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Data Doesn t Communicate Itself Using Visualization to Tell Better Stories

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SAP Solution Brief Analytics SAP Lumira

Data Doesn’t Communicate

Itself – Using Visualization to

Tell Better Stories

Benefits Solution

Objectives Quick Facts

affiliate company. All rights reserved.

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Objectives

Tap into your data – big and small

In today’s fast-paced environment, taking full advantage of massive amounts

of data available to businesses is a prerequisite for success. You need to

gather and quickly make sense of all data – large and small, in diverse forms,

and on multiple platforms. This means going beyond spreadsheets and basic

reports and moving to a fast, engaging, and visual way of presenting data.

What if you could pull data directly from your enterprise and personal sources, bringing them together in a repeatable, easily understood way? Just think how it would be if you could

“point and click” to manipulate data, organiz- ing and consolidating it the way you want it without a single line of code or an additional modeling layer.

You can do all this and more with the desktop edition of SAP Lumira® software. This break-

through solution redefines the notion of self-service information by giving you direct connectivity to enterprise data in relational databases, semantic layers (universes), and personal data sources such as spreadsheets. By combining data from different sources and lines of business into a single view, you can answer questions quickly without depending on IT. And when you connect to the SAP HANA®

platform, answers buried in massive amounts of data appear as quickly as you process thoughts.

Tap into your data – big and small

Benefits Quick Facts

Solution

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The table lists a sampling of the range of Big Data sources you can tap into using SAP Lumira.

Tap into your data – big and small

Solution Benefits

Objectives Quick Facts

DATA SOURCES FROM SAP AND OTHER VENDORS Big Data Sources

Amazon Apache Hadoop Apache Spark Cloudera CSV DataStax Greenplum HDInsight

Hewlett-Packard (HP) Neoview

HP Vertica Hortonworks IBM DB2 Impala MapR Microsoft Excel Microsoft Outlook

Microsoft SQL MongoDB MySQL Netezza Oracle PostgreSQL Salesforce.com

SAP® Business Warehouse (SAP BW) application SAP BusinessObjects™

Business Intelligence suite, add-on for SAP Lumira®

SAP HANA® database SAP HANA Vora™ engine Sybase

TXT files And more

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Reduce data prep time with

point-and-click data manipulation

Business analysts typically have to “prepare”

data before they even start an analysis or dis- covery process, consuming precious time and resources. You may want to eliminate a column you don’t need, add a new one that includes a formula, or aggregate data under two catego- ries. For example, to view sales for convenience stores and independent grocery stores, data may be aggregated and renamed as a “small stores” group.

SAP Lumira provides transformation tools to facilitate these mundane – but important – tasks. Using this innovative software, you can prepare data by:

• Enriching it with geographic and time hierarchies

• Automatically creating useful measures based on existing data

• Formatting and cleaning existing data (for example, duplicating, grouping, and trimming)

• Merging and linking data sets based on a common attribute or key

• Adding sophisticated formulas without any coding

You can perform all of these transformations without having to write any scripts or code.

And best of all, if the data is refreshed, your transformations are automatically applied to the new data.

Easily prepare and transform data so that it suits

your analytical needs.

Benefits Solution

Objectives Quick Facts

Reduce data prep time with point-and-click data manipulation

Quickly create engaging visualizations Reduce dependence on IT

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Quickly create engaging

visualizations

Once you’ve prepared your data, the next step is to use visualizations to convey key insights about your business, customers, suppliers, and operations. Often, the most important insights can’t be gleaned from quantitative information, such as rows of numbers. You need powerful, interactive visualizations of data to truly see what’s most important.

SAP Lumira lets you build visualizations with an engaging drag-and-drop interface. The result is beautiful graphics and visualizations ren- dered in real time that support and enhance your thought processes. Whether you create simple bar charts, bubble charts on maps, heat maps, funnel charts, network charts, or tag clouds, or showcase a multidimensional chart, SAP Lumira gives you beautiful analytics to convey and share insights with minimal time and effort.

Continued on next page Benefits

Solution

Objectives Quick Facts

Reduce data prep time with point-and-click data manipulation

Quickly create engaging visualizations Reduce dependence on IT

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With SAP Lumira, you can:

• Display patterns and relationships by selecting chart types suited for your analysis (for example, bar, radar, surface, tag cloud, bubble, and scatter charts)

• Identify trends with line and multiline charts

• Show the percentage of parts to a whole with pie charts and tree maps

• See the big picture at a glance and drill down into the details using filtering data in columns, facets, and charts

• Visualize data with geolocation context using country charts and geographic bubble charts

• Analyze, discover, and share untapped opportunities and hidden risks with predictive capabilities

See the figure on the next page for an example of how you can use Esri mapping integration in SAP Lumira to visualize your location and geospatial data.

Benefits Solution

Objectives Quick Facts

Reduce data prep time with point-and-click data manipulation

Quickly create engaging visualizations Reduce dependence on IT

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Benefits Solution

Objectives Quick Facts

Reduce data prep time with point-and-click data manipulation

Quickly create engaging visualizations Reduce dependence on IT

Figure: Creating engaging dashboards and visualizations with SAP Lumira®

to convey key insights in real time

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Reduce dependence on IT

For line-of-business users, one of the biggest barriers to faster insight can be waiting for IT to create a predefined query or report each time a new question arises. With SAP Lumira, your IT department can enable better use of corporate data and analytics without adding to its workload. Equally important, IT can avoid having to create additional, siloed infrastruc- tures across your organization to support increased demand for data-driven visualiza- tions, as the software can connect to the SAP BusinessObjects Business Intelligence (BI) platform.

With SAP Lumira, your IT department can:

• Deliver insight using a self-service approach, as there is no need for IT to create predefined or custom queries and reports

• Provide data discovery functions that are connected to the enterprise (for example, to existing data, metadata, and personal sources)

• Focus on its core mission of delivering information to the business in a timely manner while maintaining good governance that’s based on one IT-sanctioned security model and one BI platform

Deliver insight using self-service so that

people no longer need IT’s help every time

a new question arises.

Benefits Solution

Objectives Quick Facts

Reduce data prep time with point-and-click data manipulation

Quickly create engaging visualizations Reduce dependence on IT

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Tell a story using visualizations and

insights

Data tells you what’s happening; stories tell you why it matters.

There can be a huge disconnect between our collection of data and the communication of it. No matter how brilliant the analysis may be, if we don’t clearly communicate findings in a way that’s easily understood, the analysis fails.

The revolution in business analytics is much more than just simplifying the complex. Rather, it’s about empowering business analysts to tell better stories using visualizations, charts, graphs, and dashboards. SAP Lumira powers

storytelling with visualizations and insights.

It lets you communicate more effectively and unfold the stories hidden within your data.

Spreadsheets and slide shows aren’t always the greatest storytelling vehicles. We need to share stories in different ways to different people. Telling a great story is about knowing your audience – understanding and anticipat- ing their needs, expectations, concerns, and worries. Begin by asking the right questions, and use SAP Lumira to find the right answers and solutions for your audience, so you can tell a great story with your data.

Tell a story using visualizations and insights

Benefits Solution

Objectives Quick Facts

Turn your enterprise data into a

source of rich insights that make your

business more agile, effective, and

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Summary

SAP Lumira® software helps you bring together and transform large and small data. It allows you to discover hidden insights and find answers in order to more effectively tell your story.

Designed for ease of use, the software enables fast data manipulation with engaging visual- izations, allowing you to combine and analyze data from a variety of enterprise and personal sources. As a result, you quickly discover unique and valuable insights – no scripts, predefined queries, or reports required.

Objectives

• Acquire and combine data from enterprise and personal sources

• Visualize data quickly and discover unique insights that can be shared across the enterprise

• Get immediate answers buried in massive volumes of data

Solution

• Access and acquire data without any scripting

• Combine and transform enterprise and personal data sources in a repeatable, self-service way

• Create clear graphics and visualizations to convey knowledge

• Get accurate, real-time answers from any volume of data

• Use data-driven storytelling to share your insights

Benefits

• Deliver faster time to insight in a repeatable, self-service way

• Maximize business knowledge with big-picture insights and granular details

• Increase self-service data usage without adding to IT’s workload

• Visualize any amount of data in real time Learn more

Call your SAP representative today, visit us online at www.saplumira.com, or send an e-mail to support.lumira@sap.com.

www.sap.com

Objectives Solution Benefits Quick Facts

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© 2016 SAP SE or an SAP affi liate company. All rights reserved.

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SAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE (or an SAP affi liate company) in Germany and other countries. Please see

http://www.sap.com/corporate-en/legal/copyright/index.epx#trademark for additional trademark information and notices. Some software products marketed by SAP SE and its distributors contain proprietary software components of other software vendors.

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These materials are provided by SAP SE or an SAP affi liate company for informational purposes only, without representation or warranty of any kind, and SAP SE or its affi liated companies shall not be liable for errors or omissions with respect to the materials.

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In particular, SAP SE or its affi liated companies have no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein. This document, or any related presentation, and SAP SE’s or its affi liated companies’ strategy and possible future developments, products, and/or platform directions and functionality are all subject to change and may be changed by SAP SE or its affi liated companies at any time for any reason without notice. The information in this document is not a commitment, promise, or legal obligation to deliver any material, code, or functionality. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to diff er materially from expectations. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates, and they should not be relied upon in making purchasing decisions.

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