13 – 14. May 2014
email-expo.com
Exhibition for Professional Email Marketing
and Marketing Automation
5
thEmail-Expo:
Register now
as an
exhibitor!
Email-Expo 2014:
360° email marketing
Welcome to the annual starting point
of your customer journey
Benefit from our leading exhibition for professional email and online marketing as a platform for a success ful industry presence. Each year at Email-Expo the industry showcases its ideas for inno-vative, target group specific customer relationship management and sets milestones on the ever-growing map of the integrated customer journey. Exhibitors value the unique importance of Email-Expo with its clearly defined profile of its 360° offering for all aspects of modern digital communi-cation, the high quality of visitors and its future-oriented links to the innovation sector of mobile business. In 2014, M-Days will again be held in parallel with Email-Expo in Hall 11.
Email-Expo 2013 got a positive reception by the more than 1,700 trade visitors who saw the latest solutions and services of Email-Expo exhibitors for all technical, functional, content and design-related aspects of communication with business partners and customers in B2B and B2C relation-ships. Around 50 exhibitors at Email-Expo met decision makers from major industry, retail and service companies.
For suppliers and users alike, Email-Expo has established itself as the industry’s most important meeting place. It looks like 2014 is going to be an exciting year for emarketing professionals and will be marked by vigorous growth – particularly as a
result of more strongly mobile-based cus tom er relationship management. In the face of many new impulses in email and online market ing, the industry is also looking back in 2014 to its first important steps. August 2014 marks the 30th anniversary of the first email sent to an Internet user in Germany – and what’s more, the innova-tive Email-Expo fair also celebrates its 5th anni-versary in May 2014.
Make sure you’re here when the industry explores new horizons of the customer journey. A wide range of display options and new concepts for networking and for presenting and providing information are possible at Email-Expo – talk to us! Best wishes
Béatrice Klocke Director Email-Expo
Messe Frankfurt Exhibition GmbH
Julia Lefèvre
Event Manager Email-Expo Messe Frankfurt Exhibition GmbH
Your target groups
Professional and managerial staff from across all
segments of the industry:
Content management Customer relationship management Direct / dialogue marketing
E-business E-commerce, E-shops
E-payment E-services Internet and new media
IT management Campaign management Marketing Online marketing Product management Sales Advertising / multimedia
Decision makers and project managers from the following areas:
IT consultancies Marketing agencies Media agencies Media consultancies
Visitor target groups
Product groups Address providers Agencies
Audio / video
Audio / video production CRM
Dialogue and digital marketing E-commerce, E-shop, E-business
E-logistics Email marketing E-payment E-services E-technologies Gaming Media marketing Mobile marketing Neuromarketing Online marketing Performance marketing SEM / SEO / SEA
Social media marketing / monitoring Software suppliers
System providers Technology providers UX / usability Web 2.0
Web analysis / controlling
Main exhibition areas
Present your company in an environment that is tailored precisely to your products and services. Because of the clear specialisation on email marketing, you’ll meet an interested audience of professionals who are looking for perfectly tailored solutions and also want to find out about the latest industry trends.
Impressions of
Email-Expo 2013
See the highlights of Email-Expo 2013: www.email-expo.com/
review
You also have the opportunity to address the target groups from the M-Days exhibition, which reflects all facets of market development in mobile business with communication, sales and content solutions. In 2013, the event was attended by over 130 exhibitors from eleven countries and almost 4,700 visitors. M-Days is therefore the largest trade fair for mobile business and is concentrating increasingly on the European market. www.m-days.com
The perfect combination: exhibition,
presentation areas and special events
At the individual exhibition stands and through its presentations and special events, Email-Expo has since its debut in 2010 offered compelling and targeted knowledge transfer that can be imple-mented directly in practice. Email-Expo provides exhibitors with the relevant visitor target groups. Anyone involved in digital dialogue with customers is guaranteed to find innovative know-how, the latest trends and up-to-the-minute strategies and technical solutions at Email-Expo – perfect for the current challenges of email marketing and associated themes of online marketing.
We provide first-hand experience
of emarketing for customers
Mailing of exhibitor and visitor brochures Website, banner ads, advertisements and
inserts in trade media
Regular newsletter to interested parties, visitors and exhibitors
Social media presence on blog forums, Twitter, Facebook and Xing
Press activities and media collaborations Interviews with exhibitors and sponsors Video recordings during the event Email-Expo app: a useful tool
for trade visitors
Wide-reaching
marketing activities
Lots of tips and new ideas on the theme of email marketing from industry pioneers and experts
Has rapidly attracted around 5,000 interested professionals with numbers growing all the time
Wide-reaching, with high Twitter activity and a fast growing community
Exhibitors are welcome to contribute guest articles to the blog! Here there is the oppor-tunity to discuss new trends, post comments or start new topics.
www.connected.messefrankfurt.com “Connected” blog: Let’s get connected
The hotspot in email marketing
… innovative and future-oriented market place: There is no other event where experts, industry and users of email marketing meet to such an extent.
Communicative ambience in the new hall concept
... a new spatial concept in Hall 11 offers attractive exhibition areas with optimal structuring of highlights and networking zones within the fair.
“Hands-on“ email marketing
… in the special events e.g. the Live Shootout, Email Clinic and Guided Tours. Email-Expo gives a 360° overview of the medium of email and provides compelling and practical on-site demonstrations.
Expand your (mobile) customer base
… by including trade visitors from the parallel M-Days taking place in Hall 11 whose tickets also entitle them to visit Email-Expo free of charge. Marketing professionals and decision makers from the mobile marketing, mobile commerce and mobile media sectors offer you a new and interesting target group.
“The tool of emarketing continues on an upward course and the innovations of mobile business will give further impetus to our sec-tor. Email-Expo offers precisely this overview as well as insights into mobile potentials. It's unique.”
Dr. Torsten Schwarz, CEO, ABSOLIT Dr. Schwarz Consulting
What long-term exhibitors and partners of Email-Expo have to say:
The perfect combination: exhibition,
presentation areas and special events
Provide inspirations for your
(new) customers
As an exhibitor at Email-Expo 2014 you can look forward
to an array of special events in which you can take an active part.
Here are the most important at a glance:
Live Shootout 2014
The 3rd Live Shootout offers the ideal plat-form to give a live presentation of your product or email marketing software and the associated services of your company to a specialist trade audience.
Guided Tours
Theme-specific guided tours are available on both days of the exhibition. Under the direction of an industry expert, each tour visits exhibitors that offer products and solutions on a particular theme. Participation in the guided tours is free for exhibitors and trade fair visitors.
E-M@il-Night meets
Mobile Media Night
EM@ilNight on the first evening of the exhibi -tion will once more be a special highlight of Email-Expo. Here is where email professionals meet mobile media enthusiasts from M-Days. Enjoy a night of networking in a pleasant atmosphere on the evening of 13 May 2014.
“Email-Expo is the only place where you have a complete overview of all suppliers in the email marketing sector. Anyone who wants to establish themselves in email marketing and learn from experts, needs to go to
Email-Expo.”
Nikolaus von Graeve, CEO,
rabbit eMarketing GmbH
Exhibitor talks:
content in real time
Giving an exhibitor talk offers the ideal opportunity to demonstrate your professional competence in real time. Enthuse visitors – i.e. your present and future customers – on either of two conference platforms integrated in the exhibition area.
Display and
sponsoring options
We provide the ideal setting
Whether you want floor space only or a complete stand – our flexible display concept ensures a successful presentation.
Graphite carpeting; Octanorm wall elements,
height 250 cm, white; 2 extra-height wall elements 300 cm; 2 long-arm “Standard” halogen spots 100 W; 1 triple power socket; power supply 1.5 kW AC; company logo/ name vertically on wall element; 1 waste paper basket; 1 Z bar stool, black, 1 standing table, circular, white; pre-fair and daily cleaning; WLAN1
Unlimited online admission ticket vouchers for trade visitors2
1 evening event ticket 2 exhibitor passes
Compulsory media package3
Package price: EUR 1,560.00
from 6 sqm EUR 250,-* / sqm
The price of this package includes: WLAN1, unlimited online trade fair
admission vouchers for trade visitors2, exhibitor passes (number according
to area booked in sqm); plus compulsory media package3.
Graphite carpeting; Octanorm wall elements,
height 250 cm, white; cabin 1 sqm; 2 Octanorm towers 400 cm, 3 long-arm “Standard” halogen spots 100 W; 1 triple power socket; power supply 1.5 kW AC; company name positioned vertically at bottom of tower; 1 waste paper basket; pre-fair and daily cleaning; Furniture package option 1: 1 Levante high/standing table, white, 120 cm wide; 3 Coma bar stools, white or Furniture package option 2: 1 table, white, 75 cm diameter; 1 info counter; 3 Bunny chairs, white; WLAN1
Unlimited online admission ticket vouchers
for trade visitors2
3 evening event tickets 2 exhibitor passes
Compulsory media package3
Package price: EUR 3,510.00 Graphite carpeting; Octanorm wall elements,
4 sqm
9 sqm
*Prices are exclusive of statutory VAT, AUMA (German Trade Fair Industry Association) charge of (EUR 0.60/sqm) and environmental levy (EUR 2.20/sqm). 1 This facility is suitable for browsing websites and sending and receiving the occasional email (1 Mbit/s per user).
We recommend that you use Easyorder to order tailored WiFi products if you need a guaranteed bandwidth 2 Redeemable for trade visitors up to 9 May 2014.
3 Compulsory media package: Presents your company in the following information media for the show: print (exhibitor catalogue),
Starter Package Complete Stand I
Complete Stand II
Graphite carpeting; Octanorm wall elements,
height 250 cm, white; cabin 1 sqm; 2 Octanorm towers 400 cm, 3 long-arm “Standard” halogen spots 100 W; 1 triple power socket; power supply 1.5 kW AC; company name positioned vertically at bottom of tower; 1 waste paper basket; pre-fair and daily cleaning; Furniture package option 1: 1 Levante high/standing table, white, 120 cm wide; 3 Coma bar stools, white or Furniture package option 2: 1 table, white, 75 cm diameter; 1 info counter; 3 Bunny chairs, white; WLAN1
Unlimited online admission ticket vouchers
for trade visitors2
3 evening event tickets 4 exhibitor passes
Compulsory media package3
Package price: EUR 4,680.00
12 sqm
Sponsoring options
If you want to make more of your participation at Email-Expo, why not become a sponsor? Here, too, we offer numerous options. Alternatively, we would be delighted to accommodate your ideas and create your own custom package. Just talk to us!
Sponsoring examples:
Your company logo on the trade fair
admission ticket
Fruit basket sponsoring
E-M@il-Expo evening event sponsoring Email-Expo Live Shootout 2014
Email marketing software put to the test. You have the opportunity to demonstrate how your software manages a mailing live on stage. Only bookable by exhibitors.
EUR 750.00 plus VAT
Email-Expo talk
30 minutes expert presentation including introduction, closing remarks and Q&A. Only bookable by exhibitors.
Organiser
Messe Frankfurt Exhibition GmbH Ludwig-Erhard-Anlage 1 60327 Frankfurt am Main www.email-expo.com
