world’s most comprehensive analytics platform.
microstrategy.com 2 The global financial crisis has placed a bright spotlight on the
financial services industry. The industry’s direction, data quality, and decision-making has been called into question. Now more than ever, financial services institutions need a powerful and reliable business intelligence solution that can meet their enterprise needs. Only the MicroStrategy Analytics Platform is flexible and powerful enough to deliver these applications at an enterprise scale.
financial services analytics applications
Performance analysis Product analysis
Risk management Sales enablement
Customer insight analysis
Leading financial services organizations around the globe rely on MicroStrategy for cutting edge analytics.
14 of the top 20 global financial institutions use MicroStrategy.
As an organization, SWIFT was facing significant lag time in dashboard development for both their internal and external stakeholders.
SWIFT implemented MicroStrategy for “Watch”, their business intelligence product used by member institutions. They use self-service analytics to prototype their enterprise dashboards.
MicroStrategy gives SWIFT the flexibility to design and test multiple dashboard configurations without constantly leaning on their IT department. This has significantly reduced the burden that dashboard development places on IT and drastically improved their time to market for dashboards.
Application spotlight SWIFT is the global provider of secure financial messaging services to more than 10,000 financial institutions and corporations in 212 countries.
To learn more
about SWIFT and
watch the video.
Enterprise risk management (ERM) is a critical capability for all financial services organizations. Boards of directors, shareholders, and regulators are all demanding more control and greater transparency around risk and risk management.
Volatile financial markets, highly networked organizations, and global operating models further increase the need to understand risk exposure at both aggregate and granular levels.
Customer:A large North American insurance company
Problem:The organization’s previous reporting solution did not allow them to visualize risk concentration and exposure by geography.
Solution:The customer developed an application that allowed management to perform essential risk management analysis across different geographic areas.
• Greater insight into risk exposure
• Better collaboration between departments
• Widespread adoption of business intelligence
How MicroStrategy helps with risk management:
Self-service—allow individuals within risk management to conduct ad-hoc visual analysis and unearth hidden patterns
Enterprise BI—eliminate departmental differences in reporting to establish a single, enterprise-wide version of the truth
Mobile—deploy key risk management dashboards and reports to essential personnel anytime, anywhere
Big Data—bring together data from across the enterprise to get the full picture of the business’ risk exposure
Cloud—get a risk management app up and running in just 48 hours
For financial services organizations, understanding performance is vital—from macro organizational trends, to departmental revenue streams, down to the performance of individual employees. Analyzing performance data allows organizations to make smart, strategic decisions about where to invest their resources—enabling them to deliver sustainable growth and strengthen returns.
Customer:A large multinational financial services organization
Problem:A lack of functionality within their reporting system led to a dependence on manual reports and inefficient use of financial analysts’ time.
Solution:The customer deployed MicroStrategy as their enterprise analytics solution, allowing them to consolidate their reporting environment, streamline the financial reporting process, and seamlessly integrate with the Microsoft Office suite.
• Cost savings associated with streamlined financial reporting
• Greater organizational transparency
• Increased productivity and convenience by deploying on mobile
How MicroStrategy helps with performance analysis:
Self-service—empower management to visually explore performance data and drill down to find the underlying drivers
Enterprise BI—full integration with Microsoft Office allows analysis in a variety of interfaces
Mobile—put actionable performance analytics in the hands of the right decision makers
Big Data—combine data from across the organization to get a comprehensive view of performance
Cloud—quickly and easily get executives the analytics apps that they are demanding
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Financial services organizations rely on sales to engage with customers, expand market share, and drive revenue. The field sales force is especially important within the insurance vertical. These representatives are the public face of their organization and the cornerstone of the sales process. By putting cutting-edge analytics and data into the hands of sales, insurance firms can provide the support needed to capitalize on opportunities and to significantly improve both service levels and organizational efficiency.
Customer:A large multinational insurance company
Problem:They needed an analytics environment that could handle large volumes of data, support advanced analytical functionality, and be quickly deployed on mobile devices to the outside sales team.
Solution:The customer developed a mobile application that empowered the field sales team with the most up-to-date data, the ability to conduct ad-hoc dashboard and report development, and access to forecasting and predictive modeling capabilities.
• Improved customer service
• Increased revenues due to a more efficient and better performing field force
• Low TCO through deployment on MicroStrategy Cloud
How MicroStrategy helps with sales enablement:
Self-service—enable the field sales force to conduct ad-lib visual analysis using what- if models
Enterprise BI—leverage analytical capabilities like predictive modeling and financial forecasting to generate business insight
Mobile—provide the field sales team access to the analytics that they need to close the deal
Big Data—analyze all data from a single interface
Cloud—roll out a sales enablement app to thousands of field reps in weeks instead of years
Customer insight analysis
Customer insight analysis allows financial institutions to make better product-targeting decisions while also gaining a greater understanding of their client base. With all client data accessible from one location, organizations can improve customer retention and get a comprehensive picture of their clients.
Customer:A large multinational bank
Problem:The client was having issues leveraging their previous reporting environment to examine consumer behavior.
Solution:The MicroStrategy analytics environment they deployed provides insight into
consumer demographics and spending patterns by aggregating transactions and providing filters to slice and dice data.
• Improved customer retention due to better service
• Greater organizational agility
• A fully customized mobile app
How MicroStrategy helps with customer insight analysis:
Self-service—use visual data discovery to spot trends and outliers
Enterprise BI—enable better and faster insights with an enterprise-standard version of the truth
Mobile—empower the workforce with a fully customizable mobile app wherever they are, 24/7
Big Data—rationalize information housed in disparate systems and data sources to get a complete picture of the customer base
Cloud—get a consumer analysis application up and running at a fraction of the cost
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Product analysis helps financial services companies better understand their overall performance. By drilling down and getting a more granular view of business transactions, decision makers can make better operational decisions, identify new potential product lines, and capitalize on opportunities.
Customer:A regional North American banking institution
Problem:Their previous analytics platform was unable to deliver information to corporate executives in a timely and consistent manner.
Solution:They developed a mobile app with MicroStrategy that delivers a unified view of sales, customer, and product data enabling better decisions regarding upsell and cross-sell opportunities.
• Significant growth in both household and commercial accounts
• Quick time to value for app development
• Better define key performance indicators (KPIs) for more consistent organizational reporting
How MicroStrategy helps with product analysis:
Self-service—uncover hidden opportunities by mashing up product and customer datasets
Enterprise BI—develop a unified enterprise-standard version of the truth for better and faster insights on data
Mobile—analyze data on the go, on either a tablet or a smartphone
Big Data—bring data together from across the enterprise and access it from a single interface
Cloud—have an actionable app ready for the workforce in as little as 48 hours
Insightful, beautiful, and effortless:
The world’s most comprehensive
analytics platform. Period.
Trusted analytics you won’t outgrow:
BI and Information- driven apps
Flexible, agile, and low risk:
On-premises and in the cloud
No data left behind:
Personal data, corporate data and Big Data
Brilliant user experience:
Web and mobile
Business ObjectsSAP CognosIBM Oracle BI EE QlikView Tableau
Legend: Excellent Good Limited Minimal/None Does not compete in this segment © BI Scorecard 2013
The BI Scorecard® Strategic and Product Summary by Cindi Howson highlights strategic criteria to consider when evaluating Business Intelligence vendors, as well as strengths and weaknesses of major products. Scores and analyses are provided for leading platform vendors and select specialty vendors in the Business Intelligence market.
MicroStrategy has one of the most integrated BI platforms and has continuously expanded its BI capabilities through innovation versus acquisition.”
– Cindi Howson, BI Scorecard Strategic and Product Summary
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