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Media Kit

2016

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Media Kit

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Contents

BiziNet Concept BiziNet Magazine Quality Direction Quality Creation

Reputation and Recognition Quality and Committed Readership Article Contribution

What type of articles can you contribute? BiziNet Digital

BiziNet magazine – Digital Editions

BiziNet Business Network and Landing Pages

- BiziNet Blog

- BiziNet TV Video Portal - BiziNet EDM – e-Newsletter - BiziNet soft copies and reprints

Why work with GWP Media? Contact Details 4 5 6 7 8 9 12 13 14 15 16 17 17 17 17 18 19

All images published in the BiziNet Media Kit are taken from the Business Resource & Lifestyle and BiziNet magazines’ cover stories

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BiziNet is a B2B marketing platform comprised of BiziNet Magazine and BiziNet Digital.

BiziNet builds on the reputation and presence of traditional media and combines it with the reach and flexibility of digital marketing. Our marketing platform is designed with the purpose of building the reputation of your business, generating interest in your products or services and engendering new leads.

Start using BiziNet today and unlock the potential of digital and traditional combined!

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BiziNet Concept

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www.bizinet.com.au | www.gwpmedia.com.au

Media Kit

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BiziNet Magazine #74

July/Aug’15 1

Mental Health and Leadership

– Lessons from the Front Line Page 24

BANKRUPTCY AND THE FAMILY HOME

– IT’S MINE TO DEAL

WITH ISN’T IT?Page 22

SYDNEY - ISSUE 74 | JULY - AUGUST 2015

GWP

Magazine

BEKIR KILIC

Ears to the Ground

Feet Planted Firmly

DELETING THE

INVISIBLE

FOOTPRINT Page 26 BiziNet Magazine #75 Sep/Oct’15 1 Top Western Sydney Businesses Announced for 2015: A Trending Topic in Australia Page 36 CYBER SECURITY IS YOUR BUSINESS PROTECTED? Page 30

SYDNEY - ISSUE 75 | SEPTEMBER - OCTOBER 2015

Pickering

Larry

RORTS AND POLITICSPage 14 LARRIKIN, AGITATOR CHANGE YOUR P@$$W0RD5! BiziNet Magazine #76 Nov/Dec’15 1 CHANGE YOUR P@$$W0RD5! Top 10 Questions to Ask Yourself Before Buying a Franchise? Page 22 LEADERSHIP: Forget Those Who Brung You at Your Peril Page 16

SYDNEY - ISSUE 76 | NOVEMBER - DECEBER 2015

Disaster Recovery Why It Should Be A Top Priority Page 26

Paula

DUNCAN

T H E L A D Y ’ S N O T F O R G I V I N G U P BiziNet Magazine #78 Mar-Apr’16 1 Unfair Contracts with Small Business: The New Rules after 12 November 2016 Page 24 Smart Ways to Protect Your New Business When the Market Gets Rough Page 22

SYDNEY - ISSUE 78 | MARCH - APRIL 2016

Let's Talk Mental

Health at WorkPage 26

Sean

Howard

AO

MY CROWDED HOUR

BiziNet started as Business Resource & Lifestyle in April 2005, initially as a small-format stand alone print publication. It quickly gained momentum, and by 2006 was firmly established as a bi-monthly magazine with a loyal and growing readership.

Today, BiziNet is the leading business publication dedicated to the fast-growing Sydney B2B market.

The magazine features quality articles supplied by professionals who are experts in their field. With a strong distribution network, we are Sydney’s most widely read business publication.

BiziNet magazine provides the opportunity for small to medium businesses to connect with large corporations and multinationals.

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BiziNet Magazine

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In establishing Business Resource & Lifestyle in 2005, GWP Media’s vision was to provide an effective and affordable way for small, medium and large enterprises to reach out to the business community, to learn from others and to share their own expertise. From a tiny initial investment in April 2005, GWP Media have developed the Business Resource & Lifestyle and then the BiziNet magazine into a popular and quality business publication.

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Quality Direction

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www.bizinet.com.au | www.gwpmedia.com.au

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Behind BiziNet magazine is a winning collective of dedicated, creative and experienced professionals.

Combined expertise ensures comprehensive and quality business coverage. From top-end marketing campaigns to planning and execution, graphic design, copywriting, photography, publishing, printing in offline and online regime, we deliver outstanding results every time.

In more than ten years since Business Resource & Lifestyle and BiziNet magazines’ inception, we are proud to have retained every original team member – a formidable line-up advocating a quality business publication.

Quality Creation

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Why are magazines such an important and effective marketing medium? The reputation and presence of traditional media in the market place is unparalleled. Having yourself or your business profiled as an expert in a particular field in a printed publication, will give you a competitive edge by allowing you to use the printed publication as a business building tool.

Presence in the BiziNet magazine will ensure that your customers will not doubt your professionalism, credibility and capacity to provide a high standard of service.

A popular business publication such as BiziNet magazine is able to transform your brand into an icon within your respective field. Start presenting your products and services through BiziNet today and receive the recognition your brand truly deserves.

BiziNet magazine is also delivered to selected Australian libraries for permanent storage. Work with us and you can also be assured that your business will be a part of Australian history.

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Reputation and

Recognition

www.bizinet.com.au | www.gwpmedia.com.au

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Quality and

Committed Readership

BiziNet magazine has a dedicated and expanding readership of Sydney

business professionals.

Our audience is intelligent. Our readers are engaged. They are looking for high-end content from business leaders.

BiziNet magazine is a quality publication and a powerful business tool. The Figures:

- Annual business readership across twelve major Sydney business parks and nine satellite cities/LGAs

- Permanent magazine floor stands installed in Government offices and public areas, major bank branches, cafes and key venues in business parks - The percentage of our readers who are decision-makers - The percentage of articles that are analytical and educational 180,000 70 74 95

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www.bizinet.com.au | www.gwpmedia.com.au

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Business Resource & Lifestyle | Issue 65 | May 2014 1 SYDNEY - ISSUE 65 | MAY 2014

S Y D N E Y B U S I N E S S M A G A Z I N E S I N C E 2 0 0 5

Ada

Nicodemou

Simple Girl – Extraordinary Person Corruption

Scandals Jump the Political Divide

Page 16 Australia – Heading into an Abyss: a Perspective from Generation Y Page 18 Preparing Your Workforce for Change Page 22 GWP Magazines®

A D V E R T I S E H E R E & P R I N T YO U R B U S I N E S S C A R D S , F LY E R S A N D B O O K L E T S F O R F R E E * Business Resource & Lifestyle #73May/June 1

S Y D N E Y B U S I N E S S M A G A Z I N E S I N C E 2 0 0 5

PRUE

MacSWEEN

Ms MEDIA NBN for BusinessPage 26 PRESSURE GAUGE: MANAGING STRESS AT WORKPage 24 FINDING YOUR NICHE WILL BRING CAREER SUCCESSPage 18

SYDNEY - ISSUE 73 | MAY - JUNE 2015

GWPNetTV GWP Magazines®

GWP

Magazine

BiziNet Magazine #74July/Aug’15 1

Mental Health and Leadership

– Lessons from the Front Line Page 24

BANKRUPTCY AND THE FAMILY HOME

– IT’S MINE TO DEAL

WITH ISN’T IT?Page 22

SYDNEY - ISSUE 74 | JULY - AUGUST 2015

GWPMagazine

BEKIR KILIC

Ears to the Ground

Feet Planted Firmly

DELETING THE

INVISIBLE

FOOTPRINTPage 26

BiziNet maga zine – former

Business Resource & Lifestyle magazine

Over 700 businesses –

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BiziNet maga zine – former

Business Resource & Lifestyle magazine

Over 700 businesses –

One success story

Business Resource & Lifestyle | Issue 57 | August 2013 1 SYDNEY - ISSUE 57 | AUGUST 2013

S Y D N E Y B U S I N E S S M A G A Z I N E S I N C E 2 0 0 5

WANDERERS

‘WANDERING’ FAR AND FAST!

T O B E C O M E A C O N T R I B U T I N G W R I T E R I N B U S I N E S S R E S O U R C E & L I F E S T Y L E C A L L 1 3 0 0 8 8 9 1 3 2 Labor Turns to KRudd Page 16 Identify the Risks, Enjoy the Rewards Page 20 United We Stand, Divided We Fall Page 32 GWP Magazines® BiziNet Magazine #75 Sep/Oct’15 1 Top Western Sydney Businesses Announced for 2015: A Trending Topic in Australia Page 36 CYBER SECURITY IS YOUR BUSINESS PROTECTED? Page 30

SYDNEY - ISSUE 75 | SEPTEMBER - OCTOBER 2015

Pickering

Larry

RORTS AND POLITICSPage 14 LARRIKIN, AGITATOR CHANGE YOUR P@$$W0RD5! BiziNet Magazine #76 Nov/Dec’15 1 CHANGE YOUR P@$$W0RD5! Top 10 Questions to Ask Yourself Before Buying a Franchise? Page 22 LEADERSHIP: Forget Those Who Brung You at Your Peril

Page 16

SYDNEY - ISSUE 76 | NOVEMBER - DECEBER 2015

Disaster Recovery Why It Should Be A Top Priority Page 26

Paula

DUNCAN

T H E L A D Y ’ S N O T F O R G I V I N G U P

BiziNet Magazine #78Mar-Apr’16 1

Unfair Contracts with Small Business: The New Rules after 12 November 2016Page 24 Smart Ways to Protect Your New Business When the Market Gets Rough Page 22

SYDNEY - ISSUE 78 | MARCH - APRIL 2016

Let's Talk Mental Health at Work

Page 26

Sean

Howard

AO

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Article contribution into BiziNet Magazine is open to virtually any type and scale of business. Our contributors range from start-ups and micro-businesses to corporations.

Why contribute?

Becoming a contributing author in BiziNet is an excellent way to regularly showcase your expertise, build recognition, profile and directly attract clients from our vast reading audience. At the same time, our business readers can benefit from your expertise and learn how they can best use the products or services you offer to develop their enterprises or improve their efficiency.

Why publish in BiziNet Magazine?

Your article will be read by 1000’s of business decision makers. We offer a unique service to our contributing clients.

You will experience an opportunity to create a structured campaign to generate genuine leads and sales.

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Article Contribution

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www.bizinet.com.au | www.gwpmedia.com.au

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Expert Advice

Articles offering expert advice are the most common type of editorials published in BiziNet magazine. Offering expert advice allows you to present yourself and your business as an expert in a particular field, e.g.: accounting, law or business coaching. The content is purely educational. A photo of the contributor is always used to help build reputation and recognition in the business community.

We highly recommend this option for smaller businesses in the B2B service industries.

Business/Product Profile

Business/Product Profile articles are promotional and are used by businesses showcasing tangible products and looking to feature their merchandise. A two-page spread is often used to ensure a more thorough and visually attractive presentation. Publisher’s Guest

Publisher’s Guest is a feature article selectively included in the BiziNet Magazine. It features an interview with a politician or a prominent member of the business community. The subject for the Publisher’s Guest is chosen by the Editor on a case-by-case basis.

What type of articles

can you contribute?

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BiziNet Digital is a marketing extension of the BiziNet project complementing the BiziNet magazine.

There is a wide range of services incorporated into the platform:

• BiziNet magazine – Digital Editions

• BiziNet Business Network and Landing Pages

• BiziNet Business Blog

• BiziNet TV Video Portal

• BiziNet EDM - e-Newsletter

• BiziNet soft copies and reprints

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BiziNet Digital

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www.bizinet.com.au | www.gwpmedia.com.au

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BiziNet magazine –

Digital Editions

In addition to the print edition, the BiziNet magazine is offered online. Our readers can gain access to all the recent and historic BiziNet magazine editions through our digital channels.

The BiziNet magazine can be impressively viewed online through the BiziNet website by utilising the popular ISSUU platform. Every available edition can be viewed in a familiar flip book format accommodated for tablets and mobile devices. The editions are available to be viewed directly through the BiziNet website or by downloading the ISSUU mobile app. In addition, the ISSUU platform provides exposure of the publication to new users that find the publication through that medium by their own means.

Anybody who wishes to obtain the publication and generate their own print copies to read is free to download issues of the BiziNet magazine as a PDF.

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BiziNet Business Network

and Landing Pages

The BiziNet Business Network is comprised of BiziNet advertisers and

contributors. Every advertiser and contributor is provided with their own BiziNet Landing Page, where all of the relevant content is immediately available for consumption.

Each landing page can be accessed from the BiziNet magazine print edition by scanning a QR code or by visiting a provided link featured at the bottom of each contributor article.

The BiziNet landing pages provide access to a company profile, a video profile or a presentation. All of the articles contributed to the BiziNet magazine and information about the contributors as business professionals, as well as a contact form to get in touch are provided. Information gathered in contact forms on BiziNet landing pages is composed into an email and sent to the respective business.

The BiziNet landing pages can be linked from any social media platform and used as an endpoint for business presentations. They serve as an information hub for any business that wishes to unify and simplify their professional presentation. All landing pages are indexed by major search engines and function as an independent lead capture mechanism.

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BiziNet Blog

The BiziNet Business Blog is a resource with all available articles in the BiziNet

magazine. All of the articles are directly linked to the BiziNet Landing Pages to aid with lead generation.

BiziNet TV Video Portal

The BiziNet TV Video Portal offers all of the company video profiles and presentations. Each Video is hosted on a particular business landing page and can be easily shared via social media channels, your business website and emails. A video presentation should be engaging, candid and captivating. Your company presentation should explain what your business offers above and beyond competitors. A production of a BiziNet Video Profile is included in a marketing package.

BiziNet EDM – e-Newsletter

The BiziNet e-Newsletter is a regular newsletter that is released to the BiziNet network subscribers, customers and other contacts. The e-Newsletter includes the latest BiziNet magazine publication, latest articles by contributors and links to videos and company landing pages. The e-Newsletter is prepared and released in the first few weeks after a new issue of the BiziNet magazine.

BiziNet soft copies and reprints

Each article contributor is entitled to a soft copy of the editorial placed in the BiziNet magazine. Soft copies and reprints can be used for credibility building. They are prepared with the respective cover of the BiziNet magazine on the first page and article content on the following pages. Soft copies are provided in PDF format for easy distribution via email. Hyperlinks to respective business landing pages are also incorporated.

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Why work with

GWP Media?

GWP Media is a truly independent media company. We have grown our publications from scratch. We always keep tuning to the current market expectations to ensure your business receives the most benefit from working with us.

We have integrated all the trending B2B marketing services under one roof: graphic design, video production, PR, copywriting, web design & development, photography, B2B flyer distribution, printing and publishing.

Start working with us and you can be assured that you will receive a tailored B2B marketing solution for your business.

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Advertising Enquiries: 1300 889 132 info@gwpmedia.com.au Publisher and Editor: Dmitry Greku editor@gwpmedia.com.au Art Director: Svetlana Greku sveta@gwpmedia.com.au Address: GWP Media F78B, 24-32 Lexington Drive Bella Vista NSW 2153

Contact Details

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www.bizinet.com.au | www.gwpmedia.com.au

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www.bizinet.com.au | www.gwpmedia.com.au

© GWP Media 2016

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