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(1)

Trends in Institutional

Investor Use of Fixed

Income ETFs

Presenter:

ANDREW MCCOLLUM

Partner & Managing Director

Greenwich Associates

(2)

Table of Contents

Drivers of Growth

Institutional Fixed-Income ETF Outlook

Conclusions

(3)

Role in Institutional Portfolios

(4)

Direct feedback from the institutional community.

The Appeal of ETFs in the Institutional Market

“We have found a lot of new

innovative products are

available in ETF form.” – RIA

“At times active managers

have difficulty beating their

benchmarks and ETFs are

considerably less

expensive

.”

– Pension fund

“ETFs allow me to

diversify exposure to

style, market

capitalization and

sectors that I would not

be able to efficiently

achieve trading

individual names. The

key word is

diversification.”

– Asset manager

“We are making greater use

of ETFs as we delve into

other parts of the market

that we would not access

with individual stocks, such

as European, international

and emerging markets. Over

time, we will make even

greater use of ETFs as we

try to tap additional areas

of the market

.” – RIA

“We use ETFs to fill out when we

can’t find individual bonds.”

– Investment manager

“It started out as a

tactical tool to

temporarily hold cash;

over time our use has

evolved into

permanent holdings

.”

(5)

Greenwich Associates

5

Fed Policy

Regulatory and policy shifts upended fixed income markets, spelling uncertainty

for its participants.

The Root Cause of Growth

• U.S. Federal Reserve - Low interest

rate environment put in place to

inject liquidity and help spur

economic growth

• Dodd-Frank – Limited size of

financial institutions and lowered

tolerance for risk market-wide

• Basel III – Heightened liquidity

standards for financial institutions

Regulatory Shifts

Dramatic increase of bond issuances

in pursuit of cheap money flooded

primary markets

Confluence of regulatory restrictions

constricted liquidity in

(6)

Illiquidity in Fixed Income Markets

Increased regulatory pressure on financial institutions and a flooded bond

market combined for depleted dealer inventories, high costs, and volatility.

Investor Concerns

• When should I buy the bond?

• Will I have trouble offloading the

bond?

• When would I expect to sell? Is

that feasible?

• How do I recalibrate my portfolio

to adjust for this difficulty?

• How do I offset the increased

cost executing trades?

Note: Based on 119 respondents in 2015. Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

No

48%

Yes

52%

5%

61%

34%

More

Challenging

About the

Same

Less

Challenging

Fixed Income Trading Environment Over

the Past Two Years

Challenges in Trading, Liquidity

or Sourcing Securities

in Fixed Income Markets

Have Challenges Affected

Investment Process?

(7)

Drivers of Growth

(8)

Investors employ Fixed-Income ETFs for a variety of applications.

Many Tools in the Toolkit

Note: Based on 60 respondents: 10 institutional funds, 21 RIAs, 22 investment managers, and 7 insurance companies in 2015. Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

43%

43%

0%

57%

57%

14%

71%

57%

32%

45%

27%

41%

73%

64%

59%

64%

38%

33%

19%

43%

73%

62%

76%

76%

10%

10%

20%

30%

40%

60%

70%

80%

ETF

Overlay/Liquidity

Sleeve

Transitions

Hedging

Cash

Equitization/Interim

Beta

Tactical

Adjustments

Portfolio

Completion

Rebalancing

Passive Exposure

in the Core

Insurers

Investment Managers

RIAs

Institutional Funds

(9)

Greenwich Associates

Current ETF users are broadening their deployment of fixed-income ETFs from

tactical applications to more strategic portfolios uses.

Broadening from Tactical to Strategic Use

42%

57%

58%

63%

74%

2011

2012

2013

2014

2015

Source: Greenwich Associates U.S. Exchange-Traded Funds Study.

Note: Based on 201 responses: 49 institutional funds, 19 investment consultants, 31 insurance companies, 70 RIAs, and 32 asset managers in 2014. Percentages may not add to 100 due to respondents preferring not to answer.

.

% of Fixed-Income ETF Assets

Considered Strategic

Average Fixed-Income ETF

Holding Period

70%

62%

62%

46%

1 Year or More

2015

2014

2013

2012

9

(10)

Healthy trading volumes and asset growth positions ETFs as complements to

traditional fixed income securities.

Serving as a Complement to Bonds

75x

17x

Positive

Velocity

1.7x

2.1x

Negative

Velocity

Trade Volume Growth Since 2008

Total Asset Growth Since 2008

Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

Fund assets and trading volume compiled from Bloomberg. Trading volumes based on cumulative monthly ADV from the period 12/31/2007– 12/31/2014. “Five largest credit ETFs” determined by ranking the total net asset value of the funds as of 12/31/14.

Overall Investment Grade and

High-Yield Credit Market

Five Largest Credit ETFs

3%

6%

6%

9%

9%

16%

19%

19%

34%

38%

Ability to Use Instead of Individual Bonds

Easy to Use/Access

Good Value/Low Cost

Use of a Placeholder/Replacement

Tactical Asset Allocation

Use for Duration Management/Transition

Diversification

Depends on Business/Client Requirement

More Liquidity

Ease of Exposure

Reasons for Using Bond ETFs Alongside

Individual Bonds

(11)

Greenwich Associates

Given liquidity issues, investors have looked elsewhere for fixed income

exposure, primarily derivatives.

More Cost Effective Beta than Derivatives

• ETFs offer another option to

investors using derivatives to gain

fixed income exposure.

• 61% believe S&P 500 ETF provides

more cost effective beta exposure

than S&P 500 future.

• 43% have shifted to ETF from

derivatives in the past year.

• 15% will replace existing fixed

income futures position with ETF in

the next year.

Yes

58%

No

42%

No

72%

Yes

28%

Bond ETFs as Substitutes for Derivatives

Use of Derivatives (Credit Default

Swaps, Treasury Futures, Total Return

Swaps) to Gain Fixed Income Exposure

1

Would Consider Using Fixed-

Income ETFs as Alternative to

Gain Fixed Income Exposure

2

Note: 1Based on 128 respondents in 2015. 2Based on 36 respondents in 2015 who use derivatives

Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

(12)

Investors not currently using fixed-income ETFs cite several common themes

behind their hesitations.

Barriers to ETF Adoption

• Despite asset growth, perceptions of

limited liquidity still persist.

• Specific events add fuel to concerns

about liquidity when it is needed

most.

• Internal rules and guidelines have yet

to evolve at certain organizations.

• 40% of those who feel uncomfortable

trading ETFs attribute that feeling to

a lack of understanding of the

product.

8%

8%

12%

15%

20%

27%

28%

48%

ETFs Not Supported on Trading/PM

Platform

Regulatory Limits

Lack of Understanding/Familiarity

Expenses

Investment Guidelines

Constant Maturity Profile of Many ETFs

vs. Declining Maturity of Bonds

Internal Limits

Low Trading Volumes or Assets

Reasons Institutions Don’t Currently Use

Fixed-Income ETFs

Note: Based on 60 respondents: 10 institutional funds, 22 investment managers. 21 RIAs, and 7 insurance companies in 2015. Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

(13)

Institutional Fixed-Income ETF Outlook

(14)

ETF demand likely to mirror broader shifts in institutional fixed income product

demand.

Shifting Fixed Income Dynamics

4%

19%

1%

9%

9%

5%

9%

7%

9%

14%

14%

15%

20%

22%

23%

24%

Asset-Backed

U.S. Treasuries

Municipal

International Developed

Investment-Grade Credit/Corporate

Emerging Markets

High Yield

Short Duration or Rate Hedge

Decrease

Increase

Expected Changes to Fixed Income Sector

Allocations Over the Next Year

Proportion of institutions expecting allocation to:

Note: Based on 128 responses: 50 institutional funds, 37 investment managers, 27 RIAs, and 14 insurance companies in 2015. Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

Institutional portfolios

diversifying / shifting toward

specialty products, largely in

search of yield in low interest

rate environment.

Likely to see increasing

demand for new approaches,

such as „smart beta‟.

Role for fixed-income ETFs in

multi-asset class portfolios, a

growth segment.

(15)

Greenwich Associates

Large-scale trades are becoming increasingly common among institutional

investors.

Increasing Comfort Trading Fixed-Income ETFs

Note: Based on 60 respondents: 10 institutional funds, 21 RIAs, 22 investment managers, and 7 insurance companies in 2015. Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

12%

7%

31%

17%

33%

More than

$100 million

$51-$100

million

$11-$50

million

$6-$10 million $0-$5 million

Largest Single Trade Using a Fixed-Income ETF

15

92%

93%

98%

Comfortable

Trading ETFs

Satisfied with

Experience

Likelihood to

Trade Again

Experiential Feedback

(16)

Investor expectations suggest further expansion of ETFs in the years ahead.

Fixed-Income ETF Forecast

• About half of institutions not currently

using ETFs are considering use in the

next twelve months.

• Greatest growth channels: insurance

and asset managers.

Expect continuation of current trends:

 Greater comfort / familiarity

 Eroding concerns with greater

liquidity

 Broader applications

 Compliment to bonds

 Replacement of derivatives

Note: 1Based on 58 respondents in 2015, 0% expected to decrease bond ETF use. 2Based on 11 respondents in 2015 who plan to increase use of bond ETFs in next 12 months.

Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

0%

Stay

the

Same

76%

Increase

24%

Expected Use of Bond ETFs Over Next 12 Months

Expected increases or decrease

1

Of those expecting to increase

expected magnitude of change

2

45%

27%

18%

9%

16-20%

Over 20%

6-10%

1-5%

11-15%

(17)

Greenwich Associates

A select few have garnered the attention of institutional investors.

Leading Fixed-Income ETF Providers

• Matches exposure needed

• Liquidity / trading volume

• Expense ratio

• Performance / tracking error

• Fund company

• Benchmark used

• AUM

• Breadth of ETF offerings

12%

17%

22%

50%

Other

State

Street/SPDRs

Vanguard

iShares/Blackrock

Investment Mangers

Note: Based on 46 respondents expressing a preference: 8 institutional funds, 18 investment managers, 14 RIAs, and 6 insurance companies in 2015. Source: Greenwich Associates 2015 U.S. Fixed Income ETF Study

Preferred Fixed-Income ETF Provider

13%

13%

25%

50%

Other

PIMCO

Vanguard

iShares/Blackrock

Institutional Funds

17

(18)
(19)

Greenwich Associates

Key Takeaways

• Broadening use in insurance channel.

• Product innovation to meet client needs.

• Growth of fixed-income ETFs in global markets.

Growth trends to

watch

• Liquidity challenges will persist.

• Awareness / comfort levels will rise.

• Hesitations about liquidity will erode.

No change to

growth drivers

• Shifting uses from tactical to strategic.

• A liquidity complement to bonds.

• A replacement for derivatives.

Institutional

market remains

in growth phase

1

3

2

19

(20)

© 2015 Greenwich Associates, LLC. Javelin Strategy & Research is a division of Greenwich Associates. All rights reserved. No portion of these materials may be copied,

reproduced, distributed or transmitted, electronically or otherwise, to external parties or publicly without the permission of Greenwich Associates, LLC. Greenwich Associates

®

,

Competitive Challenges

®

, Greenwich Quality Index

®

, Greenwich ACCESS

TM

, Greenwich AIM

TM

, and Greenwich Reports

®

are registered marks of Greenwich Associates,

LLC. Greenwich Associates may also have rights in certain other marks used in these materials.

EUROPE

Greenwich Associates UK

90 Basinghall Street

1st Floor

London, EC2V 5AY

United Kingdom

Tel: +44.207.726.9400

ASIA

Greenwich Associates Singapore

137 Amoy Street

#03-05 Far East Square

Singapore, 049965

Tel: +65.6236.0142

UNITED STATES

Greenwich Associates

6 High Ridge Park

Stamford, CT 06905

USA

Tel: +1 203.625.5038

Javelin Strategy & Research

4301 Hacienda Drive, Suite 550

Pleasanton, CA 94588

USA

Tel: +1 925.225.9100

CANADA

Greenwich Associates Canada

14 Prince Arthur Avenue

Suite 208

Toronto, Ontario

Canada M5R 1A9

Tel: +1 416.925.0197

1220 Sheppard Avenue East,

Suite 201

Toronto, Ontario

Canada M2K 2S5

Tel: +1 416.493.6111

JAPAN

Greenwich Associates Japan K.K.

8-6-9-414 Akasaka

Minato-ku, Tokyo 107-0052

Japan

Tel: +813.3475.5212

Contact Information

Andrew McCollum

Managing Director

Direct: +1 203.625.5018

Email:

andrew.mccollum@greenwich.com

(21)

Trends in Institutional Investor

Use of Fixed Income ETFs

(22)

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