ECONOBOTICS – OPERATIONAL MODELS OF THE ENTERPRISES COMPETITIVENESS
Ioana ARMAS, Ph.D.
∗Abstract. The competitiveness management is one of the most important and critical process in an enterprise, that has, as a main goal, the global quality implementation according to which the enterprise becomes a leader in its external environment, and has strong implications on the markets, society, and upon the natural environment,
Thus, in the context of the econobotic framework introduced and defined in [1] and specified in [2] the present paper will develop the fundamental specific operational models that will be used in the analysis and design of the enterprise’s evolution for global quality and competitiveness.
According to the TSE – space definition as the competitiveness space, the concepts and representations of the enterprise’s existence will be identified, and the models regarding competitiveness orientation and location, and actions will be developed.
The determined models represent the context for analysis and strategies design regarding the evolution of the enterprise in its complex external environment, in a manner that considers its behavior from the point of view of competitiveness and global quality.
Keywords: econobotics, competitiveness, enterprises evolution, competitiveness orientation, competitiveness location, econobotic actions.
1. Introduction
Considering the enterprise’s competitiveness goal as the global quality implementation according to the specific directions (see [3]), results that the competitiveness management will be considered and developed at the specific physical, biological, human, social, technical and economic econobotics reality levels [2].
In this context the existence and competitiveness position of the enterprise in the external and internal environments are of interest in establishing the strategies and actions of the management in a proactive manner, and in designing its functions, structures and interactions for short, medium and long terms. The corresponding decisions are supported by different models, mainly economic, and by simulations.
∗
Hyperion University, Bucharest, Romania [email protected]
The econobotic approach considers the enterprise as an econobotic system characterized by complexity, heterogeneity, and governed by synergistic relations and interactions that evolves in the TSE – space. From this point of view, the econobotic model of the competitiveness evolution for the enterprise will be developed as analysis and decisional support for the competitiveness management.
2. Concepts and models of the enterprise’s existence and competitiveness in the TSE – space
For the TSE – space context defined in [2] and assigned to the external environment, results that the enterprise’s existence is expressed by its internal TSE – space as in figure 1.
Figure 1. The enterprise’s existence in the external competitiveness space.
0 } 0 { 0 0
0 T S E V
V = − the external TSE – space; N
i− enterprise i in the TSE – space };
{V 0 { }
N i E S i T
N
i i i= − the internal TSE – space of the enterprise’s existence; X G i , 0 − the position vector of the enterprise in the competitiveness space.
In the context of figure 1, the econobotic concepts and elements attached to the model of the enterprise’s existence are determined as following:
T
0S
0E
0V
00 ,
X G i N
iT
iS
iE
ie
i , 0s
i , 0t
i , 0a) The position vector X G i , 0
relative to { V
0} is determined by the column matrix of the homogeneous coordinates of the enterprise in the external TSE – space, { V
0}, as:
. ] 1 [
1 ]
[ , 0 , 0 , 0
0 ,
0 ,
0 ,
0 ,
T i
i i i
i i
i t s e
e s t
X =
⎥ ⎥
⎥ ⎥
⎦
⎤
⎢ ⎢
⎢ ⎢
⎣
⎡
= (1)
b) The orientation of the internal TSE – space { N relative to the
i} external one { V
0} is determined by the orientation matrix expressed in homogeneous coordinates:
, 1 0 0 0
0 0 0
1 0
0 0
0 ) , cos(
) , cos(
) , cos(
0 ) , cos(
) , cos(
) , cos(
0 ) , cos(
) , cos(
) , cos(
] [
/ 3 / 2 / 1
/ 3 / 2 / 1
/ 3 / 2 / 1
0 0
0
0 0
0
0 0
0
0 ,
⎥ ⎥
⎥ ⎥
⎦
⎤
⎢ ⎢
⎢ ⎢
⎣
⎡
ε ε ε
σ σ σ
θ θ θ
=
=
⎥ ⎥
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢ ⎢
⎢
⎣
⎡
= Ο
i i i
i i i
i i i
i i i
i i
i
i i
i
i
E T E S E E
E S S
S T
S
E T S
T T
T
(2)
where ( Λ
0, Γ
i) with Λ = T , S , E and Γ = T , S , E represent the orientation angles between two axis of { V
0} and respectively, { N
i}.
The ( Λ
0, Γ
i) angles with Λ = Γ represent technical, social, and economic orientations of the enterprise relative to the ones considered as reference in the external environment, and the ( Λ
0, Γ
i) angles with Λ ≠ Γ represent the corresponding influences upon the other dimensions of the internal TSE – space, { N
i}, relative to the external one, { V
0}.
c) The location of the enterprise in the external competitiveness space is determined by the competitiveness matrix [ C ]
i,0that integrates both the orientation of the internal TSE – space { N relative to the external one
i}
},
{ V
0and its position in { V
0}, as following:
. 1 0 0 0 ]
[
0 , / 3 / 2 / 1
0 , / 3 / 2 / 1
0 , / 3 / 2 / 1
0 ,
⎥ ⎥
⎥ ⎥
⎦
⎤
⎢ ⎢
⎢ ⎢
⎣
⎡
ε ε ε
σ σ σ
θ θ θ
=
i i i i
i i i i
i i i i
i
e
s t
C (3)
The [ C ]
i,0matrix represents how the enterprise’s competitiveness is perceived by the external environment.
Also, a [ C ]
0,i= [ C ]
−i1,0matrix will represent how the competitiveness space is represented by the enterprise at its internal TSE – space level, and is determined according to (2) and (3) by the following relation:
=
⎥ ⎥
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢ ⎢
⎢
⎣
⎡
=
1 0
0 0
) , cos(
) , cos(
) , cos(
) , cos(
) , cos(
) , cos(
) , cos(
) , cos(
) , cos(
] [
, 0 0 0
0
, 0 0 0
0
, 0 0 0
0 ,
i i
i i
i i
i i
i i
o i i
i
E T E S E E e
s E S S
S T
S
t E T S
T T
T C
1/ 1/ 1/ 1/ ,0 1/ ,0 1/ ,0
2 / 2 / 2 / 2/ ,0 2/ ,0 2/ ,0
3/ 3 / 3 / 3/ ,0 3/ ,0 3/ ,0
( )
( )
( ) .
0 0 0 1
i i i i i i i i i
i i i i i i i i i
i i i i i i i i i
t s e
t s e
t s e
θ σ ε − θ ⋅ + σ ⋅ + ε ⋅
⎡ ⎤
⎢ ⎥
θ σ ε − θ ⋅ + σ ⋅ + ε ⋅
⎢ ⎥
= ⎢ ⎢ θ σ ε − θ ⋅ + σ ⋅ + ε ⋅ ⎥ ⎥
⎢ ⎥
⎣ ⎦
(4)
Figure 2. The competition configuration between the enterprises { i N } and { N
k}.
T
0S
0E
0V
00 , X G i
N
iT
iS
iE
iN
kT
kS
kE
k0 , X G k
i
X , G k
The competition configuration between two enterprises is represented in figure 2 and is determined by the relative competitiveness location in the TSE – space:
, 1 0 0
0 ]
[
, , / 3 , / 2 , / 1
, , / 3 , / 2 , / 1
, , / 3 , / 2 , / 1
,
⎥ ⎥
⎥ ⎥
⎦
⎤
⎢ ⎢
⎢ ⎢
⎣
⎡
ε ε
ε
σ σ
σ
θ θ
θ
=
i k i k i k i k
i k i k i k i k
i k i k i k i k
i
k e
s t
C (5)
where θ v / k , i = cos( T i , Γ k ), σ v / k , i = cos( S i , Γ k ), ε v / k , i = cos( E i , Γ k ) for ,
3 , 2 ,
= 1
v and Γ
k= T
k, S
k, E
kdetermine the orientation of the enterprise }
{ N
krelative to { N
i}, and [ X ]
k,i= [ t
k,is
k,ie
k,i1 ]
Tis the position of }
{ N
krelative to { N
i}, expressed in homogeneous coordinates.
Applying relation (4), the competitiveness location of { N relative to
i} }
{ N
kwill be determined as:
, 1 0 0
0 ]
[
, , / 3 , / 3 , / 3
, , / 2 , / 2 , / 2
, , / 1 , / 1 , / 1
,
⎥ ⎥
⎥ ⎥
⎦
⎤
⎢ ⎢
⎢ ⎢
⎣
⎡
ε σ
θ
ε σ
θ
ε σ
θ
=
k i i k i k i k
k i i k i k i k
k i i k i k i k
k
i e
s t
C (6)
with the position of N relative to
i{ N
k} expressed in normal coordinates for a 3-D space given by the position vector [ N i ] k = [ t i , k s i , k e i , k ] T , where:
⎪ ⎩
⎪ ⎨
⎧
⋅ ε +
⋅ σ +
⋅ θ
−
=
⋅ ε +
⋅ σ +
⋅ θ
−
=
⋅ ε +
⋅ σ +
⋅ θ
−
=
).
(
) (
) (
, , / 3 , , / 3 , , / 3 ,
, , / 2 , , / 2 , , / 2 ,
, , / 1 , , / 1 , , / 1 ,
i k i k i k i k i
k i k k
i
i k i k i k i k i
k i k k
i
i k i k i k i k i k i k k
i
e s
t e
e s
t s
e s
t t
The relative competitiveness locations [ C ]
k,i, [ C ]
p,kfor three enterprises N i , N k , N p are, composed in the [ C ]
p,icompetitiveness location of { N p } relative to { N
i}, determined with the relation:
k p i k i
p
C C
C ]
,[ ]
,[ ]
,[ = ⋅ . (7)
The ‘absolute’ competitiveness location of { N p } in the universe (i.e., external environment) { V
0} is determined by:
i p i
p
C C
C ]
,0[ ]
,0[ ]
,[ = ⋅ . (8)
Relations (7) and (8) are generalized for any number of enterprises N
nN
N
1,
2, ... , as following:
, ] [ ]
[ ...
] [ ] [ ] [
1
1
, 1 1
, 2
, 3 1 , 2 1
,
∏
−= +
−
=
⋅
⋅
⋅
=
nk
k k n
n
n
C C C C
C (9)
and respectively:
. ] [ ]
[ ...
] [ ] [ ] [ ] [ ] [ ] [
1
0
, 1 1
, 2
, 3 1 , 2 0 , 1 1
, 0 , 1 0
,
∏
−= +
−
=
⋅
⋅
⋅
⋅
=
⋅
=
nk
k k n
n n
n
C C C C C C C
C (10)
3. The action – oriented model of the enterprise
The objectives and decisions of the enterprise are integrated and expressed by its actions in the TSE – space. From this point of view, the following elementary actions are determined as in table 1, such that any evolution instance or trajectory is a composition of a number of successive elementary actions.
Table 1.
Elementary actions in the TSE – space.
1. Social – economic competitiveness orientation (SEO)
CPO – conventional positive orientation
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢
⎣
⎡
α α
α
−
= α τ + τ
1 0 0 0
0 cos sin 0
0 sin cos
0
0 0 0 1 , ] 1 [ i C
2. Technical – economic competitiveness orientation (TEO)
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢
⎣
⎡
β β
−
β β
τ = + τ
1 0 0 0
0 cos 0 sin
0 0 1 0
0 sin 0 cos ,
] 1 [ i C N
i( τ ) =
= N
i( τ + 1 )
S
i( τ ) =
= S
i( τ + 1 ) T
i( τ )
E
i( τ )
T ( τ + 1 ) E
i( τ + 1 )
β > 0 β > 0
CPO N
i( τ ) = N
i( τ + 1 )
T
i( τ ) = T
i( τ + 1 )
S
i( τ ) E
i( τ )
S
i( τ + 1 ) E
i( τ + 1 )
α > 0 α > 0
CPO
3. Technical – social competitiveness orientation (TSO)
CPO – conventional positive orientation
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢
⎣
⎡
γ γ
γ
− γ τ =
+ τ
1 0 0 0
0 1 0 0
0 0 cos sin
0 0 sin cos ,
] 1 [ i C
4. Technical competitiveness (positive or negative) evolution (P/N-TE)
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢
⎣
⎡
τ = + τ
1 0 0 0
0 1 0 0
0 0 1 0
0 0 1 , ] 1 [
a C i
5. Social competitiveness (positive or negative) evolution (P/N-SE)
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢
⎣
⎡
τ = + τ
1 0 0 0
0 1 0 0
0 1 0
0 0 0 1 , ] 1
[ b
C i
6. Economic competitiveness (positive or negative) evolution (P/N-EE)
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢
⎣
⎡
τ = + τ
1 0 0 0
1 0 0
0 0 1 0
0 0 0 1 , ] 1
[ C i c
N
i( τ )
E
i( τ ) = E
i( τ + 1 )
S
i( τ ) T
i( τ )
S
i( τ + 1 ) T
i( τ + 1 )
c > 0 N
i( τ + 1 ) N
i( τ )
T
i( τ )
E
i( τ ) E
i( τ + 1 ) b > 0
N
i( τ + 1 )
T
i( τ + 1 )
S
i( τ ) = S
i( τ + 1 ) N
i( τ )
T
i( τ ) = T
i( τ + 1 )
S
i( τ ) E
i( τ )
S
i( τ + 1 ) E
i( τ + 1 )
a > 0
N
i( τ + 1 )
N
i( τ ) = N
i( τ + 1 ) E
i( τ ) = E
i( τ + 1 )
S
i( τ )
T
i( τ )
S
i( τ + 1 )
T
i( τ + 1 )
γ > 0
γ > 0
CPO
7. General competitiveness orientation (GEO)
⎢ ⎢
⎢ ⎢
⎣
⎡
τ + τ τ + τ τ + τ
τ + τ τ + τ τ + τ
τ + τ τ + τ τ + τ
ε ε
ε
σ σ
σ
θ θ
θ τ = + τ
0 0
0 ,
] 1 [
, 1 / 3 , 1 / 2 , 1 / 1
, 1 / 3 , 1 / 2 , 1 / 1
, 1 / 3 , 1 / 2 , 1 / 1
C i
8. General competitiveness (positive or negative) evolution (P/N-GE)
⎥ ⎥
⎥
⎦
⎤
⎢ ⎢
⎢
⎣
⎡
τ = + τ
1 0 0 0
1 0 0
0 1 0
0 0 1 , ] 1
[ c
b a C i
9. General competitiveness orientation and evolution (GCOE)
⎢ ⎢
⎢ ⎢
⎣
⎡
τ + τ τ + τ τ + τ
τ + τ τ + τ τ + τ
τ + τ τ + τ τ + τ
ε ε
ε
σ σ
σ
θ θ
θ τ = + τ
0 0
0 ,
] 1 [
, 1 / 3 , 1 / 2 , 1 / 1
, 1 / 3 , 1 / 2 , 1 / 1
, 1 / 3 , 1 / 2 , 1 / 1
C i
Any action is specified as A
τ+1= ( c
τ+1, w
τ+1, f
τ+1) , where c
τ+1represents the initial conditions given by the last location of the enterprise,
)}, (
{ N
iτ w
τ+1− the contents of the action (i.e., orientation, evolution, or different combinations), f
τ+1− the effect of the action given by [ C i ] τ + 1 , τ that determines the new location { N
i( τ + 1 )}. In this context, an action A τ + 1 is a transition from { N
i( τ )} to { N
i( τ + 1 )}, and is represented by:
)}
1 ( { )}
(
{ N i τ ⎯ ⎯ → A τ ⎯ + ⎯ 1 N i τ + . (11)
N
i( τ )
T
i( τ ) S
i( τ )
S
i( τ + 1 ) E
i( τ + 1 )
[ a , b , c ]
TN
i( τ + 1 ) T
i( τ + 1 ) E
i( τ )
N
i( τ )
T
i( τ ) S
i( τ )
S
i( τ + 1 ) E
i( τ + 1 )
[ a , b , c ]
TN
i( τ + 1 ) T
i( τ + 1 ) E
i( τ )
N
i( τ ) = N
i( τ + 1 )
T
i( τ + 1 )
S
i( τ ) E
i( τ )
S
i( τ + 1 ) E
i( τ + 1 )
T
i( τ )
A succession of actions defined as:
)}
( { )}
1 (
{
...
)}
2 ( { )}
1 ( { )}
( {
1 1 2
n N n
N
N N
N
i i
i i
i
A n A n
A A
+ τ
⎯
⎯
⎯ →
⎯
− + τ
⎯
⎯
⎯
⎯ →
⎯
→
→ +
τ
⎯
⎯ →
⎯ + τ
⎯
⎯
⎯ →
⎯ τ
+ τ
− + τ
+ + τ
τ
(12) will be represented by a composed action
, ...
)
( n A
1A
2A
nA τ → τ + =
τ+D
τ+D D
τ+(13)
and its global effect relative to the initial internal TSE – space of the enterprise, { N
i( τ )}, will be given by the matrix:
, ]
[ ]
[ ...
] [ ] [ ]
[
1
0
, 1 1
, 1
, 2 ,
1
,
∏
−= τ+ + τ+
− + τ + τ +
τ + τ τ + τ τ
+
τ
= ⋅ ⋅ ⋅ =
nk
k k i n
n i i
i n
i