SEMESTER III GANPAT UNIVERSITY FACULTY OF MANAGEMENT STUDIES

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1 | M B A F S S e m ( I I I a n d I V )

SEMESTER III

GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of

Business Administration

Branch/Spec. Pharmaceuticals/ Financial Services/

International Business/ Agribusiness/ Start-up/

LSCM/ Business Analytics

Semester III Version 1.0.0.1

Effective from Academic Year 2020-2021 Effective for the batch Admitted in June 2020 Subject code 2IIIA01SMA Subject Name STRATEGIC MANAGEMENT

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes:

CO-1: Understand the concept of strategic management and its significance in managing business successfully and to understand and analyze a firm’s external and internal environment, for strategy formulation to compete with rivals.

CO-2: Develop a detailed understanding of strategies at corporate, business and functional levels.

CO-3: Will help in acquainting about the process of strategy implementation and the challenges of managing Change

Theory syllabus

Unit Content Hrs

1 Introduction to Strategy, Levels of Strategy, Relation between strategy and business model, Strategic Management Process, Basic model of SM, Strategic direction-Vision, Mission and Objectives, Types of objectives.

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2 Environmental scanning; Macro-Environment analysis, Industry analysis; Competitive forces, Environmental Threat and Opportunity Profile (ETOP), Competitor analysis.

Internal scanning: Organisational analysis; Scanning Functional Resources and Capabilities, Resource-based approach to strategy; Value chain analysis

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3 Strategy formulation: Business Strategy – Porter’s generic strategies, Other strategic framework - TOWS Matrix, Product-market matrix; Strategies for specific industry situations – strategies for different stages of PLC, strategies for industry leaders, runner-ups and followers, Defensive and offensive strategies; Outsourcing strategies

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4 Corporate strategy; Strategies for growth: Diversification and Integration; Modes of entering new business – internal start-up, mergers and acquisitions, Retrenchment strategies – Turnaround, divestment and Liquidation strategies, Cooperative strategies – Alliances and joint ventures; Grand Strategy Selection Matrix; Portfolio analysis; BCG, GE Nine Cell Matrix

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5 Strategy implementation: Relationship between formulation and implementation; Resource Allocation, Budgets, policies and procedures; Importance of structure, leadership and corporate culture in strategy implementation, Organizational design and change, Functional Issues – Financial, Marketing, Operations and Personnel Plans, Building capable organization

Strategy Evaluation and Control: Techniques of strategic evaluation and control, Strategic Information Systems, Operational Control.

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2 | M B A F S S e m ( I I I a n d I V ) Reference Books

1

2 3 4 5 6 7 8 9 10 11 12 13 14

15

Crafting and Executing Strategy, The Quest for Competitive Advantage: Concepts and Cases, 21 st Edition, by Arthur A. Thompson, Margaret Peteraf, John E. Gamble, A. J. Strickland, T Joseph, © 2020 McGraw Hill

Strategic Management , 14 th Edition, by John Pearce, © 2018 McGraw Hill Strategic Management, 3 rd Edition, By Frank T. Rothaermel, © 2018 McGraw Hill Strategic Management, 4 th Edition, By Azhar Kazmi, Adela Kazmi, © 2015 McGraw Hill Strategic Management, 2 nd Edition, By Upendra Kachru, © 2015 McGraw Hill

Strategic Management : A Conceptual Framework, 1 st Edition, By Arabinda Bhandari, Raghunath Prasad Verma, © 2013 McGraw Hill

Essentials of Strategic Management, J David Hunger, Thomas L Wheelen, Latest Edition, Pearson Education

Strategic Management, Dr. Jacob Thomas, Latest Edition, Pearson Education

Exploring Strategy: Text and Cases, Gerry Johnson, Richard Whittington, Patrick Regnér, Kevan Scholes, Duncan Angwin, Latest Edition, Pearson Education

Strategic Management– Competitiveness and Globalization – Concepts and Cases, Robert E.

Hoskisson, Michael A. Hitt, R. Duane Ireland, Latest Edition, Pearson Education

Competitive Strategy: Techniques for Analyzing Industries and Competitors, by Michael E. Porter, Latest Edition, Pearson Education

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant, W. Chan Kim, Renee Maubourgne, Harvard Business Review Press, January 20, 2015

Business Policy and Strategic Management : Concepts and Applications, Gupta, Vipin, Gollakota, Kamala, Srinivasan, R., ISBN : 9788120332447, Second Edition, PHI Learning.

Strategic Management: Concepts, Skills and Practices, Srivastava, R. M., Verma, Shubhra, PHI Learning

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3 | M B A F S S e m ( I I I a n d I V )

GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES

Programme Master of Business Administration

Branch/Spec. Financial Services

Semester III Version 1.0.0.0

Effective from Academic Year 2020-21 Effective for the batch Admitted in June 2020 Subject code IIIA02AFF Subject Name Accounting & Finance For Financial Services

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes:

CO 1: The students get in depth knowledge of the concept of Business Mathematics and Finance its importance.

CO 2: The Students learn about the bookkeeping and Accountancy in Banking.

CO-3: To know the practises in banking industry its operations insurance and accounting function.

CO-4: The students get to know the final accounts and its applicability in banking industry.

CO-5: The students get to know the final accounts and its applicability in insurance industry.

Theory syllabus

Unit Content Hrs

1 Business Mathematics And Finance: Calculation of Interest and Annuities, Equated Monthly Instalments; Fixed and Floating Interest Rates. - Calculation of provisions for NPA and risk weights for Basel II - Interest calculation using products /balances, rules on compounding in respect of loan accounts, penal interest etc. Calculation of YTM- Definition, Meaning associated with Bonds; Cost of Debt, Theorems for Bond Value; Duration of Bond; Properties of Duration; Bond Price Volatility.

Capital Budgeting - Discounted Technique for Investment Appraisal Investment Opportunities with Capital Rationing; Investment Decision making under condition of uncertainty; Sensitivity Analysis for NPV Determination; Decision Tree Analysis for NPV Estimation. Depreciation and its Accounting and Foreign Exchange Arithmetic.

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2 Principles of Bookkeeping & Accountancy: Definition, Scope and Accounting Standards - Accounting Standards in India, Principles of USA (US GAAP); Transfer Pricing; Overview of IFRS; Difference between GAAP & IFRS. Basic Accountancy Procedures, Maintenance of Cash/ Subsidiary Books and Ledger - Accounting and Columnar Accounting Mechanics; Journals; Ledgers; subsidiary books; etc.

Bank Reconciliation Statement – Need Causes and preparation of Bank Reconciliation Statement, Trial Balance – Meaning Features types and preparation of trial balance, Rectification of Errors and Adjusting & Closing Entries, Capital and Revenue Expenditure, Bills of Exchange.

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3 Banking Operations & Accounting Functions

Preparation of Vouchers, cash receipt and payment entries, clearing entries, transfer debit and credit entries, what is KYC -different documents, verification and authenticity of documents, operational aspects in regard to opening of all types of accounts, scrutiny of loan applications/ documents, allowing withdrawals and accounting entries involved at various stages with unreconciled entries, operational aspects of CBS environment etc.

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4 Final Accounts Banking: Brief description of certain important books, ledgers and registers Salient Features Explanation of items appearing in the final accounts (including journal entries for transactions like bills for collection. Acceptances Endorsements and other obligation, bill discounted, rebate on bills discounted, interest on doubtful debts and revaluation of investment), Problems on final accounts, rebate on bills discounted and interest on doubtful debts. Accounting for NPA /Provisioning/Suit Filed Accounts. Balance Sheet Equation and Computation of Balance Sheet

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4 | M B A F S S e m ( I I I a n d I V ) Equation. Preparation of Final Accounts - Preparation of Trading A/C; Profit and Loss A/C; Profit &

Loss Appropriation Account; Balance Sheets, Ratio Analysis, Final Accounts of Banking Companies- Meaning classification uses and limitations of Accounting Ratios. Preparation and Presentation of Financial Statements of Banks; CMA Format. Company Accounts I & II and Accounting in a Computerized Environment.

5 Life & General Insurance: Introduction Classes of Insurance Business Explanation of terms (Claim, Premium, bonus, surrender, value, annuity, etc.). The forms of revenue account, and balance sheet, Explanation of items (Including journal entries for adjustment like, outstanding claims, bonus in reduction of premium, interest accrued on investments, outstanding premium and claims on the reinsertion) problems, Ascertainment of profit of a Life Insurance Company Accounting procedure relating to preparation of valuation balance sheet and statement showing results of valuation problems. Account of Insurance Company: Preparation of final account of Life Insurance Companies, Ascertainment of profit in Life Insurance Business, Preparation of valuation balance sheet. Account of General Insurance Company: Preparation of final accounts Calculation of insurance claims Method of calculating annuities rates and ratios in mortality, expose to risk aggregate rates, life year and other rate intervals.

Various types of audit in financial services sector : Statutory Audit according to applicable law, Concurrent Audit, Revenue Audit, Data Migration Audit, Information System Audit etc.

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Reference Books 1

2 3 4 5

Advanced Accountancy, Jain, S.P & Narang, K.L.

Advanced Financial Accounting, Agarwal, B.D.

Advanced Accountancy, Jain, S.P & Narang, K.L.

Practice and Law of Banking by Sheldon & Filder’s

Financial Reporting Analysis, Dr. Nishikant Jha, Prof. Nirav Gonda & CA Suraj Wadhwa by Himalaya Publishing House

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5 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES

Programme Master of Business Administration Branch/Spec. Financial Services

Semester III Version 1.0.0.0

Effective from Academic Year 2021-22 Effective for the batch Admitted in

June 2020

Subject code IIIA03PPI Subject Name Principles and Practices of Insurance

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 40 60 Practical

Course Outcomes: To make the student aware about Principles of life and general insurance with the terminology and the various practices prevalent in the Life and General Insurance industry.

CO 1: to get in depth knowledge of the concept of Insurance, its importance and how it works in the present scenario.

CO 2: to learn about the Insurance market, Customers and insurance Contract.

CO-3: to know the products of life and general Insurance with its peril.

CO-4: To know the practises of life insurance with understanding of the life insurance policies.

CO-5: to get deep knowledge about different general Insurance Products.

Theory syllabus

Unit Content Hrs

1 Principles of Insurance:

Risk Management: different types of risks - actual and consequential losses – loss minimization techniques. The Concept of Insurance and its Evolution: How insurance operates today – different classes and importance of insurance. The Business of Insurance: Management of risk by individuals and insurers – fixing of premiums – reinsurance and its importance for insurers.

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2 Principles of Insurance:

The Insurance Market: The various constituents of the insurance market – operations of insurance companies. Insurance Customers: Understanding importance of customers – customer mindsets - customer satisfaction - customer behaviour at purchase point - customer behaviour when claim occurs - importance of ethical behaviour. The Insurance Contract: Terms of an insurance contract - principles which form the foundation of insurance.

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3 Products of Insurance:

Insurance Terminology: Common terms used in insurance. Life Insurance products: The risk of dying early – the risk of living too long - different products offered by life insurers. General Insurance Products: Risks faced by the owner of assets – exposure to perils – features of products covering fire and allied perils - products covering marine and transit risks - products covering financial losses due to accidents - products covering financial losses due hospitalization - products covering miscellaneous risks.

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4 Practises of Life Insurance:

Introduction to practice of Life Insurance and Life Insurance Organization, Premiums and Bonuses, Plans of Life insurance, Annuities, Group Insurance, Linked Life Insurance Policies, Applications and Acceptance, Policy Documents, Premium payment, Life Insurance Corporation (L.I.C) of India policy lapse and revival, Assignment, Nomination and Surrender of policy and Policy Claims.

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5 Practises of General Insurance:

Introduction to General Insurance, Policy Documents and forms, General Insurance Products – Part 1 (Fire & Marine), General Insurance Products – Part 2 (Motor, Liability, Personal Accident and Specialty Insurance, General Insurance Products – Part 3 (Engineering & other Insurances), Underwriting, Ratings & Premiums, Claims and Insurance Reserves & Accounting.

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6 | M B A F S S e m ( I I I a n d I V ) Reference Books

1 2 3 4 5 6 7

Principles & Practice of Insurance, 2nd Edition, Dr. P. Periasamy, Himalaya Publishing House, 2019.

Insurance Principles and Practice, 22nd Edition, Mishra M.N. & Mishra S.B., S. Chand Publishing, 2016.

IC 01 PRINCIPLES OF INSURANCE by Insurance Institute of India.

IC 02 PRACTICES OF LIFE INSURANCE by Insurance Institute of India.

IC 11 PRACTICES OF GENERAL INSURANCE by Insurance Institute of India.

Insurance Law and Practice : C. L. Tyagi&MadhuTyagi– Atlantic Publishers IRDA Journal (Published every month by IRDA) www.irdaindia.org

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7 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES

Programme Master of Business Administration Branch/Spec. Financial Services

Semester III Version 1.0.0.0

Effective from Academic Year 2021-22 Effective for the batch Admitted in June 2020 Subject code IIIA04TRM Subject Name Treasury and Risk Management

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 40 60 Practical

Course Outcome:

CO 1: The students get in depth knowledge of the concept of Treasury Management.

CO 2: The Students learn about Risk Management.

CO-3: The students get to know the risk measurement and control.

CO-4: To make students acquainted with Asset Liability Management concept.

CO-5: The students get deep knowledge about Risk hedging.

Theory syllabus

Unit Content Hrs

1

Treasury Management:

Scope and function of treasury management, Financial forecasting, Short term financial planning, Financial markets and instruments, Long term funds, Internal treasury controls, Tax planning and management, Managing bankruptcy, Banking relationships, Managing investor relationships, Current developments

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2

Risk Management

Risk: Definition : Risk Process- Risk Organization, Key Risks – Interest Rate Risk, Market Risk, Currency Risk, Credit Risk, Liquidity Risk, Legal and operational Risk

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3

Risk Measurement and Control :

Calculation, Risk Exposure Analysis, Risk Management/ Mitigation policy, Risk Immunization Policy/ Strategy fixing exposure limits: Delegation with accountability, i) Open position, ii) Asset position limit, iii) Deal size, iv) Individual dealer’s limit, v) Stop loss limits

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4

Asset Liability Management :

Components: Multi currency balance sheet, Organizational Structure Risk Management policy &

procedure, Risk adjusted return on capital, Capital adequacy norms ALCO techniques/ tools – GAP Analysis, Simulation, Duration Analysis, Linear and other statistical methods of Internal Control

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5

Risk Hedging :

Instruments & Mechanism: Forward, Futures, options, Strategies and Arbitrage opportunities, Challenges of BASLE II: Implications to hedge and position through derivative products.

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Reference Books 1

2 3 4 5 6 7 8

Treasury and Foreign exchange management, Handbook by ICFAI.

Risk Management, Macmillan, IIBF.

Treasury Management: The Practitioner’s Guide

Bhaskaran, R. “An Introduction to Fund and Investment Management in Banks” Bankers Institute of Rural development, Lucknow.

IIBF, “Bank Financial Management”

Bagchi, S.K. “Credit Risk Management.” Jaico Publishing House, Mumbai.

Rose, Peter. “Commercial Bank Management” 5th Edition, Texas A & M University College Station.

Chance. “Introduction to Derivatives & Risk Management” Thomson Learning, New Delhi.

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8 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Master of Business

Administration

Branch/Spec. Financial Services

Semester III Version 1.0.0.0

Effective from Academic Year 2021-22 Effective for the batch Admitted in June 2020 Subject code IIIA05EQD Subject Name Equity Derivatives

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes:

CO 1: The students get basic knowledge of derivatives and its products.

CO 2: The Students learn about the futures and options.

CO-3: The students get to know the option strategies and trading strategies.

CO-4: The students will get to know the clearing and settlement system and legal environment.

CO-5: The students get deep knowledge about Accounting and Taxation in derivatives market.

Theory syllabus

Unit Content Hrs

1 Basics of Derivatives: Basics of derivatives, Evolution of derivatives market, Indian derivatives Market, Market participants, Types of derivatives markets, Significance of derivatives and Various risk faced by the participants in derivatives. The NCDEX Platform, Commodities traded on the NCDEX platform, Instruments available for trading, Pricing commodity futures,

Understanding Index: Introduction to Index, Significance and economic purpose of Index, Types of Indices, Attributes of an Index and concept of impact cost, Index management, Major Indices in India and Applications of Index

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2 Introduction to Forwards and Futures: Introduction to Forwards and Futures contracts, Payoff Charts for Futures contract-Futures pricing, Cash and carry / Non-arbitrage model for futures pricing, Expectancy model of futures pricing, Concept of convergence of cash and futures prices- Basic differences in Commodity, Equity and Index Futures, Uses of futures. Role of different players in futures market, Use of futures contract as an effective instrument for managing risk and Strategies for hedging, speculation and arbitrage in futures market and Interest Rate Futures; Interest Rate SWAPs.

Introduction to Options: Basics of options-Payoff Charts for Options, Basics of options pricing and option Greeks. Fundamentals of options pricing, Overview of Binomial and Black-Scholes option pricing models, Basics of Option Greeks-Uses of Options.

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3 Option Trading Strategies: Option spreads and their payoff charts, Straddle: market view and payoff charts, Strangle: market view and payoff charts, Covered Call: market view and payoff charts-Protective Put: market view and payoff charts, Collar: market view and payoff charts, Butterfly spread: market view and payoff charts.

Introduction to Trading Systems: Trading Systems, corporate hierarchy, order types and conditions, Selection criteria of Stock for trading, Selection criteria of Index for trading, Adjustments for Corporate Actions, Position Limits and Using daily newspapers to track futures and options

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4 Introduction to Clearing and Settlement system: Clearing members their role and eligibility norms, Clearing Mechanism and computation of open positions, Settlement Mechanism for stock and index futures and options, Understanding margining and mark to market under SPAN and Risk Management features and position limits

Legal and Regulatory Environment: Securities Contract (Regulation) Act, 1956, Securities and Exchange Board of India Act, 1992, Important rules and regulations in derivatives trading,

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9 | M B A F S S e m ( I I I a n d I V ) Regulation in clearing & settlement and risk management, Major recommendations of the L C Gupta Committee and Major recommendations of the J R Verma Committee

5 Accounting and Taxation: Accounting of Futures and Options contracts and Taxation of Derivative transaction in securities

Sales Practices and Investors Protection Services: Risk profile of the investors., Importance of profiling clients in sales process, Importance of KYC, Documents required by the investors to trade in Derivatives contract, Best practices in derivatives sales and Investors Grievance Mechanism

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Reference Books 1

2 3 4 5 6

John Hull, Fundamentals of Futures and Options Markets, 6th edition, 2008.

W.D. Purcell and S.R. Koontz. Agricultural Futures and Options: Principles and Strategies, 2nd edition, Prentice Hall, Upper Saddle River, New Jersey.

C.A. Carter, Futures and Options Markets: An Introduction, Prentice Hall, Upper Saddle River, New Jersey. Page 30 of 36

Chicago Board of Trade, Commodity Training Manual, Chicago Board of Trade, Chicago, Illinois.

J.C. Hull, Fundamentals of Futures and Options Markets, 4 edition, Prentice Hall, New Jersey.

R.W. Kolb, Understanding Futures Markets, 5 edition, Blackwell Publishers.

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10 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of Business

Administration

Branch/Spec. Agribusiness-Marketing/Pharmaceuticals- Marketing/Financial Services/ International Business/ Business Analytics/ Logistics and Supply Chain Management

Semester III Version 1.0.0.0

Effective from Academic Year 2020-21 Effective for the batch Admitted in June 2020 Subject code IIIA06SSM Subject Name Sales And Services Management For Financial Services

Sector

Teaching scheme Examination scheme (Marks)

(Per week)

Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes:

CO-1: To learn the special features of services and the challenges in marketing services.

CO-2: To understand the 7Ps of the service marketing mix.

CO-3: To learn the parameters of service quality, using various models

CO-4: To know the importance of personal selling in marketing, and managing the personal selling process.

CO-5: To learn sales force management, including selection, training, motivation and control.

Theory syllabus

Unit Content Hrs

1 Introduction: Difference between product and services marketing; Characteristics of services;

Classification of services; Paradigms in services marketing. Service marketing system:

Understanding customer expectations and zone of tolerance; Segmentation and zone of tolerance; Targeting and positioning of service. Role of Services in Economy.

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2 Services marketing mix: Augmented marketing mix; Developing the service product/intangible product; Service product planning, New Service Development. Service pricing strategy; Services promotions; Services distributions. Physical evidence, Role of communication in service marketing; People and internal communication; Process of operations and delivery of services;

Role of technology in services marketing.

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3 Service Quality: Quality Issues and Quality Models (Gaps model, SERVQUAL); Demand-supply Management. Services failure, service recovery, Customer retention, Customer Relationship management, designing of service strategy.

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4 Personal Selling & Marketing Strategy: Sales Management. Personal Selling and Salesmanship, Setting Personal Selling Objectives and Formulating Personal Selling Strategies. Organizing the Sales Effort: The Effective Sales Executive. The Sales Organization, Sales Department Relationship. Distribution of management.

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5 Sales Force Management, Recruiting and Selecting Sales Personnel. Planning Executing and Evaluating Sales Training Programme. Motivating and Compensating Sales Personnel. Managing Expenses of Sales Personnel. Sales Meeting and Contests, Controlling Sales Personnel - Evaluating and Supervising. Controlling the Sales Efforts: The Sales Budgets. Quotas. Sales Territories. Sales Control and Cost Analysis.

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Reference Books

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11 | M B A F S S e m ( I I I a n d I V ) 1

2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25

Baron S and Harris K- Services Marketing: Text and Cases (Palgrave, 2003)

Lovelock- Services Marketing: People, Technology and Strategy (Pearson Education, 5th edition).

Zeithaml, V. A and Bitner, M. J. - Services Marketing (Tata McGraw-Hill).

S. L. Gupta Marketing of Services (Sultan Chand).

Rama MohanaRaokServices Marketing (Pearson Education).

GovindApte- Services Marketing (Oxford Univ. Press).

P.Srinivasan- Services Marketing. PHI.

Bhattarcharjee- Services Marketing, Excel Books.

Nargundkar – Service marketing , TMH.

Nimit& Monika Chowdhary- Text book of Marketing of Services: The Indian Experience, MacMillan India Limited

Jha – Service Marketing , Himalaya.

Andersen &Kotler- Strategic marketing for Non Profit Organisations, PHI/Pearson.

Kotler, Bowel &Makens- Marketing for Hospitality and Tourism, Pearson.

T K Panda- Customer Relationship Management in Service Industry-Excel.

Rama MohanaRao, K.-Services Marketing, Pearson Education.

Newton M. P. Payne, A.-The Essence of Services Marketing. New Delhi, PHI.

Ravi Sankar- Services Marketing, Excel Books.

Clow& Kurtz- Services Marketing, 2e, Biztantra.

Still, R. R. &Cundiff, E. W., Govoni, N. A. P., Sales Management, Prentice Hall of India.

Coughlan A.T., Anderson E., Stern L.W and Ansary A.E., Marketing Channels, Pearson Education.

Donaldson B- Sales Management: Theory and Practice (Palgrave, 1998)

Sahu P K and Raut K C- Salesmanship and Sales Management (Vikas, 3rd edition) Spiro- Sales Management (Tata McGraw-Hill)

Davar R S- Salesmanship and Publicity (Vikas, 16th edition) Rama MohanaRaok Services Marketing (Pearson Education)

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12 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of

Business Administration

Branch/Spec.

Agribusiness /Pharmaceuticals / Financial Services/

International Business/ Business Analytics/ Logistics and Supply Chain Management/ Start Up and Entrepreneurship

Semester III Version 1.0.0.0

Effective from Academic Year 2021-22 Effective for the batch Admitted in June 2020 Subject code IIIB07PAB Subject Name Personality and Aptitude Building for Managers

Teaching scheme Examination scheme (Marks)

(Per week) Lecture (DT)

Practical

(Lab.) Total CE SEE Total

L TU P TW

Credit 2 2 Theory 00 100 100

Hours 2 30 Practical 00 00 00

Course Outcomes:

CO 1: To understand ways to mold personality and to learn to attend telephonic, online and personal interviews . CO 2: To have a detailed idea over cover letter writing, resume writing and preparing video c.v.

CO 3: To have a command over numerical ability to clear aptitude exams.

CO 4: To learn logical and Verbal Reasoning to clear aptitude exams.

Theory Syllabus

Unit Content Hrs

1 Basics of Personality development

Meaning of personality, Molding personality, Understanding self and Others: Johari's Window and Transactional Analysis (TA), Extempore writing, Spot presentations

04

2 Employability Enhancement

Introduction- Writing Cover letter- Resume building- The art of Group Discussion – Facing Interviews -Grooming guidelines for Interviews, Answering telephonic interviews, Attending interviews online over various portals, Managing social media and Linkedin profiles for interviews, Preparation for Interview, Handling Q & A during interviews- Frequently Asked Questions - Psychometric Analysis - Preparing Video cv - Mock Interview Sessions- Psychometric test

10

3 Aptitude Building- Numerical Ability

Number System- Average- Percentage- Ratio and Proportion- Profit and Loss- Time and Distance- Data Sufficiency- Time, Speed, and Distance- Clock and Calendar- Problems on Ages

08

4 Aptitude Building-Logical and Verbal Reasoning

Number Series- Data Interpretation- Data Sufficiency- Blood Relations- Syllogism- Alphabets- Seating Arrangement- Classification- Analogy

Verbal Reasoning- Para Jumbles, Reading Comprehension and Text Completion

08

Reference Books:

1.

2.

3.

Friedman- Personality: Classic Theories and Modern Research (Pearson, 2nd edition) 2004.

Hurlock E- Personality Development (Tata McGraw-Hill).

Iyer V- How to Develop a Powerful & Positive Personality (Sterling Publishers).

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13 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES

Programme

Masters of

Business Administration

Branch/Spec. Agribusiness/Pharmaceuticals/Financial Services/

International Business/ Business Analytics/

Logistics and Supply Chain Management/StartUp and Entrepreneurship

Semester

III Version 1.0.0.0

Effective from Academic Year 2021-22 Effective for the batch Admitted in June 2021

Subject code

IIIB08IIP Subject Name Industry Internship Project

Teaching scheme Examination scheme (Marks)

(Per week)

Lecture (DT)

Practical

(Lab.) Total CE SEE Total

L

TU P TW

Credit 4

4 Theory 100 100

Hours 4

60 Practical

Course Outcomes:

The purpose of this course is to make students industry ready where they will be a part of a company as an intern and will conduct problem solving research for specific industry and develop a project report for improving industry performance.

Unit Content Hrs

Theory Syllabus Theory Subject: A student is asked to study a industry specific problem solving research. A student is required to submit a conceptual or empirical report. The detailed pre synopsis of the study will be prepared by the student and approved by the faculty in the beginning. Student will also be required to study in-depth at least one specific issue related to the problem at hand in their respective industry. The research problem on the issue may be based on primary data or secondary data depending upon the nature of the topic and the research design. The project will be evaluated on the basis of written report, presentation and viva-voce.

60

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14 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Master of Business

Administration

Branch/Spec. Financial Services

Semester III Version 1.0.0.0

Effective from Academic Year 2020-21 Effective for the batch Admitted in

June 2020 Subject code IIIA09BLP Subject Name Banking Law and Practices

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 2 2 Theory 60 40 100

Hours 2 30 Practical

Course Outcomes:

CO1. To understand about the Principle of banking lending-different kinds of borrowers and types of credit facilities granted by banks.

CO2. To understand about Consortium finance- objectives, scope and guidelines in banking.

CO3. To learn about Principles of credit management, credit appraisal techniques, approach of lending, loan syndication and credit rating agencies.

CO4. To understand about Indian Contract Act – 1872, Sales of goods act, 1930 and Negotiable act, 1881 in various commercial banks.

CO5. To learn about specific Banking regulation acts, their Need and objectives Theory syllabus

Unit Content Hrs

1 Principle of banking lending, different kind of borrowers and types of credit facilities granted by banks, overview of hire purchase, leasing, factoring and export finance, Principles of credit management, credit appraisal techniques, approach of lending, loan syndication and lending to groups, credit rating – role of various credit rating agencies and their Impact.

Consortium finance: objectives, scope and guidelines, role of the leader and participating institutions /members, parripassu charges, comparison with multiple banking arrangements.

6

2 Indian Contract Act – 1872: Definition and Essentials of Contract- Types Of Contract - Meaning and types of offer & acceptance, Legal rule for offer & acceptance, Competent Party - Free Consent- Consideration- Performance of Contract - Discharge of Contract & its remedies, Meaning of bailment, Essential features of Bailment, Kind of Bailment, Duties and rights of Bailor and Bailee, Pledge, essential elements of Pledge, Difference between Pledge and Bailment.

6

3 Sales of Goods Act, 1930: Contract for Sale of Goods - Meaning - Sale of Goods and Agreement to Sell - Essentials of a Contract of Sale –Provisions relating to conditions and Warranties, Provisions relating to performance of Contract of Sale - Rights of Unpaid Seller - Remedial measures.

Negotiable Act, 1881: Types, features, classification of NI. Payment and collection of cheques and other NI, forged instruments and bouncing of cheques and their implications.

6

4 Banking Regulation Act, 1949: Introduction, Definitions, Objectives, Licensing of banking companies. Management of Banking, loan & advances, cancellation of license.

Governments and RBI’s Powers in respect of – opening of new banks and branch licensing Constitution of the Board of Directors and their rights- Bank’s Shareholders and their rights.

Securitization and reconstruction of financial assets and enforcement of security interest (SARFAESI) act, 2002: Need and its objectives.

6

5 RBI Act, 1934: Maintenance of Liquid Assets/Reserve funds/ Cash reserves/Statutory reserves;

CRR/SLR concepts. Guidelines and impact on Banks; Cash/Currency chest management; Winding up and amalgamation of Banks. Powers to control advances; Monetary and Credit Policies.

Selective credit controls; Interest rate policies and directives; Statutory Audit and Inspections;

12

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15 | M B A F S S e m ( I I I a n d I V ) Supervision and control functions, Board of financial supervision and its scope and role; Disclosure of accounts and Balance sheets; Submission of returns etc. to RBI.

Reference Books 1

2 3 4 5 6 7 8 9 10 11 12 13

Business law for Managers by Prof. P K Goel- Biztantra Publication.

Laws of Banking and Negotiable Instruments by Avtar Singh.

Banking Law & Practice by P.M. Varshney- Sultan Chand & Sons.

Tannan’s Banking law and practice in India by M. L. Tannan- LexixNexix Butterworhts Wadhwa Nagpur.

Indian Banking Law and Practice by V. J. Desai.

Practice and Law of Banking by Sheldon & Filder’s.

The Banking Law in Theory and Practive by S. N. Gupta.

Poaget’s Law of Banking by Mark Hapgrood.

Marcantile Law, S.S.Gulson- Excel Books.

Business Law, N.D. Kapoor – Sultan Chand & Sons.

Business Law, M.C. Kuchhal - Vikas Publishing House Pvt. Ltd

Business Law for Management, Bulchandani - Himalaya Publishing House Legal Aspects of Business, A. Pathak - Tata-McGraw Hill Co. Ltd

Business Law, Pillai and Bhagabati-S.Chand & Co.

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16 | M B A F S S e m ( I I I a n d I V )

SEMESTER IV

GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of

Business Administration

Branch/Spec. Agribusiness/Pharmaceuticals/Financial

Services/ International Business/ /Logistics and Supply Chain

Semester IV Version 1.0.0.1

Effective from Academic Year 2020-21 Effective for the batch Admitted in

June 2020 Subject code 2IVA01MCS Subject Name MANAGEMENT CONTROL SYSTEM

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes :

CO-1: To study the basics about management control system

CO-2: To understand allocation of responsibility and control mechanism for particular department/division.

CO-3: To acquaint students with transfer pricing, asset measurement, budget preparation and variance analysis

CO-4: To study performance measurement and compensation to control organization performance.

CO-5: To familiarise students with different control indicators for different strategies and different types of organization sectors.

Theory syllabus

Unit Content Hrs

1 Overview

Basic Concept, Difference between Strategy Formulation, Management Control and Task Control, overview about Goal, Strategy and strategy Planning, Concept of Goal Congruence, Informal and Formal factors affecting goal congruency, Functions of controller, Alternative Controller Relationship

13

2 Responsibility Centre

Concept, Nature, Relationship between Input and Output, Measuring Input and Output, Efficiency and Effectiveness, Types of Responsibility Centre-Engineering expense centre, Discretionary expense centre, Revenue centre, Profit Centre, Investment centre

13

3 Transfer Pricing: Objectives and Methods, Pricing Corporate Services

Measuring and Controlling Assets employed: Structure of Analysis, Measuring Assets Employed, EVA vs ROI

Budget Preparation: Nature, Process

Analyzing Financial Performance: Calculating Variance, Variances in Practices, Limitations

13

4 Performance Measurement

Performance Measurement System and Incentive Control Management of Compensation:

Research Findings, Characteristics of Incentives, Compensation Plans, Incentives for Corporate officers and Business Unit Managers, Agency Theory

11

5 Controls for Differentiated Strategies

Management Controls of Service Organizations(Professional, Financial, Healthcare, Non- Profit), Management Controls of Multinationals Organizations, Management control of Projects

10

Text Books

1 Anthony, R.N and Govindarajan, V.- Management Control Systems, Irwin, Latest Edition.

Reference Books

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17 | M B A F S S e m ( I I I a n d I V ) 1

2 3 4

Emmanuel, C and Otley, D.- Accounting for Management Control, Nostrand Reinhold, 1985.

Ghosh, P.K. and Gupta, G.S.- Cost Analysis and Control, Vision, 1985.

Glynn, J.J.- Value for Money: Auditing in Public Sector, Prentice Hall, 1985.

Maciariello, J. A and Kirby, C.J.- Management Control System, Prentice Hall, 1994.

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18 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of Business

Administration

Branch/Spec. Agribusiness/Pharmaceuticals/Financial Services/ International Business/ /Logistics and Supply Chain

Semester IV Version 1.0.0.1

Effective from Academic Year 2020-21 Effective for the batch Admitted in

June 2020 Subject code IVA02IFF Subject Name International Finance And Foreign

Exchange Management

Teaching scheme Examination scheme (Marks)

(Per week)

Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes :

1. To impart an understanding of the global corporate financial management environment 2. To focus on foreign exchange market by inculcating various theories.

3. To make students understand foreign exchange risk exposure and risk reductions.

4. To focus on various financial structures and International financing.

5. Enables students to understand various theories of foreign investment decisions Theory syllabus

Un it

Content H

rs 1 Global financial environment: Overview: IMF: objectives, functions. Euro currency market. Money

market, capital market: Relationship with domestic markets. Role of Finance Manager in the Global context. FEDAI - Organization of FOREX division in Commercial Banks – Correspondent Relationship - NOSTRO, VOSTRO & LORO accounts and their operation- International Market Quotations – Cross Rates – FEDAI Regulations. Balance of Payments: understanding, analysis and interpretation

1 2

2 Foreign exchange Market: Nature, structure, types of transactions, exchange rate quotations, spot and forward; Arbitrage. Foreign exchange market in India: nature, structure, operations, and limitations. Exchange rate determination, forecasting, theories: Purchasing power parity, Interest rate parity etc

1 2

3 Foreign Exchange risk exposure: Types of risk: Economic, transaction and translations. Accounting treatment: tax treatment of gains and losses. Exchange Risk reduction: techniques: applications and their limitations. The Risk Management Process: Hedging, Swaps, Futures, Options, Types of Derivatives, Role of SEBI. Relationship of Money market and foreign exchange market.

1 2

4 Financial structure and International financing: Optimal financial structure and MNE and their foreign subsidiaries; Eurocurrency markets; International debt markets; Management of interest rate risk: interest rate options, currency options etc.

Foreign investment decisions: Multinational capital budgeting; International portfolio th eory and diversification; Repositioning of funds; Working capital management in MNE. FDI and FII in India

1 2

5 Foreign investment decisions: Multinational capital budgeting; International portfolio th eory and diversification; Repositioning of funds; Working capital management in MNE. FDI and FII in India. Legal framework of FOREX operations in India: Foreign Exchange Management Act, 1999 (FEMA) – Features - Rules under FEMA - Role of Reserve Bank of India (RBI) - Exchange Control – Tools of Control.

1 2

Reference Books:

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19 | M B A F S S e m ( I I I a n d I V ) 1

2 3 4 5 6 7 8 9 10

Cheol Eun and Bruce- International Financial Management (Tata McGraw-Hill, 2018) 8th edition.

Apte- International Financial Management (Tata McGraw-Hill, 2002) 8th ed.

Eiteman et al- Multinational Business Finance (Pearson Education) 2004.

Shapiro- Multinational Financial Management (Prentice-Hall, 4th edition) 2002.

Sharan- International Financial Management (Prentice-Hall, 2nd edition) 2003.

Vij M-International Financial Management (Excel books) ,2003.

Gupta, S.L.- Financial Derivatives : Theory , Concept and Problems , PHI.

Hull- Options, Futures and other Derivatives, Pearson.

Vohra, N.D. and Bagri, B.R.- Futures and Options , TMH.

David A. Dubofsky and Thomas W. Miller , J.R.- Derivatives : Valuation and Risk Management, Oxford

GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Master of Business

Administration

Branch/Spec. Financial Services

Semester IV Version 1.0.0.0

Effective from Academic Year 2021-22 Effective for the batch Admitted in June 2020 Subject code IVA03SOP Subject Name Security Operations and Portfolio Management

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes: The main objective of this module is to make the student aware about the security operations and risk management and help students improve decision-making skills in management of financial assets through a better understanding of modern theories on portfolio management and functioning of capital market:

CO 1: The students get to know securities broking operations and risk management.

CO 2: The Students learn about investor grievances and Arbitration.

CO-3: The students get to know the strategies for the valuation of securities.

CO-4: The students will get to know the Analysis of the securities.

CO-5: The students get deep knowledge about portfolio management.

Theory syllabus

Unit Content Hrs

1 Introduction to the Securities Broking Operations: Trade life cycle, Front office operations- Client on-boarding and registration, KYC, Unique Client Code, Order management, Order routing through the exchange & Execution of trade, Risk management practices, Surveillance mechanism, Back-office operations-Trade enrichment-Trade allocation, Trade confirmation/modification, Clearing and settlement, Accounting, Information technology &

Regulatory compliances.

Risk Management: Risk Management practices, Capital adequacy requirements, Client account control, Margin requirements, Compliances and regulatory reporting, Clearing Process, Clearing process, Role of clearing agency in clearing of trades, Role of clearing banks in clearing of trades,

14

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20 | M B A F S S e m ( I I I a n d I V ) Role of clearing members/ Custodians in clearing of trades, Role of depositories and depository participants in clearing of trades, Clearing process for equities trading Clearing process for derivatives trading

2 Investor Grievances and Arbitration: Redressal of investor grievance, Procedure of arbitration, Role of appellate arbitration. Other Services Provided by Brokers: Services provided by brokers, IPO applications-Collection of IPO application forms & ASBA facility, Mutual fund trading through stock exchange, Portfolio management services provided by brokers, Research reports, Depository services and Margin trading

10

3 Investment: Meaning, Nature and Scope, Decision Process; Environment; Investment Risks–

Interest Risk, Market Risk, Inflation Risk, Default Risk, etc; Valuation of Securities. Notion of Dominance. Techniques of Risk Measurement and their Application and Portfolio Evaluation.

Concept of Beta, Classification of Beta-Geared and Ungeared Beta, Project Beta, Portfolio Beta, Securities Market line, Capital Market Line, Portfolio Revision, Portfolio Reconstruction.

12

4 Security Analysis: Fundamental Analysis; Economy, Industry and Company Analysis; and Technical Analysis; Efficient Market Hypothesis; Dow Jones Theory; Measurement of Systematic and Unsystematic Risk.

12

5 Portfolio Analysis, Portfolio Selection and Portfolio Theories – Markowitz Model and Capital Assets Pricing Model. Portfolio Revision and Performance Evaluation of Managed Portfolios.

Sharp Ratio; Treynor Ratio: Jensen’s Alpha.

12

Reference Books 1

2 3 4 5 6

Fischer and Jordan- Security Analysis and Portfolio Management (Prentice-Hall, 7th edition) 2018.

Chandra Prasanna-Investment Analysis and Portfolio Management, Tata McGraw Hill, New Delhi.

Bhalla, V.K.-Investment Management; Security Analysis and Portfolio Management, S. Chand & Co. Ltd.

Ranganatham- Investment Analysis and Portfolio Management (Pearson Education).

Pandian P- Security Analysis and Portfolio Management (Vikas Publication).

NISM-Series-VII: Securities Operations and Risk Management

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21 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF Management Studies Programme Master of Business

Administration

Branch/Spe c.

Financial Services

Semester IV Version 1.0.0.0

Effective from Academic Year 2021-22 Effective for the batch Admitted in June 2020 Subject code IVA04MFD Subject Name Mutual Fund Distributors

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 4 4 Theory 60 40 100

Hours 4 60 Practical

Course Outcomes:

The main objective of this module is to make the student aware about the concept of Mutual Fund its structure and the risk, return and performance of the fund.

CO 1: The students will get to know the concept of a Mutual Fund.

CO 2: The Students learn about mutual fund structure and its constituents.

CO-3: The students get to know the fund distribution and legal and regulatory structure.

CO-4: The students will get to know the Accounting, Valuation and Taxation and Investment services.

CO-5: The students get deep knowledge about risk, return and performance of the fund.

Theory syllabus

Unit Content Hrs

1 Concept and Role of a Mutual Fund: Mutual fund and its functions, Investment objectives of different kinds of mutual fund products, Concept of Marking To Market, unit Capital, Assets under Management, Fund Running Expenses and Net Asset Value, Advantages and limitations of mutual fund, Concept of closed end funds, open ended funds and interval funds, Concept of actively managed funds and passive funds, Categorization of mutual fund schemes and Developments in the Mutual Fund Industry over the years

10

2 Fund Structure and Constituents: Structure of mutual funds in India, Role of the Sponsor, Trustee and Asset Management Company (AMC), Regulatory provisions with respect to Sponsor, Trustee and AMC, Role and Functions of Service Providers of mutual funds, Payment Aggregators. Legal and Regulatory Environment: Role of SEBI in regulating mutual funds, Concept of a Self Regulator, Functions of AMFI, AMFI Code of Ethics (ACE) and AMFI Guidelines and Norms for Intermediaries (AGNI), Due Diligence process for its distributors and Rights and obligations of investors in a mutual fund.

12

3 Offer Document: New Fund Offer, Statement of Additional Information (SAI) and Scheme Information Document (SID), Key Information Memorandum (KIM)

Fund Distribution and Channel Management Practices: Traditional distribution channels, Alternate Distribution channels of mutual funds, Pre-requisites to be fulfilled to become a distributor of a mutual fund, Commissions and Transaction Charges for mutual fund distributor, Regulatory requirements governing payment of commissions to distributors, Initial or Upfront and Trail Commissions and SEBI Advertising Code for Mutual Funds

12

4 Accounting, Valuation and Taxation: Net assets of a mutual fund scheme and NAV, Mark to Market as a valuation metric, Total Expenses of Mutual Funds, Accounting and reporting requirements applicable to mutual funds, Valuation process and Tax provisions applicable to a mutual fund

Investor Services: Types of Investors in mutual funds, KYC Compliance Process, KYC Registration Agencies, Foreign Account Tax Compliance Act (FATCA) and Common Reporting Standards (CRS), Payment mechanisms for purchasing and redemption of mutual funds units, Allotment of mutual fund units, Time Stamping and Cut-off time, Mutual Fund transactions through stock exchanges, Growth, Dividend, and dividend re-investment options in a mutual fund, Types of systematic

12

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22 | M B A F S S e m ( I I I a n d I V ) transactions, Statement of Accounts, Nomination, pledge/ lien of units, change in folio details, transmission of units, Other investor services and facilities offered by mutual funds.

5 Risk, return and performance of funds: Performance of equity funds, Performance of debt funds, gold funds and real estate, Kinds of returns, such as simple, annualized and compounded returns. SEBI norms regarding return representation of mutual funds in India

Risk in an equity fund, debt fund and other funds (hybrid, gold and real estate), Risk measures of mutual funds, Benchmarking performance, and Fund manager performance. Mutual Fund Scheme Selection: Steps in selecting the funds, Concept and selection of mutual fund scheme, Sources of data to track mutual fund performance, Selecting the Right Investment Products for Investors, Savings and Investment, Inflation Risk and Concept and features of physical and financial assets. Helping Investors with Financial Planning: Concept of financial planning, Financial planning needs to the life cycle stage of the investor and Stages in the wealth cycle model of investor. Recommending Model Portfolios and Financial Plans: Risk profiling tools, Asset allocation, Model portfolios for investors and Behavioural biases in investment decision making

14

Reference Books 1

2 3 4

NISM-Series-V-A: Mutual Fund Distributors Certification

Indian Mutual Funds Handbook 5th Edition: A Guide for Industry Professionals and Intelligent Investors by John. C. Bogle

Mutual Funds-Ladder To Wealth Creation by Vivek K Negi

A Guide to Indian Mutual Fund Investment By Sushant Kumar Mishra

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23 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of Business

Administration

Branch/Spec. Pharmaceuticals/ Agribusiness/ International Business/ Financial Services/ Business Analytics/ Start up and Entrepreneurship / Logistics and Supply Chain Management

Semester IV Version 1.0.0.0

Effective from Academic Year 2020-2021 Effective for the batch Admitted in June 2020 Subject code IVB05CAP Subject Name Capstone Project

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 6 6 Theory 100 100

Hours 6 90 Practical

Course Outcomes: The purpose of this course is to enable students to conduct problem solving research for specific industry and develop model for improving industry performance.

Unit Content

Hrs

Theory Subject: A group of three to four students are asked to study a industry specific problem solving research. The group is required to submit a technical report. The detailed synopsis of the study will be prepared by the group and approved by the faculty in the beginning. The group will also be required to study in-depth at least one specific issue related to any of the courses of study in their respective industry. The group will identify the issue and will prepare detailed synopsis of the research project study. The research problem on the issue may be based on primary data or secondary data depending upon the nature of the topic and the research design. The project will be evaluated on the basis of written report, presentation and viva-voce.

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24 | M B A F S S e m ( I I I a n d I V )

==============================

Electives

==============================

GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of Business

Administration

Branch/Spec. Pharmaceuticals/ Agribusiness/ International Business/ Financial Services/ Business Analytics/

Start up and Entrepreneurship / Logistics and Supply Chain Management

Semester IV Version 1.0.0.0

Effective from Academic Year 2020-2021 Effective for the batch Admitted in June 2020 Subject code IVB06 DRM Subject Name DISASTER AND RISK MANAGEMENT(ELECTIVE)

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 2 2 Theory 100 100

Hours 2 30 Practical

Course Outcomes:

CO1: To provide basic conceptual understanding of disasters and its relationships with development.

CO2: To gain understand approaches of Disaster Risk Reduction (DRR) and the relationship between vulnerability, disasters, disaster prevention and risk reduction.

CO3: To enhance awareness of Disaster Risk Management institutional processes.

Theory syllabus

Unit Content Hrs

1 Types, Trends, Causes, Consequences and Control of Disasters: Geological Disasters (earthquakes, landslides, tsunami, mining); Hydro-Meteorological Disasters (floods, cyclones, lightning, thunder-storms, hail storms, avalanches, droughts, cold and heat waves); Biological Disasters (epidemics, pest attacks, forest fire); Technological Disasters (chemical, industrial, radiological, nuclear) and Manmade Disasters (building collapse, rural and urban fire, road and rail accidents, nuclear, radiological, chemicals and biological disasters); Global Disaster Trends- Emerging Risks of Disasters, Climate Change and Urban Disasters; Causes and effects with practical examples for all disasters.

Relationship between Disasters and Development, Social, Economic and Environmental impact of disasters, The necessity of studying Disaster Management

8

2 Disaster Management Cycle and Framework, Pre-Disaster – Risk and Vulnerability Assessment and Analysis, Risk Mapping, zonation; Prevention and Mitigation of Disasters, Early Warning System; Preparedness, Capacity Development, Business Recovery Plan; Awareness During Disaster – Evacuation – Search and Rescue – Emergency Operation Centre – Incident Command System – Relief and Rehabilitation – Post-disaster – Damage and Needs Assessment, Restoration of Critical Infrastructure – Early Recovery – Reconstruction and Redevelopment, Leadership and Coordination in Disaster Management

8

3 Disaster Management in India Disaster Profile of India – Mega Disasters of India and Lessons Learnt, Disaster Management Act 2005 – Institutional and Financial Mechanism; National Policy on Disaster Management, National Guidelines and Plans on Disaster Management; Role of Government (local, state and national), Non-Government and Inter-Governmental Agencies

7

4 Role of Communication in Disaster Management; Geo-informatics, Disaster Communication System, Early Warning Systems, Types of communication in case of disasters – HAM radio, Satellite, Video Conferencing, Electronics devices

7

Reference Books

1 Disaster Management Guidelines, GOI-UND Disaster Risk Program (2009-2012)

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25 | M B A F S S e m ( I I I a n d I V ) 2

3 4 5 6 7 8 9

Disaster management and Risk Reduction, Role of Environmental Knowledge, Gupta A.K., Niar S.S and Chatterjee S. (2013), Narosa Publishing House, Delhi.

Disaster Management, Murthy D.B.N. (2012), Deep and Deep Publication PVT. Ltd. New Delhi.

Managing Natural Disasters, Modh S. (2010), Mac Millan Publishers India Ltd.

Disaster Management, Dr. Mrinalini Pandey Wiley India Pvt. Ltd.

Disaster Science and Management, Tushar Bhattacharya, McGraw Hill Education (India) Pvt. Ltd.

Manual on natural disaster management in India, M C Gupta, NIDM, New Delhi

An overview on natural & man-made disasters and their reduction, R K Bhandani, CSIR, New Delhi World Disasters Report, 2009. International Federation of Red Cross and Red Crescent, Switzerland

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26 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of

Business Administration

Branch/Spec. Pharmaceuticals/ Agribusiness/ International Business/ Financial Services/ Business Analytics/ Start up and Entrepreneurship / Logistics and Supply Chain Management

Semester IV Version 1.0.0.0

Effective from Academic Year 2020-2021 Effective for the batch Admitted in June 2020 Subject code IVB06IPR Subject Name INTELLECTUAL PROPERTY RIGHTS(ELECTIVE)

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 2 2 Theory 100 100

Hours 2 30 Practical

Course Outcomes:

CO1: To understand the meaning, Relevance, Business Impact, Protection of Intellectual Property, Copyrights, Trademarks, Patents, Designs, Utility Models, Trade Secrets and Geographical Indications.

CO2: To understand Concept of Patent, Product / Process Patents & Terminology, Duration of Patents- Law, Novelty and Non Obviousness (Inventive Steps and Industrial Application, Non- Patentable Subject Matter, Procedure for Filing of Patent.

CO3: To understand Definition and concept of Trademarks, Different kinds of marks (brand names, logos, signatures, symbols, well known marks, certification marks and service marks), Procedure for Registration of Trademarks.

CO4: To Nature of Copyright, Works in which Copyrights subsist, Author & Ownership of Copyright , Rights Conferred by Copyright, Licensing of Copyrights.

Theory syllabus

Unit Content Hrs

1 Introduction of IPR: Meaning, Relevance, Business Impact, Protection of Intellectual Property, Copyrights, Trademarks, Patents, Designs, Utility Models, Trade Secrets and Geographical Indications, Patent Co-operation Treaty, TRIPS, The World Intellectual Property Organization (WIPO) and the UNESCO.

08

2 Patents: Concept of Patent, Product / Process Patents & Terminology, Duration of Patents- Law, Novelty and Non Obviousness (Inventive Steps and Industrial Application, Non- Patentable Subject Matter, Procedure for Filing of Patent, Application and types of Applications , Procedure for Opposition, Revocation of Patents , Ownership and Maintenance of Patents , Assignment and licensing of Patents, Working of Patents- Compulsory Licensing, Patent Agent- Qualification and Registration Procedure, Preparation of patent document and patent infringement.

08

3 Trademarks : Definition and concept of Trademarks, Different kinds of marks (brand names, logos, signatures, symbols, well known marks, certification marks and service marks), Procedure for Registration of Trademarks , Opposition Procedure , Licensing of Trademarks, Infringement of Trademarks , Passing off Action, Offences and Penalties

07

4 Copyrights: Nature of Copyright, Works in which Copyrights subsist, Author & Ownership of Copyright , Rights Conferred by Copyright, Licensing of Copyrights, Infringement of Copyrights , Remedies & Registration of Copyrights & Appeals.

07

Text Books

Law Relating To Intellectual Property Rights by V K Ahuja.

Reference Books

1 The Sciences & Practice of Pharmacy – Remington

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27 | M B A F S S e m ( I I I a n d I V ) 2

3 4 5 6 7

Community Pharmaceutical Management by Lechman

Intellectual Property Rights in India by Lexis-Nexis Publications

The process of new drug discovery and development. I and II Edition (2006) by Charles G. Smith, James T and O. Donnell. CRC Press, Group of Taylor and Francis.

Medical Device Development: A Regulatory Overview by Jonathan S. Kahan

Medical Product Regulatory Affairs: Pharmaceuticals, Diagnostics, Medical Devices by John J. Tobin and Gary Walsh

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28 | M B A F S S e m ( I I I a n d I V ) GANPAT UNIVERSITY

FACULTY OF MANAGEMENT STUDIES Programme Masters of

Business Administration

Branch/Spec. Pharmaceuticals/ Agribusiness/ International Business/ Financial Services/ Business Analytics/

Start up and Entrepreneurship / Logistics and Supply Chain Management

Semester IV Version 1.0.0.0

Effective from Academic Year 2020-2021 Effective for the batch Admitted in June 2020 Subject code IVB06PUB Subject Name PUBLICATION PRACTICES (ELECTIVE)

Teaching scheme Examination scheme (Marks)

(Per week) Lecture(DT) Practical(Lab.) Total CE SEE Total

L TU P TW

Credit 2 2 Theory 100 100

Hours 2 30 Practical

Pre-requisites:

Basic acquaintance with English Language and Research methodology Course Outcomes:

This subject is introduced as elective subject to provide the opportunity to the students who are interested in publishing their technical writing skills and to get the first-hand experience with the publication process.

On successful completion of the course, the students will be able to:

CO-1: understand the importance of publication as an essential part of the scientific research process CO-2: learn about the publication process and its basic requirement on the basis of journal of their industry.

CO-3: deal with the mechanics of the submission, review, revision, and publication processes

CO-4: have a publication either in form of empirical research paper/ conceptual research paper/ case study in reputed journal (minimum UGC care listed) or an article or book chapter on their name with faculty mentor.

Theory syllabus

Unit Content Hrs

1 This course emphasizes practical aspects in the integrative processes of publication either empirical research paper/ conceptual research paper/ case study/ article/ book chapter

— The students either individual or in in pair of two with a faculty mentor must work on the relevant theme of the industry as per their specialisation.

The course will be delivered in combined model of classroom session and out of the class writing work in meetings with faculty mentor. The evaluation will be done on the basis of acceptance level of the manuscript/ actual publication, submission level of the manuscript, the quality of journal on the basis of listing, plagiarism in manuscript (similarity below 15% is acceptable).

The course will be conducted in various stages:

Introduction

Designing the plan for writing Selecting the journal options Reviewing the related literature

Technical draft preparation of manuscript Plagiarism check

Review, Submission and restructuring of manuscript Acceptance/ Rejection of the manuscript

This can be vary as per the demand of the topic.

30

Reference Books 1

2 3 4

Day, Robert A. (1998). How to write and publish a scientific paper. ORYX Press, Phoenix, AZ (5th ed).

Day, Robert A. (1995). Scientific English. ORYX Press, Phoenix, AZ (2nd ed).

Air & Light & Time & Space: How Successful Academics Write, (Links to an external site.) Helen Sword.

Harvard University Press, 2017.

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29 | M B A F S S e m ( I I I a n d I V ) 5

Style: Lessons in Clarity and Grace, Joseph M. Williams (PDF of the 1990 edition Preview the document).

Enemies of Promise: Publishing, Perishing, and the Eclipse of Scholarship, (Links to an external site.) Lindsay Waters, Prickly Paradigm Press, 2004.

Other References/ Online Resources:

Supplementary reading material:

APA Publication Manual (latest edition) Web sites:

https://www.elsevier.com/connect/7-steps-to-publishing-in-a-scientific-journal

https://www.wlc.edu/uploadedFiles/Content/Academics/Student_Success_Center/ResearchPaper.pdf https://www.researchgate.net/post/How-to-publish-a-research-paper

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