1 ©2004, 2011 International Business Machines Corporation
Cloud Solutions – The Next Wave
Dr. Volker Barent
Director, High-End Systems Europe
IBM
2 ©2013 International Business Machines Corporation
You?
Is this your Future?...
Your Cloud-based Services?
http://en.wikipedia.org/wiki/Emma_maersk
3 ©2013 International Business Machines Corporation
or this?...
You?
4 ©2013 International Business Machines Corporation
Infrastructure
We have lots of tools, to manage
isolated
automation tasks
But getting everything coordinated is
challenging and
takes a lot of time
Operations
Releasing a new application in production is a
lot more than creating a virtual machine.
And after deployment, I need to mange its entire
lifecycle.
I need to link different tools, people,
departments. It takes weeks.
Business
I need to
react quickly to market
demand
. IT is not fast enough to support
my strategy and is slowing down
innovation
Development
I need to
accelerate delivery
and
improve feedback between development
and production.
5 ©2013 International Business Machines Corporation
Automated
Faster cycle times
Lower operating expense
Optimized utilisation
Improved compliance
Optimised security
End user experience
Standardised
Easier access
Flexible pricing
Reuse and share
Easier to integrate
Virtualised
Higher utilisation
Economy of scale benefits
Lower capital expense
Flexible pricing
Utility pricing, variable payments,
pay-by-consumption and
subscription models make pricing of
IT services more flexible
Rapidly provisioned
IT capacity & capabilities are
rapidly provisioned using
Internet standards without
transferring ownership of
resources
Elastic
Resources scale up and
down by large factors as
the demand changes
Standardised Offerings
Uniform offerings readily available
from a services catalogue on a
metered basis
“Provider”
“Consumer”
What is this cloud about?
6 ©2013 International Business Machines Corporation
7 ©2013 International Business Machines Corporation
“The Future of the IT Department”
8 ©2013 International Business Machines Corporation
Data Center Roadmap Cost / Hour
0.000
0.010
0.020
0.030
0.040
0.050
0.060
0.070
0.080
0.090
0.100
0.110
0.120
C
os
t /
H
ou
r
( N
om
ra
liz
ed
)
Computer
Network
Storage
Backup
Maintainance
Energy
Datacenter Capex
Datacenter Opex
9 ©2013 International Business Machines Corporation
9
Smarter Computing is the IT infrastructure that
enables a smarter planet.
Cloud Ready.
Data Ready.
Security Ready.
10 ©2013 International Business Machines Corporation
11 ©2013 International Business Machines Corporation
11
Cloud Enabled Data
Center
Cloud Platform
Services
• Create a Cloud
Strategy and Roadmap
• Consolidate and
Virtualize Infrastructure
• Image and Virtual
Environment
Management
• Implement an Entry
Cloud Infrastructure
• Implement an
Advanced Cloud
Infrastructure
• Access Compute and
Storage as-a-service
• Applications on
Private Cloud
• Develop and Deploy
New Applications
• Delivering Dev and
Test Environments
• Build the Cloud
Infrastructure
• Enable Applications
in the Cloud
• Extend Applications
in the Cloud
• Social Business
• Reducing the TCO of
B2B Integration
• Enable Global
Supply Chain and
Inventory
• Digital Marketing
Optimization
• Business Process
Redesign
• Monitoring as a
Service
• Desktop Cloud
IT Operations, Data
Center Manager
Application Developer,
Software Architects,
IT Operations
Audience
Client adoption patterns for cloud computing
• Cloud Service Security
• Cloud Assurance
• Integrated and Manage Hybrid Cloud
Cloud Service Management and Integration
Cloud Service
Provider
Business Solutions
on Cloud
12 ©2013 International Business Machines Corporation
Cloud Computing Reference Architecture
A simple organizational structure defines prescriptive
solution architectures per cloud adoption pattern
CCRA 3.0
Common Reference Architecture Foundation
Cloud-enabled
data center
(building private
IaaS, as a mgd
service)
Platform Services
(building private
PaaS, as a mgd
service)
Building SaaS
(using IBM-hosted
services)
Cloud Service
Provider (CSP2,
commercial XaaS)
Use cases
Non-functional requirements
Security
Performance & Scalability
Architecture Overview
Architectural Decisions
13 ©2013 International Business Machines Corporation
Cloud Computing Reference Architecture (CC RA)
Governance
Security, Resiliency, Performance & Consumability
Cloud Service
Creator
Cloud Service Provider
Cloud Service
Consumer
Cloud Services
IaaS PaaS SaaS BPaaSCommon Cloud
Management Platform
Cloud Service Integration ToolsConsumer
In-house IT
Infrastructure Middleware Applications Business ProcessesOSS – Operational Support Services BSS – Business Support Services Subscription Management Pricing Entitlement Management Metering Rating Billing Clearing & Settlement Accounts Payable Accounts Receivable Customer Account Management Service Offering Catalog Service Offering Management Contracts & Agreement Management Service Request Management Order Management Transition Manager Deployment Architect Operations Manager
Service Provider Portal & API
Consumer Administrator Consumer Business Manager Consumer End user
Service Creation
Tools
Service Management Development ToolsService Runtime
Development
Tools
Software Development Tools Image Creation Tools Service Component DeveloperInf rastructure
Security & Risk Manager Customer Care Service Manager Business Manager Service Composer Offering Manager Service Integrator Serv ic e M anagem ent S e rv ic e C o n s u m e r P o rt a l & A P I S e rvi ce D e ve lo p m e n t P o rt a l & A P I API API API API Existing & 3rdparty services, Partner Ecosystems Provisioning Incident & Problem Management IT Service Level Management Service Automation ManagementService Delivery Catalog
Service Request Management Change & Configuration Management Image Lifecycle Management Monitoring & Event Management IT Asset & License Management Capacity & Performance Management Platform & Virtualization Management
14 ©2013 International Business Machines Corporation
Platform as a Service Technologies
Infrastructure as a Service Technologies
Infrastructure Platform Usage and Accounting Availability and Performance Management and Administration Security and Compliance Application Lifecycle Application Resources Application Environments Application Management Integration
Foundation
AUTOMATE
SmartCloud Provisioning
Automated provisioning designed
for cloud with parallel scalability
and integrated fault tolerance
Advanced image lifecycle
management and analytics
Standardized middleware and
application deployments
SmartCloud Entry
Basic cloud functions
including intuitive self
service interface,
administration, and
infrastructure
management designed
for cloud
OPTIMIZE
IBM Cloud Management Software is evolving to a simpler,
integrated offering structure
ORCHESTRATE
SmartCloud Orchestrator
15 ©2013 International Business Machines Corporation
IBM SmartCloud Entry
A cornerstone for IBM SmartCloud Foundation solutions enabling
clients to quickly build a cloud from the ground up
Simplified cloud administration with easy self-service
UI, lowing administration overheads
Standardization of virtual machines and images
enabling rapid deployment of business applications
Integrated management with approvals, projects,
metering, billing, through a single pane of glass
Improved utilization of infrastructure by highly
optimized IBM systems
Open and extensible via REST APIs allowing easy
customization
Rethink IT. Reinvent business
16 ©2013 International Business Machines Corporation
Smart Cloud Entry - Easy, open, enterprise proven
IBM Storwize V7000
IBM XIV
IBM
z
Smart Cloud Entry
IBM PureSystems
IBM X86
Smart Cloud Entry
17 ©2013 International Business Machines Corporation
A layered and open cloud architecture is emerging
Platform
Services
Infrastructure
Services
Backplane
Fit for purpose PODS
18 ©2013 International Business Machines Corporation
Orchestration
Engine
Network
Domain
Storage
Domain
IT
Managemen
t
Monitoring
Domain
Data
Availability
Domain
Compute
Domain
Monitoring
IT Asset
Management
Service
Desk
Storage
Domain
Change
Management
Provision Pattern
Network
Domain
Workload Orchestration
Workload aware placement,
optimization and operation
Resource Orchestration
Onboard, provision,
manage CPU, Storage
and Network
Service Orchestration
Manage the lifecycle of
business applications
DB
App
Web
19 ©2013 International Business Machines Corporation
An open and scalable
cloud platform
An easy to use orchestrator
for cloud service automation
A rich set of ready to use
automation packages
A marketplace for automation
packages sharing and re-use
20 ©2013 International Business Machines Corporation
SmartCloud Entry
Automate IT Delivery
Customer integrated
hardware
SmartCloud
Foundation Offering
SmartCloud
Provisioning
Automate Optimized
Workloads
SmartCloud Orchestration
Orchestrate Services across multiple environments and domains
SmartCloud Entry
Automate IT Delivery
PureFlex System
SmartCloud
Provisioning
Automate Optimized
Workloads
CIMI & OVF
TOSCA CCRA OSLCFactory Integrated
& Optimized by IBM
Automate Optimized
Workloads
Offers a range of entry points, control and integrated value
Supports existing and new infrastructure investments
Delivers application & middleware pattern portability
Legend
Automate IT Delivery
PureApplication System
21 ©2013 International Business Machines Corporation
OpenStack is a global collaboration of developers & cloud computing technologists
working to produce an ubiquitous Infrastructure as a Service (IaaS) open source
cloud computing platform for public & private clouds.
The OpenStack Foundation is Open for Business
Platinum Sponsors
Gold Sponsors
http://openstack.org
OpenStack Compute (core)
Provision and manage large networks of virtual machines
OpenStack Object Store (core)
Create petabytes of secure, reliable storage using standard
HW
OpenStack Dashboard (core)
Enables administrators and users to access & provision
cloud-based resources through a self-service portal.
OpenStack Image Service (shared service)
Catalog and manage massive libraries of server images
OpenStack Identity (shared service)
Unified authentication across all OpenStack projects and
integrates with existing authentication systems.
150
Orgs
2600
Individuals
850
Orgs
6600+
Individuals
Exponential growth in participation
22 ©2013 International Business Machines Corporation
23 ©2013 International Business Machines Corporation
Root cause
Coronary Syndrome
60%
Pneumonia
25%
Pulmonary Embolism
9%
Congestion prediction
Ring A99 in 2 hrs
95%
Feeder A8 in 1 hr
90%
Energy production
Line load estimation
Production mix
%
:
Abandoning the 100% accurate IT
Patient symptoms
Road traffic sensors
Wind & sun forecast
:
Unr
elia
ble
input da
ta
A
ppr
o
xima
tion is impor
tant
24 ©2013 International Business Machines Corporation
“Analog Computing” - Projects SyNAPSE and BlueBrain:
Simulating the brain
25 ©2013 International Business Machines Corporation
Data Acquisition
The Future of Analytics: “Cloudified” ???
Streaming data
Text data
Multi-dimensional
Time series
Geo spatial
Relational
Data
mining &
statistics
Optimization
& simulation
Fuzzy
matching
Network
algorithms
Composition and
Packaging
Core Analytics
Filtering and
Extraction Validation
Social network
Video
& image
Semantic
analysis
Business Rules Engine
Data Evaluation and Fusion
Algorithm Composition and Invention
Testing and Execution Optimization
✔
Deployment
New
algorithms
26 ©2013 International Business Machines Corporation
27 ©2013 International Business Machines Corporation
IBM’s Portfolio for Big Data … in a Cloud
InfoSphere
Streams
IBM Watson
DB2 Analytics
Accelerator
SAP HANA
Appliance
Optimized for
IBM systems
Smart Analytics
System
Netezza
Custom Warehouse
Implementations
Storwize V7000
with EasyTier
zEnterprise with zBX
System z, Power, System x,
Storage, Networking,
Systems Management
BigInsights Cluster
Systems for ISV BAO
(x, Power, z)
InfoSphere
BigInsights
(x, Power)
Align
Anticipate
Act
28 ©2013 International Business Machines Corporation
Another Challenge: Security
•
Integrity and Isolation
– Compliance
– Operational Environment Simplification
– Supports Advanced Virtualization
– Multi Tenancy
•
Authentication
•
Authorization
•
Confidentiality
– Cryptography
– Key Management
•
Non Repudiation
– Digital Signatures
– Trusted Logging
•
Auditability
– Demonstrate Compliance
– Extensive Logging
z: PR/SM, Storage Key
p: PowerVM, Storage Key
EAL Certification of Hypervisors
and Operating Systems
z: RACF, LDAP, PAM, EIM, x.509
p: LDAP, PAM, Aix Advanced Security
z: CPACF, CEX4C, IBM4765, ICSF, TKE
p: P7+ Crypto,
storage: Disk Encryption, Tape
Encryption
z: SMF, RACF
p: PowerSC
z: RACF, LDAP, PAM, EIM, x.509
p: LDAP, PAM, Aix Advanced Security
z: PKI, ICSF, PKCS#7
z
p
29 ©2013 International Business Machines Corporation
Another Challenge:
Workload Characteristics and Platform Requirements
• OLTP databases
• N-Tier transaction
processing
• Web app servers
• SAP app servers
• Structured BI
• XML parsing
• HPC applications
• HTTP, FTP, DNS
• File and print
• Small end user apps
• Thread interaction
increases contention
and coherence delays
• Coherency traffic
increases utilization
of memory and cache
busses
• High context switch
rates
• Lots of software
threads
• Modest thread
interaction
• Low thread interaction
• High memory
bandwidth
• Low context switch
rates
• Does not pressure
any resource
• Requires minimal
memory footprint
• Inefficient on
dedicated resources
• No shared data
• Scales on robust
SMP
• Cluster technology
dependent
• Large shared caches
and wide busses
• Fewer, bigger threads
• Scales on large SMP
• Can scale well on
clusters
• High thread count
• Low latency memory
access
• Large private caches
• Scales well on
clusters
• Large private caches
• High thread count
• High memory and I/O
bandwidth
• Often on dedicated
machines
• Single instances can
run on almost any
hardware
• Small numbers can
virtualize on any
hardware
• Robust SMP allows
best virtualization
flexibility
E
x
a
m
p
le
s
C
h
a
ra
c
te
ri
s
ti
c
s
P
la
tf
o
rm
C
o
n
s
id
e
ra
ti
o
n
s
Shared Data & Work Q
30 ©2013 International Business Machines Corporation
PureSystems Family – with build-in Cloud-DNA
Delivering Big Data
Platform Services
Delivering Cloud
Application Platform
Services
Delivering Cloud Infrastructure
31 ©2013 International Business Machines Corporation
Networking
Networking
Networking
Storage
Storage
Storage
Servers
Servers
Servers
Virtualization
Virtualization
Virtualization
O/S
O/S
O/S
Middleware
Middleware
Middleware
Runtime
Runtime
Runtime
Data
Data
Data
Applications
Applications
Applications
Traditional
IT Virtualization
Virtual System
Patterns
Virtual Application
Pattern
C
lie
n
t
M
a
n
a
g
e
s
M
a
n
a
g
e
d
b
y
Pu
re
Ap
p
lica
tio
n
M
a
n
a
g
e
d
b
y
Pu
re
Ap
p
lica
tio
n
V
irt
u
a
l
Sy
st
e
m
Pa
tt
e
rn
s
V
irt
u
a
l Ap
p
lica
ti
o
n
Pa
tt
e
rn
s
Customization; higher costs; slower
time to value
Standardization; lower costs; faster time to
value
32 ©2013 International Business Machines Corporation
IBM is increasing its investment in Patterns of Expertise
Built-in
Additional IBM Content
• Web Application Pattern (1.0, 2.0)
• IBM Transactional Database
Pattern 1.1
• IBM DataMart Pattern 1.1
• IBM Application Pattern for Java
1.0
• WebSphere Application Server HV
(7.0, 8.0, 8.5)
• DB2 Enterprise Server Edition (9.7
FP5, V10.1)
• Messaging Extension for Web
Application Pattern 2.0
• WebSphere Message Broker 8.0
• WebSphere MQ 7.5, 8.0
• WebSphere Portal Server 8.0
• Web Content Management 8.0
• WebSphere Transformation Extender
w/Launcher 8.4
• IBM Business Process Manager 8.0
• IBM Operational Decision Manager 8.0
• SOA Policy 2.0
• SOA Policy Gateway 2.0
• Business Intelligence 1.0
• Informix 11.7
• IBM Connections 4.0
• InfoSphere Information Server 9.1
• Virtual Application for SAP CRM 1.0
• WebSphere Commerce Sample 7.0**
Targeted for 1H2013*
Pre-Entitled
Separately Purchased (except where noted)
*2013 target dates only until plan dcp exit.
** Available via free download from ibm.com
1Q 2013
2Q 2013
• Maximo Asset Management 7.5
• Worklight 5.0.6
• SOA Plugin for Monitoring (delivered via
SOA Policy Gateway Pattern) 2.1
• WXTR 2.1 (runtime pre-entitled)
• DataPower (XG, XI) 5.0
• IBM Domino 9.0
• Pathfinder / SOA Insight (pre-entitled)
• Cast Iron Live
• On-Premise API Management
• Business Intelligence 2.0 (mobile and
dynamic query support)
• IBM Business Process Manager 8.5
• IBM Operational Decision Manager 8.5
• RAD 8.5
33 * 31 new partners ©2013 International Business Machines Corporation The SAP logo is a trademark or registered trademark of SAP AG in Germany and several other countries and is reproduced with the permission of SAP AG.
Optimized solutions from leading ISV partners
‒ Delivering applications including analytics,
mobile, commerce and more.
‒ PureSystems Centre is the gateway to IBM
and certified partner expertise
Ibm.com/puresystems/centre
developerWorks enables the developer ecosystem
Ibm.com/developerworks/puresystems
34 ©2013 International Business Machines Corporation
Self-balancing
Access requests automatically load
balanced
for optimal performance
Self-tuning
Memory management dynamically
balances resources
Self-optimizing
Best data placement and access
automatically selected based on usage
statistics for optimal performance
Self-monitoring
Based on thresholds and alerts, system will
monitor and automatically make changes
as needed to improve performance
Self-healing
Failed nodes are isolated and recovered
automatically
35 ©2013 International Business Machines Corporation
….and tuned to the task
Thousands of online users
Large transactional
databases
24x7 operation
Fewer users
Complex queries
Multiple data sources
Large data warehouse
Unite content, people and
process flows
Orchestrate multiple
services
Empower business users
Transaction
Processing
and Database
Business
Intelligence
and Analytics
Business
Process
Management
36 ©2013 International Business Machines Corporation
Available IT Analysis Tools from IBM
Study
Type
Brand
Time
Client time
Butterfly (= SIO light)
TCO
Storage
2-4 days
1-2 days
Fit for Purpose
Architectural All
2-4 weeks 3-5 days
TCO Eagle
TCO
All
1-2 weeks 1-2 days
Technical Health Check
Environment
Check
All
5-10 days 3-5 days
Smarter Computing
Gap analysis All
1 week
1 day
Zodiac
TCO
All
2-4 weeks 3-5 days
BVA
Architectural All
4 weeks
1 week
zRace
TCO
System z
1-3 weeks 2-3 days
37 ©2013 International Business Machines Corporation
IBM Smarter Computing Workshop
IBM Big Data Workshop
IBM Cloud Workshop
IBM Workload Optimized System
Workshop
Available Smarter Computing Workshops
38 ©2013 International Business Machines Corporation