1
Getting Funded
Prospect Research &
Proposal Writing Basics
Presenter: Amelia Nieto-Duval Development Consultant (210) 521-0275 [email protected] 2
Course Objectives
Define proposal. Define foundation. Compare and contrast the different types of foundations.
Demonstrate participants knowledge of the resources available
to research foundations.
Research funders for their specific programs.
Use worksheets as a tool for researching and evaluating
prospective funders.
Organize attachments required by funders.
Demonstrate knowledge of the components of proposal writing.
Use worksheets in developing each component of a grant
proposal.
Course Summary
Statistics Definition of a proposal Prospect Research Definition of a foundation Types of foundations Getting organized The components of a proposal
Grant process
Grant management Helpful handouts
Philanthropic Giving - USA
Contribution Sources Individuals 80.8% Bequests 6.8% Foundations 7.3% Corporations 5.1% Uses of Contributions Religion 44.1% Education 12.5% Human Svcs. 8.1% Health 8.8% Arts, Culture, Humanities 6.9% Public/Social 4.9% Environment 2.8% International 1.4% Unclassified 5.3%
5
What is a Proposal?
The act of proposing, or suggesting something for acceptance, adoption or performance.
6
Prospect Research
Federal Funding
Catalog of Federal Domestic Assistance www.cfda.gov
Ask ERIC (Educational Resources Info
Center). http://ericir.syr.edu/
Federal Register
www.access.gpo.gov/sus_docs/aces/aces140.html
Department of Education – www.ed.gov Department of Health and Human Services
www.os.dhhs.gov
Prospect Research
State Funding
State of Georgia – www.georgia.gov Foundation Center – Cooperating Library
Atlanta Field Office and Library
Suite 150, Grand Lobby Hurt Building, 50 Hurt Plaza Atlanta, GA 30303-2914 (404) 880-0094
Georgia Department of Education –
www.doe.k12.ga.us
Prospect Research
Foundations
The Foundation Center – www.fdncenter.org The Chronicle of Philanthropy –
philanthropy.com
9
Prospect Research
Know your project
Elements Know your funder
Is your project a fit?
Have similar projects been funded
Contact previously funded organizations
Can proposal be improved from past efforts
How can you improve your chances of funding?
Source: The Fundraising School Center on
Philanthropy 10
What is a Foundation?
A nonprofit, nongovernmental organization with a principal fund or endowment of its own. An organization which maintains or aids
charitable, educational, religious, or other activities serving the public good, primarily by making grants to other nonprofit
organizations.
An organization created and organized as a corporation or charitable trust under state laws and which receives federal tax-exempt status from the IRS code.
Types of Foundations
Independent
Founded by an individual, a family or a group of individuals.
Company Sponsored
Created and funded by companies as separate legal entities.
Operating
Does not make grants. Funds are expended to operate its
own charitable programs.
Community
Publicly supported foundation operated by and for the
benefit of a specific community or geographic region.
Examples of Foundations
Independent Ford Foundation Flinn Foundation Company Sponsored General Electric Microsoft Community FoundationThe Community Foundation for Greater Atlanta
13
Getting Organized
Worksheets
Assessing your organization
Prospect Research Foundation Individuals Requesting Guidelines Phone Fax E-mail U.S. Mail Internet 14
Assessing your Organization
Is your organization well-managed?
Defined Hierarchy Fiscally sound?
Conduct annual review of its finances
Have a developed history?
Has organization expanded services since its
inception.
Have a record of program integrity?
Have programs that were instituted
Prospect Research
Foundations IndividualsProposal Components
Cover Letter Executive Summary Statement of Need History/Mission of Organization Project Description Goals/Objectives/Activities Budget & Budget NarrativeEvaluation
Management Sustainability Narrative
17
Cover Letter
Written after the proposal has be completed Elements of a cover letter:
One page
Give a brief description of program How program fits into their funding priorities Amount requested from foundation A brief description of your organization
18
Executive Summary
Briefly describe problem your organization plans to address.
A brief description of the program that will address the problem.
The amount of funding needed to address the problem.
A brief description of why your organization is equipped to address the problem.
It should be one page.
Statement of Need
What is the problem or social need that is central to your organization’s concern? Why is this a problem?
Who is being affected by the problem? What are the consequences of this problem if
not addressed? Documentation
History and Mission
History
A brief description of how and why the
organization came into being and its current activities.
Mission
A statement of the human and societal needs the organization exists to serve.
21
Project Description
Detailed description of how the organization plans to implement the program, which will address the need. This description should include the location where the program will take place and the procedures that will be followed to ensure the success of the program.
22
Goals and Objectives
Goals
A statement of what the organization plans to accomplish with the proposed program. Objectives
Measurable, achievable, time specific and
results oriented tasks that ensure the goals are achieved.
Sample Goal & Objective
Goal: Our Core Knowledge curriculum will
help children read better.
Objective: Our core knowledge program will
assist 250 children in the 4thgrade improve
their reading scores by one grade level as demonstrated on standardized reading tests administered after participating in the program for six months.
Budget & Budget Narrative
Financial description of the proposed project and explanatory notes. Components of a Budget Personnel Fringe Benefits Travel Equipment Supplies Contractual Construction Match or in-kind Indirect Costs
25
Evaluation
Provides information that has been gathered to determine if the stated goals and
objectives have been met.
There are two types of evaluations
Formative Summative
Source: The Fundraising Institute 26
Formative Evaluation
Anticipates results while planning Who is the target audience? Is there the ability to monitor progress? Is the timeline realistic?
What methods will be used in gathering data? Who is responsible for each aspect of the project? What factors would change the course midway? Who will judge results?
How much impact will the program have? Is there a contingency plan to modify midway? Unintended consequences?
Follow-up planned?
Have money and time been budgeted for evaluation?
Summative Evaluation
Provides tools for assessment at the end
Has program achieved stated objectives? To what extent are accomplishments attributed to
program?
Was program conducted the way it was
designed?
Was the relationship of components to the
effectiveness of the program.
How will evaluation data be collected? How will evaluation data by analyzed? How will evaluation data be reported?
Management
Outlines how the program will be managed and the personnel involved
Department Head Program Director (s) Coordinators Assistants Administrative Volunteers
Source: The Foundation Center Online 29
Sustainability
Need to demonstrate to the funder the long term financial viability of the program once funding has ceased.
What are the funding streams of your
organization?
current projected
Current base of support of your organization Individuals
Foundations Corporations
30
Narrative
This is the chronological explanation of each of the components of the proposal.
Statement of Need
History/Mission of organization Project Description
Goals/Objectives
Budget & Budget Narrative Evaluation
Management Sustainability
Attachments
501c 3 (IRS determination letter) Copy of organization’s 990 Articles of Incorporation Current operating budget Audited financial statements Letters of Support Annual Report Project Budget Board of Directors Staff
Grant Process
Submitting your proposal is just the beginning
The review process can take a few weeks or a
few months, depending on the foundation
You may be asked to submit additional
information about your program and/or organization
33
Grant Management
Your Organization has been awarded a grant
Send a thank you acknowledging the award signed by your president and/or CEO.
Inquire about forms, procedures and deadlines
for submitting reports.
Financial Progress Final
Submit reports on a timely basis.
Keep all information pertaining to funded grant
together.
34
Grant Management
You have been declined for funding
There are several reasons why proposals are not submitted. Don’t be discouraged.
Send a thank you note to the funder for their
consideration of the proposal.
If appropriate, contact the foundation and speak
to the grants officer.
Request the reviewer’s comments, if available.
Why Proposal are Declined
Project has not been documented properly.
Project does not strike viewer as significant.
Prospective clients have not been involved in the planning and
determination of goals.
Proposal is poorly written.
Proposal objectives do not match objectives of the foundation.
Budget not in range of available funding.
Proposal has not been coordinated with like organizations.
Organization has failed to show it can carry out the program.
Goals and objectives are too ambitious
Foundation guidelines were not followed
Not enough evidence that program can sustain itself.
Inadequate Evaluation.
Helpful Handouts
Sample Foundation Summary Prospect Research Worksheets Assessing your Organization Sample Budget & Narrative Proposal Writing Worksheets Proposal Checklist
Grant Writing Tips Sample Grant