Dean Arts Executive. emphasizing

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Dean – Arts Executive

emphasizing

Leadership in the Arts

Strategic Planning and Development for Arts Non-Profit and

Academic Institutions

Curriculum Development and Implementation

Melanie Santana-Santana

414 Hermes St.

Urb. Dos Pinos

San Juan, PR 00923-2309

787.361.1018

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Melanie Santana-Santana | 787.361.1018 | [email protected] | Page 2

M

ELANIE

S

ANTANA

-S

ANTANA

Arts Executive and Educator

O

VERVIEW

Innovative, experienced and bilingual academic leader with fourteen years of administrative and academic experience. Strategically minded with strengths in curriculum and program development, financial stewardship and fundraising, digital media communication, innovative local and

international program development and implementation, and community outreach.

A

REAS OF

E

XPERTISE

 Creative direction

 Vision-casting

 Team-based/creative leadership using principles of total quality management and Lean

 Strategic planning and assessment

 Innovative program development

 Community and alumni relations

 Private-public funding models

 Communications and marketing to raise institution’s prestige

 Academic accreditation and policy impact analysis

Maximizing others’ creative potential

 Music education at community,

undergraduate and graduate levels with particular focus on music education

C

URRENT

P

OSITION

Puerto Rico Conservatory of Music (1998-present) San Juan, Puerto Rico

Dean of Academic Affairs www.cmpr.edu

Associate Dean of Academic Affairs (1998-2001)

 Executive over all academic and performance studies programs at one of the largest music conservatories in Latin America. The Conservatory was established in 1959 and operates as a publicly-funded corporation with its own Board of Directors. I report directly to the

Chancellor of the Conservatory and present quarterly to the Board of Directors.

 Develop academic affairs office with revamped assessments of student learning, and course development and evaluation as part of the Institutional and Student Learning Assessment Plan

started in 2008.

 Create community outreach and collaborative arts programs including children’s music programs, monthly and Holiday community concerts, and international exchange programs with Venezuela and Colombia.

 Supervise financial planning and monitor use of, the conservatory’s approximately $11.4 million annual budget.

 Recruit, supervise and evaluate a faculty of 90+ professors . During my tenure the student population grew from 200 to over 500 undergraduate and graduate students including a new Master’s degree program.

 Spearhead capital expansion project and construction of a new 280,000 gross sq. ft. facility in a Landmark-designated building built in 1883.

 Direct ongoing regular curricular assessment, beginning with a needs assessment and complete overhaul of existing academic programs in 1998-2000. Direct new program development efforts with, an expansion of career tracks in Music Education, new

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undergraduate and graduate programs in Jazz and Caribbean Music, Performance, and Conducting. A total of 14 new programs.

 Direct institutional concert and artistic programming, including guest artist negotiations. Expand program of Visiting Professors and Master classes and engage renowned US and international faculty to teach in our new Master’s degree program.

 Supervise the Office of Student Admissions and Recruitment, including the development and monitoring of cross-cultural institutional student recruitment activities, including an expansion of international recruiting initiatives in the Caribbean region and Central and South America.

 Represent the Conservatory in conferences and symposia in the US as well as Guatemala, Venezuela and the United States.

 Oversee review process and ensure successful compliance in biyearly?? institutional

accreditation by the National Association of Schools of Music, The Middle States Council for Higher Education and the Puerto Rico Council for Higher Education. Coordinate efforts to document needs assessments, and curriculum activities as well as host and respond to accreditation surveys.

 Co-Chaired planning committee with diverse institutional and community stakeholders and funders to develop and implement the Conservatory’s 2010-2015 PRCM Strategic Plan. This was the third formal Strategic Planning process undergone by the Conservatory. Previous 2005-2010 Strategic Plan was accomplished in a 90%.

Selected Achievements:

 Spearheaded 4 new degrees & programs, including Puerto Rico’s first Master of Music degree in Music Education, both a Master of Music and Graduate Diploma in Performance and a Graduate Diploma in Jazz & Caribbean Music performance. Currently in the process of creating new Master of Music programs in Piano Pedagogy, Collaborative Piano, and Jazz & Caribbean Music Performance, as well as Bachelor of Music Degrees in Performance and Recording Arts, Music Business and Music Theater.

 Developed international exchange programs with institutions such as Columbia College (Chicago), Berklee College of Music (Boston), Converse College (South Carolina), FESNOJIV (Caracas, Venezuela), National Conservatory of Peru, Conservatorio de Tolima (Ibague, Colombia), Universidad Tres de Febrero (Buenos Aires, Argentina), Conservatorio Liceu (Barcelona, Spain), among others.

 Created the centralized National System of Youth Orchestras and Choruses of Puerto Rico, in collaboration with and modeled after the world famous National System of Youth Orchestras and Choruses of Venezuela (“El Sistema”).

 Initiated, planned and completed – in collaboration with the Conservatory’s Office of

Development – a successful $3.5 million Capital Campaign which provided more than 100 new pianos and other equipment. This effort transformed the Puerto Rico Conservatory of Music into an All-Steinway School.

 Created, in direct collaboration with the Provost and 12 major Puerto Rican arts organizations,

arteSanturce, an arts alliance whose mission is to promote, develop and finance

interdisciplinary arts projects throughout Santurce, the arts district of Puerto Rico’s capital. Our conservatory is located near the Museo de Puerto Rico and the Bellas Artes Performing Arts Center and arteSanturce helps leverage creative programming ideas to revitalize this area of San Juan. This has included joint collaborations with the Department of Education of Puerto Rico and its 29 schools of this district to incorporate the arts in the teaching of the basic areas. Education fairs for the community that included all arts organizations part of the arts

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 Direct effort to digitize Conservatory’s library which included 70,000 volumes. Direct efforts to design and develop Conservatory’s website and continuously expand online presence of the Deanship and the PRCM in general.

E

XPERIENCE

Interamerican University of Puerto Rico (1997-2000) Bayamón, Puerto Rico

Adjunct Professor

Served as lecturer of the Music Appreciation at the Liberal Arts Department.

Educational Programs Director, Puerto Rico Symphony Orchestra(PRSO)

(1996-1998) San Juan, Puerto Rico

Developed and coordinated the Puerto Rico Symphony Orchestra Family and Education concert series performances in collaboration with Maestro Roselín Pabón

San Juan, Puerto Rico

Coordinator of the Youth Symphony Orchestra Program (YSOP) (1995-1996)

San Juan, Puerto Rico

Director of the Youth Symphony Orchestra Program (YSOP) (1996-1998)

This program was modeled after Venezuela’s ‘El Sistema’ and brings music education to five public housing projects in Puerto Rico. I started as faculty at one YSOP site (“Villa España”) where I taught courses in theory, ear-training/aural skills and served as accompanist. Within a year, I was

promoted to Director of the site, where I managed personnel and developed and coordinated the curriculum and performance activities including. In 1996,e I was promoted to Direct the entire Program, coordinating all educational, performance and administration areas; including a $1.5 million budget. This included activities such as approving and evaluating curricula in all instruments of the orchestra, national concerts, and parent and community relations.

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P

ROFESSIONAL

A

SSOCIATIONS

National Association of Schools of Music College Music Society

Pi Kappa Lambda

Suzuki Association of the Americas

Education

New York University New York, New York

Master of Arts Summa cum laude (May 1994) Music Education

Thesis: Multicultural education: an annotated bibliography (1994) Cognate in Higher Education

Puerto Rico Conservatory of Music University of Cincinnati, Cincinnati, Ohio

Bachelor of Music in Music Education Magna cum laude (June 1992) Piano

Cognate in Arts Administration

University of Puerto Rico Río Piedras, Puerto Rico

Credits toward Bachelor of Science in Natural Sciences/Pre-medicine (August 1987-Spring 1989)

Suzuki methodology certification

C

ONTACT

Melanie Santana-Santana 414 Hermes St.

Urb. Dos Pinos

San Juan, PR 00923-2309 787.361.1018