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Merck Boosts Mobile Development and BYOD
Flexibility with AirWatch by VMware
Michelle Burnett, Enterprise Account Executive, AirWatch by VMware
Explosive Growth of Mobile
Mobile worker population will reach
1.3 Billion in 2015
Source: IDC Worldwide Mobile Worker Population 2011-2015 Forecast
Tablets are forecasted to reach
462 Million in 2017
Source: Gartner Forecast: Devices by Operating System and User Type,
Worldwide, 2010-2017, 3Q13 Update
Mobile phones forecasted to reach
2.1 Billion in 2017
Source: Gartner Forecast: Devices by Operating System and User Type,
Worldwide, 2010-2017, 3Q13 Update
60+% of people reported they use
their personal device at work
Source: Gartner Device: The Facts and the Future 11 April 2013
K ey Considerations for Success
K ey Mobility Requirements
• Provide secure access to corporate systems
• Protect sensitive data
• Ensure privacy
• Monitor compliance
• C ontrol costs
• Detect unauthorized user and compromised devices
• Enable users with corporate devices or BYOD
• Improve productivity / support customers
Develop a Comprehensive Mobility Strategy
Security
Devices
Apps
C ontent
Browsing
Workspace
BYOD
Plan for Extended Enterprise Collaboration
Suppliers, vendors and contractors
Dealers and franchises
C ustomers
Prospects
Auditors and governance bodies
Students
Protect Your Corporate Data
Board Books
Textbooks Videos
Training Materials
Legal Briefs
Sales Presentations
Financial Reports
Planograms
Patient Charts
Medical Records
Electronic Flight Bags
C lassified Documents
Product Inventory
Product Information
Handbooks
Email Attachments Intranet Sites
Websites
C ustomer Data
Sensitive Emails
Evaluate Multiple Security Approaches
MDM
Manage the Device
C ontainerization
Manage a Workspace
Hybrid
Example: BYOD
Example:
C orporate-owned
Leverage Enterprise Systems Investments
Directory Services
Email Infrastructure
Certificates and PKI
Corporate Networks
Content Repositories
SIEM
Content Filtering
Malware Anti-Virus
SDK
CRM Printers & Peripherals
Merck Case Study
• Merck conducts its operations in four divisions: Merck Serono,
C onsumer Health, Merck Millipore, Performance Materials
• Specialty products for customers in science and industry
• K ey markets: bioscience, foods, pharmaceuticals, cosmetics,
plastics, coatings, printing and optics
• Harmonized business processes in production, logistics and
divisional services
• Worldwide leading supplier of liquid crystal mixtures
• Usage for displays in televisions, monitors and consumer
electronics (e.g. smartphone screens)
• Research & development of liquid crystals pioneered by Merck
more than 100 years ago
• Development of new products for lighting, photovoltaic and
alternative display technologies (OLED, etc.)
@ a glance
About 70% family
owned and 30%
publicly traded
Innovative
prescription
drugs ( cancer,
neurodegenerative
diseases )
Market and
technology
leader in liquid
crystals
Total revenues
in 2012:
€ 11.2 billion
~ 38.000
employees
in 66 countries
Global
pharmaceuticals
and chemicals
company
Past
• High business demand for mobile devices
(smartphones and tablets)
• Sourcing strategy and on-going evaluation
of Cloud and Software as a Service (SaaS)
• New business requirements and trends
• C onsumerization, Bring-Your-Own-Device
(BYOD) demand, Attracting digital natives
• Pressure to offer cost efficient services
• Rapid changing and volatile markets in the
mobile industry
Today
• C loud-based SaaS Mobile Device
Management solution: “1-service fits all”
• Lifting and seizing business opportunities
• C entralized enterprise mobility
management (EMM), mobile application
and content management (MAM, MCM)
• C ustomer focus on new devices and
technologies (e.g. iOS, Android,
Windows Phone, Office 365+, etc.)
• BYOD program, App Factory, Mobile
C enter of Excellence
Where we came from – where we are today
The Solution: Mobile Device Management
• Flexibility for end users to enroll devices
anytime, anywhere regardless of OS
• Self configuration of devices in self-
service portal saves IT department
valuable time and effort while enabling
employees with some device
management decisions
• Involvement from global data privacy
officer, legal department, workers’
council and IT committee for legal
questions regarding user privacy
“The entire mobility
solution has been
impeccably designed
and AirWatch
continuously brings new
solutions to market.”
The Solution: Mobile Application Management
• Host and manage internal, public and
paid apps and distribute apps to
employees throughout the world
• Deploy and test multiple versions of
the same application from one central
place in AirWatch Enterprise App
C atalog
• Mobility Center of Excellence (SPOC)
paired with mobility business
champions to meet business demands
“We can now manage
apps centrally,
automatically, and by
user group.”
The Solution: Mobile Content Management
• C urrently testing AirWatch
Secure Content Locker with
SharePoint integration
• Plans for a company-wide rollout
following trial completion
• Secure Content Locker will allow
the company to respond to
increased security requirements
for corporate documents
• Running BYOD program with
Secure Content Locker (SCL)
integration
o Encrypt attachments
o Remove attachments from email
o Push attachments to open in SCL
I need apps to improve collaboration, to
get access to the latest international
pharmaceutical research results and to
conduct patient studies.
„
“
If you need assistance
with state-of-the-art
mobile solutions, ask our
Merck Mobility Center.
Enterprise Mobility Management @ Merck
6500+
7500+
xNumbers show Merck sites –NOT number of devices
Legacy Blackberry 5 Apple iPhone/iPad
Android/Windows Phone 8.1 EAP / Enterprise Feature Pack
150+ INTERNAL APPS
“APP FACTORY”
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