Hornor, Townsend & Kent, Inc.
Your partner for sound financial solutions
Develop a practice that focuses on increasing productivity, client relationships, and ultimately, greater success.
For nearly 45 years, Hornor, Townsend & Kent has been helping financial advisors and their clients establish and achieve their financial goals. You’ll find all the products, services and tools you need to succeed through HTK. We draw on a vast array of resources to deliver:
∆ A full portfolio of products and
services
∆ Professional and business
development programs ∆ Leading technology ∆ Marketing tools ∆ Operational excellence ∆ Transition support ∆ Compliance support
Make the move to HTK and benefit from all the resources and support you need to evolve your business and enhance your opportunities.
Your Practice.
Your Future.
Your Way.
We welcome your interest in Hornor, Townsend & Kent,
Inc. (HTK) and hope you’ll consider making the move to
our producer-centric organization. Part of our commitment
to operational excellence includes making it as easy as
possible for you to assimilate to our firm. Our transition
specialists are trained to make this process as smooth as
possible with step-by-step guidance to help you:
∆ Address any questions or concerns you may have throughout the
process
∆ Transfer your securities licenses to HTK
∆ Get re-appointed with the companies with which you’re currently
doing business*
∆ Leverage technology to help you move the business more effectively ∆ Become familiar — as soon as possible — with key HTK associates
dedicated to supporting you
* While HTK has a robust line-up of business agreements, we may not have agreements with every carrier/provider with whom you currently do business. Our product review committee meets quarterly to review requests for new agreements. Generally, a producer must have significant numbers of clients with a product sponsor for us to consider a new request.
Enjoy Your Practice,
Your Way with HTK
The traditional role of a life-based financial advisor has gradually evolved into today’s holistic client advisor with access to an expanding array of products, services, strategies and solutions. As an integral part of Penn Mutual’s Producer Value Commitment, HTK applies every resource to help you find opportunities to tie together life insurance, investing, advisory services and more. In addition, you receive top-notch marketing support including training programs, sales ideas, and newsletters that empower you to approach new markets and communicate with your clients more effectively.
HTK connects producers with recognized industry experts and creates events especially designed to help you cultivate the investment side of your practice. As an HTK representative, you’ll immediately benefit from the personal care and attention so often lacking in larger broker dealers. Our smaller size allows us to become more familiar with you and your practice so you’re never “just another number,” but rather a valued client with direct access to our friendly and responsive staff.
Connect with HTK
to Build, Manage and
Grow Your Practice
Strong Relationships with Industry Experts
Hornor, Townsend and Kent, Inc. is committed to supporting your practice by delivering competitive products, as well as connecting you with top industry experts who can help grow your practice and strengthen client relationships. Because we believe a key to the success of any broker/dealer is the quality of its clearinghouse, we’ve selected Pershing LLC, a BNY Mellon Company.
Pershing offers an extensive array of securities trading, clearing, information management, products and services to help successfully position its customers in the marketplace. And, the Pershing facilities and technology are state-of-the-art, providing an efficient and protected operating environment.
With its worldwide presence and framework of highly experienced professionals, Pershing has earned the reputation as an industry leader and supports more than 1,500 financial organizations internationally. We believe the value HTK representatives bring to their clients is strengthened by our relationship with Pershing.
Operational
Excellence
Leading Technology
and Tools
HTK offers a state-of-the-art technology platform designed to help you grow and manage your business. Our tools are designed to integrate with our customer relationship management system for streamlined efficiency. HTK’s NetX360 package provides you with easy access to client account information, order placement and quotes. You can tap into news and research, and access a variety of content from industry leaders. Depending on your needs, NetX360 offers a mobile app and a variety of upgrades. For consolidated account reporting, we rely on the WealthView application, powered by Albridge Solutions. WealthView has the ability to consolidate a client’s insurance, annuity, investment and retirement plan data from over 2,000 financial institutions. You can quickly get online access to client portfolio information and produce and distribute a variety of reports.
HTK has strategically selected Ebix SmartOffice as our client relationship management system. SmartOffice is much more than a way to manage your contacts; it gives you the information you need to address client or prospect needs quickly and easily. The system also helps you identify and organize marketing opportunities and track key client information for follow-up. You can flow your client information from WealthView seamlessly into SmartOffice schedules and alerts. Since both systems are web-based, client information is updated automatically and accessible anywhere.
Other integrated tools available:
∆ Morningstar Advisor Workstation for detailed investment analysis ∆ Planning software support to help you target specific planning needs ∆ MarketingLibrary.net with pre-written, approved content for
marketing purposes
∆ Website development through several approved vendors
∆ Laser App Software, the industry standard for form-filling software ∆ PaperClip and Docupace paperless solutions for improved document
Among our wide range of product offerings you’re sure to find solutions to your clients’ goals, objectives, and risk tolerance, including insurance and investment products, brokerage accounts, variable life insurance and annuities, as well as fee-based advisory programs and alternative products. In addition, you can join forces with highly regarded third-party
money managers that provide outstanding portfolio management to your clients while freeing up your time to focus on prospecting and cultivating relationships. You’ll gain access to institutional-caliber research and expertise that’s not only a value-add for clients, but can open new doors for your business.
The information you need—when you need it
∆ Sales Support Team – our sales desk is staffed with highly trained
associates dedicated to answering your questions, addressing your needs, and supporting your sales efforts relating to the many different products and services offered by HTK
∆ Field Service – our dedicated team works with you to effectively
respond to questions, concerns, and inquiries raised by clients about their investments, account status, pending and completed transactions, and more
Featuring value-added, innovative programs from Penn
Mutual that give you an edge:
∆ The Professional Advisors Alliance (PAA) Program – a unique
opportunity to form alliances with CPAs who want to grow their practices by offering financial services to their clients
∆ Small Business Program – focuses on the distinct behaviors and
attitudes of small business owners, key planning areas, and helpful insights of producers who successfully work this market
∆ myWorth For Women Program – offers educational resources and
tools that encourage women to take charge of their financial futures and assess their value to home and family
A Full Portfolio of
HTK views Compliance as a competitive advantage. Our trained compliance associates are constantly reviewing and interpreting state and federal regulations, not only to ensure adherence to accepted market conduct standards, but also to protect you from inadvertent — and potentially costly — errors. We strive to be your on-call experts, so while we’re busy monitoring and keeping abreast of the industry’s constantly changing rules, you’re better able to focus on servicing your clients. At HTK, our pro-active approach to compliance and our communication with field leaders and producers helps create better awareness and more importantly, prevent prospective problems from occurring.
Comprehensive
Producers’ Advisory Council
HTK is committed to staying in constant touch with our producers. The Producers’ Advisory Council (PAC) consists of successful, engaged producers who volunteer to work closely with the home office to ensure that the products, programs and services supported by the Producer Value Commitment are meeting your needs. The PAC assures your voice is continually being heard, and you’ll benefit from open communication that can resolve issues and concerns more quickly. In addition, the PAC plays a key role in shaping what is ultimately delivered to producers and their clients.
Recognition & Rewards
HTK recognizes its top producers through the Summit, Peak and Alpine Programs, whichreward outstanding producers with special benefits to help them grow their practices. Our recognition programs promote accomplishments and offer an exceptional opportunity for top level representatives to further develop their client relationships and increase their sales opportunities.
The Summit Program is reserved for the top 10 producers annually. Summit Club producers receive additional privileges, on top of those associated with the Peak Program, including generous reimbursement of business expenses and a home office concierge service.
The Peak Program supports top producers in three distinct areas, all designed to help grow their business:
∆ Recognition for outstanding achievements ∆ Valuable support to build their practices ∆ Networking opportunities with peers
The Alpine Program is designed to assist highly productive producers in reaching the next level. The goal is for them to ultimately achieve membership in the Summit or Peak Programs within three years, using the tools and support this program provides.
Shaping Solutions
SUMMIT
PEAK
ALPINE
About The Penn
Mutual Life Insurance
Company
Hornor, Townsend & Kent, Inc. is a wholly owned subsidiary of The Penn Mutual Life Insurance Company.
Established in 1847, Penn Mutual is an original pioneer of mutual life insurance in America. The Company’s success has been largely driven by its unwavering commitment to being a mutual company dedicated to serving its policyholders and making decisions in their best interests, as well as the financial professionals who serve them. Penn Mutual’s reliable financial strength and security are largely based in an historically conservative, prudent approach to managing investments that helps mitigate the risk of market volatility.
Penn Mutual’s goal is to help financial professionals meet the unique and changing needs of their clients with a wide spectrum of life
insurance solutions complimented by annuity and investment solutions. Working with Penn Mutual gives you all the advantages of working with a large mutual life insurance company—but with the freedom to grow your business the way you desire.
About HTK
Hornor, Townsend & Kent, Inc. (HTK) is a full service broker-dealer offering a
complete range of financial solutions, including investments, insurance, and
annuities, to help meet the unique needs and goals of individuals, families
and businesses through all of life’s stages. At HTK, we believe there is no
single factor more important than the value of strong personal relationships.
We are committed to putting our clients on the right financial path, helping to
manage risk, ensure financial protection and grow their wealth.
For Broker/Dealer use only. Not approved for distribution to the public.
Securities and investment advisory services offered through Hornor, Townsend & Kent, Inc. (HTK), Registered Investment Advisor, Member FINRA/SIPC, 600 Dresher Road, Suite C1C, Horsham, PA 19044 800-225-7637. www.htk.com
HTK is a wholly-owned subsidiary of the Penn Mutual Life Insurance Company.
