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Relationship Marketing Practices and Customer Satisfaction in the Ghanaian Banking Sector

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Figure

Figure 2.1: Conceptual Model
Table 1. Background information on customers
Table 3: Relationship quality with regards to relationship marketing practices(coefficients)
Table 5:  Customer satisfaction with regards to relationship marketing practices(coefficients)  Model     Unstandardized Coefficients  Standardized Coefficients  T  Sig

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