The
French
Broad
River:
Revitalizing
Asheville's
Riverfront
Karen
Cragnolin
The
FrenchBroadRiver passesthrough Asheville and has been the historic site ofnumerous
activities,froman entertainmentcentertoa
home
forindustry. This is the story ofthe effort to turn the
depressedindustrialareaalongtheriver intoavitalpart
oftheCityofAsheville.Itisthe storyofthe
American
riverinmicrocosm,fullofparadiseandparadox.
History
of theFrench
Broad
River
At
the turnofthe century, theFrenchBroad Riverwas
largely undeveloped, although it had been thepreferredtransportationoptionuntilthe railroad
came
toAshevilleinthe 1880s.Then,in 1905,theAsheville
Electric
Company
createdasmall diversion offoftheFrench BroadRiver. Called RiversidePark,itincluded
a carousel, aboat house,andanoutdoor
movie
screenthat could only be viewed from the river.
Many
of today'svisionsofwhat
the rivershould bearebasedonthe
memory
ofRiversideParkandhow
integral itwas
tothe life ofthecommunity.
Much
ofRiverside Parkwas
destroyedbyfirein 1915,andwhat remainedwas wiped
out bythe greatflood of 1916. Riverside Parkwas
never rebuilt.The
floodof1916had graveconsequencesforlife inurbanAsheville.Beforethe floodmany
peoplelivedon or near the river, next to large cotton mills and
tanneries.Afterthe flood,the factoriesstayed but the residents
moved.
The
1920s and 1930s were theKarenCragnolinistheDirectorofRiverLink,Inc., a
not-for-profit corporation spearheading the economic and
environmental revitalization ofthe French BroadRiver
and its watershed. She is also an attorney licensedto practice law in the state of
New
Yorkandthe District ofColumbia.
heydayforthe factoriesalongthe riverwhichprovided
much
neededjobs for the people ofthe region. Icehouses,distilleries,andcoalandgrainstoragefacilities
complemented
the thriving trade in cotton andhide tanningwhichflourishedalongtheurbanriverfront.Eventually, the thriving factories ofthe 1920s and
1930sclosed,leaving
abandoned
industrialbuildingsalong Asheville's urban river corridor. Years of ne-glectcoupledwithno long-term planning turnedthe
banks oftheFrenchBroadRiverintoautograveyards
and landfills.
The
views ofthe river from themany
bridges passingover itwereanything butattractive.
Discarded tires, abandoned automobiles, and bone
distillationplantslinedthebanks ofthe urbanriverfront.
During the era ofurban renewal, Asheville, like
manycities,builtpublichousingprojects. Asheville's
publichousingprojectswereplacedoutofsightandout
of
mind
—
alongtheFrench Broad River.New
roadswere builtthat dividedthe river andthe
downtown,
further isolating the riverand
making
access nearly impossible.The
French Broad River in Ashevillebecame
a no-man's-land.Public
Support
fortheRiver
In 1950,a
young
woman
named
Wilma Dykeman
publisheda
book
entitled TheFrench
Broad.Today
she regales audiences with tales of her difficulty gettingthebook
published. Publisherslookedatthe title andassumed
that atitillatingtale awaitedthem
regardinga foreignwoman.
Even
more
difficultwere herefforts toincludeachapteraboutpollutioninthebook.
The
riverhad endured decades ofm
isusewithnostate, local, or federal regulations to protect it.
To
£="
OldRiversidePark(1905-1916).
anticipation,sheentitledherchapteronpollution,
"Who
KilledtheFrenchBroad." Inspiteofherpublisher's reservations,sheconvinced
them
that pollutionofthe riverwas
a storyinneedoftelling.Once
thebook was
published,"Who
KilledThe
French Broad"became
the
most
talkedabout chapterandattractedthe mostmedia
attention.Intheyearsthatfollowed,publicinterestinthe river
helped to stave off another challenge. During the
1970s,theTennessee ValleyAuthority
(TV
A)
looked atthe French Broad and determined thatthey couldcontrolfloodingandgeneratehydro-electric
power
ifthey
dammed
the river.Almost
overnight,agroupofcitizensbandedtogetherfromallacrosswesternNorth
Carolina.
They
called themselvestheUpper
French BroadRiverDefenseLeague
and begana legalbattleto keep the French Broad flowing free.
They
won.Today
theFrench Broad remainsa freeflowingriverwithout
dams
thatissubject toperiodicflooding.Having
lost the battle todam
the French Broad,TVA
changedcourseandappropriatedfundsthroughthe local Council of Governments, the Land-of-Sky
Regional Council (LOS), to create a series ofriver
accessparksalongthe 117milesoftheFrenchBroad
River.
Once
the riveraccess parkswereestablished, theLOS
wantedtokeeplocalattentionfocusedontheFrench Broad River.
To
accomplishthis,theyhelpedcreate
The
French BroadRiverFoundation (FBRF).The
mission oftheFBRF
was
to createmore
riveraccess points for recreation while increasingpublic
awareness about clean water.
The
FBRF
became
anon-profitorganizationchampioningthe FrenchBroad throughout its 117 mile watershed. Jean
Webb,
anAshevillenativeandlongtimecitizenactivist,
became
the
FBRF's
firstchairperson.As
the directorof QualityForward,agroupwhich
ledtheAshevillebicentennialeffort,Jeanunderstood
the importance ofclean streets,recycling, andclean
water.Duringthe 1980s,QualityForward,the
FBRF,
andothercitizenledgroupssponsoredriverclean-up
efforts.Simultaneouswith theseevents,policymakers
determined that the only reliable source for local
drinking water
was
the FrenchBroadRiver.A
seriesof
management
studiesandevaluationsconcerningtheFrenchBroadastheprimarydrinkingwatersourcefor
Buncombe
County
wereinitiated.Iftheregionwere
togrow
itwould
need anabundantsourceofwater,andtheFrench BroadRiver
was
the onlyoption.Concurrentwiththese studies,onelocal politician
recognized the potential for developing the French Broadas a recreationalandtouristdestination.
Funds
forstudieswereappropriatedthrough
LOS
andTVA
tolookat
ways
ofdevelopingtheriver.The
Asheville AreaChamber
ofCommerce
hired a consultant todetermine
how
to keep people in the area for "onemore
day." Asheville'spremiertouristdestination, theBiltmore Estate, attracts750,000 visitorsa yearand
pumps
millionsofdollars intotheeconomy.
The
con-sultant
recommended
developingthe French Broad Riverasthe bestway
tokeepthetouristsinAsheville "onemore
day." Itseemed
logical that ifanothertourist destination spot were developed along the
riverfront,thetourists
would
multiplyandextendtheirvisits.
Alsoduringthe 1980s,theCityofAshevillebegan
"Alter-50
CAROLINA
PLANNING
natives forAsheville"toaskcitizenswhattheywanted
their city tolooklikeintheyear2010.
A
seriesofpublichearings held acrossthecityattractedcitizens
clamor-ing for the revitalization ofthe French Broad as a
mixed-use area withgreenways, walking and biking
paths, and a reduction in the
number
of polluting industriesalongthe river'sedge.The
cityadoptedthe"Alternatives for Asheville" recommendations and incorporated
them
into the award-winning City of Asheville2010Plan.RiverLinkand
theRiverfront
Plan
InApril1989, RiverLink, thenaloosely knitgroupof
volunteers
known
as the French Broad Riverfront PlanningCommittee,was
createdundertheauspices ofthe AshevilleChamber ofCommerce
andtheFBRF
to develop a plan forthe Asheville Riverfront.The
Chamber
was
primarily interested in theeconomic
developmentopportunitiesthatthe river offered.The
French Broad River Foundation's primary concernwas
better riveraccess and improved waterquality.One
thingwas
cleartoboth organizations—
amarriage had to occur. Neither the environmental nor theeconomic
developmentgoalscouldbe reached withoutthe participationandinputofboth groups.
Wider
participationwas
alsosoughtfromthegen-eral
community.
Numerous
contests forBoy
Scouts andGirlScoutswere
heldinanefforttogaininput intowhat
children wanted along the river.The
kidsrespondedingreat
numbers
withpostersand dioramas depicting a user-friendly river peopled with bikers,runners,restaurants,and canoeists.
A
second contestfocusedongaininginputfromthe region'sburgeoning retirement
community.
The
adults were concerned withgood
lighting,security, residentialopportunities, stableasphaltsurfacesfor leisurelywalking,andtheopportunitytoenjoyamealorbuyaspecialtyitemat aboutiquealongtheriver.
Not
everyonewas
supportive, however. Initially,severaloftheriver'sindustrialistsfeared a revitalized riverfront
would
putthemoutofbusiness.Additionally,downtown
enthusiastsexpressedconcernthat focus-ingonthe riverfrontwould
detractfundsandattentionfromtheongoing
downtown
revitalizationeffort.Thisfear has been allayed. Asheville is emerging as the
regional
hub
forwesternNorthCarolina.The
concept of"downtown"
hasrecentlybeen expandedtoinclude westAsheville, BiltmoreVillage, Montford,andtheFrench
Broad
River.The
Riverfront Plan Charette
The
Z. Smith Reynolds Foundation and a NorthCarolinacivilplanninggranthelpedfundacharettefor
Asheville'sriverfront inApril of1989. Becausethis
areapresented
many
complex
problemsinvolving boththe natural and the built environment, a joint
AIA/
A SLA
charette teamwas
formed.Resource teams ofexperts
were
assembled fromthe University of North Carolina at Asheville and
Warren
Wilson College. Cityand county employees wererecruitedalong withrepresentativesfromstate,local, andfederalregulatory agencies. Inputintothe
charette
would
include expertsrangingfromtheArmy
Corps ofEngineerstozoologists.
The
resourceteammembers
agreedto beavailabletwenty-four hoursadayforthe fourday charette.
RiverLinkcontracted with Peter Batchelor,
Chair-man
oftheNorthCarolina chapteroftheAIA, Urban
DesignAssistantTeam,
tochair thejoinAIA/ASLA
charette. Peterhadgaineda nationalreputationasan urban designerandcharetteteam leader.
He
dividedthe charetteteamsintothreegroups: one
team
tofocus onreestablishing thelinkagesbetweenthedowntown
and the river,the second team to focus on the river
withinthe citylimitsofAsheville,andthethirdteamto
focusonthe river as theregion's
most
salientcharac-teristic. Sinceallofthecharetteteam
members
were out-of-towners, eachteam
member
was
assigned alocalassistantfromthe
same
discipline. Inadditiontoarchitects and landscape architects,there
was
alsoa healthymixof
sociologists,economists,andhistorians toaugment
the team'sefforts.A
valuable resourceandplanningtoolforthe charettewas
preparedbythePreservationSocietyofAsheville andBuncombe
County
intheform ofan inventoryofhistoricallysignificantstructuresalongtheAsheville
riverfront.
The
buildinginventoryprovidedmany
in-sightsintothe
number
ofhistoricbuildings availableforadaptive reuseandtheir surprisingly
good
condition.The
sheernumber
andsizeofthe oldindustrial build-ings presented opportunitiesforfuture development whichcouldpotentiallybefunded throughhistorictaxcredits.
In order to involve the entire
community
in theplanningeffort,RiverLinksponsored aseriesof public
input sessions during the charette, and the public response
was
overwhelming.The
public hearings were aired live over the area's public radio station,WCQS.
All day andallnightcitizensapproachedthemicrophonestoexpresstheirideas, hopes,andfears.
The
real challenge lay ahead, however:how
toentire
community
in revitalizing tiie Frencii BroadRiver.
Typicalof mostcharettes, theheavybrainstorming occurred in the
wee
hours ofthemorning
andmore
than one resource teammember
was
called at 3:00 a.m. to discuss the issue at hand.The
walls ofthetemporary headquarters for the charette team were covered with
maps
and diagrams.Reams
of paperlitteredthe floorandthecoffeepotperkedaroundthe
clock,keepingthe charetteteam
members
alert.Localrestaurants and garden clubs donated food, and a
constant streamofinterested citizensparticipated in theon-goingdiscussions.
On
themorning
of the fourth day, a tired but exhilarated charetteteamemerged
witha plan.As
theTV
cameras and radio microphones reported theresultsofthe charetteteam's findings, a
new
eraandimage begantoemergefor Asheville'sailingriverfront.
National
Geographic
magazinedispatcheda photog-raphertocoverthe entireproceedingforinclusion in theJune 1990 issueonGreenways
Across America.The
Asheville RiverfrontPlan,completewithmaps, diagrams,and text, laidoutamixed-use planforthe revitalizationoftheFrenchBroad's urbancorridorthatsatisfiedtheneedsofthe business,environmental,and
recreationcommunities.
The
Riverfront Planwas
presentedtoelectedoffi-cialsinthecityandthecounty.
The
planwas
immedi-atelyacceptedastheofficialvision for the rehabilita-tion oftheFrenchBroad River.
The
cityadoptedtheplanasan
addendum
toitsaward winning 201Long
Range Comprehensive
Plan.The
Riverfront Planwas
awardedtheNorthCarolinaAmerican
PlanningAsso-ciation award for "Large
Community
Outstanding Planning" in 1990. Itwas
also awarded the 1989PICA,
a printers award forthe most beautifullyde-signed nothardboundbook.
Althoughthe citizensofAshevilleviewedthe river asamixed-useopportunityand werewilling tohelp
restore it,they werenot interested indrinking water fromit.in
May
1989,a publicreferendumwas
heldtoprovidethefunds necessarytobuild awater treatment
plantontheFrenchBroadRiver.
The
referendumwas
soundlydefeated.The
citizensdidnot believethatthe rivercould betreatedtoprovidesafedrinkingwater.The
Next
Steps
The
French BroadRiverfrontPlanningCommittee
incorporated as RiverLink in ordertocarry the planforward.
The
new name
helpedidentifythemissionrelinking the riverbacktothecommunity. RiverLink
became
acontract agencywith both thecityand thecounty. Everysixmonths, written reports
were
pre-sented to local
government
officials detailing the riverfrontrevitalizationeffort.1nordertogetpeopleontheriver,orrather to
show
them
how
togettotheriver,RiverLink beganleadingmonthlybustours.Atleastoncea
month
overthelast threeyears a mixtureofcommunity
leaders,electedofficials, retirees,garden club
members,
andinterested citizensboardabusinfrontofCity HallandbegintheAshevilleriverfronttour.
The
busroute traces theoldtrolleycarroutethatcarriedpeopletoRiversidePark.
RiverLinkcalls this pivotal connection betweenthe
downtown
and the river"the PattonAvenue
spine."Duringthetwo hourbusride,peopleeat theirlunches andvisitAshevilie'soldestneighborhoods,thesiteof Asheville'sfirstairport,theold RiversidePark
loca-tion,driedup lakebeds, theBiltmoreEstate,and
The
Richmond
Hilllnn.The
touralso helpspeople envision linkagesfromthe river to theNorthCarolinaArbore-tum
andtheBlueRidgeParkway
HeadquartersBuild-ingthatisyettobebuilt.
The
tourshave been RiverLink's mostsuccessfulmarketingtool.RiverLink's
work
includedmore
thangivingtours,though.
When
RiverLink presentedThe
Riverfront PlantotheAshevilieTreeandGreenway
Commission
forapproval, theywere instructed to take it further.
They
began to reinterpret a county-widegreenway
master plan that had been developed in the 1920s.Once
thegreenway
planwas
conceptualized, theBuncombe
County
planningstaffmapped
itbycom-puter.Publichearingsonthe
greenway
planwereheldineverycounty
community
center,where
thecrowds have been small but receptive.The
idea ofusingthe naturaltopography oftheareaas agreenway
corridorto tie into the Mountain to the Sea Trail that
criss-crosses
Buncombe
County
hasmass
appeal.The
specifics of implementation, however, remain
unre-solved.Inordertogetitsmessageacrosstothegeneral
publicandtoelectedofficials,RiverLinkwillsponsor
a National
Greenways
Conference in Asheville inSeptemberof 1995.Inadditiontoan afternoon work-shop devotedtothe riverfront project, theconference
will focuson the
economic
development impactsofgreenway
development.The
firststepinimplementingtheplanoccurredin early 1991when
CarolinaPower
andLightCompany
(CP&L)
agreedtodonatea 1.9milesectionofriverfrontpropertyonthewest bank ofthe river toRiverLinkfor
useas thefirst link in theurbanriverfrontgreenway.
The
propertyhad been purchased byCP&L
asautility right ofway
and had been used as an "unofficial"landfill for years. Construction companies and
52
CAROLINA
PLANNING
cleaned their trucks along the banks ofthe French Broad River.
Kudzu
andpoison ivychokedthe treesandobliteratedthe view ofthe river. RiverLink suc-cessfully petitioned the citytoacceptthedonationof
land from
CP&L
and entered into a public-privatepartnership with
them
todevelop it. RiverLink alsocreated the concept of
'The
Mayor'sGreenway
Award"
to encourage citizens and corporations todonateland for publicaccessalongidentifiedgreenway
routes.
The
first"Mayor's Greenway
Award"
was
presented to
CP&L
during aceremony
at City Hallwith
many
handshakesandmuch
goodwill.RiverLink
was
veryinterested increating adesignframework
for the revitalization to guidenew
con-struction and adaptive reuse projects. In September 1991. RiverLink sponsored its second charette to
develop
The
AshevilieRiverfrontOpen
Space Design Guidelines. This charettewas
funded through theNorthCarolina Arts Council, undera regrantprovision oftheNational
Endowment
fortheArtsdesign initia-tiveprogram.Once
again, a charetteteamof profes-sionalswas
assembled. This timetheteamwas
com-prised ofarchitects, planners, landscape architects,
sculptors,studioartists,printmakers,publicart
advo-cates, and art educators.
The
charette chairman, Luther Smith,ASLA,
APA,
and RiverLink boardmember,
dividedtheteams intothree groups.Group
one focused on access and landscape issues, grouptwo
focusedonstructuresandfacilities,andthe thirdgroupfocusedon graphics.
The
overwhelming message fromthedesigncharettewas
tokeepthe projectfocusedonwhat
isessentiallyAsheville. Indigenous materials, native plants, and
historicalcontextshould be usedastheguiding
princi-palsforthedesignofAsheville'srivercorridor.Itwas
clear that neither the public nor the professionals
wanteda riverfront thatlookedorfeltlikeBaltimoreor
Boston. Instead, the development of Asheville's
riverfrontshould beacelebrationofAsheville's
his-tory. Architecturally, structures should reflect the
feelingofold RiversidePark,withsteeprooflinesand gracefuldetails.Landscapematerialscouldshowcase
the
wondrous
botanical diversity of western North Carolina—
no Japanesegardens alongthebanks oftheFrenchBroad. Publicart
was
discussedindetail.The
charette
team
members
agreed that Asheville'sriverfrontshould beviewedas acanvas. Everyitem,
nomatter
how
mundane,
should bechosentofurther thetheme
ofcelebratingAsheville.Attempting
toRezone
theRiverfront
Duringthis
same
timeperiodthecityembarked
onapublicprocesstocodifythe201 Plan.Althoughthe
2010
Plan had been adopted in principlebythe City Council,ithadneverbeentranslatedintoordinancesto carry forth the vision.The
CityCouncilappointedsixsubcommitteesfocusedonissuesrangingfrom
manu-facturedhousingto riverfront revitalization.
The
sixsubcommittees
were
charged withmaking
recom-mendations to be included in a proposed UnifiedDevelopment
Ordinance(UDO).
The
riverfront sub-committeewas composed
ofriverfrontpropertyown-ers,developers,realestateagents,andthe directorof RiverLink.
The
subcommitteemet
biweekly over a two year period tohammer
out the details ofhow
Asheville's riverfront could be transformed from a
heavy industrial district into a mixed-use area that
would
allowresidential, commercial, industrial,andrecreationaluserstocoexist.
The
Asheville RiverfrontOpen
Space Design Guidelines andThe
RiverfrontPlan,coupledwiththeAsheville201 Plan,provided
powerful, thoughtful guidance.
The
committeeunder-took
many
field inspections and bus tours of theriverfront area which had
now
been redefined toincludeone oftheFrenchBroad's
main
tributaries,theSwannanoa
River.When
theAshevilleCityCouncilandthePlanning andZoningCommission
calledthesixsubcommittees togethertoreport theirfinalrecommendationstothe public,onlyone hadreachedconsensus—theriverfrontdistrictsubcommittee.
The
committee hadagreedthatallriverbusinesses shouldbe grandfatheredandthat
no
new
junkyardsshould be allowed. Italsorecom-mended
thatspeculativegradingshouldbediscontin-uedinthe riverdistrictbecauseofthe fragilecondition ofthe riverandtheneedtoprotectitasa sensitiveand valuable resource.
The
UDO
riverfront committee envisioneda rivercorridorwithagreenway
alongthe riverforwalkersandbikersdotted withnew
industriesandresidentialopportunities.This vegetativecorridor
would
alsoslowrun-offand filterpollutantsrushingintotheriver. This
was
especiallyimportantbecausefor all practical purposesthere
was
no storm-water runoffsystem. Increased use ofvegetationwould
alsoserve to buffer and screen any incompatible uses whichresultedfromthemixed-use development.
The
committeealsorecommended
thatanyindustry dam-agingtotheairorthewatershould be prohibited along Asheville'surbancorridor.The
meeting todiscusstheUDO
subcommittees' recommendationswas
punctuated with dissensionre-garding the recommendations ofthe other five
committees.
The
processwas
stalled.Many
thoughtthatthe fiercelyindependentmountainfolksof
west-em
NorthCarolinadidnotwant anyregulations related toorlimiting land use.SeveralpeoplethoughtthattheUDO
subcommittee compositionwas
notrepresenta-tiveofthecommunity-at-large.
The
environmentalists claimedthattoomany
developershad been includedin the discussion.The
developersclaimedthattheenvi-ronmentalistshad dominatedtheprocess.
A
small but vocalgroupthoughtthatanyregulation relatingtolanduse
was
unconstitutional.It had been
more
than fourteen years sinceAsheville'szoningcode had been reviewed and
many
ofthe lawsonthebooks werecontradictory.Asheville's
boardofadjustmentgreetsasteadyflowof customers seeking variancesfromthelawsonthebooks.
Adding
totheconfusionare theon-goingdebates regardingthe regulationofoutdoorsignsand"privatepropertyrights."
Followingthe publicmeetingtohearthesix
subcom-mittees' recommendations, city planning staff
was
directed to take the
UDO
recommendations and tobeginto writeanordinancethat
would
addressalltheneeds ofthe
community
andtheconflictingdemandsofitscitizens.Today,the
UDO
isstill in committee andremainshotlydebated.
Most
recently,thecityhireditsformerinterim city
manager
toreviewthe entireUDO
and
make
recommendations regarding its passage. Despitethe delay enactingtheUDO,
it iscommonly
agreedthatmixed-use developmentisthe
wave
ofthefuture forAsheville's FrenchBroad River.
Riverlink
Continues
Nineteen ninety-two
was
a pivotal year forRiverLink.RiverLinkneededapermanentbaseonthe
FrenchBroadRiver.
The
JanirveFoundationprovidedagrant for the
down
payment
and RiverLinkacquiredThe Warehouse
StudiosonOctober1, 1992.Financingwas
providedbyPublicInterestProjects.The
buildingwas
perfect—itprovidedofficespace, a largeconfer-enceroom,andeightartiststudios.Rentalofthestudio
space coveredthe costs ofthe mortgage,taxes, and
utilities, allowing RiverLink to locate on the river virtually rent free. Studiotenants reflected the
new
craftsindustrythat
was
emergingalongthe riverfronttoreplacethecottonmillsandtanneriesthathadonce provided jobs for Asheville's workers. Today, the riverfront's industrialbuildingsprovidethe largeopen spaces and inexpensive rents that artists want and need. Potters and glass blowers, sculptors, welders andironworkers,bookmakers, furnituremakers,
stu-dioartists,andgraphicartistsareproducingtheircrafts
and creating their art along Asheville's riverfront
corridors.Recyclingoperationsare also flourishing.
After
moving
toitsnew
office,RiverLinkfocused on where to start the development ofthe riverfrontproject.It
was
soonagreedthatthefirstprojectshould beon thewest bank atthe confluence ofthe French Broad andSwannanoa
Rivers. RiverLink receiveda grantfromthe Z.Sm
ithReynolds Foundationtohire alandscapearchitecttodevelopafour-milemasterplan
forAsheville's urban rivercorridor. RiverLink
pro-ceededtosell
"Deeds
of Support"foronefoot sectionsof
greenway
and sponsoredanumber
offund-raising events to matchthe Reynolds Foundation grant.Fi-nally,arequestforproposals
was
sentthroughoutthesoutheastregion.
In keeping with the traditionofmulti-disciplined
teams to design the Asheville riverfront, RiverLink sought tohire notonly landscape architectsbutalso architects and engineers to
work
together with thecity'sverytalentedlandscapearchitect,Al Kopf, and
theParksandRecreationDepartment.
The
designhadto ensure that Asheville's riverfront
greenway
was
lowmaintenance,secure,andfilledwith magic.Italsohadtobedesignedtowithstandflooding.Everpresent
was
theperceptionthatthe riverwas
thedividinglinebetweenthe havesand the havenot.
Maybe,
insteadofdividingthecity,theFrenchBroadcould helpknitthe
community
together.The
planhadtoexceedeveryone's expectations tobe successful.RiverLinkcontractedwiththefirms of
Edward
D.Stone,Jr.,
ASLA
andMathews
andGlazer Architectsaswellas
two
localengineering firmstoprovideinputinto thestructural, electrical, and mechanical needs
andlimitationsoftheriverfrontgreenway.
The
West-ernNorthCarolina Surveyor's Associationprovided
allthesurveysfortheplanninganddesignprocessas
anin-kinddonation.
The
surveysconfirmedalong held suspicion—
the FrenchBroad hadnumerous
wetlandareas. These wetlands have been incorporated as a distinctivedesignfeatureoftheriverfrontgreenway.
Over
the years, thecityhadaccumulatedfundsinitscapital
improvement
project fund (CIP) for the riverfront effort. These fundswere
augmented
by a FederalLand
andWater
ConservationFund
grant.RiverLinkreceived "bricksand mortar"grantsfrom
tneJanirve Foundation,theAshevilleCouncilof Gar-denClubs,areaRotary Clubs,individualgardenclubs,
Robinson-Humphries, andnumerousspecial fund-rais-ingevents.
On
December
23, 1993, a contractwas
signedtobegin construction on the first link ofthe riverfront
greenway. French Broad River Park
was
designedwiththeentirewatershedinmind.It
was
conceivedas54
CAROLINA
PLANNING
and pace for all future river park development.
The
parkwould
haveitall, including 1 footwideasphalt trails,thefirstpublicrestroom inthe river corridor,a picnic shelter reminiscent ofold Riverside Park, an observation deck, a lighted parking lot, vvildflowergardens, native plants, fishing areas, and
wooden
boardwalksoverenhanced wetlandareas. Inkeeping withtheguidelinesoftheAmericans
w
ithDisabilitiesAct,the park
was
designed to be completely handi-capped accessible.The
parkwas
dedicated on Sep-tember 25, 1994 and has been used non-stop eversince.
The
winter, spring, andsummer
of 1994 werethewettest in
memory.
FrenchBroadRiverPark floodedtwice duringconstruction.It
was
completely inundatedon
August
17, 1994,but sufferednodamage. Infact, thefloodwaters leftbehindtwo
inchesofrich French BroadRiversiltwhichisnow
coveredwithnicegreengrass.
As
anotherstepintheriverfront revitalization project,theCityCouncildirected planningstaff todevelopa
neighborhoodplanforChickenHillin
November
1994.ChickenHillistheriver'soldestneighborhoodandisin serious decline. Petitionstodirect
Community
Devel-opment
Block Grant(CDBG)
fundstowardsChickenHill had been denied for three consecutive years.
Community
inputsessionswereplannedforFebruary1995,anddiscussionsare
underway
onhow
to attractfundsfromtheAppalachianRegional
Commission
andthe
Economic Development
Administration,as well asCDBG
monies.The
Chicken Hill area has dramaticelevations,
which
could provide an entrance with sweeping mountain and river views. It could alsobecome
the pivotalconnectionbetweenthedow
ntownandtheriver.Gentrificationanddisplacementofthe
residents are issuesRiverLink andthecitywillwrestle withastheneighborhoodplan
moves
forward.Two
other eventsaffected the riverfront projectinDecember
of1993.The
French BroadRiverFounda-tion decided toclose its doors andturn overits
geo-graphic and program responsibilities to RiverLink. RiverLink
was
charged with spearheading theeco-nomic
and environmentalrevitalizationoftheFrenchBroad
River,not justinAsheville, butthroughoutthewatershed.
As
a result, RiverLinknow
sponsorstheVolunteer
Water
InformationNetwork
(VWIN)
pro-gram.Thisprogram has70monitoringsitesalongthe
French Broad River.
On
the first Saturday ofeach month,70 volunteersdiptheir testkitbeakersintothecool waters of the French Broad at precisely 12 o'clock.
The
samplesaretakentoa varietyofrefrig-eration points ranging from pizzaparlors to funeral parlors.
The
followingTuesday,internsfromtheUni-versity of North Carolina at Asheville gather the
samplesand bringthemtotheuniversity labforaseries
oftests. Every six months, a report card is issued describingtheconditionofthf FrenchBroad.
Also in
December
1993, RiverLinkformalized itson-goingpartnership withthePreservation Societyof Ashevilleand
Buncombe
County.Asheville'shistoriccotton mill
was
transferredtothePreservation Society by Clyde Savings Bank.The
mill, built in 1887, had been identified by RiverLink and the Preservation Societyasthe key historic propertyalong the urbanriverfront.
A
bankruptcyfollowedbyabankforeclo-surethreatenedthe mill's existence. Today,the millis
avallableforrestorationandisbeingmarketed nation-ally.Despiteitsdeteriorated condition, thecottonmill
is
home
toa glassblower, acraftcooperative, and aconstruction
company.
It producesenough income
eachmonth
to meet expenses.The
roofleaks and a demolitionballhaswreaked
havoc on one ofthe oldest sections, yet Asheville's historic cotton millthumps
with lifeandpromisefor the future.Conclusion
The
cotton mill's water tower has always beenthe signature for the Asheville riverfront project and the riverfront trademark. It projects into the
Asheville skylineand greets travelerscrossingthe river as anAsheville landmark. Itisrustyand old.
This spring, thanks to well
known
wildlife artistSallieMiddleton,thewatertowerwillbestabilized
and painted. Raffle tickets are being sold for a
Middletonoriginal
framed
painting. Allofthe pro-ceedsfrom
the raffle willbeusedtorehabilitatethisdistinctiveriverfrontlandmark. Discussionsare on-goingas to
whether
the riverfrontmascot,theblue heron, should be paintedas asymbol
on thewater tower.The
heronshave
returned tothe riversincethe water quality has improved. Last year, the
Western
North Carolina Nature Center introducedriver otter into the French
Broad
andSwannanoa
Rivers.
They
are thriving. Lastweek
we
hadacallfrom
theoldest craftcooperative inwestern NorthCarolina, asking if