HANZE
SUMMER SCHOOL
Over the past few years we have worked very hard to develop the Hanze Summer School into what it is today. We now offer a number of summer courses designed to provide new knowledge and insights that may be needed in your future career. Alongside each programme we also offer exciting social activities, which show you the best parts of student life in Groningen, and help you adapt to a new culture. Several business excursions to large multinational corporations are also included in many of the courses we offer.
All in all, we offer you a programme in which ‘something happens every day!’ I wish you a very pleasant stay with us.
Best regards,
Paul Ganzeboom,
Dean of the School of Marketing Management, and initiator of the Hanze Summer School ‘Doing Business in Europe’
This year’s Summer School programme promises to be the best one yet. We offer courses in a number of fields, ranging from business and communication to language training.
As a university of applied sciences we focus on combining academic knowledge with practical application. As a result, you will not only have classes from our dedicated lecturers, but you will also experience the practical side of your study through field trips and business excursions.
Groningen is a wonderful city in which to spend a few weeks studying. With a population of 200,000, of which 50,000 are students, it is one of the top student cities in the Netherlands. You will feel right at home in our city and are guaranteed to have a stimulating learning experience.
More information can be found on our website hanzegroningen.eu/summerschool. Applying online is possible and you can like us on
facebook.com/hanzesummerschool or follow us on Twitter: @hanzesummer for the latest updates. We hope to see you this summer!
Best regards,
Maris Keijser,
Project Manager Hanze Summer School
2
Welcome to the
Hanze Summer
School
Course Schedule
2016
3
Month May June July
Week 21 22 23 24 25 26 27 28 29 30
Doing business in Europe (Marketing/ Market Entry) p.12
Doing business in Europe (International Communication) p.13
Dutch Language Course (for German students) p.14
Intensive English Training for Chinese Under-graduates. p.15
Global Health & Quantified Self
Holland or
the Netherlands?
Our country is officially known as the Kingdom of the Netherlands.
It consists of the Netherlands itself, as well as Aruba, Curaçao and
St. Maarten. The country’s formal name is the Netherlands, meaning
‘low country’. This refers to the fact that much of the country lies
below sea level. The Netherlands is also called ‘Holland’. Strictly
speaking, North and South Holland are only provinces of the
Netherlands. In total there are twelve provinces, of which Groningen
(in which the main city is also called Groningen) is one.
Multi-cultural
With about 16.9 million inhabitants spread over 41,000 square kilometers, the Netherlands is one of the most densely populated countries in the world. Dutch society is also multi-cultural. Groups of people with foreign backgrounds have been living in Holland for decades as a result of historical ties with other parts of the world. The Netherlands is a country with a large religious diversity.
Constitutional monarchy
The Netherlands has a constitutional monarchy. The current monarch is King Willem-Alexander (born 1967), who has been on the throne since the 30th April 2013. The Netherlands is politically stable and has always had coalition governments.
A country at sea level
The Dutch are known for their waterworks. As stated above, the Netherlands literally means the ‘low country’. The Dutch depend heavily on dykes. Part of the country is below sea level, and is protected by dykes. This has been current practice since the Middle Ages, when monks constructed the first water protection systems in the country.
Besides causing trouble, it is also one of the major reasons that the Netherlands is still such a powerful trading nation. Rotterdam harbour was the biggest harbour in the world until Shanghai took over the title in 2004 and is now the largest harbour in Europe. The Netherlands exports more dairy products than any other country in the world, and is also an important international player when it comes to hydraulic engineering.
Dutch heritage
The Netherlands has been part of the cultural mainstream of Western Europe since the Middle Ages. This has resulted in a broad and interesting cultural heritage. Well-known Dutch painters include Rembrandt and Vincent van Gogh. Art and science are important parts of Dutch culture and society, resulting in the Dutch being well-educated, open, tolerant and unafraid of unorthodox solutions. Dutch higher education institutions are considered among the top institutions in the world.
Dutch language
The official language is Dutch, however, most Dutch people understand and speak English very well. English is therefore an unofficial second language in the Netherlands.
The weather in the Netherlands
In the winter, from December to February, the average temperature ranges from 1 to 4 degrees Celsius. In summer, from June to August, it is usually warm and dry with spells of cool and wet weather. The yearly average temperature ranges from 9.0 to 10.4 degrees Celsius (January: 2.0-3.8; July 16.5-17.7).
Groningen,
City of
Talent
Groningen is the capital of the province of Groningen, in the north of
the Netherlands. Groningen has almost 196,000 inhabitants, of which
one in four is a student. It is also a young city: 50% of the inhabitants
are younger than 35 years of age.
Nightlife
Being a student city has resulted in a diverse intercultural scene. Combine these two factors and you get a vibrant nightlife. Bars and clubs are famous for staying open 24 hours a day!
It’s not just bars and clubs in Groningen that will attract your attention. Groningen also boasts the well-known underground pop club Vera. Vera has a great reputation among alternative music lovers from all over the world. In the past artists such as Nirvana, U2, White Stripes and Sonic Youth have all graced the stage.
Museums
As well as nightlife, Groningen also offers a variety of museums. The most popular is the Groninger Museum. This museum is the first building you see when you walk out of the train station. The impressive building is famous for its controversial construction, which was designed by Allessandro Mendini. Other museums in Groningen include a comics museum, a tobacco museum, and a science museum.
Transportation
The most common form of transportation in Groningen is the bicycle. Groningen’s city centre is partially closed to cars, making it safe to explore Groningen.
Groningen is only two hours away from Utrecht by train, two hours from Amsterdam and two and a half hours from Schiphol Airport, as well as three hours from The Hague and Rotterdam. Groningen is also very close to the German border; it’s only two hours away from Bremen, and three hours from Hamburg. There are direct buses between
Groningen and Bremen airport, run by Publicexpress.
GroningenLife!
Did you know that the happiest students in the Netherlands live in Groningen? Or that Groningen was voted one of the best student cities three years in a row? If you’re curious to find out why, check out: groningenlife. com, a website run by students. GroningenLife is your one-stop guide to student life in Groningen, with information on study programmes, housing, nightlife, the cultural scene, sports, Dutch culture and customs, and much more.
Ashley Garrard
Doing Business in Europe
student from the University of
Central Missouri, USA
What I liked best about the programme Doing Business in Europe (DBIE) were the social activities. Such as visiting the island of Schiermonnikoog, especially cycling and the countryside. During my stay in the Netherlands I learned a lot about the EU and its laws. The cultural differences in Europe are much larger than I expected.
‘It was great to explore various
European cultures, the unexpected
differences are astonishing’
Hanze
University of
Applied Sciences
Hanze University of Applied Sciences (Hanze UAS), Groningen (or
in Dutch: Hanzehogeschool Groningen) is the largest university of
applied sciences (institution of higher professional education) in
the north of the Netherlands and is located in Groningen. Hanze
UAS offers various bachelor’s and master’s programmes in Dutch,
English, and German, and works closely with international partner
institutes. The university of applied sciences has approximately
27,000 students and 3000 employees.
Why study at Hanze UAS?
• Largest university of applied sciences in the north of the Netherlands
• Practical learning in addition to theoretical knowledge
• Practice-oriented research with a focus on Healthy Ageing & Energy
• Personal attention and learning support
• Small classes
• International: more than 50 nationalities make up the student body
• Home to the unique programmes Sensor Technology, Master of Renewable Energy, Master of International Communication
• Home to the first and oldest International Business School of the Netherlands (since 1988)
• Wide variety of excellence programmes offered by Hanze Honours College
• Broad network of partner universities worldwide
• Broad professional network worldwide (gain real-world experience by completing internships in the professional field)
• Close cooperation with businesses, industry partners (curriculum development & student projects, research)
• Encouragement of students to become responsible professionals: Share your Talent. Move the World
• ‘Number 1 International Student Office in The Netherlands’ (International Student Barometer, October 2011)
• Fair-trade university
Study environment
Together, the University of Groningen, the municipality of Groningen and Hanze University of Applied Sciences, Groningen, have developed ‘Zernike Campus’. A vivid area where education, knowledge and entrepreneurship meet. An environment where students and employees can work, study and relax in inspiring surroundings.
Over the last few years several buildings have sprouted up in the green heart of the campus, which surrounds the “Hanzeforum”. It is here that Hanze UAS proudly boasts its “Walk of Fame” pathway, displaying the names of its award-winning students and employees.
H ANZE UNIVERSITY O F A PP LIE D S CIE NC ES, G RO N IN G EN
SINC
E
1798
8Jonathon Malone
Doing Business in Europe
student from Illinois state
University, USA
What I liked the best about the programme Doing Business in Europe (DBIE) were the social activities and business excursions. Like the Philips excursion, visiting the Meyer Werft and the island of Schiermonnikoog. During this programme I learned how to make a marketing plan for a specific product. Besides that, I learned a lot about the diversity between European countries during my stay in the Netherlands.
‘This programme helps a lot by
putting theoretical knowledge into
a practical context and rounding
off with excursions throughout
Germany and the Netherlands’
Hanze Summer School programmes consist of an academic study
programme and a social programme. One of the highlights in your
Summer School experience will be the field trips we provide. During
your stay you will be provided with fully furnished housing.
Social programme
We want to make your stay unforgettable by offering a wide variety of social activities during our programmes. For example, you could be cycling through the city of Groningen and touring our local football stadium or visiting Amsterdam at the weekend. You might even find yourself on the beautiful island of Schiermonnikoog, or canoeing the canals. You will be able to meet international students, get to know your classmates better, and meet Dutch students as well.
Accommodation
We provide all international students with adequate and fully-furnished student housing. The student houses are located all over Groningen. We generally try to put students on the same course in the same accommodation. Students from other courses might be put together in the
same building as well, which is a great opportunity to meet international students from other disciplines. When applying for a Summer School programme, the Hanze Summer School will automatically provide you with a room in a student house.
Hotel or hostel
The accommodation provided offers the basic necessities. If you want to stay in a more luxurious environment, it is also possible to stay in a hotel or hostel in the city. For more information on this, please visit our website.
Application procedure
You can apply for our courses through our website. Hanze UAS offers a variety of courses and the entry requirements vary. The exact requirements can be viewed online.
10
Hanze Summer
School
Global Health &
Quantified Self
The course Global Health & Quantified Self explores the aspects of globalisation and health that are linked to digital health and self-tracking. It is organised in close cooperation with the Quantified Self Institute (www.qsinstitute.org) and is the first educational programme in the world to incorporate Quantified Self into an educational programme at bachelor level.
Hanze UAS is part of the Healthy Ageing Network Northern Netherlands, which is the European reference network for active and healthy ageing. Thanks to national and international cooperation, the knowledge available and the efficient communication with the private sector, the north of the Netherlands is a logical trial area for innovations and new care concepts, which you will of course encounter during your time at the summer school. The programme offers you the unique opportunity to familiarise with an increasingly globalised world, digitalisation and its effects on health. The course focuses on trends in (digital) health (care) from a global perspective and explores the challenges that we, as health professionals, will face over the next 10 years. The summer school, with a view to the future, helps you to gain knowledge about prevention and self-management in health, which will be beneficial during your career.
The three study areas within this programme are: 1. Global Health, Globalisation, International
Organisations & International Cooperation 2. Culture and Health
3. Digital Health and Quantified Self
Quantified Self concentrates on the development of technical applications that support self-monitoring by individuals. This promotes self-knowledge and allows us to analyse personal health information about aspects such as what your client’s nutritional intake has been or how he or she has slept recently. Wearable technology such as activity trackers, smartphones and smartwatches generate this information. You will explore a number of state of the art self-quantification technologies, as well as the significance of these digital (health) developments in terms of health and social care professionals.
Practical information
• Period: May 26 - June 17, 2016
• Profile prospective students: students have a
background in sport studies, nursing, allied health care studies, midwifery, social studies or human technology studies, and have completed the first year of their bachelor’s, undergraduate or associate degree. Students should have experience with working in teams on a project basis and have research skills. Students must be proficient in the English language: IELTS 6.5, or TOEFL 550, or Dialang B2.
• Group size: 25 students
• Application deadline: April 1, 2016
• Course fee: the fee differs per student and this depends on whether the home university is a partner of Hanze UAS or not. For the latest information about the course fee, please check our website.
• Course credits: 6 credits.
Doing business in Europe
Marketing/Market Entry
The Dutch have always played an important role in international business. Our university is named after the Hanseatic League, a medieval bond of cities in the north-western part of Europe in which many Dutch cities were members. The Hanseatic League was set up to boost wealth and welfare, through trade between various Hanseatic cities. In addition, the very first modern multinational ever (the Dutch East India Company), and our role as a founding member of the European Union, the largest market in the world, illustrates the importance of international business in the Netherlands.
Various business-related Hanze UAS schools have come together and created the programme ‘Doing Business in Europe’. This first-class Summer School experience takes you on a journey throughout the European world of business. In order to give you the broadest range of information, the course provides you with general subjects as well as fairly specialised subjects, ranging across the scope of international business. These classes are combined with an extensive social programme and many excellent business excursions to large multinational companies.
Practical information
• Period: May 26 - June 17, 2016
• Profile prospective students: students with a business background.
• Group size: 25 students
• Application deadline: April 1, 2016
• Course fee: the fee differs per student and this depends on whether the home university is a partner of Hanze UAS or not. For the latest information about the course fee, please check our website.
• The course fee includes participation in the
programme, accommodation for the duration of the programme, participation in social activities and business excursions, and a bike.
• Course credits: 6 credits
Doing business in Europe
International Communication
In addition to our course Doing business in Europe “Marketing/ Market Entry” we offer the course:
International Communication. This course has the same outline as the Marketing cource, but a different focus. This course has two aims. The first is to raise the students’ awareness about the importance and the complexity of intercultural issues in international communication. The second aim is to practice useful skills to enable students to communicate successfully in different cultural environments. There will be exercises and reflection on concepts such as culture shock, cultural values and intercultural competence using the work of important authorities in the field. Focus will be on the relevance of this research to different aspects of international communication. Students will become aware of their own cultural backgrounds and share their insights with the other students in exercises and presentations.
Practical information
• Period: May 26 - June 17, 2016
• Profile prospective students: students with a business background.
• Group size: 25 students
• Application deadline: April 1, 2016
• Course fee: the fee differs per student and this depends on whether the home university is a partner of Hanze UAS or not. For the latest information about the course fee, please check our website.
• The course fee includes participation in the
programme, accommodation for the duration of the programme, participation in social activities and business excursions, and a bike.
• Course credits: 6 credits
Dutch Language Course
(for German students)
This course enables German students to prepare for a full time Dutch bachelor’s programme at Hanze University of Applied Sciences. The course is designed to prepare students for the Dutch NT2 state exam which enables you to enrol in our Dutch bachelor’s programmes. As well as exam preparation this course also focuses on Dutch culture, life in the Netherlands and student life in Groningen. It will also answer questions such as “Where can I find a room in Groningen?’’ and “How can I find a job while studying?”. In the morning you will follow classes and in the afternoon the focus will be on working on your homework, exam training, speaking exercises, and cultural activities.
Practical information
• Period: July 4 - July 29, 2016
• Profile prospective students: students who wish to start a Dutch bachelor’s programme.
• Group size: 30 students
• Application deadline: June 1, 2016
• Course fee: the course fee is € 950. Students who enrol at Hanze University of Applied Sciences get a partial refund of € 600.
Intensive English Training for
Chinese Undergraduates
The aim of this summer school programme is to improve your English speaking and writing skills, as well as group work skills, which are essential for your future career and graduate studies. With these skills, you will be better prepared to meet the increasing demands of today’s globalised world.
The course includes campus-based lectures, group work, project presentations, and report writing. Courses will be delivered by experienced English teachers from the Hanze Language Centre at Hanze University of Applied Sciences. Course content is also related to the IELTS and TOEFL tests. Taking this course will not only give you the opportunity to study in the most vibrant student city of the Netherlands, it will also strengthen your English language skills and will help you to achieve your goals.
Practical information
• Period: July 11 - 22 July, 2016
• Profile prospective students: To be eligible for this course, you should be an undergraduate student from China.
• Application deadline: May 1, 2016
• Course fee: € 1.200 (tuition, study materials, housing, social programe, and excursions to Amsterdam and Germany).
• Course credits: 6 credits
HAN
_0
01
6
Contact
All questions about participation and organisation can be answered by the Hanze Summer School programme management team:
Maris Keijser
Project Manager Hanze Summer School E-mail: m.keijser@pl.hanze.nl
Phone: +31 50 595 25 21
Paul Ganzeboom
Dean of the Institute of Marketing Management E-mail: p.n.ganzeboom@pl.hanze.nl
Phone: +31 50 595 29 03
