Real Estate Lead Management
Software Solution with Drip Email
Marketing Automation and Online Surveys
What is LeadPro?
Affordable Real Estate Lead Capture, Distribution, Tracking
and Management System
Web based Lead Capture / Tracking Software Solution Integrated with Drip Email Marketing for Lead Nurturing Inbuilt Online Survey solution
No long term commitments, no upfront investment Monthly subscription fee based
Supports for Multi User (reasonable cost / user)
Functions of LeadPro
Capture Real Estate Leads / Prospects
Qualify Leads based on Lead Profile parameters such as
Class/ Rank, Location / Geography, Urgency, Authority, etc. and Assign to Agents
Distribute Leads (for National Marketing Organizations) Route Leads automatically using flexible lead routing
engine
Follow-up, Track Leads
Benefits of LeadPro
Centrally Manage all Leads / Prospects Use Drip Email Marketing to follow-up
Track all follow-up activities and get a 360* view
including email campaigns, Email Opens, URL click through, etc.
Helps Avoid Leads Slipping Through the Cracks
Use Survey module to get Feedback from Prospects Extensive Lead Analysis with Real Time data
Who Can / Should Use LeadPro?
Real Estate Agents / Brokers
Real Estate Agencies (National / Multi Office) National Marketing Organizations (NMOs)
Lead Types Supported
Lead Capture
Capture Leads from Multiple Lead Sources
– Web Forms, Email Messages, Manual Input, File Import, Advanced API interfaces
Setup multiple Lead Journals (Lead Profiles) Custom data fields
Custom Lead Profile parameters (Lead Source, Channel,
Rank / Class, demographics, …)
Lead Routing / Distribution
Automatic Lead Distribution (PUSH method) Manual Distribution (PUSH method)
Flexible Lead Routing Engine
Route based on Lead Profile / Custom Fields
Instant Email Alert / Notification to Office Manager /
Sales Agents / Brokers when new Leads distributed
Lead Nurturing
Integrated Drip Email Marketing for scheduling
automatic follow-up messages
Trigger Emails using variety of Events / Activities Personalized Email Messages
HTML and Text Email support
Extensive Email Campaign Statistics Tracking
– Bounces, Email Opens, Website URL Clicks, etc.
Integrated Google Analytics Tracking tags
Helps turn Cold / Warm leads to Hot Leads with minimal
Lead Tracking and Follow-up
Schedule Follow Tasks / Activities Auto-Responder Email Messages
Get Unified View of Leads with Activities including Email
Campaign Opens and Clicks
Update Lead Sales Stage and Lead Status
Include Notes on follow-up meetings, telephone calls,
and email messages
Lead Analysis
Extensive Real-Time reports
– Lead Status Reports
– Analysis by Lead Source, Source Group, Lead Profile properties, Lead Class / Rank
– Sales Agent Performance Report
– Lead Dashboard (Analysis by Contacted / Not Contacted, Touched / Untouched)
– Sales Stage / Lead Status Analysis
Drip Email Campaign Metrics / Statistics
Email List Reports
Drip Email Campaign Metrics Reports Domain Analysis
Web Based Survey Tool Integrated
Email Survey Invitations to Sellers / Buyers Survey Templates, Themes
Multiple Question Types Survey Analysis Reports
Cross Tab Analysis, TURF Analysis Reports
Track Survey Invitations sent via Email: Bounces, Opens,
Lead Providers Integration
Import Leads Automatically from Partners:
Email Parser for Leads via Email Messages
XML / API for integration with your MLS / IDX partner
systems