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CuStoM CleARINg SeRvICeS
Summary and
Financial Impact
Member FINRA/SIPC
Custom Clearing Services, with its unique approach to
clearing, offers broker/dealers an opportunity to access
a wide array of service and support that in the past was
proprietary to only LPL Financial. These benefits include
new product development, sales tools, updated systems,
and technology that not only improve a firm’s broker/dealer
platform, but enhance the story for recruiting and retention.
This ongoing commitment to investing in technology,
operations, and service efficiencies for a broker/dealer can
result in minimizing overhead expenses while increasing
profit margins and revenue.
Custody and Clearing
Custom Clearing Services enables broker/dealers to outsource their custody and clearing needs to LPL Financial.
Investment Advisory Services
The advisory program offers one of the industry’s broadest, non-proprietary fee-based investment platforms. It consists of five unique platforms. In addition to the platforms, LPL Financial provides assistance to advisors through the Advisory Consulting Services group.
Services Description Cost/Benefit Considerations Impact
Clearance and
Execution Clearing and execution of equity, fixed income, mutual funds, and other trade types. Individual transaction charges apply and vary by trade type. the financial impact depends on whether the client, advisor, or broker/dealer incurs the cost.
Operational Process and Account Servicing
operational processing and account servicing are part of the clearing platform. this includes account opening, account transfers, trade confirm processing, money desk, cash sweep and check writing/clearing, cash management, and direct business processing.
example fees include: IRA annual maintenance fees, returned checks, wire fees, reorganization fees, legal transfers, precious metal storage fees, margin extensions, and trade confirmations.
Asset
Custody Custody of brokerage
* and investment advisory
assets in lPl Financial advisory platforms.
*Held at lPl Financial, not direct with product manufacturers .
No custody charge for brokerage accounts; investment advisory includes asset-based program/administrative fees that are typically assessed as part of the client account fee.
Mutual Fund Direct Automation (MFDA)
Allows advisors to place trades to purchase, redeem, or exchange non-retirement mutual fund positions to be held at the mutual fund company via BranchNet.
Simplifies office procedures by eliminating sponsor applications when establishing new non-retirement direct business mutual fund accounts, and ensures compliance with applicable regulations.
Service Level Agreements and Assurance
Negotiated agreements designed to create a common understanding about services, priorities, and responsibilities.
Provides an objective basis for gauging service effectiveness. ensures that both parties use the same criteria to evaluate service quality.
Services Description Cost/Benefit Considerations Impact
Investment Advisory Platforms
the 5 unique platforms include: mutual fund only, discretionary research-driven, unified managed account, separate accounts, and a comprehensive platform in which the advisor is the portfolio manager.
Broker/dealer does not need to invest in investment platform development, maintenance, and ongoing support (included in lPl Financial advisory offering).
Advisory Consulting Services
Practice Management Consultants work with advisors on practice management, provide platform training and sales ideas, and assist in new advisor recruiting.
Reduced investment in advisory sales support, training, and practice management (included in lPl Financial advisory offering).
Advisor-Facing Technology
The Custom Clearing Services advantage provides broker/dealers with direct access to leading-edge tools and support systems. The support provides broker/dealers and their advisors with the resources necessary to run a more effective and efficient business.
Service and Operations
The Service Center and Operations are the primary points of contact for investors, advisors, and staff with operational and technical questions.
Services Description Cost/Benefit Considerations Impact
BranchNet A web-based platform that serves as the core operating and trading platform. It is the centerpiece of business processing.
Cost avoidance for future technology development and ongoing maintenance/improvements that would otherwise be incurred by the broker/dealer.
Resource Center Web portal, available through BranchNet, to access research, forms, policies and procedures, training, event information, sales and marketing, and investment advisory platform resources.
Cost avoidance for future technology development and ongoing maintenance/improvements that would otherwise be incurred by the broker/dealer.
Portfolio Review
Tool Web-based tool that provides an immediate asset allocation overview of existing or prospective client portfolios.
Cost avoidance for future technology development and ongoing maintenance/improvements that would otherwise be incurred by the broker/dealer.
Portfolio Manager Web-based tool that allows advisors to group accounts in order to manage and analyze all assets in client and household portfolios (including non-lPl Financial assets). Also allows performance reporting on brokerage and advisory accounts at the household, group, account, asset class, security type, and position levels.
Cost avoidance for future technology development and ongoing maintenance/improvements that would otherwise be incurred by the broker/dealer.
Other Technology other technology includes (as applicable): compliance-related tools, eMoney (Wealth vision), further customization options (broker/dealer funded), and future partnerships/new technology developed by lPl Financial.
Additional value provided by compliance tools + future lPl Financial technology development + broker/dealer-funded customization opportunities.
Services Description Cost/Benefit Considerations Impact
Customer Service the Service Center for advisors is the primary point of contact for service-related questions. It can be offered as a managed service at the broker/dealer location or as our traditional offering at the lPl Financial office locations.
elimination of majority (if not all) call-center and associated costs.
Operations lPl Financial can perform other front-, middle-, and
all back-office operational functions. elimination of majority of operations and associated costs.
Compliance and Risk Mitigation
Custom Clearing Services offers a robust and industry-leading platform of compliance technology. Compliance and risk management are two of the most important components of running a successful broker/dealer.
Institutional Outsourcing Fee
Custom Clearing Services has an outsourcing fee that is typically calculated as a percentage of gross commissions.
Value-Added Services
As part of the clearing offering, broker/dealers have access to additional benefits and services from LPL Financial.
Services Description Cost/Benefit Considerations Impact
Compliance and
Risk Mitigation Includes services and tools designed to complement your advisory and brokerage compliance programs such as advisory surveillance, oSJ Review tool, Annuity order entry, and mutual fund point-of-sale interfaces.
value of enhanced risk mitigation, increased compliance standard, and future compliance technology cost avoidance.
Services Description Cost/Benefit Considerations Impact
Institutional
Outsourcing Fee the fee enables lPl Financial to provide best in class service/operations support, advisor and staff training, direct business and increased revenue capture facilitation, and a myriad of additional value-added services.
the fee may be new to a broker/dealer. the fee covers additional features, benefits, and services that may not currently be provided by an existing clearing firm. Ability to evolve and improve the efficiency and effectiveness of a broker/dealer.
Services Description Cost/Benefit Considerations Impact
Investment
Research lPl Financial offers proprietary research and access to third-party research providers such as Morningstar.
Cost of accessing the same caliber research (lPl Financial Research + third party) for economies of scale.
Events and
Training Financial sponsorship and delivery of advisor-facing training at regional events across the country. value of event/training itself combined with reduced cost to the broker/dealer.
Other Advisor/
Staff Training online advisor training, web-ex training, and other forms of training are available. value of event/training itself combined with reduced cost to the broker/dealer.
Product
Development Access to lPl Financial R&D, including product/investment platform development. value of being on the receiving end of innovative product/investment platform development.
Branding and Marketing Opportunities
Broker/dealer branding can appear on client-facing materials, statements, websites, training events, and sales tool outputs.
value of a consistent client-facing brand on marketing materials and the creation of materials by lPl Financial, leading to lower human capital cost.
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