2.3M subscribers 12.8M subscribers 549K subscribersYouTubers
Media
745K subscribers 1.35M subscribers 499K subscribers 1.36M subscribers 119K subscribersSW Collaboration- Redout
XPG has secured worldwide exclusivity to showcase a special version of Redout from 34BigThings, which will feature the XPG Orb.
XPG Epic game
XPG Epic game is developing with our hero product PRECOG headset, also speaks for our brand story which brings all gamers on a deeper emotional level. It is design to the stage and scenarios, to guide end-user