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RDI/EDEXCEL

Level 5

BTEC Higher Nationals

Programme: Management

Module: Business Decision Making

Assignment

Date for Submission: 20th May 2013 Prepared by: P Byrne

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Learning outcomes

To achieve a Pass unit a learner must:

1 Be able to use a variety of sources for the collection of data, both primary and secondary

[LO1]

2 Understand a range of techniques to analyze data effectively for business purposes [LO2]

3 Be able to produce information in appropriate formats for decision making in an organizational context

[LO3]

4 Be able to use software-generated information to make decisions in an organization. [LO4]

Essential requirements

It is essential that learners have access to computers and the internet and specialist packages for statistical analysis, network planning and presentations.

Context

This module is entitled Business Decision Making therefore students should not only endeavour to achieve correct calculations but to interpret the calculated results in terms of what decisions managers should make based on the results. The assignment is task based and each task should be attempted in the correct order with the task number as a heading. Sub-sections in each task should carry the appropriate letter in brackets.

Guidance

There will be no formative assignment for this module. However, you may send a draft of your assignment, for feedback, as an attachment to an email to

[email protected] on or after 1st May 2013. Drafts sent before this date will only be replied to after the 1st May 2013

Task 1

Your  senior  managers  are  keen  to  find  out  how  satisfied  your  organisation’s   customers are with the service they receive. They have asked you to prepare a short plan showing how you might collect this data. This plan should comprise:

(a) A brief description of the service/products you provide and the type(s) of customer you supply.

(b) A questionnaire to collect primary data.

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(d) Discuss what secondary sources of data/information with which you might compare your findings. E.g. competitors, trade associations, industry statistics, government statistics etc.

(e) Summarise the above [a, b, c, d] in four (4) presentation slides using e.g. PowerPoint or similar presentation software.

[AC 1.1] [AC 1.2] [AC 1.3] [AC 3.3] [AC4.1]

Task 2

A firm is comparing the age structure of its labour force in the current year with that of seven years ago, as shown in the table below.

7 years ago Current year

Age group (years) Number in group Number in group

25<30 3 6 30<35 7 11 35<40 9 14 40<45 14 29 45<50 16 22 50<55 36 13 55<60 13 9 60<65 10 4

(a) Calculate the mean age and standard deviation of ages seven years ago and currently. You may use manual or automated methods of calculation. (b) Compare the results in (a) saying why you think the means and standard

deviations may have changed.

(c) Construct a bar chart that will illustrate the changes in the labour force age structure over the seven year period.

[AC 2.1] [AC 2.2] [AC2.3] [AC3.1] [AC4.1]

Task 3

The following datasets show advertising expenditure and sales revenue over a period of eight (8) months.

Advertising expenditure Sales revenue

Month £ £ 1 17,000 180,000 2 33,000 270,000 3 34,000 320,000 4 42,000 350,000 5 19,000 240,000

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6 41,000 300,000 7 26,000 320,000 8 27,000 230,000

(a) Using a spreadsheet select an appropriate graphical format to display this data. Justify why you selected the particular format.

(b) Also using a spreadsheet construct a scatter diagram and line of best fit. (c) The advertising budget for month 9 is £37,000 what sales might be

predicted?

(d) To reach a budgeted 10 month total sales target £380,000 of sales will be required. What should the month 10 advertising budget be set at?

[AC2.2][AC3.1][AC3.2][AC4.1]

Task 4

(a) Burwash Engineering Co. Ltd. Wish to launch a new product. The activities to be carried out to complete the feasibility of the new product are given below.

Activity Description Immediate

predecessors

Expected time (weeks)

A Preliminary design - 5

B Market research - 3

C Obtain engineering quotes A 2

D Construct prototype A 5

E Prepare marketing material A 3

F Costing C 2

G Product testing D 4

H Pilot survey B,E 6

I Pricing estimates H 2

J Final report F,G,I 6

Draw a network of the scheme of activities, set out above and determine its critical path.

(b) The investment in the new product will require an investment of £100,000, the expected cash flows would be as follows:

Year £,000

1 14

2 50

3 60

4 10

Using the following discount factors of 10% and 15% calculate the net present value after four (4) years.

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Discount factors 10% 15% 0.9091 0.8696 0.8246 0.7561 0.7513 0.6575 0.6830 0.5718

Should the company proceed with the new product? [AC 4.1] AC 4.2] [AC4.3]

Student Guidelines

1. You should write this assignment by answering each task in turn just using the task number as a heading.

2. You should use diagrams and tables of figures where appropriate ensuring to reference their source.

3. You should include a bibliography using the Harvard referencing system. 4. It is advised that you write your report within approximately 3500/4000 words in order for your research and summarizing skills to be developed, and for effective time management. However, you are required to ensure that the assignment meets all of the learning outcomes and there is no penalty for being over the suggested word count. Excessive word counts (e.g. 4000 + words) may be asked to be reduced before marking.

5. You should produce the assignment as a MS Word document (.doc or .docx) and copy and paste any Excel or PowerPoint documents into the Word

document.

Resources

Curwen J and & Slater R Quantitative Methods for Business Decisions 6th Ed. Thomson Learning London 2008 ISBN 978-1-84480-574-7

Wisniewski M Quantitative Methods for Decision Makers 4th Ed. Pearson Education Harlow 2006 ISBN 978-0-273-68789 -4

Business Decision Making 2nd Ed.BPP Learning Media London 2010 ISBN 978-0-7517-6832-9

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Websites

www.thomsonlearning.co.uk/curwin6 www.mindtools.com

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Outcomes and assessment criteria – Business Decision Making Learning outcomes Assessment criteria for pass

On successful completion of Thelearner can: this unit a learner will:

L01 Be able to use a variety of 1.1create a plan for the collection of primary and secondary sources for the collection of data for a given business problem

data, both primary and 1.2present the survey methodology and sampling frame secondary used

1.3design a questionnaire for a given business problem L02 Understand a range of 2.1create information for decision making by summarizing

techniques to analyze data data using representative values

effectively for business 2.2analyze the results to draw valid conclusions in a purposes business context

2.3analyze data using measures of dispersion to inform a given business scenario

2.4explain how quartiles, percentiles and the correlation coefficient are used to draw useful conclusions in a business context

L03 Be able to produce 3.1produce graphs using spreadsheets and draw valid information in appropriate conclusions based on the information derived formats for decision making 3.2create trend lines in spreadsheet graphs to assist in in an organizational context forecasting for specified business information

3.3prepare a business presentation using suitable software and techniques to disseminate information effectively 3.4produce a formal business report

L04 Be able to use software- 4.1use appropriate information processing tools

generated information to 4.2prepare a project plan for an activity and determine the make decisions in an critical path

organisation

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Grading Criteria - Module 05 – Business Decision Making

To achieve a PASS GRADE the evidence must show

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LO 1: Be able to use a variety of sources for the collection of data both primary and secondary

 Create a plan for the collection of primary and secondary data for a given business problem  Present the survey methodology and sampling

frame used

 Design a questionnaire for a given business problem

LO 2: Understand a range of techniques to analyse data effectively for business purposes

 Create information for decision making by summarising data using representative values  Analyse the results to draw valid conclusions in a

business context

 Analyse data using measures of dispersion to inform a given business scenario

 Explain how quartiles, percentiles and the correlation coefficient are used to draw useful conclusions in a business context

LO 3: Be able to produce information in appropriate formats for decision making in an organisational context

 Produce graphs using spreadsheets and draw valid conclusions based on the information derived

 Create trend lines in spreadsheet graphs to assist in forecasting for specified business information  Prepare a business presentation using suitable

software and techniques to disseminate information effectively

 Produce a formal business report

LO 4: be able to use software generated information to make decisions in an organisation

 Use appropriate information processing tools  Prepare a project plan for an activity and

determine the critical path

 Use financial tools for decision making

M1- Identify and apply strategies to find appropriate solutions

 Relevant theories and techniques have been applied in terms of analyzing the problems set problems with more than one variable have been explored in an effective approach to making management decisions

 problems with more than one variable have been explored in an effective approach to

making management decisions

M2 – Select design and apply appropriate methods/techniques

 complex information/data have been synthesized and processed in terms of producing results which then form the basis for decision making

M3 – Present and Communicate Findings

 appropriate structure and approach has been used in terms of presenting the results  a range of methods of presentation has been

used to present information to aid decision making

 information is appropriate for familiar and unfamiliar audiences in terms of the nature of management decision making

D1 - Use critical reflection to evaluate your own work & justify valid conclusions

 synthesis has been used to generate and justify a valid conclusion to the complexity of management decision making

 evaluation of management information has taken place using defined criteria

D2 – take responsibility for managing and organizing activities.

 autonomy/independence has been demonstrated throughout the complete assessment

 understanding results of numerical data

processed with statistical and financial tools, to aid business decision

 D3 – demonstrate convergent, lateral &

creative thinking.

 ideas generated and decisions taken  management decision problems have been

solved

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References

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